Cultivating Major Gifts and Connecting with Women in Philanthropy

Digital Marketing Campaigns for Online Fundraisers

Now is a great time to set aside some time to show appreciation to your donors who have supported your organization over the past few months. The great news is that saying “thanks” to your donors goes a long way...not only will your donors feel appreciated, but it can improve your donor retention. This three-webinar bundle will show you a variety of ways to make your donors feel loved! First, you'll learn how to write the perfect thank you letter. According to multiple studies, the thank you letter is the first--and possibly most important--step in donor retention.

As a new or small nonprofit, you have a unique opportunity to build lasting relationships with your donors. When donors give, they’ve already indicated that they care about your mission. It’s up to you to take the next step and encourage them to continue their support. However, as a small organization, you may be struggling to prioritize donor stewardship with all the other things you have to manage while you’re running your nonprofit. In this free webinar, you’ll learn that you do not have to spend a lot of money or time to turn your one-time donors into repeat donors.

In the pursuit of raising money and “changing the world”, traditional philanthropy has caused harm in the communities and to individuals that nonprofits seek to serve. There are actions and orientations that organizations can adopt to drive equity, justice, and belonging through their interactions with communities, staff, and donors. In this webinar, Rachel will review key findings from a series of reports and offer ways to divest from traditional fundraising practices by adopting and activating an antiracist and systems-change lens. We will explore ways to use data and communication to transform donor education and engagement and, thus, advance the work of these organizations.