Annual ultra-wealthy giving today

| October 18, 2018

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1.2% of total wealth. What if that level increased to 2.4%, doubling the giving? additional $45 billion unlocked that 4.5 million low-income Americans 4 nonprofits could receive a $10 million contribution could receive a $10,000 cash transfer or scholarship every year.

Spotlight

Neighborhood Centers Inc.

Neighborhood Centers Inc. has a rich history in building communities that work since its early days when it was part of the Settlement House movement in the early 1900′s. When Alice Graham Baker founded the agency in 1907, the main intention behind it all was to help every resident of Houston have an opportunity for an education, for health, for work, and to become an informed participant in democracy.

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Virtuous Web Listener: The Tracking Pixel Responsive Nonprofits Need to Grow Revenue

Article | March 23, 2020

At Virtuous, our top priority is to support nonprofits as they evolve to meet the demands of the modern donor. That means identifying generosity trends, researching new fundraising philosophies and adding new features to our products on a regular basis. Recently, we released a tracking pixel called Web Listener to help our customers understand their donors more accurately, using real-time website behavior data. Here is a look at what we’ve learned so far. More importantly, read why we think using a tracking pixel is important for responsive fundraising.

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How to Boost Donations Through Online Point-of-Sale Fundraising

Article | February 17, 2020

According to data firm Statista’s most recent e-commerce outlook, Americans will spend over $1,500 online each over the next 12 months. Moreover, that number is expected to surge even higher as Americans opt to do their holiday shopping online rather than wind their way through those infamous, in-store holiday crowds. If your nonprofit is able to turn that online shopping activity into a fundraising stream, there’s massive potential to boost donations. And the good news is that it’s not incredibly difficult to get started. Below, we’ll walk through how you can get your organization set up to accept these donations during your community’s online point-of-sale moments. First, however, we’ll explore the overall value of point-of-sale fundraising and why you need to consider it as a viable strategy for your nonprofit.

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The Google Analytics Metrics That Help Nonprofits Raise More Money

Article | February 14, 2020

A key reason you’re not converting as many website visitors to donors is due to poor performing website pages. Too often, you’re left feeling like you’re doing everything right, but still aren’t seeing the impact you want. If only there were an easy way to gain powerful insights into your website’s visitors to help you figure out what to improve.

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7 Emails Your Nonprofit Can Send During the COVID-19 Outbreak

Article | March 23, 2020

The COVID-19 (coronavirus) outbreak has forced a massive shift in the way nonprofits operate day to day. Aside from all the changes your nonprofit might have to make internally, you must also figure out your strategy to maintain email marketing during a pandemic so that your supporters are well-informed of any major changes and what the future holds. Whether you want to update your community on changes to your fundraising events, send a message of thanks, or simply greet them, it’s important now, more than ever, to send well-crafted emails that not only keep your supporters informed, but also keep your nonprofit top of mind during the tumult of a global event.

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Spotlight

Neighborhood Centers Inc.

Neighborhood Centers Inc. has a rich history in building communities that work since its early days when it was part of the Settlement House movement in the early 1900′s. When Alice Graham Baker founded the agency in 1907, the main intention behind it all was to help every resident of Houston have an opportunity for an education, for health, for work, and to become an informed participant in democracy.

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