Non-Profit Journalism

whitePaper | November 19, 2019

Another widely cited definition of content marketing (published both by HubSpot and the Content Marketing Institute) is: “a strategic marketing and business process focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, and ultimately, to drive profitable customer action.” But that’s clearly a business-oriented definition.

whitePaper | May 30, 2022

Instantly download this FREE resource and learn how your organization can benefit from a gift guide, and the getting-started tips and knowledge you need to launch a charitable gift guide using CanadaHelps’ Customizable Donation Forms. This resource will give you an excellent understanding of how you can use a gift guide to grow donations and offer a unique way for donors to give to your cause.

whitePaper | December 10, 2019

Ask most board members if they were told they’d be responsible for fundraising when they joined the board and you’ll hear a lot of no’s. Somewhere in the recruitment process, the fundraising part of their job got downplayed. Maybe it wasn’t you, maybe it was a board member who let them off the hook.

whitePaper | March 10, 2020

We live in a connected world. Making the most of one’s network connections can mean a key introduction can lead to fulfilling personal and professional goals. The game ‘six degrees of separation from Kevin Bacon’ might seem frivolous but it does serve to illustrate that our connections to people of influence are closer than we might think. Ask any successful veteran fundraiser and they will tell you that if they can “get in the door,” when they leave, they will have a committed donor. The key is getting in the door – securing time with the potential major donor.

whitePaper | July 5, 2022

In supporting Grantee Capacity: Strengthening effictiveness together, we look at how funders approach building capacity with grantees. through example from foundation ranging in size, mission, and geography, we explore various strategies for capacity building and the type of awareness that funders can choose to incorporate in decision making to faciliate informed, thoughtful judgements about strengthening organization.

whitePaper | June 9, 2022

Blockchain, cryptocurrencies and the world of Decentralized Finance (DeFi) haveopened up a new financial system that everyone can benefit from without restrictionsor borders.Non-Fungible Tokens (NFTs) are starting to show how they can be used to build globally distributed communities of like-minded individuals in a way never seen before. However so far, only a small proportion of the world’s population have been willing orable to take advantage. This has led some to the conclusion that it is a world reserved for financial elites or established investors. This could not be further from the truth when it comes to the true potential of these transformational technologies. In fact, most of the early pioneers in this space envisioned a fairer more equitable world enabled by this open permissionless technology.