Plan Your Way to Success - How to Set Strategic Priorities for Fundraising and Communications Success in 2019

For most nonprofit organizations, the importance of insurance is old news. Too often, that appreciation stops at the headline and remains frozen in the past. Nonprofit organizations, their directors, and their executives sometimes assume that broadly named form insurance policies cover their potential liabilities without reading the fine print. When disaster strikes that fine print can make the difference between a nonprofit organization receiving its bargained-for insurance benefits and dipping into its own reserves.

Join us to learn how to increase donor retention in your monthly giving program. Chany Ockert, CFRE, and Isadora Hudson will unpack the lessons and implementation strategies from a three-year research project, funded by the Gates Foundation, on using a subscription model for monthly giving programs. Participating nonprofits saw their revenue retention rate increase to 73% while the nonprofits in the control group remained at 44% donor retention. To increase your donor retention, we'll discuss how fundraising software can simplify your internal processes in communicating with and retaining your donors, as well as grow your revenue.

Earned income is an essential revenue strategy for many nonprofit organizations. In 2018, NPQ brought you a powerful multi-part series called Mastering the Nonprofit Business Model, which included a classic session by Kate Barr, CEO of Propel Nonprofits, on the particular dynamics of earned income: how it works, the management and leadership requirements, the unique effects on organizational culture, and more. Given the unprecedented challenges 2020 poses to nonprofit earned income approaches, we have asked Kate to come back and discuss what the sector is learning about managing and innovating around earned income in a Covid-19 and economic recession context. We'll pull key elements of her 2018 webinar and then be in live dialogue about what's changed, what remains true, and real-life strategies for maximizing earned income in today's complex environment. We'll also have time for live Q&A.

Over the past two decades, Americans have significantly changed their giving behavior. Most notably, participation in charitable giving of American households and individuals has been declining since 2000. In 2020, the onset of the ongoing global pandemic has presented numerous challenges and shifts for the philanthropic sector. The Giving Environment series, produced by researchers at the IU Lilly Family School of Philanthropy, looks at pre-pandemic trends in charitable giving, understanding donor decisions in recent years, new models of giving such as subscription giving, and the growing significance of engaging donors.