Pipeline Management and Forecasting Are Key to Improving the Sales Experience

whitePaper | November 10, 2019

The drive to create a nonprofit organization often comes from a place of passion and is often profoundly personal. The efforts required to make that passion a reality, though, are quite practical, requiring attention to detail and a good deal of paperwork. Just as you’re passionate about your organization and its mission, “you have to be equally passionate about the paperwork, because if you leave one thing out, it can cost you,” said Villanova University assistant teaching professor Wesley Proctor, EdD.

whitePaper | June 7, 2022

We saw a leveling off in email incidents such as spam and spear phishing, probably related to the use of more tools to protect email. Successful malware attacks declined significantly; whether from protective tools or from a shift in the attack landscape remains to be seen. However, our report shows the blanket risk of cyber fraud attacks on our sector, as in the for-profit and government sectors, is unabated and rising.

whitePaper | June 1, 2022

When you are trying to get to the same place as everyone else, you can use the same map. But when you are blazing your own trail, those directions might help you get started, but they won’t get you where you ultimately want to go. With financial reporting, you need the standardized reports that everyone uses—such as a cash flow statement or budget to actuals—to give you an understanding of where you sit financially. These reports also help you see how you compare with industry benchmarks and other not-for-profit organizations. Knowing that the entire industry is seeing their expenses increase because of inflation makes your tighter margins easier to understand.

whitePaper | April 14, 2022

We know the heart of every school’s mission is to strive for improved levels of success academically and through extracurricular activities. That’s why fundraising is essential to help create new opportunities for your school’s next generation of students and staff. Why is MobileCause the best option for your school? Create dynamic landing pages that inspire giving to your school fundraising campaigns! You’ll be ready to help your school raise more than ever for teacher wish lists, clubs, sports sales, and more! Customizable donation forms, that you can embed right on your school’s website to improve your school fundraising online, from anywhere Develop specific and engaging text-to-give fundraising campaigns for your school that encourages donors to give $167 on average Utilize unlimited peer-to-peer events, like school-wide fun-runs, athletics booster campaigns, and more with our best-in-class school fundraising event software

whitePaper | November 4, 2019

Did you know 76% of customers expect companies to understand their needs and expectations, and 59% say personalized engagement based on past interactions is very important? Customer expectations are higher than ever, and marketers are trying to fulfill those expectations. But what does this have that to do with a nonprofit? Well, constituents engage with a nonprofit the same way they do with a company. They explore your website, research your mission, and sign up for newsletters, but instead of buying a product, the result will be to donate, volunteer, or become a member. Personalized messaging throughout this process is extremely important.

whitePaper | December 10, 2019

Ask most board members if they were told they’d be responsible for fundraising when they joined the board and you’ll hear a lot of no’s. Somewhere in the recruitment process, the fundraising part of their job got downplayed. Maybe it wasn’t you, maybe it was a board member who let them off the hook.