5 Social Media Tips for Your Giving Tuesday Campaign

As a global giving movement that started from a hashtag, it makes sense that Giving Tuesday garners a massive amount of its attention and activity on social media. Just how massive? In 2018, the hashtag #GivingTuesday saw 14.2 billion social media impressions around the world. Since social media is a key driver of traffic and donations to your Giving Tuesday campaigns, it’s crucial to understand the best way to engage current supporters and casual followers as well as acquire new donors.

Spotlight

Cystic Fibrosis Foundation

The Cystic Fibrosis Foundation is the world’s leader in the search for a cure for people with cystic fibrosis, a rare, genetic disease that progressively limits the ability to breathe, causing debilitating lung infections, and ultimately, premature death. Our relentless determination to improve and prolong life has made a dramatic difference in the lives of people with the disease.

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Nonprofit Management

Holding the Line: Compliance for Nonprofits

Article | July 13, 2022

When those in the nonprofit sector consider “compliance” the first thing that often comes to mind, and rightly so, is maintaining nonprofit status with the Internal Revenue Service. That makes sense, because failure to properly maintain nonprofit status has significant implications on taxes and can negatively impact fundraising. But compliance for nonprofits shouldn’t stop there. A comprehensive, documented compliance program, that includes privacy, security, marketing, donor and grantee diligence, and vendor management, for example, can go a long way to protecting the organization, its donors, and its constituents.

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Nonprofit Management

Non-Profits Impacting the Economy

Article | July 29, 2022

While it's obvious how non-profits directly improve people's lives, their positive contributions to the US economy are frequently overlooked. A closer examination reveals that non-profit organizations have a large and far-reaching impact on the American economy. Non-profits, in fact, improve and strengthen local, state, and national economies in a variety of ways, including the following: The more than $826 billion spent on salaries, benefits, and payroll taxes by non-profits each year accounts for a sizable portion of their nearly $2 trillion annual budget. Non-profit employees also pay taxes on their salaries, as well as sales taxes and property taxes on what they own. Non-profits that provide care for children or elderly parents allow family members who would otherwise be responsible for providing care to work outside the home. Non-profit organizations also offer job training and placement services to people who would otherwise be unemployed or underemployed. Non-profits spend nearly $1 trillion on goods and services each year, ranging from large expenses like medical equipment for non-profit hospitals to small purchases like office supplies, food, utilities, and rent. Non-profits have an even greater impact because they generate economic activity and jobs that spread throughout the community. Consider arts programming as one example. By attending a play at a local non-profit community theater, you likely helped local businesses as well as the cast, crew, and administrative staff. Have you paid for parking? Did you purchase the appropriate earrings, shoes, or tie for the occasion? Did you eat before the show or meet up with friends afterwards? If this is the case, you have increased the economic impact of that theater by helping to create more jobs in the local economy while also increasing tax revenue for the local government. Have you ever noticed how local non-profits are frequently mentioned in brochures for local chambers of commerce as a top reason for businesses to locate there? Many cities are proud of their beloved cultural amenities, such as non-profit museums and performing arts centres. Non-profit colleges, which demonstrate the value of an educated workforce, and non-profit healthcare facilities, which reinforce a commitment to well-being, are also common features. While these local icons are rarely labelled as "non-profits" in brochures, business leaders intuitively recognize the enormous value that local non-profits contribute to the community's quality of life.

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Nonprofit Management

4 Challenges that Large Non-profit Organizations Face

Article | July 12, 2022

Large non-profit organisations must frequently overcome extreme challenges in order to stay on track toward achieving their mission and goals. There are currently 1.4 million tax-exempt organisations in the United States alone, so there is no shortage of non-profit organisations competing for resources, financial assistance, and talent. The challenge is exacerbated because a large non-profit (or small non-profit) is expected to make all strategic decisions with its organisational mission in mind. The good news is that a non-profit’s mission can guide them in making the right decisions and overcoming obstacles. Large non-profits face numerous challenges on a daily basis in order to stay on track. These issues include sustainability, donor retention and engagement, finding the right volunteers, and organising internal and external processes. Today, we'll go over these issues in greater depth and offer solutions. How Can Large Non-profits Be Sustainable? Sustainability is critical to a large non-profit’s long-term success. Large non-profit organizations frequently must uphold a recognizable brand and reputation. Developing a strategic plan with sustainability as the foundation starts with an organization's mission and vision. How Can Large Non-profits Keep and Engage Donors? Another issue that large non-profit organizations frequently face is retaining and engaging donors. Did you know that in 2015, 373.25 billion dollars were donated to charitable causes? Large non-profit organizations are tasked with acquiring new donors, engaging their donor base, and retaining valuable relationships. Donor retention rates for offline-only donors are 29%, while online-only donors have a 21% retention rate. Raising these averages by a few percentage points can give a large non-profit organization more reach. How Can a Large Non-profit Find the Right Volunteers? A large non-profit can save a lot of money by identifying and recruiting the right volunteers for the right strategic jobs. According to an Independent Sector study, the average volunteer hour is worth more than $24.00 (2016 data). The value of volunteerism can quickly add up large non-profit organizations that rely heavily on volunteers. Volunteers also provide valuable skill sets to non-profits, which can improve an organization's ability across departments. How Can Large Non-profits Improve Processes? Setting up processes is one of the most important things a large non-profit can do to ensure consistency and control throughout the organization. Every aspect of the organization, including but not limited to fundraising, volunteer coordination, training, strategic engagement, and retention strategies, should have a process in place. Organizations that want to create a road map for success must devote time to strategic planning.

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Popular Cloud Technologies for Nonprofits

Article | June 4, 2020

As the fiscal year draws to a close for many U.S. nonprofits, we have decided to spotlight some of the best cloud products we offer. Budgets can be tight at the best of times, and we know that many nonprofits are paying extra-close attention to their finances over the past several months. But cloud-based tools are a good investment for years to come in terms of flexibility, security, and the ease with which they can be used remotely.

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Spotlight

Cystic Fibrosis Foundation

The Cystic Fibrosis Foundation is the world’s leader in the search for a cure for people with cystic fibrosis, a rare, genetic disease that progressively limits the ability to breathe, causing debilitating lung infections, and ultimately, premature death. Our relentless determination to improve and prolong life has made a dramatic difference in the lives of people with the disease.

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Nonprofit Management

Ameren Corporation adds $10,000 American Red Cross donation to Hurricane Ida recovery assistance

Ameren Corporation, American Red Cross | September 08, 2021

To help communities impacted by Hurricane Ida recover from the disaster, Ameren Corporation not only sent equipment and hundreds of co-workers to Louisiana, the company is also donating $10,000 to the American Red Cross for additional relief assistance. "Our thoughts go out to all the communities impacted by Hurricane Ida as they go about the work of recovering from the damage caused by this storm," said Warner Baxter, chairman, president and CEO of Ameren Corporation. "In addition to deploying hundreds of our Ameren co-workers to assist with getting the power back on, we are adding a donation to support the American Red Cross and the critical role they play in providing emergency relief to so many in need during this challenging time." Ameren is an engaged partner in the electric industry's mutual assistance network through Edison Electric Institute, and available to help with workforce resources, while also providing financial donations when emergencies in other parts of the country occur. Through the mutual assistance network, Ameren Illinois and Ameren Missouri are eligible to ask for assistance from neighboring energy companies when a crisis occurs. For those wishing to make their own donation, please visit RedCross.org to make a contribution. About Ameren Corporation St. Louis-based Ameren Corporation powers the quality of life for 2.4 million electric customers and more than 900,000 natural gas customers in a 64,000-square-mile area through its Ameren Missouri and Ameren Illinois rate-regulated utility subsidiaries.Ameren Illinois provides electric transmission and distribution service and natural gas distribution service. Ameren Missouri provides electric generation, transmission and distribution services, as well as natural gas distribution service. Ameren Transmission Company of Illinois operates a rate-regulated electric transmission business in the Midcontinent Independent System Operator, Inc.

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Grants From Donor-Advised Funds Totaled $23.42 Billion in FY2018

Philanthropy News Digest | November 14, 2019

Grants awarded from donor-advised funds in the United States in fiscal year 2018 totaled a record $23.42 billion, up 18.9 percent from the $19.7 billion awarded in 2017, a report from the National Philanthropic Trust finds. Based on an analysis of data from IRS Form 990s filed by nearly a thousand DAF-sponsoring charitable organizations, including national charities, community foundations, and single-issue entities, the thirteenth edition of NPT's Donor-Advised Fund Report found that grantmaking by donor-advised funds to qualified charities nearly doubled over the past five years, from $12.35 billion in 2014 to $23.42 billion in 2018. The report found that total DAF assets available for grantmaking increased 8.3 percent on a year-over-year basis in 2018, to an all-time high of $121.42 billion, while contributions to DAF accounts increased 20.1 percent, to a record $37.12 billion.

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Community Bank donates $41,750 to nonprofits in New York

Olean Times Herald | October 10, 2019

For the second year, Community Bank N.A. staff in Cattaraugus County marked National Good Neighbor Day by being involved in helpful activities and donating to community causes and organizations. New York state branches contributed $41,750 to local nonprofits of their choice, including Genesis House of Olean. Olean’s branch will also continue to help staff the Warming House during the end of each semester, when student volunteers are away on school break. “National Good Neighbor Day is an opportunity for us to showcase the love we have for our communities and neighbors — all while having fun,” Eric Garvin, a Community Bank vice president, said. “We’re truly honored to be a part of this community and are grateful for the chance to give back.” The Franklinville branch collected non-perishable food items for Catholic Charities’ food pantry.

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Nonprofit Management

Ameren Corporation adds $10,000 American Red Cross donation to Hurricane Ida recovery assistance

Ameren Corporation, American Red Cross | September 08, 2021

To help communities impacted by Hurricane Ida recover from the disaster, Ameren Corporation not only sent equipment and hundreds of co-workers to Louisiana, the company is also donating $10,000 to the American Red Cross for additional relief assistance. "Our thoughts go out to all the communities impacted by Hurricane Ida as they go about the work of recovering from the damage caused by this storm," said Warner Baxter, chairman, president and CEO of Ameren Corporation. "In addition to deploying hundreds of our Ameren co-workers to assist with getting the power back on, we are adding a donation to support the American Red Cross and the critical role they play in providing emergency relief to so many in need during this challenging time." Ameren is an engaged partner in the electric industry's mutual assistance network through Edison Electric Institute, and available to help with workforce resources, while also providing financial donations when emergencies in other parts of the country occur. Through the mutual assistance network, Ameren Illinois and Ameren Missouri are eligible to ask for assistance from neighboring energy companies when a crisis occurs. For those wishing to make their own donation, please visit RedCross.org to make a contribution. About Ameren Corporation St. Louis-based Ameren Corporation powers the quality of life for 2.4 million electric customers and more than 900,000 natural gas customers in a 64,000-square-mile area through its Ameren Missouri and Ameren Illinois rate-regulated utility subsidiaries.Ameren Illinois provides electric transmission and distribution service and natural gas distribution service. Ameren Missouri provides electric generation, transmission and distribution services, as well as natural gas distribution service. Ameren Transmission Company of Illinois operates a rate-regulated electric transmission business in the Midcontinent Independent System Operator, Inc.

Read More

Grants From Donor-Advised Funds Totaled $23.42 Billion in FY2018

Philanthropy News Digest | November 14, 2019

Grants awarded from donor-advised funds in the United States in fiscal year 2018 totaled a record $23.42 billion, up 18.9 percent from the $19.7 billion awarded in 2017, a report from the National Philanthropic Trust finds. Based on an analysis of data from IRS Form 990s filed by nearly a thousand DAF-sponsoring charitable organizations, including national charities, community foundations, and single-issue entities, the thirteenth edition of NPT's Donor-Advised Fund Report found that grantmaking by donor-advised funds to qualified charities nearly doubled over the past five years, from $12.35 billion in 2014 to $23.42 billion in 2018. The report found that total DAF assets available for grantmaking increased 8.3 percent on a year-over-year basis in 2018, to an all-time high of $121.42 billion, while contributions to DAF accounts increased 20.1 percent, to a record $37.12 billion.

Read More

Community Bank donates $41,750 to nonprofits in New York

Olean Times Herald | October 10, 2019

For the second year, Community Bank N.A. staff in Cattaraugus County marked National Good Neighbor Day by being involved in helpful activities and donating to community causes and organizations. New York state branches contributed $41,750 to local nonprofits of their choice, including Genesis House of Olean. Olean’s branch will also continue to help staff the Warming House during the end of each semester, when student volunteers are away on school break. “National Good Neighbor Day is an opportunity for us to showcase the love we have for our communities and neighbors — all while having fun,” Eric Garvin, a Community Bank vice president, said. “We’re truly honored to be a part of this community and are grateful for the chance to give back.” The Franklinville branch collected non-perishable food items for Catholic Charities’ food pantry.

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