Funding The Arts

Infographic | June 7, 2022

Nobody said year-end fundraising would be easy. And since no two organizations are exactly the same, we all experience different challenges and successes. But we can all agree on one thing—year-end giving is extremely important to the success of your organization. Of those polled as part of the Nonprofit Insiders Network, 28 percent said that they raised between 26 and 50 percent of their total annual income from the year-end ask alone. Plus, 100 percent polled used direct mail for their year-end campaign and only 17 percent used in-person asking to garner donations.

Infographic | October 4, 2021

The online survey of 1,964 nonprofit professionals was conducted between September 7–October 1, 2021. Data is self-reported, not transactional. In September of 2021, we conducted a survey to better understand how event and online fundraising has evolved this past year, and how nonprofits are preparing for a post-pandemic future. This report looks at some of the year’s biggest challenges, where nonprofits are finding success, and the outlook for 2022. Results are based on an online survey of 1,954 nonprofit professionals, representing a wide cross section of organization sizes and industries.

Infographic | March 30, 2020

In the for-profit world, CRM stands for Customer Relationship Management. In the charity sector, the preferred term for the same technology is Constituent Relationship Management. The reason for the difference in name is simple: in this space, the technology has a broader remit. Charity CRM systems are used for everything from managing fundraising campaigns and driving and measuring donor engagement, to marshalling volunteers and measuring the impact of your programs.

Infographic | December 19, 2019

Properly thanking supporters is a fundamental part of great donor stewardship. When you send a sincere thank you letter, it shows donors that their gift has been noticed and appreciated. More than that, your thank you card or email is a chance to strengthen the connection a donor feels with your organization.

Infographic | December 16, 2021

The 10 Mistakes You May Be Making with Your Fundraising Event infographic will help you stay one step ahead of any setbacks and maximize your fundraising results with easy-to-implement solutions. You’ll learn the most common mistakes we see nonprofits make before, during and after their fundraising events and how you can avoid them. We share practical tools and strategies to boost attendance, drive engagement and inspire in-event giving for a more effective event.

Infographic | February 11, 2020

Crowdfunding, or any form of group fundraising, used to refer to startups and individual projects seeking investors. Today, online crowdfunding sites (think Kickstarter and GoFundMe) have expanded to give individuals and organizations alike the power to create simple online support campaigns.