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Airtel’s Revenue Share at an All Time High of 33% in Q3 2016!

Despite Reliance Jio’s attempt to rake in as many customers as possible from Airtel, Vodafone and Idea, these three leaders have still continued to show positive results. Specifically Airtel has shown a growth in Q3 2016 as compared to the previous quarters. Bharti Airtel has grabbed the largest revenue market share amongst all telcos, at 33%, which is also a seven year highest for the company. In spite of a month overlap with Reliance Jio, the company realised a good market share over the last quarter. The analysts note that the reason Airtel has shown such strong results is because of the strength of swift data network rollouts and a superior 3G/4G spectrum mix. Airtel introduced its ‘Open Network’ policy that none of the other telcos, except Reliance Jio, bothered to release. As compared to the previous quarter, Airtel’s revenue market share(RMS) grew by 20 basis points(bps) to 33%. Compared to this, the RMS of Vodafone and Idea is 23.5% and 18.8%. Vodafone has shown a growth of 10 bps, while Idea has shown a decline of 50bps.

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