Using Analytics to Grow Your Fundraising Program

December 29, 2017

Recently we did a Google search on the phrase “fundraising is easy.” It yielded 8.9 million hits. Sometimes Google works as an oracle, but not this time. In reality, direct response fundraising has never been easy and it’s getting tougher. More fundraising organizations are chasing a dwindling market. To fundraise effectively, you need to be smarter about it. One of the ways to be smart about it is to use effective analytics use your donor database to raise more revenue.

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The Human Rights Campaign

The Human Rights Campaign serve as America's largest civil rights organization working to achieve lesbian, gay, bisexual, transgender and queer equality. By inspiring and engaging individuals and communities, HRC strives to end discrimination against LGBTQ people and realize a world that achieves fundamental fairness and equality for all.

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Spotlight

The Human Rights Campaign

The Human Rights Campaign serve as America's largest civil rights organization working to achieve lesbian, gay, bisexual, transgender and queer equality. By inspiring and engaging individuals and communities, HRC strives to end discrimination against LGBTQ people and realize a world that achieves fundamental fairness and equality for all.

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