The 7 fundamentals of relationship fundraising

December 31, 2016

Donor relationships should be engineered to offer the greatest value for supporters. Identify segments where it is appropriate to adopt a relationship approach and where transactional is more effective. Intense inspiration is the only thing that matters in the beginning of the relationship, not novelty. Donors need to experience our similar beliefs and values firsthand words are not enough.

Spotlight

Christian Library International

Christian Library International serves prison inmates through Christian books, Bibles and its correspondence Bible study in 1,500 US prisons, jails and youth detention centers in all 50 states. Christian books and Bibles are donated by churches, Sunday schools, individuals, Christian publishers, Christian authors and Christian bookstores. All materials are sent free of charge.

Other Infographics
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A Timeline for Your End-of-Year Fundraising Campaign

Infographic | December 17, 2019

Are you busy planning your end-of-year fundraising campaign? Wouldn’t it be great if it was all mapped out for you? Like a list of what to do each month between now and December 31? We thought so too, so we’ve done the work for you! Check out our latest infographic for a timeline and checklist of tactics that will guarantee a successful fundraising season for your nonprofit.

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Creative Ideas to Heat Up Outdoor Fundraising

Infographic | April 27, 2022

To get the most out of longer days and warmer wearther, tap into these 12 new outdoor fundraising ideas that are sure to heat up your mission!

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Year-End Fundraising by the Numbers.

Infographic | June 7, 2022

Nobody said year-end fundraising would be easy. And since no two organizations are exactly the same, we all experience different challenges and successes. But we can all agree on one thing—year-end giving is extremely important to the success of your organization. Of those polled as part of the Nonprofit Insiders Network, 28 percent said that they raised between 26 and 50 percent of their total annual income from the year-end ask alone. Plus, 100 percent polled used direct mail for their year-end campaign and only 17 percent used in-person asking to garner donations.

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Your Year-Round Fundraising Idea Calendar

Infographic | January 4, 2022

Year-round revenue for your nonprofit organization is always the goal. But how do you get there? Our year-round fundraising calendar offers ideas for fundraising events that can be adapted in-person, online, or in a hybrid format.

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The Nonprofit Fundraising Ecosystem

Infographic | January 13, 2020

In case infographics are not your thing, we've included high-level nonprofit fundraising and charitable giving information below:

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4 Key Steps to Share Your Brand's Philanthropic Story

Infographic | February 19, 2020

90% of Americans say that they are more likely to trust and feel loyal to companies that back social causes.' Making your Corporate Social Responsibility (CSR) story readily accessible online is essential to engage consumers, attract more eyeballs, and enhance your overall brand image.

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Spotlight

Christian Library International

Christian Library International serves prison inmates through Christian books, Bibles and its correspondence Bible study in 1,500 US prisons, jails and youth detention centers in all 50 states. Christian books and Bibles are donated by churches, Sunday schools, individuals, Christian publishers, Christian authors and Christian bookstores. All materials are sent free of charge.

Events