OLDER AMERICANS MONTH

Infographic | December 5, 2019

In its eighth year, Giving Tuesday has grown 27.75% from 2018 to 2019 and raised $511 million in the U.S. alone, setting new records across the social sector. At Classy, we saw the hard work and dedication of our nonprofit customers come to fruition as they raised $19,433,030 million from 153,543 donors.

Infographic | November 10, 2021

8 Strategies to Give Donors Confidence Attending In-Person Events is here to help you throw a successful fundraiser that eases donors back into in-person events. We share the types of events you can throw that donors want to attend, strategies for ticketing and registration, contactless check-in, giving options and more. You’ll learn the best ways to reduce points of contact while enhancing guests’ experience for an in-person event that will make face-to-face connections with donors exciting again.

Infographic | January 24, 2020

Successful online fundraising involves more than a donation page -it requires creating a complete path from acquisition to cultivation to conversion, with a website as mobile as your donors.

Infographic | January 14, 2020

It may seem counterintuitive to start with a story when crafting a marketing strategy, but, because stories help us relate and are memorable, they can ground your nonprofit’s strategy. Storytelling is a valuable tool to help donors understand the context in which you operate by seeing the challenges your beneficiaries (or your nonprofit) are facing.

Infographic | December 16, 2021

The 10 Mistakes You May Be Making with Your Fundraising Event infographic will help you stay one step ahead of any setbacks and maximize your fundraising results with easy-to-implement solutions. You’ll learn the most common mistakes we see nonprofits make before, during and after their fundraising events and how you can avoid them. We share practical tools and strategies to boost attendance, drive engagement and inspire in-event giving for a more effective event.

Infographic | March 3, 2020

Nonprofits already have access to a vast wealth of data. Al empowers the sector to act on data in more meaningful ways, driving decision-making practices.