Beginners Guide to Nonprofit Data Segmentation

June 30, 2017

Imagine the last time you were driving and merged onto the highway from an on-ramp. Did the traffic pattern change just for you? Of course not. You had to adjust your speed and lane preference to everyone who was already on the interstate. Not only have we as motorists accepted this reality, we as fundraisers treat our donors the same way. When someone donates, we throw them into whatever in-progress communications schedule our nonprofit is engaged in no matter who they are, what they donated or why they donated.

Spotlight

Charities Aid Foundation

Charities Aid Foundation (CAF) is a registered charity that works across the world to create greater value for charities and social enterprise. We do this by transforming the way donations are made and the way charitable funds are managed.

OTHER WHITEPAPERS
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2022 Nonprofit Technology Trends Report

whitePaper | February 28, 2022

As we look forward to 2022, we can celebrate the resiliency and brilliance of the nonprofit sector. In this report, we share not just encouraging numbers from over 900 nonprofit finance leaders, but examples of creativity that allowed nonprofits to not just survive but thrive in 2021.

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Lack of Administrative Support Is an Obstacle to Nonprofit Growth

whitePaper | December 3, 2019

Nonprofit organizations are consistently understaffed. One area of significant impact is the lack of administrative support, often leaving nonprofits to buckle under the weight of the workload. Virtual administrative assistants present a cost-effective solution to help nonprofit organizations meet their growth goals.

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The Power of Branding Inspiring Nonprofit Support

whitePaper | February 3, 2020

In 1990, domestic automobile manufacturers found themselves in deep trouble. The innovative design and the quality of production long associated with the three dominant American brands, Ford, General Motors and Chrysler, had long been consigned to the annals of memory. The autos that rolled off of the Detroit assembly lines were notoriously ill designed and were, in general, very unreliable. Additionally, the oil crisis of the 1970s, one that would drive the American consumer to more fuel efficient vehicles, prompted the production of domestic compact vehicles that could not compete with the new foreign imports of Toyota, Mazda and Honda.

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A REVOLUTIONARY APPLICATION FOR DISTRIBUTING CHARITABLE DONATIONS

whitePaper | June 9, 2022

Blockchain, cryptocurrencies and the world of Decentralized Finance (DeFi) haveopened up a new financial system that everyone can benefit from without restrictionsor borders.Non-Fungible Tokens (NFTs) are starting to show how they can be used to build globally distributed communities of like-minded individuals in a way never seen before. However so far, only a small proportion of the world’s population have been willing orable to take advantage. This has led some to the conclusion that it is a world reserved for financial elites or established investors. This could not be further from the truth when it comes to the true potential of these transformational technologies. In fact, most of the early pioneers in this space envisioned a fairer more equitable world enabled by this open permissionless technology.

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11 Trends in Philanthropy for 2022

whitePaper | January 10, 2022

Philanthropy is defined and redefined by the choices that are made every day, not only by professionals in the field but by countless neighbors and local leaders. People go into the work of philanthropy in order to build the communities they want to live in.

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Three Components Of The Nonprofit Tech Stack

whitePaper | December 12, 2019

Your donors have entrusted you with their hard-earned money and they expect you to acknowledge them and their contributions. If you interpreted that to be a manual process, like looking up donors to make sure you’re updating the correct record, you may have the wrong technology stack.

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Spotlight

Charities Aid Foundation

Charities Aid Foundation (CAF) is a registered charity that works across the world to create greater value for charities and social enterprise. We do this by transforming the way donations are made and the way charitable funds are managed.

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