Insights from PayPal’s digital fundraising event

| July 17, 2018

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Sarah Fleming, Senior Commercial Manager, Charity & Financial Inclusion at PayPal set up the session explaining the reasons behind the meteoric rise in digital donations. Currently 50% of all donations are still in cash, but this continues to decrease with a recent survey stating that 70 per cent of charities have seen a drop in cash donations over the last three years. Sarah also explained that donating to charity, unlike clothing or food is not a necessity and requires a smart approach to get your charity’s message across, whilst also avoiding the pitfall of asking too many questions at the check-out. She explained it was important to give donors choice with multiple payment options, such as offering PayPal or other methods alongside direct debits as 58% of direct debit forms are abandoned, according to PayPal.

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PRIDE Industries

PRIDE Industries provides solution based services to businesses and government agencies nationwide while creating meaningful employment opportunities for individuals with disabilities. With a history spanning over 50-years, PRIDE Industries is one of the largest employers of people with disabilities, nationwide. The Power of Purpose comes to life every day through a passion for customer service and a vision of helping individuals to achieve their full potential. Through a model of social enterprise, we serve public and private sectors from large military installations to Fortune 10+ companies and small business.

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Spotlight

PRIDE Industries

PRIDE Industries provides solution based services to businesses and government agencies nationwide while creating meaningful employment opportunities for individuals with disabilities. With a history spanning over 50-years, PRIDE Industries is one of the largest employers of people with disabilities, nationwide. The Power of Purpose comes to life every day through a passion for customer service and a vision of helping individuals to achieve their full potential. Through a model of social enterprise, we serve public and private sectors from large military installations to Fortune 10+ companies and small business.

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