Facebook Fundraising and GivingTuesday 2018 Predictions

| November 14, 2018

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Learn how Facebook fundraising was a major contributor to the overall growth of Giving Tuesday 2017 as well as what our Giving Tuesday 2018 predictions are! Giving Tuesday 2017 broke records within the nonprofit sector with over $274 million dollars donated in just one day. Over 2.4 million gifts were made on the day with over one million social mentions with the hashtag GivingTuesday.

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Homeless Empowerment Program

Homeless Empowerment Program - Helping People Help Themselves (HEP) is a 501 (c) (3) nonprofit organization founded in 1986 to meet the immediate needs of a growing number of homeless individuals and families in Pinellas County, Florida. Since individuals and families were not effectively served through traditional shelter practices, the agency has sought to develop a more comprehensive approach to service delivery. Our continuum of care approach is holistic, addressing the physical, mental, and social conditions of the individual or family, while housing them over an extended period of time.

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Microsoft Dynamics 365 for Nonprofits: What You Need to Know

Article | April 15, 2020

Microsoft Dynamics 365 for Nonprofits is a name you're likely to hear very frequently in the nonprofit tech space over the next several years. As Microsoft's own cloud-based CRM platform, Dynamics for Nonprofits offers a new technology option for organizations of all sizes. If you're already using a range of Microsoft products (or have heard of Microsoft's generous Tech for Social Impact initiative) but haven't yet heard of Dynamics, you're definitely going to want to have it on your radar.

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Is Your Nonprofit Struggling to Retain Donors?

Article | April 23, 2020

If you gather a group of nonprofit professionals and ask what their biggest fundraising challenges are, many will likely say they don’t retain enough of their donors. Are you one of them? Do you find yourself asking, “why is my nonprofit struggling to retain donors?” It’s no secret that long-term, repeat donors help you raise more money. And we know that the average donor retention rate for nonprofits hovers around 45 percent. But why has this number remained flat for years while nonprofits continue to focus on donor retention? We find there are a few key reasons why nonprofits struggle to retain donors. And you know that no two donors are the same and there is no one-size fits all approach to fundraising. But while the solution for each nonprofit may be different, many are struggling to retain donors for similar reasons.

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The Wayfair Ruling: What this Sales Tax Case Means for Nonprofits

Article | February 18, 2020

A landmark ruling by the U.S. Supreme Court in 2018 dramatically expanded the ability of states to impose sales tax collection obligations on out-of-state organizations that sell goods and services within their boundaries. Since then, state legislatures and municipalities have scrambled to pass laws targeting organizations that lack a physical presence in their jurisdictions. Some of these laws could ensnare nonprofits that make taxable sales to those states — even if similar sales aren’t taxable in their home states. Ticket sales, online auctions, cloud-based transactions (for example, webinars, telemedicine and app sales) all might fall within another state’s definition of taxable sales, as well as more obvious sales such as those of CDs and hard-copy publications.

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LinkedIn for Nonprofits: 8 Strategies for Success

Article | March 9, 2020

LinkedIn, like its other social media counterparts, has hundreds of millions of registered users. However, a large user base doesn’t guarantee that you’ll drive engagement on your posts, which is what you really want. And a highly engaged audience, even if it’s smaller, is how you accomplish this. In that light, what makes LinkedIn valuable for your nonprofit is the audience. It’s a group of business to business (B2B) professionals who who are looking for connections and relevant content: they don’t want personal life updates or overtly politicized news, unless it’s relevant to their line of work. In fact, LinkedIn is the top choice for marketers who want to promote their content, data, and relevant news.

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Spotlight

Homeless Empowerment Program

Homeless Empowerment Program - Helping People Help Themselves (HEP) is a 501 (c) (3) nonprofit organization founded in 1986 to meet the immediate needs of a growing number of homeless individuals and families in Pinellas County, Florida. Since individuals and families were not effectively served through traditional shelter practices, the agency has sought to develop a more comprehensive approach to service delivery. Our continuum of care approach is holistic, addressing the physical, mental, and social conditions of the individual or family, while housing them over an extended period of time.

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