Crowdfunding 101: Fundraising Pages That Drive Donations

The secret is out! Raising money is much easier when you tell a story. A story that motivates a donor to give. But how do you write a compelling story? And what makes a good story great? If you want to hook your reader and reel them in for good, then you’ll need a basic understanding of storytelling formulas and techniques that make a story memorable.

Stories are the heart of any organization. We use stories to inform, inspire empathy, and drive action. But how you tell those stories can take many forms. As witnessing impact in person became limited over the last year, stories needed to work harder to create connection. Being able to share stories in digital form to attract, steward and retain a supportive community creates an incredible opportunity.

In 2019, $449.64 billion was donated to charities in the US. Last year, giving increased more than 10% — IN A PANDEMIC! AND – 80% of these contributions are made by people. Yet many nonprofits lose 1/3 of their donors each year. Are you ready to get off the treadmill (donors on… donors off… donors on… donors off…)? One of the keys to building a successful individual giving program is by building and deepening rapport with your donors. This goes well beyond sending timely thank you notes and a quarterly newsletter. In this webinar, you’ll learn the techniques you can use to solicit larger gifts from your donors, while deepening their loyalty to your organization.

Did you know that 20% of supporters reconsider making a donation when their preferred payment wasn’t an option? Offering flexible payment options to your donors can have a significant impact on your nonprofit’s fundraising strategy. How so? Watch the on-demand webinar, How to Supercharge Your Fundraising Revenue with Payment Options. We’ll dive into why offering your supporters a variety of payment options matters and share actionable steps to incorporate them into your fundraising campaigns. Get Ready For: Why donor payment options matter Specific payment options that boost revenue and donor retention How to incorporate these options into your fundraising strategy An open Q&A—ask us anything!