Do's and Don'ts: Donation Emails

June 30, 2017

Asking for donations via E-Mail can be a bit complicated. Here are some handy Do's and Do Not's when it comes to popping the question online: Get Straight to the Point: When making donation requests via email, being direct and to the point is the way to go. Make your request in the first couple sentences, and make it stand out.

Spotlight

The Humane Society of the United States

The Humane Society of the United States is the nation’s largest and most effective animal protection organization. We and our affiliates provide hands-on care and services to more than 100,000 animals each year, and we professionalize the field through education and training for local organizations. We are the leading animal advocacy organization, seeking a humane world for all animals, including people. We are driving transformational change in the U.S. and around the world by combatting large-scale cruelties such as puppy mills, animal fighting, factory farming, seal slaughter, horse cruelty, captive hunts and the wildlife trade.

Other Infographics
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5 Key Trends Shaping the Nonprofit Service Sector

Infographic | October 5, 2021

This year saw our first-ever State of Service for Nonprofits report, which focused on nonprofit representatives sharing their insights and what changes they’ve experienced and seen since the onset of the pandemic last year. Check out the State of Service for Nonprofits infographic for a quick snapshot of some of the key findings from the report.

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Creative Ideas to Heat Up Outdoor Fundraising

Infographic | April 27, 2022

To get the most out of longer days and warmer wearther, tap into these 12 new outdoor fundraising ideas that are sure to heat up your mission!

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The State of Service 2021 (Infographic): A Survey and Report by x2VOL

Infographic | May 4, 2021

Student service continues to develop in the ever-changing COVID-19 world. However, 2021 might look a little bit different than 2020. In April 2021, x2VOL surveyed administrators, service leaders, and nonprofit organizations to better understand the impact COVID-19 had on community service in the Spring 2021 semester and what the outlook is for Fall 2021.

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How To Tutorial on Nonprofit Storytelling

Infographic | January 14, 2020

It may seem counterintuitive to start with a story when crafting a marketing strategy, but, because stories help us relate and are memorable, they can ground your nonprofit’s strategy. Storytelling is a valuable tool to help donors understand the context in which you operate by seeing the challenges your beneficiaries (or your nonprofit) are facing.

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The 2021 Fundraising Outlook

Infographic | October 4, 2021

The online survey of 1,964 nonprofit professionals was conducted between September 7–October 1, 2021. Data is self-reported, not transactional. In September of 2021, we conducted a survey to better understand how event and online fundraising has evolved this past year, and how nonprofits are preparing for a post-pandemic future. This report looks at some of the year’s biggest challenges, where nonprofits are finding success, and the outlook for 2022. Results are based on an online survey of 1,954 nonprofit professionals, representing a wide cross section of organization sizes and industries.

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Why Donate - Infographic Template

Infographic | January 31, 2020

Use an eye catching header and a combination of icons, charts and text blocks to draw your target audience’s attention. The template has a monochromatic color theme with complementing icon and font styles to give your infographic a professional finish.

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Spotlight

The Humane Society of the United States

The Humane Society of the United States is the nation’s largest and most effective animal protection organization. We and our affiliates provide hands-on care and services to more than 100,000 animals each year, and we professionalize the field through education and training for local organizations. We are the leading animal advocacy organization, seeking a humane world for all animals, including people. We are driving transformational change in the U.S. and around the world by combatting large-scale cruelties such as puppy mills, animal fighting, factory farming, seal slaughter, horse cruelty, captive hunts and the wildlife trade.

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