Canadian Path Transition

Infographic | February 6, 2020

Did you know that Google gives out free advertising dollars to non-profit organizations? Did you also know that qualifying organizations could receive $10K or as much as $40K each month from Google to use for advertising and promoting their good cause? Want to find out if your non-profit organization is eligible? This helpful infographic from Search Mojo will help you to determine your organization’s eligibility and learn how to apply.

Infographic | March 30, 2020

In the for-profit world, CRM stands for Customer Relationship Management. In the charity sector, the preferred term for the same technology is Constituent Relationship Management. The reason for the difference in name is simple: in this space, the technology has a broader remit. Charity CRM systems are used for everything from managing fundraising campaigns and driving and measuring donor engagement, to marshalling volunteers and measuring the impact of your programs.

Infographic | October 11, 2021

BVU’s Nonprofit Stability Index is designed to collect and share real-time data on the health of the nonprofit sector in Northeast Ohio.102 nonprofits responded to this survey.

Infographic | January 14, 2020

It may seem counterintuitive to start with a story when crafting a marketing strategy, but, because stories help us relate and are memorable, they can ground your nonprofit’s strategy. Storytelling is a valuable tool to help donors understand the context in which you operate by seeing the challenges your beneficiaries (or your nonprofit) are facing.

Infographic | February 11, 2020

Crowdfunding, or any form of group fundraising, used to refer to startups and individual projects seeking investors. Today, online crowdfunding sites (think Kickstarter and GoFundMe) have expanded to give individuals and organizations alike the power to create simple online support campaigns.

Infographic | October 4, 2021

The online survey of 1,964 nonprofit professionals was conducted between September 7–October 1, 2021. Data is self-reported, not transactional. In September of 2021, we conducted a survey to better understand how event and online fundraising has evolved this past year, and how nonprofits are preparing for a post-pandemic future. This report looks at some of the year’s biggest challenges, where nonprofits are finding success, and the outlook for 2022. Results are based on an online survey of 1,954 nonprofit professionals, representing a wide cross section of organization sizes and industries.