ONLINE APPROACHES TO BUILD AND SUSTAIN DONOR LOYALTY

February 28, 2019

Keeping pace with the rapidly evolving mediums of communication these days is no small task. When you’re a small or medium-sized nonprofit, incorporating all the latest developments can seem daunting. Fear not! You don’t have to do it all. You simply have to do what you do well. You can’t think of communication, online or otherwise, as something ancillary to your fundraising. It’s the core of your relationship-building and donor loyalty strategy

Spotlight

Community Foundation for Southwest Washington

The Community Foundation collaborates with a broad cross section of citizens and nonprofit organizations, helping them connect around pressing issues of concern and harness our region's charitable resources to build stronger communities.

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Key topics nonprofit organizations should consider

whitePaper | January 14, 2020

Nonprofit organizations operate in a complex and evolving financial world. As one of the world’s largest investment managers, Vanguard has helped thousands of nonprofit organizations navigate their unique investing, organizational, and governance challenges. We recognize nonprofits differ by size, served market, and sophistication. The chief financial officer of a hospital will likely have different needs from the CFO at a college, while the executive director of a small public charity will have different needs from either

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Messaging Strategies in the Nonprofit and For-Profit Worlds

whitePaper | May 24, 2021

In 2011, Jared, Joel, Jon, Jordan, J. Austin, Josh, and Jesse Stanley formed Stanley Brothers, a for-profit proprietary hemp company. A year later, Paige Figi contacted Stanley Brothers looking for a non-intoxicating natural alternative for her five-year-old daughter, Charlotte. Charlotte suffered from Dravet syndrome, a rare, severe form of epilepsy that caused her to have an average of 300 seizures a week—one every thirty minutes. With the help of the Stanley Brothers’ hemp product, Charlotte’s seizures reduced to just one a day, and in 2015, Charlotte was able to attend school for the very first time.

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8 Nonprofit Fundraising Ideas (and How Artificial Intelligence Can Improve Them)

whitePaper | February 26, 2020

Big promises are being made about artificial intelligence (AI) and how it will impact our lives. Experts say AI is slowly “edging” its way into daily life, but tectonic changes in transportation, the workplace, and lifestyle have yet to pass. So, when will AI truly “arrive”? In some areas, it already has. One such area generating substantial value is, perhaps surprisingly, the nonprofit space. While nonprofits aren’t historically at the forefront of technological advancement, this sector is quietly becoming an early adopter of AI.

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New best practices to connect with today’s charitable donors

whitePaper | March 9, 2021

Nonprofits have adapted to the challenges of 2020 and pivoted from charity galas to virtual events, while ramping up digital outreach and direct mail campaigns. To help nonprofits continuously connect with donors Data Axle surveyed 1,200+ charitable donors and gleaned insights into their behaviors and preferences – including how they like to give, why they remain loyal, their legacy giving plans, and much more.

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Cloud Software Considerations for the Nonprofit CFO

whitePaper | March 31, 2020

In recent years, the cloud computing market has experienced a remarkable surge in growth, and it is transforming the way people communicate and do business. Gartner recently published data that shows that the worldwide public cloud services market is expected to grow from $209 billion in 2016 to $383 billion by 2020. Despite this global shift to the cloud, a number of concerns remain for firsttime cloud adopters, especially for those who manage applications with sensitive data. System security tops the list of concerns that also includes accessibility, reliability, total cost of ownership of cloud services, and applications.

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3 Keys to Fundraising for Nonprofits in 2022

whitePaper | June 7, 2022

The fundraising landscape has dramatically changed due to the pandemic and a shift to more activities being remote. Nonprofits throughout the world face the daunting challenge of continuing operations that rely largely on fundraising and charitable giving from a network of donors facing their own financial hardships.

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Spotlight

Community Foundation for Southwest Washington

The Community Foundation collaborates with a broad cross section of citizens and nonprofit organizations, helping them connect around pressing issues of concern and harness our region's charitable resources to build stronger communities.

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