3 MARKETING TOOLS FOR NONPROFITS THAT DON'T COST A PENNY

May 18, 2018

Technology is changing the scope and depth at which nonprofits can engage supporters. Is your nonprofit intimidated by online marketing, or not sure where to start? You're not alone: A recent survey reveals 69 percent of nonprofits feel they need to do more with online marketing to engage their audience. In this infographic, learn how your nonprofit can reach brand-new visitors through the 3 biggest online platforms out there. We'll cover the basics of: Google Grants for AdWords ($10,000 of advertising donated monthly) YouTube Impact Lab for Nonprofits (access to exclusive video features and creator services)Nonprofits on Facebook host a live video fundraiser and more.

Spotlight

The Animal Foundation

The Animal Foundation is a non-profit organization operating Nevada’s largest animal shelter (Lied Animal Shelter) and animal adoption center. We envision a humane and compassionate community for all animals. Our mission at The Animal Foundation is to save the lives of all healthy and treatable animals in the Las Vegas valley. Founded in 1978 as a small low-cost spay and neuter clinic, The Animal Foundation quickly picked up speed and soon after opening its doors, began offering adoption services. Over the past 33 years, growth has been a constant. Today, The Animal Foundation operates and manages an 8 acre Las Vegas campus that houses a multitude of services and provides a refuge for the more than 35,000 homeless, lost, neglected, unwanted and abused animals received each and every year.

Other Infographics
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Google Ad Grants: Nonprofits Take Note

Infographic | April 15, 2020

The following infographic provides information about Google‘s Ad Grant program, which is one of the largest nonprofit marketing missed opportunities. Google Grants provides nonprofit organizations that have a current 501(c)(3) status with the ability to promote their missions and causes on Google’s search results with $10,000 in monthly in-kind ad spend.

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The ULTIMATE Thank You for Nonprofits

Infographic | December 19, 2019

Properly thanking supporters is a fundamental part of great donor stewardship. When you send a sincere thank you letter, it shows donors that their gift has been noticed and appreciated. More than that, your thank you card or email is a chance to strengthen the connection a donor feels with your organization.

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Year-End Fundraising by the Numbers.

Infographic | June 7, 2022

Nobody said year-end fundraising would be easy. And since no two organizations are exactly the same, we all experience different challenges and successes. But we can all agree on one thing—year-end giving is extremely important to the success of your organization. Of those polled as part of the Nonprofit Insiders Network, 28 percent said that they raised between 26 and 50 percent of their total annual income from the year-end ask alone. Plus, 100 percent polled used direct mail for their year-end campaign and only 17 percent used in-person asking to garner donations.

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Creative Ideas to Heat Up Outdoor Fundraising

Infographic | April 27, 2022

To get the most out of longer days and warmer wearther, tap into these 12 new outdoor fundraising ideas that are sure to heat up your mission!

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Nonprofit Impact Matters: How America’s Charitable Nonprofits Strengthen Communities and Improve Lives

Infographic | December 26, 2019

America’s 1.3 million charitable nonprofits feed, heal, shelter, educate, nurture, and inspire people of every age, gender, race, and socioeconomic status, from coast to coast, border to border, and beyond.

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Using Your Donors’ Top Motivators to Drive Retention

Infographic | April 27, 2022

Donors retention has been, and always will be, a priority for nonprofits. One of the keys to retaining donors id capitalizing on what motivates them.

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Spotlight

The Animal Foundation

The Animal Foundation is a non-profit organization operating Nevada’s largest animal shelter (Lied Animal Shelter) and animal adoption center. We envision a humane and compassionate community for all animals. Our mission at The Animal Foundation is to save the lives of all healthy and treatable animals in the Las Vegas valley. Founded in 1978 as a small low-cost spay and neuter clinic, The Animal Foundation quickly picked up speed and soon after opening its doors, began offering adoption services. Over the past 33 years, growth has been a constant. Today, The Animal Foundation operates and manages an 8 acre Las Vegas campus that houses a multitude of services and provides a refuge for the more than 35,000 homeless, lost, neglected, unwanted and abused animals received each and every year.

Events