The Big Fundraising Secret

whitePaper | November 19, 2019

Another widely cited definition of content marketing (published both by HubSpot and the Content Marketing Institute) is: “a strategic marketing and business process focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, and ultimately, to drive profitable customer action.” But that’s clearly a business-oriented definition.

whitePaper | August 26, 2022

Organisations are increasingly integrating digital technology across all areas, which is fundamentally changing daily operations and value delivery. The International Data Corporation (IDC) has estimated that global spending on digital transformation will reach a staggering $9.4 trillion AUD by 2023. The pandemic accelerated this trend as organisations pivoted to virtual strategies to keep their donors and communities engaged.

whitePaper | June 7, 2022

The fundraising landscape has dramatically changed due to the pandemic and a shift to more activities being remote. Nonprofits throughout the world face the daunting challenge of continuing operations that rely largely on fundraising and charitable giving from a network of donors facing their own financial hardships.

whitePaper | January 17, 2020

Rockefeller Philanthropy Advisors (RPA) is a nonprofit organization that currently advises on and manages more than $200 million in annual giving by individuals, families, corporations, and major foundations. Continuing the Rockefeller family’s legacy of thoughtful, effective philanthropy, RPA remains at the forefront of philanthropic growth and innovation, with a diverse team led by experienced grantmakers with significant depth of knowledge across the spectrum of issue areas. Founded in 2002, RPA has grown into one of the world’s largest philanthropic service organizations and, as a whole, has facilitated more than $3 billion in grantmaking to nearly 70 countries. For more information, please visit www.rockpa.org.

whitePaper | July 5, 2022

In supporting Grantee Capacity: Strengthening effictiveness together, we look at how funders approach building capacity with grantees. through example from foundation ranging in size, mission, and geography, we explore various strategies for capacity building and the type of awareness that funders can choose to incorporate in decision making to faciliate informed, thoughtful judgements about strengthening organization.

whitePaper | April 14, 2021

NonProfit PRO continues the tradition of sharing its 40 nonprofit trend predictions for the upcoming year, which every organization should keep top of mind. Last year, our predictions were technology-focused, and while innovation will continue to be at the forefront of nonprofits' strategic plans, so will engagement and connectivity.