How to streamline your nonprofit online marketing & communications workflow

Watch the on-demand webinar, How To Engage Celebrities and Influencers in Fundraising.

GivingTuesday is not only an opportunity to help raise donations for your cause, but it’s also a great way to bring in more new donors–and you may be missing out on the one fundraising strategy that does this best. Watch our on-demand webinar, The Overlooked Way to Amplify Your #GivingTuesday Results, where we share why nonprofits of all sizes benefit by using volunteer ambassadors to maximize their #GT impact. We look at the 7 easy steps to setup, recruit and run an effective #GivingTuesday peer-to-peer campaign that cuts through the noise, broadens your reach and increases giving.

Over the past two decades, Americans have significantly changed their giving behavior. Most notably, participation in charitable giving of American households and individuals has been declining since 2000. In 2020, the onset of the ongoing global pandemic has presented numerous challenges and shifts for the philanthropic sector. The Giving Environment series, produced by researchers at the IU Lilly Family School of Philanthropy, looks at pre-pandemic trends in charitable giving, understanding donor decisions in recent years, new models of giving such as subscription giving, and the growing significance of engaging donors.

End-of-year fundraising is the most lucrative, high-stakes fundraising there is. With 30% of annual giving happening in December alone, there’s a lot of money on the table.