Design Your Movement With Classy's New Fundraising Suite

| August 22, 2017

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Online fundraising can be so much more than dollars raised. It?s about designing a movement that empowers your supporters and enables your organization to grow sustainably and with a lasting impact. In this session, join Classy and Barbells for Boobs for a live demo of Classy's new Fundraising Suite. We'll dive into the new campaign designer and email tools that are revolutionizing the way nonprofits raise money online, acquire and retain donors, and increase transaction volume. Barbells for Boobs will reveal how they use peer-to-peer fundraising to grow and how you can apply those same best practices to your own organization. The presentation will be followed by round-table discussions about online fundraising with some of the top leaders in the nonprofit space.

Spotlight

The Foundation for Young Australians (FYA)

FYA is the only national independent non-profit organisation dedicated to all young people in Australia. We believe young people are not a problem to be helped or solved. They are ambitious, creative and capable of rethinking the world and solving tomorrow’s problems today. Delivering a range of initiatives (co)designed with young people, FYA aims to develop the skills, networks and ideas of young Australians so they can create a better future.

OTHER ARTICLES

Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

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Any experienced marketer would tell you that understanding one’s audience is key to success in communication. When creating a strategic communications plan, it is important to identify your goals for each particular communications effort. After you identify the goals and objectives of your communication efforts, you can identify an audience. Brainstorm different groups of people you hope to reach that can help you accomplish your organization’s objectives. Each goal may have several different audiences in which you want to communicate to. When you identify your audience, it will help you decide how to tailor your message to make it relatable to them. Your audience should feel as though your content was written directly to them, which is where constructing an avatar – or ideal customer – comes into play. We will talk more about avatars in just a moment.

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Digital Accessibility: The Path to Nonprofit Engagement Online

Article | March 2, 2020

We live in one of the most remarkable eras ever, a time when a tidal wave of technologies and digital information is opening up limitless opportunities and empowering society like never before. But as innovation moves faster, we need to make sure that these advances empower everyone, equally. For nonprofits in particular, a strong commitment to digital accessibility is a perfect opportunity to engage audiences online and reinforce your organization's commitment to equity and inclusion.

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4 Actions Responsive Nonprofits are Taking to Ensure Growth in 2020 and Beyond

Article | June 8, 2020

Barbara O’Reilly was recently featured on our Responsive Fundraising Podcast, where she discussed the three stages that follow an unexpected world event. First, the response phase, where we each find a way to contain the negative impact of the change. Next, comes the recovery phase, in which we all work together to find a way forward. Lastly, the resilience phase, in which we have recovered and emerge better than before. From the standpoint of COVID-19, we all have navigated the response phase, which triggered a far-reaching economic tremor. It’s fair to say that we currently live in the recovery phase, and probably will for quite a while. But even now, as we recover, our focus should be on the next phase: resilience. Of course, the resilience phase will look differently for everyone, and it is hard to predict exactly what it will look like for your nonprofit. However, there are ways for you to ensure that the work you do now will increase your annual revenue and improve donor retention while you recover and build resilience. Here’s how responsive fundraising can make that easier.

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Navigating Your Fundraising Season Amid the COVID-19 Outbreak

Article | March 10, 2020

The COVID-19 virus has been top of mind for many Washingtonians and nonprofit leaders these past few weeks. With the continued spread of the virus in Washington State, we know that nonprofit leaders are struggling to figure out how to respond. Your organization may have questions surrounding the impact this may have on your upcoming events, programming, and fundraising. Should we cancel or postpone our annual event? How might this affect our ability to deliver services in the next 3-6 months? What other ways can we engage donors and build community?

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Spotlight

The Foundation for Young Australians (FYA)

FYA is the only national independent non-profit organisation dedicated to all young people in Australia. We believe young people are not a problem to be helped or solved. They are ambitious, creative and capable of rethinking the world and solving tomorrow’s problems today. Delivering a range of initiatives (co)designed with young people, FYA aims to develop the skills, networks and ideas of young Australians so they can create a better future.

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