Fascinating Statistics About Nonprofits and Online Fundraising

Infographic | February 11, 2020

Crowdfunding, or any form of group fundraising, used to refer to startups and individual projects seeking investors. Today, online crowdfunding sites (think Kickstarter and GoFundMe) have expanded to give individuals and organizations alike the power to create simple online support campaigns.

Infographic | November 3, 2021

Peer-to-peer fundraising campaigns can produce impressive results in fun ways outside of athletic events. Check out our 8 Proven Peer-to-Peer Fundraising Ideas infographic, where we introduce you to some truly creative and fun campaigns nonprofits have used to boost visibility and donations. From best pajama competitions to alumni challenges and talent shows, these ideas are sure to get your creative juices flowing!

Infographic | January 13, 2020

In case infographics are not your thing, we've included high-level nonprofit fundraising and charitable giving information below:

Infographic | February 4, 2020

Giving Goes Digital in the Future of Fundraising. It has been discovered that the idea of raising funds online is growing very fast. Over the past decade, fundraising has improved significantly. In the year 2000, fundraising stood at 1.7% while in 2010, online fundraising alone stood at 10.7%. In an economy with GDP of $14.99 trillion, total fundraising contributed 2%. It was discovered that for a GDP of 40%, total fundraising contributed 2%. Nevertheless, the massive rates of online giving represent a small fraction of overall giving. This channel of giving is an opportunity for non-profit organizations to raise funds.

Infographic | October 5, 2021

This year saw our first-ever State of Service for Nonprofits report, which focused on nonprofit representatives sharing their insights and what changes they’ve experienced and seen since the onset of the pandemic last year. Check out the State of Service for Nonprofits infographic for a quick snapshot of some of the key findings from the report.

Infographic | January 14, 2020

It may seem counterintuitive to start with a story when crafting a marketing strategy, but, because stories help us relate and are memorable, they can ground your nonprofit’s strategy. Storytelling is a valuable tool to help donors understand the context in which you operate by seeing the challenges your beneficiaries (or your nonprofit) are facing.