Algolia | May 05, 2022
Algolia, the leading API Platform for Search & Discovery, announced that GoFundMe, which has raised more than $15 billion from more than 200 million donations since its founding in 2010, has expanded its investment in search and discovery. GoFundMe, a long-time Algolia customer, has added InstantSearch and Query Suggestions to its website along with Algolia’s unique A/B testing capabilities. With these new features in place, GoFundMe further increased conversion rates by 15% and boosted click-through rates from primary searches, all of which resulted in greater donations.
Often donors visiting our website are searching for fundraisers or causes with minimal information, sometimes only a name, location, or small detail about the cause. Algolia’s Search and Discovery platform has been critical in helping prospective donors connect to the causes they are searching for as well as discover new ones that appeal to them. The success we’ve previously gained by using Algolia to build an exceptional user experience has made it an easy decision to further expand our investment.”
Bryan Sim, senior product manager at GoFundMe
Algolia’s flexible APIs, and the addition of InstantSearch and Query Suggestions, enabled GoFundMe to create ‘discovery' pages where users can browse fundraisers by specific categories. Algolia also worked closely with GoFundMe to launch a front-page carousel that features new campaigns when users first enter the site.
“GoFundMe’s investment in Algolia underscores its commitment in providing the best user experience by helping donors find and discover the causes they wish to support more easily and quickly,” said Bernadette Nixon, CEO of Algolia. “With our API-first approach, intuitive dashboard, and advanced developer tools, we make it easy to implement Algolia into any tech stack and build delightful user experiences.”
New A/B testing helps GoFundMe to further optimize the user experience and increase donations. While Algolia has helped campaigns become more discoverable, it has also reduced the technical overhead burdens of GoFundMe’s engineering team by eliminating the need for countless hours of maintenance that would be required by alternate platforms.
“By building more visibility around worthy causes using category pages, carousels and more, GoFundMe significantly helps potential donors discover more causes and, ultimately, increase donations to the people who most need them,” added Nixon.
GoFundMe plans to work with Algolia to integrate learnings about user intent and leverage the platform’s ranking feature to even further improve the user experience while browsing campaigns.
For more information about Algolia, visit www.Algolia.com. For more information about this story, visit: https://resources.algolia.com/customer-stories/casestudy-gofundme
Algolia is an API-First Search and Discovery platform that empowers builders to compose experiences at Internet scale to predict what customers want with blazing fast search and the best application browse experience leading to more remarkable Discovery. More than 11,000 companies including Under Armour, Lacoste, Birchbox, Stripe, Slack, Medium, and Zendesk rely on Algolia to manage over 1.5 trillion search queries a year. Algolia is headquartered in San Francisco with offices in New York, Atlanta, Austin, Paris, London, and Bucharest.
Founded in 2010, GoFundMe is the largest global fundraising platform that empowers people to give and receive help. Since then, more than $15 billion from over 200 million donations has uplifted those with needs and dreams, while making an impact at scale. GoFundMe is building a global support system that creates an opportunity for everyone to thrive.
Community Brands | July 06, 2022
GiveSmart by Community Brands, the industry's leading fundraising software for nonprofits and schools, now offers donors the ability to make donations via Google Pay or Apple Pay. Presently, Apple Pay is available in GiveSmart Fundraise and GiveSmart Events while Google Pay is available in GiveSmart Events.
These digital wallet options allow fundraisers to accept payments through a wider variety of methods and provide more options for individual donors while both simplifying the experience and decreasing the likelihood of abandoned payments. With over 275 million digital wallet users expected in the United States by the end of 2025, preferences are changing. GiveSmart's Google Pay and Apple Pay options offer partner organizations an elevated level of security and convenient, donor-centered giving opportunities to move their missions forward.
The addition of Google Pay and Apple Pay aligns with changing needs and adaptation to donor preferences. GiveSmart's recently published Fundraising Research Study surveyed over 500 nonprofit fundraising and development professionals on technology adoption and use and its impact on giving and the donor experience. Its findings support the urgent need to embrace technology and a correlation between nonprofits that have efficient technology and their ability to delight donors, attain more financial stability, and find overall success.
"Adding leading digital wallet payment options such as Google Pay and Apple Pay to GiveSmart's platforms benefits organizations and donors alike, Technology continues to play an integral part in fundraising as nonprofits cater to donor needs. Digital wallets eliminate the need to swipe credit cards, expediting both donations and registration and check-in processes at events. These added conveniences increase opportunities for giving and enable nonprofits to move their missions forward."
-Steve Greanias,General Manager GiveSmart.
GiveSmart features flexible, customizable tools to support year-round fundraising and special events. Whether online, virtual, or live, organizations can maximize fundraising donation forms, social fundraising peer-to-peer campaigns, text-to-donate, auctions, galas, and everything in between by partnering with GiveSmart to move their missions forward.
About Community Brands-
Community Brands is the leading provider of cloud-based software and payment solutions to associations, nonprofits, and K-12 schools. Specifically for charitable nonprofits and schools, the Community Brands Education and Nonprofit portfolio provides the industry's most complete set of software solutions for nonprofits and K-12 schools of all sizes. Nonprofits benefit from award-winning fund accounting and fundraising solutions, purpose-built from the ground up to empower them to achieve and grow their impact in our communities. Paired with a complete set of K-12 solutions encompassing enrollment management, financial aid, student information systems, and digital payments, schools are empowered to raise funds and deliver on their missions. To learn more, visit communitybrands.com or follow us on Twitter and LinkedIn.
GiveSmart is a mobile bidding, fundraising, event management, and donor management software. Our mission is to help nonprofits, schools, and foundations reach their fundraising goals while creating an engaging, exciting, and easy giving experience for their donors.
AbbVie | June 28, 2022
AbbVie kicks off its seventh Week of Possibilities with approximately 15,000 employees volunteering in more than 50 countries to serve local communities around the world. From June 27 to July 1, AbbVie employees will work with trusted community partners to complete hands-on projects, including renovating schools, playgrounds and community centers, to benefit local communities impacting tens of thousands of people.
Supporting our local communities is at the heart of AbbVie's culture, and there is no greater example of this than our annual Week of Possibilities, where AbbVie employees around the world come together through volunteering to embrace our shared commitment of giving back. We are thrilled our employee volunteers are returning to service projects in local communities this year following a two-year pause caused by the pandemic. We look forward to collaborating with our nonprofit partners to make a real impact in our local communities across the globe."
Tracie Haas, president, AbbVie Foundation
To bring Week of Possibilities to life, the AbbVie Foundation works with longstanding community partners, including Heart of America Foundation and KABOOM! in the U.S., and Points of Light globally. At its North Chicago headquarters, AbbVie partners with North Chicago Community Partners, Bernie's Book Bank, Habitat for Humanity and others. Service projects vary by region and are selected based on the greatest needs in local communities. Project highlights include:
In North Chicago, employee volunteers will renovate four local schools, help teachers prepare for the move into the new middle school, Neal Math and Science Academy, build a new community playground, participate in book, food and clothing sorting, and build two single family homes for families in need.
In Brisbane and Anaheim, California, AbbVie volunteers will transform two community playgrounds.
AbbVie teams will create STEM Labs and renovate libraries at schools in Santa Ana and Redwood City, California; Washington, D.C.; Tampa, Florida; Chicago, Illinois; Boston and Worchester, Massachusetts; Newark, New Jersey; Brooklyn, New York; Philadelphia, Pennsylvania; and Austin and Houston, Texas.
Globally, AbbVie's partnership with Points of Light will impact thousands of students in dozens of schools and community centers with refreshed and refurbished learning, meeting and outdoor spaces. AbbVie employees will also focus on making a positive impact to the environment and serving local communities through food banks and education-focused initiatives. Additionally, select AbbVie volunteers in Europe will prepare supplies and kits for Ukrainian refugees.
Collectively, AbbVie volunteers in more than 50 countries will serve the greatest needs in their local communities and help create a positive, lasting impact for children and families.
Since its inception, AbbVie has been recognized for its corporate citizenship, including as one of top "Companies that Care" by Great Place to Work® and PEOPLE.
AbbVie's mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women's health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio.
About the AbbVie Foundation
The AbbVie Foundation, a nonprofit 501(c)(3) foundation, is dedicated to having a remarkable impact for local communities in need around the world through a commitment to building sustainable health care systems and effective educational programs.