FUNDRAISING – THERE’S NO FINAL FRONTIER: HOW TECH AND TRENDS ADDRESS EVOLVING DONOR EXPECTATIONS

The future of peer-to-peer fundraising is virtual. And virtual fundraising increasingly means including livestreaming and esports for a good cause. In this educational webinar, Deloitte will present exclusive research on the trends and market value of the esports industry and why it’s worth incorporating into your organization’s fundraising strategy. Attendees can expect to learn... How organizations are already using esports and livestreaming to fundraise How Blackbaud and Deloitte products integrate to enable esports and livestreaming How to livestream gaming through platforms such as Twitch, Facebook Live, and YouTube

Whether peer to peer fundraising has been on your to do list or it's something you're considering for the first time, your organization deserves to be able to fundraise through every available channel. Essentially a way to have others fundraise for you, peer to peer fundraising has untapped potential to engage new audiences, increase donations, and develop a new or increased stream of revenue. Watch this recording to learn how to plan and execute peer to peer fundraising and empower others to fundraise for your organization from Catchafire's Nonprofit Engagement Manager Jay Jean Grey (they/them).

With all the hype around email and social media marketing for nonprofits, it can be frustrating to see that, despite your efforts, you’re still not getting traction with views, likes, opens, or (ultimately) donations or volunteers. In this session, we’ll take a look at what’s keeping you from getting the results you want, then look at how you can change your strategy, and, most importantly, we’ll show you exactly how to do it – simply and efficiently. After this session, you’ll be able to: Understand what you need to do to get consistent results Identify the right strategy for your organization to use content correctly Learn how to create content consistently to get more donors and volunteers

Understanding your online supporters better can help you build a strong major giving program. Since major giving potential can be informed by factors such as gift history, giving capacity, relationship and affinity indicators it’s important to have all of this information in order to segment and personalize messaging. Watch as Salsa Labs and WealthEngine discuss the importance of adding wealth intelligence to your donor profiles within your Salsa CRM, quickly identifying high-capacity online donors, and personalizing the online donation experience.