A Nonprofit’s Guide to Recurring Giving

| December 31, 2018

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Welcome to A Nonprofit's Guide to Recurring Giving, where we’ll discuss why recurring giving is so important and effective and how you can build a strong program at your own nonprofit. Monthly giving is a hot topic among fundraising professionals. Whether your organization needs to create a recurring donations program from scratch or you have some monthly donors but aren’t doing much to strengthen and grow the community, this guide can help.

Spotlight

The Leukemia & Lymphoma Society

The Leukemia & Lymphoma Society® (LLS) is the world’s largest voluntary health agency whose mission is to cure leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world, provides free information and support services and advocates public policy positions that accelerate progress towards cures. Research: LLS funds exemplary projects across the entire research continuum relevant to improved outcomes for blood cancer patients. Patient Services: LLS is committed to providing accurate and up-to-date blood cancer information. Advocacy: The LLS Office of Public Policy is charged with pursuing LLS's mission through advocacy aimed at governmental decision-makers.

OTHER ARTICLES

How Do Federal Coronavirus Relief Laws Help Nonprofits?

Article | March 29, 2020

The federal government enacted the Families First Coronavirus Response Act and the Coronavirus Aid, Relief and Economic Security (CARES) Act to deliver spending and relief measures for organizations and families impacted by COVID-19. Many nonprofits are on the front lines of this public health crisis, continuing to deliver essential services like health care, food assistance, education, social welfare and more. There are a number provisions in both of these acts that can support nonprofits during these challenging times. Below, we highlight key opportunities. As always, please discuss your nonprofit’s specific needs and circumstances with your RKL advisor.

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8 Work From Home Tips to Boost Nonprofit Fundraising Productivity

Article | March 17, 2020

As every country pulls out all the stops to slow the spread of the coronavirus pandemic, many cities and states are requiring all nonessential employees to work from home. But the work can’t just come to a screeching halt. Nonprofits around the world are trying to figure out how to do as much work as possible online. Some development professionals might already work from home. Others are probably trying to figure out where to start.

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Helpful Resources for Nonprofit and Social Enterprises During the COVID-19 Pandemic

Article | April 10, 2020

As the country adapts to the unique circumstances created by the COVID-19 pandemic, nonprofits are being faced with new challenges as they continue their important work. Fortunately, there are hundreds of emergency relief funds at the global, national, and local levels, offering individual and organizational funding for basic needs, direct services, and other immediate concerns. Since Voqal cannot offer emergency funds for direct services like other funders and partners, we thought we would share a compilation of resources where organizations can find these dollars. A special thank you goes out to Voqal’s grants and fellowships program manager, Mary Coleman, for putting this list together.

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6 A/B Test Ideas to Improve Your Nonprofit Marketing Metrics

Article | March 2, 2020

Small ideas have the power to create big change. It can be tempting to implement an idea that you think will improve your marketing efforts without vetting it first. However, you need to know for certain that your idea, no matter how small, is going to improve your metrics. The key is to either validate, or disprove, your idea before it’s implemented on a permanent scale. That’s where A/B testing can help. It lets you compare two iterations of the same asset you’re testing an idea on, like an email with two different subject lines.

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Spotlight

The Leukemia & Lymphoma Society

The Leukemia & Lymphoma Society® (LLS) is the world’s largest voluntary health agency whose mission is to cure leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world, provides free information and support services and advocates public policy positions that accelerate progress towards cures. Research: LLS funds exemplary projects across the entire research continuum relevant to improved outcomes for blood cancer patients. Patient Services: LLS is committed to providing accurate and up-to-date blood cancer information. Advocacy: The LLS Office of Public Policy is charged with pursuing LLS's mission through advocacy aimed at governmental decision-makers.

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