Understanding the Costs of Charitable Giving

| February 15, 2018

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Charitable organizations pursue important causes and provide public services, with no intention of making a profit. Donors, be they individuals, groups, or companies, spend their hard-earned dollars to support these causes.

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Food for Life (FFL)

The Soil Association Charity was formed in 1946 to pioneer a better world – one where we can all farm, eat and live healthily in balance with the environment. Today, we’re still dedicated to making positive change happen through our charity. We’re farming, growing, buying, cooking and eating. We’re campaigning, lobbying and certifying. We’re running research programmes that pave the way for change. And we’re inspiring millions of people to take their own step towards a sustainable future.

OTHER ARTICLES

7 Benefits of Salesforce Nonprofit Cloud’s New Program Management Module

Article | June 4, 2020

Salesforce.org has just released a whole slew of new products and feature enhancements that have generated a lot of excitement here at Vera. One of these, the Program Management Module (PMM), has been in the works for a while – we are delighted to see it brought to life and hope it helps many more nonprofits realize the benefits of using Salesforce for program management. On the surface, the PMM may sound redundant or even competitive with Amp Impact – in fact, it’s quite the opposite. Whereas Amp Impact offers a portfolio management and portfolio-level impact measurement solution (using logframes, indicators, targets, and results), the PMM is focused on tracking individual beneficiaries and their engagement with programs and services. For organizations working across multiple geographies, tracking at both of these levels is crucial, and data can automatically ‘roll up’ from the PMM objects into Amp Impact’s Indicators and Results.

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Nonprofit Marketing Trends to Help You Prioritize

Article | March 25, 2020

Marketing is an essential part of fundraising for your nonprofit. In other words, if you want to raise money, people in your community have to know about your organization. Because everything changes fast, part of marketers’ jobs is to stay up to date with what is happening. In my position as chief marketer for our portfolio brands, I spend a lot of time learning what's new, as well as getting information on trends and new strategies. Therefore, today I wanted to share information that global marketers are doing that your nonprofit should know. As you know, there's a lot of disruption and innovation occurring. Nonprofits that take advantage of trends and ideas do the best when it comes to expanding their supporter base and fundraising. By the way, if you want to know where not to spend your precious fundraising dollars, check out a recent article about five marketing money-wasters.

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Your 5-Step Guide to Nonprofit Email Marketing

Article | February 19, 2020

Next time you want to know how many people in a room volunteer for a nonprofit organization, just stand on the nearest chair and announce that you are a nonprofit marketing and fund development professional. Before you know it, you will be peppered with questions. How can we get the word out about our programs? How do we engage our community? How can we raise more money? I’m always impressed by both the number of people who volunteer in their communities, and by the passion they bring to this work. They are hungry to know what they can do to make their organizations stronger and more effective, so that they can do more for those they serve.

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How to Support Nonprofits During Coronavirus

Article | March 12, 2020

Earlier this week, the World Health Organization finally declared the coronavirus outbreak a pandemic. There has been little support from the U.S. government to support local communities that are being heavily affected. Over 1 million K-12 students are impacted by closed schools. California, Oregon, and Washington have banned events with 250+ people. Other states will soon follow. Nonprofits that are already stretched thin are amongst those on the front lines of dealing with this crisis.

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Spotlight

Food for Life (FFL)

The Soil Association Charity was formed in 1946 to pioneer a better world – one where we can all farm, eat and live healthily in balance with the environment. Today, we’re still dedicated to making positive change happen through our charity. We’re farming, growing, buying, cooking and eating. We’re campaigning, lobbying and certifying. We’re running research programmes that pave the way for change. And we’re inspiring millions of people to take their own step towards a sustainable future.

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