Whitepaper-Crowdfunding

Crowdfunding is the practice of funding a project or venture by raising monetary contributions from a large number of people. Crowdfunding is a form of crowdsourcing and of alternative finance. In 2015, it was estimated that worldwide over US$34 billion was raised this way.Although the concept can also be executed through mail-order subscriptions, benefit events, and other methods, it is now often performed via Internet-mediated registries.This modern crowdfunding model is generally based on three types of actors: the project initiator who proposes the idea and/or project to be funded, individuals or groups who support the idea, and a moderating organization (the "platform") that brings the parties together to launch the idea.

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Up Fundraising

Up Fundraising is an Experiential Fundraising, Marketing and Brand Building company. We take face to face acquisition one step further, we build your brand while acquiring donors and leads through an experience with your cause. Our goal is to not only create long term donors, but advocates for your cause that then go back to their social networks and their family and friends and promote your cause, resulting in more donors for you. We create customized solutions to take your fundraising further.

OTHER WHITEPAPERS
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Messaging Strategies in the Nonprofit and For-Profit Worlds

whitePaper | May 24, 2021

In 2011, Jared, Joel, Jon, Jordan, J. Austin, Josh, and Jesse Stanley formed Stanley Brothers, a for-profit proprietary hemp company. A year later, Paige Figi contacted Stanley Brothers looking for a non-intoxicating natural alternative for her five-year-old daughter, Charlotte. Charlotte suffered from Dravet syndrome, a rare, severe form of epilepsy that caused her to have an average of 300 seizures a week—one every thirty minutes. With the help of the Stanley Brothers’ hemp product, Charlotte’s seizures reduced to just one a day, and in 2015, Charlotte was able to attend school for the very first time.

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3 ways you can ensure secure, productive remote work for your nonprofit

whitePaper | June 29, 2022

As remote work becomes increasingly common, you need to empower employees and volunteers to be productive from anywhere. At the same time, you can’t compromise on security. These goals are complementary: secure work is productive work. With the right technology approach, you can protect data, devices, and applications, minimize the impact of security on your sta, and simplify IT

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4 Ways Personalized Reporting Helps Your Nonprofit Make Better Strategic Decisions

whitePaper | June 1, 2022

When you are trying to get to the same place as everyone else, you can use the same map. But when you are blazing your own trail, those directions might help you get started, but they won’t get you where you ultimately want to go. With financial reporting, you need the standardized reports that everyone uses—such as a cash flow statement or budget to actuals—to give you an understanding of where you sit financially. These reports also help you see how you compare with industry benchmarks and other not-for-profit organizations. Knowing that the entire industry is seeing their expenses increase because of inflation makes your tighter margins easier to understand.

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Six Degrees of Major Gift Fundraising

whitePaper | March 10, 2020

We live in a connected world. Making the most of one’s network connections can mean a key introduction can lead to fulfilling personal and professional goals. The game ‘six degrees of separation from Kevin Bacon’ might seem frivolous but it does serve to illustrate that our connections to people of influence are closer than we might think. Ask any successful veteran fundraiser and they will tell you that if they can “get in the door,” when they leave, they will have a committed donor. The key is getting in the door – securing time with the potential major donor.

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2021 Nonprofit Technology Trends Report

whitePaper | May 10, 2021

Our 2021 Nonprofit Technology Trends Report highlighted some of the specific challenges nonprofits faced this year including decreasing funding, canceled fundraisers, and virtual programming. The survey also highlighted the myriad of innovations nonprofits have developed as a result of the pandemic.

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Race to Lead: Confronting the Nonprofit Racial Leadership Gap

whitePaper | February 21, 2020

The nonprofit sector is experiencing a racial leadership gap. Studies show the percentage of people of color in the executive director/CEO role has remained under 20% for the last 15 years1 even as the country becomes more diverse. To understand the causes of this disparity, the Building Movement Project conducted the Nonprofits, Leadership, and Race survey with over 4,000 respondents. The study found few differences between white and people of color (POC) respondents in their aspirations or preparation for leadership roles—in fact people of color are more likely to be interested in becoming a nonprofit leader than whites. Survey respondents identified Boards of Directors and executive recruiters as key barriers to the hiring of more people of color executive directors/CEOs.

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Spotlight

Up Fundraising

Up Fundraising is an Experiential Fundraising, Marketing and Brand Building company. We take face to face acquisition one step further, we build your brand while acquiring donors and leads through an experience with your cause. Our goal is to not only create long term donors, but advocates for your cause that then go back to their social networks and their family and friends and promote your cause, resulting in more donors for you. We create customized solutions to take your fundraising further.

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