2016 Fundraising Effectiveness Donor Retention Supplement

The 2016 Fundraising Effectiveness Survey Report is based on 9,922 responses for 2014–15 from nonprofit organizations in the United States. The 2014–15 responses reflect a total amount raised of $8.628 billion from 8.27 million donors with an average gross revenue of $869,607 among the 9,922 participating organizations.

Spotlight

Pratham USA

Pratham's mission is to ensure "Every child in school and learning well"​. Established in 1995, it is one of the largest non-governmental organizations in India’s education sector. It uses low-cost, scalable methods and works in partnership with government and community stakeholders to vastly improve the quality of education for underprivileged children and youth across India.

Other Infographics
news image

Giving Tuesday 2019 Sets New Records

Infographic | December 5, 2019

In its eighth year, Giving Tuesday has grown 27.75% from 2018 to 2019 and raised $511 million in the U.S. alone, setting new records across the social sector. At Classy, we saw the hard work and dedication of our nonprofit customers come to fruition as they raised $19,433,030 million from 153,543 donors.

Read More
news image

How women can boost philanthropic power

Infographic | March 24, 2020

Generous, decisive, and determined to help the world, women can have an even greater impact by upping their financial knowledge. Those are the findings of a 2017 report on women and giving from Fidelity Charitable. In addition to identifying the different ways Millennial and Baby Boomer women give, the report also explores some of the ways women’s giving is distinctive from men’s. See the highlights in our infographic below and discover our giving guides created to help both Millennial and Baby Boomer women maximize their impact.

Read More
news image

What We Learned from Social Giving During a Time of Social Distancing [and Looking Forward]

Infographic | November 15, 2021

The 2021 Giving Experience Study explores insights from 1,026 Social Donors who donated through event and peer-to-peer fundraising in the last 12 months.

Read More
news image

Recurring Donors Also Make One-Time Gifts

Infographic | January 6, 2020

In The State of Modern Philanthropy 2018, we found that recurring donors are over five times more valuable to your nonprofit than one-time donors. The State of Modern Philanthropy 2019 took the conversation further to examine the steps that donors take after making their first gift.

Read More
news image

The ULTIMATE Thank You for Nonprofits

Infographic | December 19, 2019

Properly thanking supporters is a fundamental part of great donor stewardship. When you send a sincere thank you letter, it shows donors that their gift has been noticed and appreciated. More than that, your thank you card or email is a chance to strengthen the connection a donor feels with your organization.

Read More
news image

7 facts every nonprofit fundraiser should know about the path to online donations

Infographic | January 24, 2020

Successful online fundraising involves more than a donation page -it requires creating a complete path from acquisition to cultivation to conversion, with a website as mobile as your donors.

Read More

Spotlight

Pratham USA

Pratham's mission is to ensure "Every child in school and learning well"​. Established in 1995, it is one of the largest non-governmental organizations in India’s education sector. It uses low-cost, scalable methods and works in partnership with government and community stakeholders to vastly improve the quality of education for underprivileged children and youth across India.

Events