Donor Stewardship: How to Stop Losing Your Donors

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A strong individual giving program is the best way for nonprofits to ensure their financial health from year to year. And the reason why is pretty simple. An organization can lose a big grant in the blink of an eye, but it’s pretty difficult to lose all of your donors at once.

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Findlay Hancock County Chamber of Commerce

For over 130 years, the Chamber of Commerce has been the leading organization that represents the interests of Hancock County businesses. Today, as businesses and communities are more dependent on each other for their success, the Chamber's role has evolved. Today's Chamber helps build stronger communities by keeping its membership focused and involved in the top business, civic and social priorities of the community.

OTHER ARTICLES

3 Ways to Convert Organic Traffic Into Long-Term Support for Your Nonprofit

Article | May 18, 2020

According to the 2020 M+R Benchmarks Study, 44% of all website traffic for the average nonprofit comes from Organic Search. For groups that produce a lot of content, have a physical local location, or have hyper-focused SEO strategy, that proportion can be much higher. These high numbers make sense, since nonprofits have a natural mix of relevancy and answers to some of the world’s biggest questions—everything from climate change and reliable health information to how to crate train your newly adopted pug. We also know that relevance by creating focused content is one of many excellent ways to improve search engine results page (SERP) performance.

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5 Important Reminders For Responsive Nonprofits in Times of Big Changes

Article | May 18, 2020

A major element of responsive fundraising includes solving for the hyper-connected world we live in. On one hand, it has never been easier to reach thousands of donors in an instant. On the other hand, competition for attention has never been more difficult. This fact has never been more clear than during global events, especially now with the response to COVID-19 in America and around the world. The rapid circulation of information is both an incredible resource and a source of panic. As a strategist for Virtuous, any work I did would automatically risk adding more noise to already-flooded timelines and inboxes. It wasn’t something I was prepared to do. I needed time to process everything. Learn from experts.

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How to Drive User-Generated Content for Your Nonprofit

Article | May 18, 2020

Eighty-six percent of millennials consider user-generated content as a good gauge of a brand’s overall quality. User-generated content comes from unpaid fans of an organization who share their experiences with that brand through their social media platforms, and can include a variety of content, like videos, photos, tweets, blogs, and reviews. This type of content also serves an organic way for supporters to promote your nonprofit to one another. It’s key to increasing your message’s reach, as 92% of consumers say they trust recommendations from other consumers, even those they don’t know, more than content directly from a brand.

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5 Ways To Use Nonprofit BI And Analytics Tools

Article | May 18, 2020

Most ERP and business management systems have the ability to gather large quantities of data. However, data collection alone isn’t the goal for nonprofits. Without any analysis, you can’t turn raw data into information that can help you make better decisions for your organization. Today’s data analysis and business intelligence tools for nonprofits are enabling organizations to measure the effectiveness of, and make improvements to, both daily operations and long-term programs.

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Spotlight

Findlay Hancock County Chamber of Commerce

For over 130 years, the Chamber of Commerce has been the leading organization that represents the interests of Hancock County businesses. Today, as businesses and communities are more dependent on each other for their success, the Chamber's role has evolved. Today's Chamber helps build stronger communities by keeping its membership focused and involved in the top business, civic and social priorities of the community.

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