AN iCONTACT GUIDE FOR NONPROFITS

December 24, 2016

For a nonprofit organization, email marketing is one of the most effective ways to spread the word about a cause, promote a call to action, and inspire philanthropy. It can be a key factor in staying connected with volunteers, donors, and even staff. Since our start-up days, iContact has maintained a strong commitment to working with the nonprofit community, not only offering organizational discounts, but providing the kind of personal support that can make a big difference in creating a successful email campaign.

Spotlight

Brighter Bites

Brighter Bites is a Houston-based nonprofit founded in 2012 by Lisa Helfman and Dr. Shreela Sharma that delivers fresh fruits and vegetables directly into families’ hands, while teaching them how to use and choose a different kind of fast food.

OTHER WHITEPAPERS
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How Scalable Nonprofit Accounting Software Impacts the Bottom Line and Benefits the Auditing Process

whitePaper | April 7, 2021

As your nonprofit organization grows, so should your accounting software. The financial responsibilities of a nonprofit evolve over time as the organization achieves its goals, expands its mission and adapts to new variables.

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Confronting Wicked Problems 5 Strategies for Reimagined Leadership in the Social Sector

whitePaper | December 19, 2019

Our complex, changing world continually challenges leaders to be flexible and innovative. At the heart of efforts to create change, nonprofits, agencies, communities, and funders are working to uncover the roots of some of our greatest social issues, so-called “wicked problems.” At the Center for Creative Leadership, we have had the privilege to work alongside many social sector partners as they invest in improving the health of entire populations, transforming education to serve all, and alleviating persistent, intergenerational poverty. These experiences have led us to an increased understanding of the aspects of leadership that propel these efforts to greater success.

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Race to Lead: Confronting the Nonprofit Racial Leadership Gap

whitePaper | February 21, 2020

The nonprofit sector is experiencing a racial leadership gap. Studies show the percentage of people of color in the executive director/CEO role has remained under 20% for the last 15 years1 even as the country becomes more diverse. To understand the causes of this disparity, the Building Movement Project conducted the Nonprofits, Leadership, and Race survey with over 4,000 respondents. The study found few differences between white and people of color (POC) respondents in their aspirations or preparation for leadership roles—in fact people of color are more likely to be interested in becoming a nonprofit leader than whites. Survey respondents identified Boards of Directors and executive recruiters as key barriers to the hiring of more people of color executive directors/CEOs.

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Illinois Nonprofit Principles and Best Practices 2020

whitePaper | January 9, 2020

Nonprofit organizations serve a critical role in today’s society by providing opportunities for advancing divested and underserved populations, facilitating volunteerism and civic engagement, and developing innovative approaches to solving complex issues--to name a few. In order to effectively serve the community, however, nonprofits must balance maintaining their commitment to excellence, equity, and accountability while successfully realizing their missions, managing resources, and executing proper governance. In order to help Illinois nonprofits strike this balance, set forth on the following pages are thirteen key principles of nonprofit governance, followed by best practices for consideration in effectuating on these principles.

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NONPROFIT ORGANIZATIONAL LIFE CYCLES

whitePaper | November 13, 2019

Well documented research shows that much like humans, organizations move through predictable life cycle stages and developmental milestones. A stage is a developmental period when characteristic and predictable patterns of behavior are present and particular tasks are accomplished. Applied to nonprofit organizations, the organizational life cycle framework illuminates the significant events at each stage of a nonprofit organization’s life that are crucial for its continued development and success.

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Why an MSP is the Right Choice For Your Nonprofit Organization

whitePaper | April 4, 2022

According to one report, 11% of nonprofit organizations say they handle digital resources effectively. In addition, only 20% of nonprofits believe they lead the tech adoption drive. Most nonprofit organizations don’t compete with profit-making companies. However, it doesn’t mean nonprofits don’t require progressive IT services. The right technology solutions can help nonprofits reach and surpass their goals.

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Spotlight

Brighter Bites

Brighter Bites is a Houston-based nonprofit founded in 2012 by Lisa Helfman and Dr. Shreela Sharma that delivers fresh fruits and vegetables directly into families’ hands, while teaching them how to use and choose a different kind of fast food.

Events