Recipes For A Successful Fundraising Moment

Corporate Social Responsibility Companies and Your Nonprofit

Article | April 9, 2020

Corporate social responsibility is a big business, and it’s something that nonprofit leaders should take full advantage of in their fundraising. For instance, according to Double the Donation, CSR companies have donated $20.77 billion in recent years through their CSR programs. That’s an enormous amount of money and doesn’t include what’s left on the table because many nonprofit haven’t reached out to businesses concerning CSR opportunities. Further, Double the Donation Research published the following:

Ladder of Engagement: Nonprofit Fundraising Strategies

Article | June 2, 2021

Have you ever heard of the "Ladder of Engagement"? It's definitely not a new strategy, but as the world increasingly relies on keeping audiences engaged and connected, it's an increasingly important tool for all nonprofits. The nonprofit ladder of engagement is a powerful tool to hook your "casual follower" and move them toward being your most loyal donor and everything in between. If you don't already have a strategic ladder of engagement for your nonprofit, now's a great time to develop one. And for organizations that have one in place, it's good practice to evaluate and make adjustments from time to time--and summer is an excellent time of year to do just that! This blog will help you develop or update your nonprofit's ladder of engagement.

How Do Federal Coronavirus Relief Laws Help Nonprofits?

Article | March 29, 2020

The federal government enacted the Families First Coronavirus Response Act and the Coronavirus Aid, Relief and Economic Security (CARES) Act to deliver spending and relief measures for organizations and families impacted by COVID-19. Many nonprofits are on the front lines of this public health crisis, continuing to deliver essential services like health care, food assistance, education, social welfare and more. There are a number provisions in both of these acts that can support nonprofits during these challenging times. Below, we highlight key opportunities. As always, please discuss your nonprofit’s specific needs and circumstances with your RKL advisor.

2020 marketing trends for non-profit organisations

Article | March 2, 2020

As many of you reading this will know, Marcomedia was founded on our expertise in the non-profit sector and we have a long, proud history of delivering design, print and web to charities, the public sector and non-profit organisations – as well as spotting trends. So, here are our tips for non-profit marketing in 2020.