Moore Acquires Merkle Response Management Group to Expand its Response Processing Operations

Moore, a company that provides data-driven constituent experience management (CXM) to non-profits, has acquired Merkle Response Management Group (RMG) in order to expand its processing operations. By combining the power of Moore's CXM technology with Merkle RMG's processing capabilities, the newly merged organization will be able to provide even better services for clients. This merger will create a powerful, data-driven organization with the capability to provide end-to-end constituent experience management solutions.

Merkle RMG is a processing company that works with nonprofits, businesses, and the government. It offers data capture, multi-platform customer relationship management (CRM), and banking integration as single integration response processing solutions. Moore is hoping to leverage Merkle RMG's extensive experience in the field of response processing, which includes data capture, multi-platform customer relationship management (CRM), and banking integration as single integrated solutions.

"Becoming a Moore company is a synergistic step that is the best fit for our customers and the Merkle RMG team. This is an exciting new chapter in our 39-year history. The leadership team at Moore has great respect for our company, employees, vendors, and customers and is excited about the opportunity to enable our success to power our clients’ growth." Kent Grove, president of Merkle RMG.

Moore will rebrand Merkle RMG as Moore RMG, and the acquisition will allow Moore to provide its clients with increased capacity and redundancy. The terms of the acquisition were not disclosed. With the acquisition of Merkle RMG, Moore will now offer a more comprehensive range of response processing solutions.

About Moore

Moore is a data-driven constituent experience management (CXM) organization that focuses on integrating the donor experience across all platforms, channels, and devices. Moore is the largest North American marketing and fundraising firm serving the nonprofit sector, with approximately 5,000 employees in 43 locations. The company provides strategy, creative, production, media, data, and analytic services that are supported by an ongoing investment in artificial intelligence and machine learning of the next generation.