Nonprofit Brands in the Age of Supporter Shift

February 13, 2017

When we were kids, no one talked about branding, that is unless they meant cows. They did talk about individual brands here and there but not about brands in the broader sense, about what they stood for or the value they held for those who aligned with them. In a very general sense, brands were associated with a handful of specific products that have taken a nostalgic place in our memories like Campbells or Wrigleys.

Spotlight

The Storytelling Non-Profit

Dedicated to helping fundraising, communications and leadership professionals in the non-profit sector raise more money and retain their donors through storytelling and donor stewardship. Donors want to hear about the impact their gift has had, not just what your non-profit does. By focusing on the impact, you’ll be able to connect with donors’ hearts and minds. It is our goal is to help fundraisers and non-profit organizations transition their approach to fundraising and donor relations to be one that focuses on inspiring donors.

OTHER WHITEPAPERS
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A Generation of Change-Makers

whitePaper | April 8, 2022

With more than 4.5 billion people, Asia is home to the majority of the world’s population1. Recent years have seen rapid socio-economic development, as well as increased focus on significant global and local challenges. The pandemic has exacerbated pre-existing inequalities, and issues such as climate change, gender inequality, inequity in access to healthcare, and poverty are now top-of-mind for countries across the region. It is against this backdrop that the landscape of philanthropy in Asia continues to evolve. Social investors are leading this charge, bringing fresh perspectives and priorities.

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Building a Data Management Strategy for Your Nonprofit

whitePaper | October 10, 2022

In a digital-first world, every organization needs a data management plan. Yet, fewer than 25% of nonprofits report having a plan in place. This means data is infrequently shared across departments and rarely used to make decisions or predict future stakeholder behaviors.

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Charity sector developments

whitePaper | April 1, 2022

This year there are increasing macroeconomic headwinds on the horizonaltogether. As we continue to operate in an uncertain environment this will undoubtedly increase the importance of the work of charities in our society. In this publication, we consider these headwinds, and the sector risks they present as well as the opportunities and practical considerations for charities. A particular focus will be on climate change and how charities can develop their response in this area. We also review wider developments in the charity world, including in relation to specific risks and external audit, as well as in the areas of tax and VAT.

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K12 Education Fundraising Strategies

whitePaper | April 14, 2022

We know the heart of every school’s mission is to strive for improved levels of success academically and through extracurricular activities. That’s why fundraising is essential to help create new opportunities for your school’s next generation of students and staff. Why is MobileCause the best option for your school? Create dynamic landing pages that inspire giving to your school fundraising campaigns! You’ll be ready to help your school raise more than ever for teacher wish lists, clubs, sports sales, and more! Customizable donation forms, that you can embed right on your school’s website to improve your school fundraising online, from anywhere Develop specific and engaging text-to-give fundraising campaigns for your school that encourages donors to give $167 on average Utilize unlimited peer-to-peer events, like school-wide fun-runs, athletics booster campaigns, and more with our best-in-class school fundraising event software

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2022 Nonprofit Technology Trends Report

whitePaper | February 28, 2022

As we look forward to 2022, we can celebrate the resiliency and brilliance of the nonprofit sector. In this report, we share not just encouraging numbers from over 900 nonprofit finance leaders, but examples of creativity that allowed nonprofits to not just survive but thrive in 2021.

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Raise More Money with Your Next Event

whitePaper | June 14, 2022

Thinking of launching your next fundraising event? There can be a lot of planning involved but it’s far more manageable when tackled one step at a time. Download our FREE white paper for all the expert knowledge and tips you need to make your charity’s fundraising event a success.

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Spotlight

The Storytelling Non-Profit

Dedicated to helping fundraising, communications and leadership professionals in the non-profit sector raise more money and retain their donors through storytelling and donor stewardship. Donors want to hear about the impact their gift has had, not just what your non-profit does. By focusing on the impact, you’ll be able to connect with donors’ hearts and minds. It is our goal is to help fundraisers and non-profit organizations transition their approach to fundraising and donor relations to be one that focuses on inspiring donors.

Events