Crowdfunding for Congregations and Faith-related Nonprofits

whitePaper | January 13, 2021

As nonprofits begin to emerge from the COVID-19 crisis, many priorities and concerns have shifted. In May, we sent a brief questionnaire to our database of thousands of nonprofits. The response was telling, and a clear picture of the challenges ahead surfaced from the organizations surveyed. This white paper details the survey results and what they mean for the future of nonprofits nationwide. Use the form here to have the whitepaper sent to your inbox!

whitePaper | April 7, 2021

As your nonprofit organization grows, so should your accounting software. The financial responsibilities of a nonprofit evolve over time as the organization achieves its goals, expands its mission and adapts to new variables.

whitePaper | February 2, 2023

A year ago, the phrase “the new normal,” was commonly used to describe expectations for 2022. This year, the word “normal” is largely absent. Nearly every risk report looking ahead to 2023 begins with a litany of disruptions and challenges organizations are facing: COVID-19 variants, inflation, higher interest rates, staffing shortages, cyberthreats, war in Ukraine, supply chain disruptions, increase in energy prices, political and social change, and more.

whitePaper | March 30, 2020

Like the rate of failure seen in new business ventures, nonprofits often fail because they cannot secure the funding to be sustainable. This is because many nonprofits focus on their outputs rather than outcomes. Fundraising strategies should emphasize the value of the result expected to be delivered, then emphasize the downstream impact (outcomes) not just focus on the activities (or outputs) of the nonprofit itself.

whitePaper | June 1, 2022

When you are trying to get to the same place as everyone else, you can use the same map. But when you are blazing your own trail, those directions might help you get started, but they won’t get you where you ultimately want to go. With financial reporting, you need the standardized reports that everyone uses—such as a cash flow statement or budget to actuals—to give you an understanding of where you sit financially. These reports also help you see how you compare with industry benchmarks and other not-for-profit organizations. Knowing that the entire industry is seeing their expenses increase because of inflation makes your tighter margins easier to understand.

whitePaper | November 19, 2019

Another widely cited definition of content marketing (published both by HubSpot and the Content Marketing Institute) is: “a strategic marketing and business process focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, and ultimately, to drive profitable customer action.” But that’s clearly a business-oriented definition.