BrightStar made this trailer as part of an 'Apprentice' style charity challenge that was shown at the Institute of Fundraising Conference. The main film followed this teaser. The challenge involved top national fundraisers from leading charities, Oxfam, Sense, Christian Aid, British Red Cross, Cancer Research and the RSPCA for influential voices from the charity sector to comment on topical fundraising issues, explore new ideas, highlight success stories, share insight, fundraising how to tips and more