Algolia | May 05, 2022
Algolia, the leading API Platform for Search & Discovery, announced that GoFundMe, which has raised more than $15 billion from more than 200 million donations since its founding in 2010, has expanded its investment in search and discovery. GoFundMe, a long-time Algolia customer, has added InstantSearch and Query Suggestions to its website along with Algolia’s unique A/B testing capabilities. With these new features in place, GoFundMe further increased conversion rates by 15% and boosted click-through rates from primary searches, all of which resulted in greater donations.
Often donors visiting our website are searching for fundraisers or causes with minimal information, sometimes only a name, location, or small detail about the cause. Algolia’s Search and Discovery platform has been critical in helping prospective donors connect to the causes they are searching for as well as discover new ones that appeal to them. The success we’ve previously gained by using Algolia to build an exceptional user experience has made it an easy decision to further expand our investment.”
Bryan Sim, senior product manager at GoFundMe
Algolia’s flexible APIs, and the addition of InstantSearch and Query Suggestions, enabled GoFundMe to create ‘discovery' pages where users can browse fundraisers by specific categories. Algolia also worked closely with GoFundMe to launch a front-page carousel that features new campaigns when users first enter the site.
“GoFundMe’s investment in Algolia underscores its commitment in providing the best user experience by helping donors find and discover the causes they wish to support more easily and quickly,” said Bernadette Nixon, CEO of Algolia. “With our API-first approach, intuitive dashboard, and advanced developer tools, we make it easy to implement Algolia into any tech stack and build delightful user experiences.”
New A/B testing helps GoFundMe to further optimize the user experience and increase donations. While Algolia has helped campaigns become more discoverable, it has also reduced the technical overhead burdens of GoFundMe’s engineering team by eliminating the need for countless hours of maintenance that would be required by alternate platforms.
“By building more visibility around worthy causes using category pages, carousels and more, GoFundMe significantly helps potential donors discover more causes and, ultimately, increase donations to the people who most need them,” added Nixon.
GoFundMe plans to work with Algolia to integrate learnings about user intent and leverage the platform’s ranking feature to even further improve the user experience while browsing campaigns.
For more information about Algolia, visit www.Algolia.com. For more information about this story, visit: https://resources.algolia.com/customer-stories/casestudy-gofundme
Algolia is an API-First Search and Discovery platform that empowers builders to compose experiences at Internet scale to predict what customers want with blazing fast search and the best application browse experience leading to more remarkable Discovery. More than 11,000 companies including Under Armour, Lacoste, Birchbox, Stripe, Slack, Medium, and Zendesk rely on Algolia to manage over 1.5 trillion search queries a year. Algolia is headquartered in San Francisco with offices in New York, Atlanta, Austin, Paris, London, and Bucharest.
Founded in 2010, GoFundMe is the largest global fundraising platform that empowers people to give and receive help. Since then, more than $15 billion from over 200 million donations has uplifted those with needs and dreams, while making an impact at scale. GoFundMe is building a global support system that creates an opportunity for everyone to thrive.
Wellsky Foundation | June 07, 2022
The WellSky Foundation, a charity that works to improve the quality of life for vulnerable people, gave $100,000 to the STEM Goes Red program of the American Heart Association.
STEM Goes Red was designed to capitalize on the American Heart Association's tradition of science, technology, engineering, and math (STEM) and raise STEM awareness among young women. STEM Goes Red will use a two-year, $100,000 grant from the WellSky Foundation to give scholarships to women in college who are studying STEM-related subjects and give young women interested in STEM more mentorship and learning opportunities.
By providing young women with first-hand experience in STEM fields and access to experts, employers, and mentors, STEM Goes Red is working to make these careers achievable for all. The WellSky Foundation’s generous gift enables us to continue our mentorship opportunities and increase our educational support to young women pursuing STEM-related careers. We’re thrilled to further expand our services across the Kansas City region.”
Amanda Nichols, Go Red for Women® Development Director, American Heart Association
WellSky recently took part in a STEM Goes Red mentoring program with high school students in Kansas City Public Schools, bringing together 12 women from WellSky who work in STEM fields with aspiring students. STEM Goes Red believes that these types of educational touchpoints guarantee that female students are informed about STEM career options and are aware of how accessible these jobs are to all students who are interested.
The WellSky Foundation is reducing societal barriers to long-term health and fitness to create thriving communities. The WellSky Foundation has given to 20 groups working on social determinants of health since its founding in 2019.
CAPTRUST | June 18, 2022
The CAPTRUST Community Foundation (CCF), an employee-run 501(c)(3), announced its 2022 Charity of Choice, receiving a $100,000 grant: The Green Chair Project. Additionally, five nonprofits were selected to receive CCF national grants of $25,000 each.
Founded in 2007, the CCF's mission is to enrich the lives of children in communities we serve. Through the end of 2021, the CCF has awarded over $3.879 million in grants to charitable organizations across the country that help children. Fundraising is primarily via employee payroll deductions that are matched by CAPTRUST.
The Green Chair Project will receive a $100,000 grant to support its mission of providing the essentials of home to neighbors in need facing the challenges of homelessness, crisis, or disaster in Wake County, North Carolina. The grant will directly support Green Chair's Sweeter Dreams program, providing beds and cribs to 400 children and babies in Wake County who lack a safe place to sleep. In addition to the funding, Green Chair will receive support from CCF volunteers throughout the year.
We are so grateful to be selected as the CAPTRUST Community Foundation's 2022 Charity of Choice. The CCF's trust in our mission ensures that more children in need in Wake County, North Carolina will have a safe and comfortable place to sleep."
Jackie Craig, Green Chair's co-founder and chief executive officer
In addition to its work with The Green Chair Project, the CCF selected five charities that will receive national grants of $25,000 in 2022. The five recipients are:
Communities In Schools of Wake County. CIS Wake surrounds students in Wake County, North Carolina, with a community of support, empowering them to stay in school and achieve in life.
Families Together. Families Together moves families in Wake County, North Carolina, and surrounding counties from homelessness to stable homes through mentoring, housing support, and connection to community resources.
Kinetic Kids, Inc. A San Antonio, Texas, organization that supports children with special needs and their families through adapted sports, fine arts, and educational programs.
Sunrise Day Camps Association. Sunrise supports children with cancer and their siblings nationwide through the creation and oversight of welcoming, inclusive summer day camps, year-round programs, and in-hospital recreational activities, all offered free of charge.
TABLE. TABLE's mission is to create equitable access to healthy food and provide nutrition education to children in Orange County, North Carolina.
"We recognize the immense needs of children across our communities as we all recover from the effects of COVID-19," said Philip D'Unger, president of the CCF and manager, wealth planning, at CAPTRUST. "We are incredibly excited and fortunate to work with this year's Charity of Choice, The Green Chair Project, as well as the national grant recipients, who all do amazing work in their respective communities."
About the CAPTRUST Community Foundation
The CAPTRUST Community Foundation was organized in 2007 to provide CAPTRUST employees with opportunities to participate as a group in community outreach efforts. The foundation is a registered 501(c)(3) charity and is eligible to receive tax-deductible contributions.
CAPTRUST is an independent registered investment advisor founded in 1997 in Raleigh, North Carolina. The firm provides investment management, financial planning, estate planning, and tax advisory and compliance for individuals and families. For retirement plan sponsors, endowments, foundations, and religious entities, CAPTRUST offers investment advisory services, fiduciary support, plan design, provider analysis/fee benchmarking, and employee advice programs. With more than 1,100 employees across 70 locations nationwide, CAPTRUST oversees more than $100 billion in assets under management and more than $750 billion in assets under advisement (as of March 31, 2022).