Nonprofits Next Step Forward on the Internet

| April 6, 2017

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The Internet era, which began in 1995 with the introduction of Netscape’s Mosaic browser, has been a continuing enabler of innovation. While marketing drove the earliest web activities, e-commerce soon followed with the development of new channels for interacting with business partners and consumers. As business models matured across industries, organizations learned to integrate Internet channels with brick and mortar channels.

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The Incubator for Nonprofits of Kansas

The Incubator for Nonprofits of Kansas (The INK) will nurture and facilitate the growth of nonprofit organizations through education and collaboration.

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Donor Data: 5 Data Tips for More Efficient Fundraising

Article | February 11, 2020

Each and every interaction your nonprofit has with supporters comes with a data point. Whether that’s an opened email newsletter, a social media comment, or the many digital donations made during your year-end fundraiser, these interactions provide a wealth of information.

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The 7 Rules of Effective Networking for Nonprofit Fundraisers

Article | March 4, 2020

Any development professional and fundraiser will tell you that networking is the not-so-secret key to nonprofit fundraising success. Easier said than done, right? You don't want to be one of "those" fundraisers who seem pushy or too forward about it all. Some people are more natural networkers than others, but it's a skill that just about anyone can master. The most successful development professionals focus on sharpening their communication and networking skills so they can get the most out of all types of events and gatherings.

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5 Rules for Adjusting Your Nonprofit Marketing

Article | May 13, 2020

It’s not business as usual, which means that your nonprofit marketing efforts have to adjust and change. Dynamism and adaptability are necessary for every organization in the current environment, especially for nonprofits. We understand that the need in our communities is only going to increase in the weeks and months ahead, which means nonprofits have to nurture relationships — and strengthen them.

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The Ultimate Donor Relations Strategy to Increase Member Retention

Article | April 17, 2020

A common mistake nonprofits make is spending all their resources and efforts on marketing and attracting new donors or members. Your initial conversation rates may be great, but what happens after a year, when it’s time for them to renew? A lot of organizations struggle with their retention rates. They work really hard on their renewal appeals, only to see declining numbers month after month. Of course, a number of factors could be at play here: perhaps the donor is no longer interested; their financial situation has changed and they no longer have capacity; maybe they were supporting a specific program or project that has now been completed.

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Spotlight

The Incubator for Nonprofits of Kansas

The Incubator for Nonprofits of Kansas (The INK) will nurture and facilitate the growth of nonprofit organizations through education and collaboration.

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