INFOGRAPHIC: Meaningful Metrics for Donor Communications

March 14, 2016

Donor communications can make or break a nonprofit organization. To attract and retain donors, you must connect through a variety of communication channels. But you can only gauge the effectiveness of your website, email, and other channels by knowing which metrics matter and how you stack up with other organizations.

Spotlight

Applied Technology Council

The Applied Technology Council (ATC) is a nonprofit, tax-exempt corporation established in 1973 through the efforts of the Structural Engineers Association of California. ATC's mission is to develop and promote state-of-the-art, user-friendly engineering resources and applications for use in mitigating the effects of natural and other hazards on the built environment. ATC also identifies and encourages needed research and develops consensus opinions on structural engineering issues in a nonproprietary format. ATC thereby fulfills a unique role in funded information transfer.

Other Infographics
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5 Key Trends Shaping the Nonprofit Service Sector

Infographic | October 5, 2021

This year saw our first-ever State of Service for Nonprofits report, which focused on nonprofit representatives sharing their insights and what changes they’ve experienced and seen since the onset of the pandemic last year. Check out the State of Service for Nonprofits infographic for a quick snapshot of some of the key findings from the report.

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The State of Service 2021 (Infographic): A Survey and Report by x2VOL

Infographic | May 4, 2021

Student service continues to develop in the ever-changing COVID-19 world. However, 2021 might look a little bit different than 2020. In April 2021, x2VOL surveyed administrators, service leaders, and nonprofit organizations to better understand the impact COVID-19 had on community service in the Spring 2021 semester and what the outlook is for Fall 2021.

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A Timeline for Your End-of-Year Fundraising Campaign

Infographic | December 17, 2019

Are you busy planning your end-of-year fundraising campaign? Wouldn’t it be great if it was all mapped out for you? Like a list of what to do each month between now and December 31? We thought so too, so we’ve done the work for you! Check out our latest infographic for a timeline and checklist of tactics that will guarantee a successful fundraising season for your nonprofit.

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7 Types of Donor Data to Include in Your Wealth Screening

Infographic | January 30, 2020

Who said donor data can’t be pretty? The infographic below, originally published by DonorSearch, highlights the seven types of wealth data that organizations should ask for when conducting bulk wealth screening. Bulk screenings are just one of many tools that researchers can use to collect information about donors.

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Giving Tuesday 2019 Sets New Records

Infographic | December 5, 2019

In its eighth year, Giving Tuesday has grown 27.75% from 2018 to 2019 and raised $511 million in the U.S. alone, setting new records across the social sector. At Classy, we saw the hard work and dedication of our nonprofit customers come to fruition as they raised $19,433,030 million from 153,543 donors.

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The 2021 Fundraising Outlook

Infographic | October 4, 2021

The online survey of 1,964 nonprofit professionals was conducted between September 7–October 1, 2021. Data is self-reported, not transactional. In September of 2021, we conducted a survey to better understand how event and online fundraising has evolved this past year, and how nonprofits are preparing for a post-pandemic future. This report looks at some of the year’s biggest challenges, where nonprofits are finding success, and the outlook for 2022. Results are based on an online survey of 1,954 nonprofit professionals, representing a wide cross section of organization sizes and industries.

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Spotlight

Applied Technology Council

The Applied Technology Council (ATC) is a nonprofit, tax-exempt corporation established in 1973 through the efforts of the Structural Engineers Association of California. ATC's mission is to develop and promote state-of-the-art, user-friendly engineering resources and applications for use in mitigating the effects of natural and other hazards on the built environment. ATC also identifies and encourages needed research and develops consensus opinions on structural engineering issues in a nonproprietary format. ATC thereby fulfills a unique role in funded information transfer.

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