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FUNDRAISING MEDIA DNA: DIRECT MAIL

Did you know: Charities spend the majority of
their advertising budgets on direct mail (61%)

Spotlight

CABA Charity

CABA provides lifelong support for past and present ICAEW members and their families – whether they’re training, in practice or business, have left the profession or retired. Wellbeing is at the heart of everything we do, and our services reflect this. From a listening ear in troubled times, through personal and professional development, to carer support and financial assistance, we’re with the people we support for life.

Other Infographics

8 Strategies to Give Donors Confidence Attending In-Person Events

Infographic | November 10, 2021

8 Strategies to Give Donors Confidence Attending In-Person Events is here to help you throw a successful fundraiser that eases donors back into in-person events. We share the types of events you can throw that donors want to attend, strategies for ticketing and registration, contactless check-in, giving options and more. You’ll learn the best ways to reduce points of contact while enhancing guests’ experience for an in-person event that will make face-to-face connections with donors exciting again.

The State of Service 2021 (Infographic): A Survey and Report by x2VOL

Infographic | May 4, 2021

Student service continues to develop in the ever-changing COVID-19 world. However, 2021 might look a little bit different than 2020. In April 2021, x2VOL surveyed administrators, service leaders, and nonprofit organizations to better understand the impact COVID-19 had on community service in the Spring 2021 semester and what the outlook is for Fall 2021.

4 Key Steps to Share Your Brand's Philanthropic Story

Infographic | February 19, 2020

90% of Americans say that they are more likely to trust and feel loyal to companies that back social causes.' Making your Corporate Social Responsibility (CSR) story readily accessible online is essential to engage consumers, attract more eyeballs, and enhance your overall brand image.

Creative Ideas to Heat Up Outdoor Fundraising

Infographic | April 27, 2022

To get the most out of longer days and warmer wearther, tap into these 12 new outdoor fundraising ideas that are sure to heat up your mission!

Ohio Gives Infographic 2022

Infographic | April 20, 2022

The number of foundation in Ohio is up to 12%. This is likely to a change in how the numbers are calculated. While the foundations are scattered across the state, they are most numerous in Cleveland, Columbus and Cincinnati.

5 Key Trends Shaping the Nonprofit Service Sector

Infographic | October 5, 2021

This year saw our first-ever State of Service for Nonprofits report, which focused on nonprofit representatives sharing their insights and what changes they’ve experienced and seen since the onset of the pandemic last year. Check out the State of Service for Nonprofits infographic for a quick snapshot of some of the key findings from the report.