The Essentials of Major Gift Fundraising

whitePaper | October 2, 2021

No matter the scale or severity of the crisis, employee financial stress hurts companies and their employees. An Employee Assistance Fund (EAF), also known as an Employee Relief Fund, Employee Crisis Fund, and a host of other names, allows your company to help employees overcome unexpected financial hardships and demonstrate your commitment to responsible corporate citizenship. There are different ways to administer an EAF. The best method for you will ultimately depend on factors such as the size of your company, how you will fund the EAF, and the complexity of your program.

whitePaper | November 12, 2021

If nonprofit organizations were to vote on a common theme that best characterized their operations, the winner might be “doing more with less.” Although all organizations try to run as cost-effectively as possible, the imperative to do so can be especially acute for nonprofits. One of the best areas for nonprofits to boost efficiencies is in their finance and accounting processes. Download this eBook to learn from other nonprofits how you can save significant amounts of time and money by automating your AP processes, while freeing up staff to focus on higher-value activities and your mission.

whitePaper | November 19, 2019

Another widely cited definition of content marketing (published both by HubSpot and the Content Marketing Institute) is: “a strategic marketing and business process focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, and ultimately, to drive profitable customer action.” But that’s clearly a business-oriented definition.

whitePaper | December 22, 2021

Whether changing in-house payroll options or taking payroll in-house for the first time, you’re making an investment that should help you improve workflows and efficiencies, save time, save money, and provide real-time access to operational data. This White Paper, Payroll Shift – Nonprofits Trend Towards In-House Payroll, highlights the systems, procedures and technology needed to manage your most important assets.

whitePaper | November 4, 2019

Did you know 76% of customers expect companies to understand their needs and expectations, and 59% say personalized engagement based on past interactions is very important? Customer expectations are higher than ever, and marketers are trying to fulfill those expectations. But what does this have that to do with a nonprofit? Well, constituents engage with a nonprofit the same way they do with a company. They explore your website, research your mission, and sign up for newsletters, but instead of buying a product, the result will be to donate, volunteer, or become a member. Personalized messaging throughout this process is extremely important.

whitePaper | October 10, 2022

Nonprots employ 12.3 million people and spend almost $2 trillion a year in the U.S. — from billions in payroll costs to everyday expenses like food and rent. But ination, interest rate hikes, and market uncertainty have pushed organizations to make the most of limited resources. With prices on the rise, nonprots are ghting to meet the needs of those they serve while losing volunteers to high gas prices and scrambling to recruit and retain sta.