Marketing Your Nonprofit Organization

This white paper will draw the distinction between a nonprofit organization’s marketing and branding efforts and its donor development activities. As such it will present a range of integrated marketing tactics that can be adapted by most small to mid-size organizations to help enhance their reputation and gain greater exposure in the community leading to more effective interactions with donors and volunteers.

Spotlight

IMANI HOUSE, Inc.

IMANI HOUSE is a local and international Community Development Non-profit/NGO founded in 1985 in Liberia W. Africa. Our youth, family and women centered support programs are offered in Brooklyn, New York and Liberia, W. Africa. Each year 55 program staff and appx. 80 volunteers provide education, enrichment and information and referrals to 5,000 individuals in New York, and our Maternal and Child Health Care Center, and adult literacy programs serve up to 17,000 women and children Liberia.

OTHER WHITEPAPERS
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Corporate Foundations & Grantmaking Toolkit

whitePaper | July 30, 2021

Nearly all companies engage in corporate philanthropy as a means of giving back to the communities in which they operate. This includes financial contributions, product donations, in-kind services, and employee matching and volunteering. Technically, a corporate foundation is classified by the Internal Revenue Service as a type of 501(c)(3) public charity called a “private non-operating foundation.” The Internal Revenue Code does not distinguish corporate foundations from family foundations. Both are subject to the same regulations. From a practical stand point, however, there are differences in funding and governance. A corporate foundation is funded by a company, instead of an individual or family. And the board members of a corporate foundation are typically company executives. However, only a fraction of these companies take advantage of the additional benefits that come from adding a corporate foundation to their philanthropic efforts. This toolkit will help you understand the benefits of a corporate foundation and provide an overview of the operational requirements.

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Your Nonprofit’s Digital Strategy Can Make or Break Your Success. Is it Powerful Enough?

whitePaper | November 18, 2021

Your organization is here to help the world, but is your message clear enough to accomplish your goals? Can you clearly define the problem you are trying to solve? What is your organization’s culture? Do you trust your data?

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A BASELINE ANALYSIS OF CYBER RISK FACTORS IN THE NONPROFIT INDUSTRY

whitePaper | March 3, 2022

Welcome to this special IRIS Risk Retina® focused on the nonprofit industry! IRIS Risk Retina is a service from the Cyentia Institute built on the highly-regarded Information Risk Insights Study (IRIS) series. The goal of Risk Retina is the same as that of the IRIS research—to offer a clearer focus on cyber risk through real-world data and rigorous analysis. To succeed in this mission, we’ve partnered with Advisen to leverage their Cyber Loss Data containing ~100,000 historical events collected from publicly verifiable sources. It’s the most comprehensive incident dataset we’ve seen and is used by many cyber insurers and reinsurers for that reason. Upon that solid foundation, we add our own supplemental research, data science techniques, and security expertise to provide the analysis presented in this IRIS Risk Retina.

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2020 Nonprofit Forecast: Eight Predictions for the Decade Ahead

whitePaper | February 11, 2020

It’s the turn of a new decade, and several social, technological, economic and political forces promise to shape the future of the nonprofit sector. Some are already in play – or have been for some time – and are already challenging nonprofit organizations. They have the potential to fundamentally transform the sector. I’ve outlined eight predictions here; a convergence of these factors will alter the landscape, necessitating a major shift in the way nonprofit organizations operate.

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Fundraising for Web 3.0 – a protocol based platform for startups and investors

whitePaper | May 19, 2022

The cryptocurrency market is worth c.a. 1.5 trillion USD, with no signs of slowing down. New tech and crypto savvy millionaires are being created every day, and will be looking to not only diversify their portfolios, but also to reinvest capital and support ventures that they believe in. AngelBlock will make that possible. Funding within the crypto and blockchain space is broken. This was especially highlighted with the COVID-19 pandemic moving more of our life into the digital space. AngelBlock will allow crypto, FinTech, and blockchain startups to raise funds, and provide support from knowledgeable, experienced professionals via our online platform. We will promote new startups providing information about their ideas, mission, plans and the people behind them, just as any professional investor would expect. No flights, no long-winded meetings, and no need for handshakes. Let’s move fundraising into the 21st century.

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22 Ideas to reenergize your fundraising in 2022

whitePaper | January 6, 2022

Nonprofits successfully navigated the challenges posed by the peak of the COVID-19 pandemic, and though the traditional methods of fundraising and giving were challenged, new trends have emerged for both donors and nonprofits. To help you make the most of the new year, we’re going to take a look back at lessons learned in 2021.

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Spotlight

IMANI HOUSE, Inc.

IMANI HOUSE is a local and international Community Development Non-profit/NGO founded in 1985 in Liberia W. Africa. Our youth, family and women centered support programs are offered in Brooklyn, New York and Liberia, W. Africa. Each year 55 program staff and appx. 80 volunteers provide education, enrichment and information and referrals to 5,000 individuals in New York, and our Maternal and Child Health Care Center, and adult literacy programs serve up to 17,000 women and children Liberia.

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