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The Nonprofit Marketplace Bridging the Information Gap in Philanthropy
| September 1, 2017
Ending homelessness by providing permanent supportive housing to households who struggle with mental needs in the five-count Grand Traverse Region
Article | March 30, 2020
It has been said that history repeats itself, first as tragedy, and then as farce. In times like now, however, it is important to look to lessons of the past in order to inform the future of our organizations. With the advent of COVID-19 and a global pandemic, leaders and staff from nonprofit organizations are looking for direction, clarity and hope. By looking at where we have been, it is possible to glean strategies and tactics that will serve our organizations and make us much stronger than we were before. Let’s unpack a few key lessons from a few times in our history.
Article | April 2, 2020
Every nonprofit has the goal of extending their impact as far as they can by helping as many people as possible. They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner. In times like this when we’re in a strong economic downturn – and there’s a lot of uncertainty – your major donors may be pausing their donations or limiting them. It is more critical than ever to focus on the items that are going to have the biggest impact.
Article | March 2, 2020
We live in one of the most remarkable eras ever, a time when a tidal wave of technologies and digital information is opening up limitless opportunities and empowering society like never before. But as innovation moves faster, we need to make sure that these advances empower everyone, equally. For nonprofits in particular, a strong commitment to digital accessibility is a perfect opportunity to engage audiences online and reinforce your organization's commitment to equity and inclusion.
Article | April 9, 2020
As your nonprofit organization continues to grow, it’s time to consider fundraising strategies and investing in an effective fundraising platform that truly anticipates your nonprofit’s size and financial needs. Think carefully about the cost of your fundraising activities and the long-term impact your nonprofit potentially has. Creating a sustainable, scalable fundraising campaign is just as important as reaching your fundraising goal.
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