Importance of Email Marketing Automations in Your Nonprofit Strategy

| February 21, 2019

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We’re talking today about the value of Email Automation for your organization. Not only are setting up email automations valuable, but they are extremely easy to manage once you have built out and optimized your messaging.

Spotlight

Archdiocese of Newark

We, The Church in the Archdiocese of Newark, are Catholic Christians who recognize and acknowledge in the life and ministry of Jesus Christ, His death and resurrection, the expression of the Father’s gift of love for all people. Empowered by the Spirit of the risen Christ, we are called, as individuals and as a community, to be living witnesses of Christ’s presence and His ongoing mission in our society.

OTHER ARTICLES

Raise the Region collects over $1.4 million for local nonprofits

Article | March 16, 2020

The First Community Foundation Partnership of Pennsylvania (FCFP) collaborated with Blaise Alexander Family Dealerships to host Raise the Region 2020 on March 11 and 12 to help the communities of Columbia, Lycoming, Montour, Northumberland, Snyder, and Union Counties support local nonprofit organizations' fundraising efforts. Northcentral Pennsylvania showed its true spirit of philanthropy by donating $1,429,572 to 284 nonprofit organizations. The 30-hour online fundraiser had thousands of donors make a combined 9,413 gifts. Since starting in 2013, Raise the Region has collectively received $10.2 million in donations for the benefit of local nonprofit organizations.

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The Money Redirect That’s Coming for Donor Wallets

Article | August 10, 2021

I speak to countless people in the nonprofit sector during the year, including many wealthy major gift donors. Throughout my time working with nonprofits, I often get asked and tell others what I see on the horizon. Recently, I wrote about a nonprofit crash that’s on the way. What's next? I see a big governmental money redirect. It’s no secret that zombie philanthropy took root in the sector. According to the National Philanthropic Trust’s "2020 Donor-Advised Fund Report," these funds, also known as DAFs, have approximately $140 billion under management by money managers at institutions such as Fidelity Charitable Trust, Schwab Charitable and Vanguard Charitable. Because these organizations are set up as 501(c)(3) organizations, donors receive immediate tax deductions.

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8 Ways Nonprofits Can Use Conversational Marketing

Article | April 15, 2021

Though conversational marketing is relatively new, it speaks to the growing expectation of a personalized experience and the opportunity to connect and start a one-to-one conversation. Coined by our partners at Drift, conversational marketing aims to guide users through an engagement funnel more quickly by using real-time conversations. As chatbots are increasingly seen as a natural way to get information, they can help to build relationships and create authentic experiences between an organization and its target audiences.

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Helpful Resources for Nonprofit and Social Enterprises During the COVID-19 Pandemic

Article | April 10, 2020

As the country adapts to the unique circumstances created by the COVID-19 pandemic, nonprofits are being faced with new challenges as they continue their important work. Fortunately, there are hundreds of emergency relief funds at the global, national, and local levels, offering individual and organizational funding for basic needs, direct services, and other immediate concerns. Since Voqal cannot offer emergency funds for direct services like other funders and partners, we thought we would share a compilation of resources where organizations can find these dollars. A special thank you goes out to Voqal’s grants and fellowships program manager, Mary Coleman, for putting this list together.

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Spotlight

Archdiocese of Newark

We, The Church in the Archdiocese of Newark, are Catholic Christians who recognize and acknowledge in the life and ministry of Jesus Christ, His death and resurrection, the expression of the Father’s gift of love for all people. Empowered by the Spirit of the risen Christ, we are called, as individuals and as a community, to be living witnesses of Christ’s presence and His ongoing mission in our society.

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