How to Use Data to Engage and Upgrade Donors

whitePaper | November 12, 2021

If nonprofit organizations were to vote on a common theme that best characterized their operations, the winner might be “doing more with less.” Although all organizations try to run as cost-effectively as possible, the imperative to do so can be especially acute for nonprofits. One of the best areas for nonprofits to boost efficiencies is in their finance and accounting processes. Download this eBook to learn from other nonprofits how you can save significant amounts of time and money by automating your AP processes, while freeing up staff to focus on higher-value activities and your mission.

whitePaper | January 6, 2020

Artificial intelligence (AI) is changing our world on a daily basis. The world of medicine is being industrialized by artificial intelligence, the data you thought you owned is being used to manipulate elections, and everyone is connected, everywhere. Much research has been done on the State of Artificial Intelligence in the world, but less research has been completed in the nonprofit sector. The SAINS report will add to the body of nonprofit literature and accelerate artificial intelligence advancements for nonprofits.

whitePaper | December 10, 2019

Ask most board members if they were told they’d be responsible for fundraising when they joined the board and you’ll hear a lot of no’s. Somewhere in the recruitment process, the fundraising part of their job got downplayed. Maybe it wasn’t you, maybe it was a board member who let them off the hook.

whitePaper | February 12, 2020

As technology and innovation continue to be in the forefront of the nonprofit sector, 2020 will be about learning more about what these technologies and solutions have to offer and tying them back in with traditional fundraising strategies. New bright and shiny technologies are offering what seems like limitless ways to connect with donors. But it’s important to remember that donors still need human interaction, personalization and relationships, so the tried-and-true fundraising strategies shouldn’t just be tossed out the door.

whitePaper | March 9, 2021

Nonprofits have adapted to the challenges of 2020 and pivoted from charity galas to virtual events, while ramping up digital outreach and direct mail campaigns. To help nonprofits continuously connect with donors Data Axle surveyed 1,200+ charitable donors and gleaned insights into their behaviors and preferences – including how they like to give, why they remain loyal, their legacy giving plans, and much more.

whitePaper | October 10, 2022

In a digital-first world, every organization needs a data management plan. Yet, fewer than 25% of nonprofits report having a plan in place. This means data is infrequently shared across departments and rarely used to make decisions or predict future stakeholder behaviors.