Nonprofit Fundraising 101

December 29, 2017

In today’s digital age, much of our fundraising and relationship-building happens through technology. It is becoming less common for fundraisers to have personal interactions with donors, but these are still critical when raising funds and developing connections. Events are an important way to engage with donors and create an experience that not only brings awareness to your cause, but also inspires a sense of community among supporters and generates much-needed funds. Tey’re also an important way to engage with Millennials and younger audiences. Eventbrite found that over 75 percent of the Millennials they surveyed would rather spend money on a desirable experience such as an event versus simply donating, and over two-thirds said events make them feel more connected to a cause. It’s crucial that your nonprofit effectively engage your next generation of donors, and events are one key to doing this.

Spotlight

Management Sciences for Health

Management Sciences for Health (MSH) is a nonprofit international health organization with nearly 2,500 people from over 74 nationalities working in over 40 countries. Our mission: Saving lives and improving the health of the world's poorest and most vulnerable people by closing the gap between knowledge and action in public health. Together with our partners, we are helping managers and leaders in developing countries to create stronger management systems that improve health services for the greatest health impact.

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Events