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3 Ways to Use Your Form 990 as a Marketing Tool 3 WAYS TO USE YOUR FORM 990 AS A MARKETING TOOL

blog article

Mar 19, 2019

Nonprofit leaders don’t usually like to talk about the Form 990. Every time I bring it up and my eyes light up, their smiles turn down and a sick look comes over their face. I completely understand. It’s a tedious form with dozens of confusing schedules, half of which aren’t applic...

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A Checklist for Nonprofits Starting a Major Gift Program A CHECKLIST FOR NONPROFITS STARTING A MAJOR GIFT PROGRAM

blog article

Mar 18, 2019

It is always amazing to me to hear managers and leaders who want to start or rebuild a major gift program say, “We will just hire some major gift officers and get going,” or something like that. It’s as if this MGO will arrive on the scene and suddenly, money will be pouring into t...

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How Can You Calculate If Your Monthly Donor Program Is Growing HOW CAN YOU CALCULATE IF YOUR MONTHLY DONOR PROGRAM IS GROWING

blog article

Mar 18, 2019

People ask me this question a lot: “My monthly donors only make up 3 percent (or fill in another percentage) of my donors. Is that good? What’s the percentage I should strive for?” The answer is: “It depends!” Let’s look at a few different scenarios: If you h...

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Why You Need to Modernize Your Recurring Giving Program WHY YOU NEED TO MODERNIZE YOUR RECURRING GIVING PROGRAM

blog article

Mar 18, 2019

A modern donor experience can make it easier for your nonprofit to attract new supporters, from one-time donors to monthly recurring donors and beyond. This is especially relevant given the expectations people have with modern platforms like Amazon, for example, where they can complete a transaction...

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Nonprofit Bylaws Made Easy: Tips and Best Practices NONPROFIT BYLAWS MADE EASY: TIPS AND BEST PRACTICES

blog article

Mar 18, 2019

The nonprofit sector serves the public interest and plays an essential role in our economies. Working hard to strengthen communities and address a variety of issues and challenges, nonprofits enrich our lives in a variety of ways. They benefit our society in fields such as religion, science, economy...

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5 Tips to Write a Captivating Crowdfunding Description 5 TIPS TO WRITE A CAPTIVATING CROWDFUNDING DESCRIPTION

blog article

Mar 18, 2019

Whether you work for a small staff or you’re a bigger nonprofit with a clever new idea, crowdfunding can help you put your plans in motion. Crowdfunding platforms such as Kickstarter and Go Fund Me have shown great potential in terms of helping ambitious teams bring their visions to fruition.&...

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How to Use Neuroscience to Become a Strategic Nonprofit Leader HOW TO USE NEUROSCIENCE TO BECOME A STRATEGIC NONPROFIT LEADER

blog article

Mar 18, 2019

In Part 1 of this two-part series I began to talk about how neuroscience can help leaders be more effective and strategic in today’s economy. Above all else, we discussed the need to think about what people are thinking, not just observe what they’re doing. This holds true for yourself a...

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When Saying No Can Be Almost as Helpful as Saying Yes WHEN SAYING NO CAN BE ALMOST AS HELPFUL AS SAYING YES

blog article

Mar 18, 2019

Every nonprofit loves to hear that it received a grant or a donation. Likewise, every nonprofit hates to hear that it missed out on an opportunity for funding. Sometimes as funders, we get caught up in the day-to-day hustle and bustle of our philanthropy, and we lose track of things. Keeping tr...

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4 Ways to Show Genuine Gratitude 4 WAYS TO SHOW GENUINE GRATITUDE

blog article

Mar 15, 2019

Thankfulness strengthens relationships, and it’s one of the most important and impactful types of donor communication. Demonstrating your appreciation shows that you value your donors and count them as an essential part of your team. Sending tailored thank you messages creates goodwill and mak...

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3 Ways to Uncover Major Gift Donors 3 WAYS TO UNCOVER MAJOR GIFT DONORS

blog article

Mar 15, 2019

Whether you’re in the early stages of launching a capital campaign, planning an event, or just trying to hit your annual fundraising target, major gift donations are a must! This begs the question is every nonprofit focused on major gifts in the same way? It doesn’t appear so. In a ...

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7 Nonprofit Management Tips to Develop Your Career 7 NONPROFIT MANAGEMENT TIPS TO DEVELOP YOUR CAREER

blog article

Mar 15, 2019

There are few structured career paths in the nonprofit industry. In fact, 67 percent of nonprofits have no talent acquisition strategy and 56 percent say they have no plan to change how they source for talent. But as the sector grows there are more and more opportunities to contribute to social impa...

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Is a Nonprofit Career in Your Future IS A NONPROFIT CAREER IN YOUR FUTURE

blog article

Mar 15, 2019

I have been writing articles and blogs for many years. I love to promote having a nonprofit career and to share information with others. The by-product of writing is the variety of questions asked of me in a given month. These questions represent a wide range of topics. One general theme that is typ...

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5 Ways Nonprofits Can Use Financials to Increase Transparency 5 WAYS NONPROFITS CAN USE FINANCIALS TO INCREASE TRANSPARENCY

blog article

Mar 15, 2019

Even if you’re not the one in your household who pays the electric bill, checks your bank statements, or transfers the money into savings, you are still invested in the financial health of your family. How money is spent affects you and you’re therefore conscious of the financial impact ...

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How One Nonprofit Saves Time and Money with Help Desk Services HOW ONE NONPROFIT SAVES TIME AND MONEY WITH HELP DESK SERVICES

blog article

Mar 15, 2019

In a small village up the Hudson River in New York, one small nonprofit is making a difference in the lives of local residents. Founded in 2003, Chiku Awali African Dance, Arts, & Culture of Rockland County is dedicated to fostering knowledge of African culture particularly African dance and mus...

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Finding the Right Nonprofit Employer or Volunteer Opportunity FINDING THE RIGHT NONPROFIT EMPLOYER OR VOLUNTEER OPPORTUNITY

blog article

Mar 15, 2019

Whether it’s as an employee or a volunteer, working for a nonprofit can be rewarding in many ways. But how do you sift through the thousands of nonprofits that cover hundreds of cause areas to find the right fit for you? Though there are many search engines and employment websites out there, G...

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Your 5 “Must Know” Takeaways from the 4th Quarter 2018 FEP Report YOUR 5 “MUST KNOW” TAKEAWAYS FROM THE 4TH QUARTER 2018 FEP REPORT

blog article

Mar 14, 2019

The recently released Fundraising Effectiveness Project Report summarizing the fourth quarter of 2018 provides numerous insights, that not only put the full year of 2018 into perspective, but also sheds insight into what 2019 should bring for the fundraising profession. The Fundraising Effectiv...

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Looking Beyond Leadership: Why Funders Should Support Grantees’ Entire Staff LOOKING BEYOND LEADERSHIP: WHY FUNDERS SHOULD SUPPORT GRANTEES’ ENTIRE STAFF

blog article

Mar 13, 2019

There is a vast chasm between the perspectives of foundation and nonprofit leaders when it comes to the state of investing in the people who make up grantee organizations. The Center for Effective Philanthropy’s Strengthening Grantees study compares how foundation and nonprofit leaders ra...

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STORYTELLING FOR NONPROFITS: THE CREATIVITY PLOT STORYTELLING FOR NONPROFITS: THE CREATIVITY PLOT

blog article

Mar 13, 2019

Welcome back to our Storytelling Series based on the marketing book, Made to Stick by Chip Heath and Dan Heath. Last week we looked at the Challenge Plot which is similar to a lot of Hollywood movies hero faces adversity and triumphs in the end! Creativity stories create those big “Aha!&r...

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How to Use Personalized Marketing to Reach and Activate Donors HOW TO USE PERSONALIZED MARKETING TO REACH AND ACTIVATE DONORS

blog article

Mar 13, 2019

The days of mass communications are over. Today, people expect a more personalized marketing approach. Consider your own experience—for instance, when you get recommendations from Amazon or other online shopping websites based on your browsing or shopping history. Customized marketing can...

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How to Write Website Content for a New Nonprofit Program HOW TO WRITE WEBSITE CONTENT FOR A NEW NONPROFIT PROGRAM

blog article

Mar 13, 2019

When I’m working with a client to launch a new website, one of the more difficult copywriting tasks tends to be coming up with a full page of content for a new program or service. You can definitely do better than a single line saying, “Coming Soon!” In this post, I’ll break ...

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3 Tips for Building Better Donor Relationships 3 TIPS FOR BUILDING BETTER DONOR RELATIONSHIPS

blog article

Mar 13, 2019

Through the introduction of text-to-give, social media fundraising, and online giving, combined with the chance to reach thousands of your targeted demographic with $20 in Facebook ads, people wonder if the time-consuming efforts of getting to “Know-thy-donor” and relationship building a...

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Tailor Your Communications for Greater Engagement TAILOR YOUR COMMUNICATIONS FOR GREATER ENGAGEMENT

blog article

Mar 13, 2019

The content of your messages isn’t the only way to tailor your communications to each donor. You can also customize the way you communicate and the methods you use. The more you tailor your communication, the more you supporters will welcome your messages. The style of your communications...

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2019 Fundraising Trends—And How to Take Advantage of Them 2019 FUNDRAISING TRENDS—AND HOW TO TAKE ADVANTAGE OF THEM

blog article

Mar 13, 2019

I view January and February as a test run of sorts, before we really embark on a new year and new resolutions. This may feel especially true as we’re still figuring out what happened in 2018. Last year we saw lower year-end fundraising results. We saw a decline in the number of donors who give...

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How to Turn a Birthday Party into a Nonprofit Fundraiser HOW TO TURN A BIRTHDAY PARTY INTO A NONPROFIT FUNDRAISER

blog article

Mar 13, 2019

Live Out Loud is a nonprofit that nurtures and empowers LGBTQ youth to build a successful future. One of the nonprofit’s board members decided to turn his birthday party into a fundraiser, and raised nearly $1,200 with DipJar! In lieu of gifts, guests were asked to make a $25 donation as ...

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3 Steps to Make Your Nonprofit More Data-Driven 3 STEPS TO MAKE YOUR NONPROFIT MORE DATA-DRIVEN

blog article

Mar 13, 2019

Data is the key to success for any organization, for profit or nonprofit, that wants to go from the abstract realm of “I think” to the concrete world of “I know.” Instead of relying on guesses or a go-with-your-gut mentality, data can arm you to plot a course of action that y...

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Direct Mail For Nonprofits – The Number One Thing To Consider Before Sending Your Next Campaign DIRECT MAIL FOR NONPROFITS – THE NUMBER ONE THING TO CONSIDER BEFORE SENDING YOUR NEXT CAMPAIGN

blog article

Mar 13, 2019

What’s the number one question to answer when creating a direct mail appeal for your nonprofit? If you’ve answered, ‘who is going to be featured in the letter’, sorry, think again. If your answer is ‘when to mail your next appeal letter’, think again. If you&...

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How Philanthropy Can Catalyze Private Investment in Opportunity Zones HOW PHILANTHROPY CAN CATALYZE PRIVATE INVESTMENT IN OPPORTUNITY ZONES

blog article

Mar 13, 2019

The U.S. Department of the Treasury expects Opportunity Zones to unlock well over $100 billion in private investment in low-wealth communities across the United States. The tax incentive, which became law as part of the 2017 Tax Cuts and Jobs Act, seeks to encourage patient capital investments in mo...

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5 CREATIVE EXAMPLES OF NONPROFIT INSTAGRAM STORIES THAT ENGAGE SUPPORTERS 5 CREATIVE EXAMPLES OF NONPROFIT INSTAGRAM STORIES THAT ENGAGE SUPPORTERS

blog article

Mar 12, 2019

Instagram Stories create an extra layer of visibility for your nonprofit – whenever you want that visibility. Like Snapchat and Messenger Stories, Instagram Stories last for 24 hours. And like Snapchat, stories are told in a series of pictures and videos. Users who’ve published...

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9 Tips for Surviving Your Next Nonprofit Conference 9 TIPS FOR SURVIVING YOUR NEXT NONPROFIT CONFERENCE

blog article

Mar 12, 2019

Have an upcoming conference scheduled? We got you covered! Here are some tips to help you make the most out of the experience. In case you missed it; check out the top nonprofit conferences of 2019. Networking isn’t just for the event itself! There will likely be a published list of peopl...

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Are You Speaking The Same Language As Your Donors ARE YOU SPEAKING THE SAME LANGUAGE AS YOUR DONORS

blog article

Mar 12, 2019

My friend hates the word ‘donor.’ She isn’t a fundraiser…No, she’s a real person in the real world. And when she gets letters asking her to become a donor her mind strays to giving blood or donating her kidney. This blew my mind how can the word ‘donor&...

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Online fundraising: 2018 in review ONLINE FUNDRAISING: 2018 IN REVIEW

blog article

Mar 12, 2019

Statistics are used as a way to benchmark successes and growth opportunities. In an effort to be transparent and to help our readers continue to learn fundraising best practices, we’ve put together a 2018 year in review, now available for download for all our blog subscribers. This report...

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Building Thriving Nonprofits in the Digital Age BUILDING THRIVING NONPROFITS IN THE DIGITAL AGE

blog article

Mar 12, 2019

Your human-service nonprofit exists to make a positive impact in the lives of the people you serve. But how do you get there, especially in the current environment? Join Sarah Olivieri, Founder of PivotGround, and host Valerie F. Leonard for a lively discussion on breaking with traditional stra...

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The Mutual Benefit of Funding Consultant-Led Organizational Assessments THE MUTUAL BENEFIT OF FUNDING CONSULTANT-LED ORGANIZATIONAL ASSESSMENTS

blog article

Mar 12, 2019

Small funders have limited grantmaking capacity and must think about how to use those funds strategically to help their key nonprofit partners. When a funder can offer a nonprofit partner a fully-sponsored organizational assessment process led by a qualified consultant, it can be an instructive expe...

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How Long Do Google Ad Grant Applications Take HOW LONG DO GOOGLE AD GRANT APPLICATIONS TAKE

blog article

Mar 12, 2019

These are questions we hear on a daily basis. Fortunately, the answers are all more encouraging than most people would hope. While there are a number of steps in the process, getting through all of them is not an insurmountable challenge. So how long does it take? In our experience, helping hun...

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How You Can Create a Better Nonprofit Newsletter HOW YOU CAN CREATE A BETTER NONPROFIT NEWSLETTER

blog article

Mar 12, 2019

A newsletter can be a great way to engage with your donors, but the key word here is can. How often does that actually happen? Unfortunately, not very much because most donor newsletters can be used as a cure for insomnia. They’re too long and filled with boring articles that brag about how wo...

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Don’t Be Persistent Your Donors… Be Consistent DON’T BE PERSISTENT YOUR DONORS… BE CONSISTENT

blog article

Mar 11, 2019

I think I’m changing my language on how a major gift officer’s approach with a donor who is difficult to engage should be. For years, both Richard and I have said you should be patient, yet persistent with a donor eventually you will come together. That word “persistent”...

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100+ Powerful and Effective Fundraising Ideas for Everyone 100+ POWERFUL AND EFFECTIVE FUNDRAISING IDEAS FOR EVERYONE

blog article

Mar 11, 2019

Are you looking for fresh, inventive, and effective fundraising ideas for your nonprofit organization? We know that choosing the right fundraising idea for your nonprofit can be challenging. There are a lot of factors to consider: budget and time constraints, human resources available, your aud...

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8 Tips to Enhance Your Fundraising and Donor Relationships 8 TIPS TO ENHANCE YOUR FUNDRAISING AND DONOR RELATIONSHIPS

blog article

Mar 11, 2019

All of a nonprofit’s actions are interconnected. If you do something to enhance your fundraising, that action is likely to affect another one of your strategies as well. Therefore, make sure you’re thinking through how one decision will affect each and every one of your strategies. ...

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The urgency of making big funding bets on organizations led by marginalized communities THE URGENCY OF MAKING BIG FUNDING BETS ON ORGANIZATIONS LED BY MARGINALIZED COMMUNITIES

blog article

Mar 11, 2019

Last week, SSIR published a case study I co-authored with David Bley of the Bill and Melinda Gates Foundation detailing Gates’s significant investment in my organization, Rainier Valley Corps. Our partnership started with 1.1 million over four years to launch RVC’s fellowship program to ...

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Become the Nonprofit Leadership Change You Want to Be Using Neuroscience BECOME THE NONPROFIT LEADERSHIP CHANGE YOU WANT TO BE USING NEUROSCIENCE

blog article

Mar 11, 2019

I often turn to principles of neuroscience and psychology to understand what makes folks tick. I’m particularly interested in how these principles impact decision making. Especially, the decision to become involved philanthropically. To volunteer. To affiliate. To advocate. To give. In my life...

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Optimized Fundraising: Trainings to Fuel Your Passion for Social Change OPTIMIZED FUNDRAISING: TRAININGS TO FUEL YOUR PASSION FOR SOCIAL CHANGE

blog article

Mar 11, 2019

Nonprofit fundraising professionals, this month’s for you! We have great programming coming up, and I hope that this guide will help you make the most of it. For starters, we are kicking off the month with a great in-person program out of our Washington, DC office, called Seven Habits of ...

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9 Best Practices for Communications That Stand Out 9 BEST PRACTICES FOR COMMUNICATIONS THAT STAND OUT

blog article

Mar 11, 2019

What makes the difference between donor communications that generate a response and action versus those that end up being forgotten? Effective donor communications share common characteristics based on best practices. Here’s how to create a communications plan that results in engaged donors.&n...

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5 Metrics Every Development Director Should Know 5 METRICS EVERY DEVELOPMENT DIRECTOR SHOULD KNOW

blog article

Mar 11, 2019

This post is part of a series covering the topic of donor insights. Here, we review key health metrics for fundraising organizations that ensure you keep a pulse on overall donor behavior. To continue learning about how to leverage donor data to raise more money, we recommend what to read next at th...

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The State of Women in Nonprofits THE STATE OF WOMEN IN NONPROFITS

blog article

Mar 08, 2019

Shout out to all of you incredible women out there, because it is International Women’s Day! Every year on March 8, International Women’s Day celebrates the achievements of women.  Even more, we are called to a collective action to create a gender balanced world. Nonprofits everywhe...

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5 Nonprofits That Make Clean Water a Global Reality 5 NONPROFITS THAT MAKE CLEAN WATER A GLOBAL REALITY

blog article

Mar 08, 2019

On March 22, people around the world observe World Water Day. Water revolutionizes the health and future of entire societies, and for that very reason, many nonprofits have committed to bringing clean water solutions to global communities. To celebrate World Water Day, we highlight a few organi...

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4 Questions You Should Consider Before Giving Internationally 4 QUESTIONS YOU SHOULD CONSIDER BEFORE GIVING INTERNATIONALLY

blog article

Mar 08, 2019

Whether you've traveled to distant parts of the world and were inspired by the inventiveness of the communities you visited, read about an issue in an article, or maybe just feel a kinship with a special place, the desire to help others can quickly move to the top of your priority list. Supporti...

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How Small Nonprofits Can Acquire Major Donors HOW SMALL NONPROFITS CAN ACQUIRE MAJOR DONORS

blog article

Mar 08, 2019

Just because your organization is small doesn’t mean it can’t bring in big donors. In fact, some of your best prospects might be right under your nose. These tips will help you find major donors by capitalizing on the connections you already have and expanding your reach in the community...

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Was Your Recent Nonprofit Special Event Well Attended WAS YOUR RECENT NONPROFIT SPECIAL EVENT WELL ATTENDED

blog article

Mar 08, 2019

Like all of us in this industry, we are invited to many nonprofit special events every month. These events represent breakfasts, luncheons and dinners that contain elements of meetings, seminars, lectures, receptions and other activities. Think about how much staff time and special event coordinatio...

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Salesforce Fundraising Software SALESFORCE FUNDRAISING SOFTWARE

blog article

Mar 08, 2019

Salesforce, the world's leading CRM, is used by nonprofits everywhere to store information about donors and details that will help them make stronger donation appeals in the future. As a nonprofit professional, you know the value of streamlining your donor information with your other softwa...

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Network for Good Celebrates Women in Nonprofit NETWORK FOR GOOD CELEBRATES WOMEN IN NONPROFIT

blog article

Mar 08, 2019

As we celebrate International Women’s Day it’s worth taking a moment to look at the state of women working in the nonprofit sector. In a field where so many women find their calling, what is it that drives us? In this past year, we’ve seen a massive groundswell of women taking...

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Creating a Nonprofit Budget that Propels Your Fundraising CREATING A NONPROFIT BUDGET THAT PROPELS YOUR FUNDRAISING

blog article

Mar 07, 2019

Do you have a background in finance? Me neither. What’s funny is that I wasn’t a person who loved data and numbers until I entered the nonprofit world. Much to my surprise I now live, eat, and breath numbers every day. I’m a disciplined person by nature, and I suppose with tha...

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Create Communications That Motivate Donors CREATE COMMUNICATIONS THAT MOTIVATE DONORS

blog article

Mar 07, 2019

To keep supporters engaged, you need to know what motivates them. Communications that connect with what donors care about resonate and generate a response. Let’s look at six motivations that drive supporters to give and how you can craft your communications accordingly. Donors choose to s...

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EDITORIAL CALENDAR SOFTWARE – TRENDS FOR NONPROFITS EDITORIAL CALENDAR SOFTWARE – TRENDS FOR NONPROFITS

blog article

Mar 07, 2019

This report is compiled from the answers of the almost 600 nonprofit professionals who took our 2019 Nonprofit Communications Trends Survey in November, 2018. They answered these and other questions. How effective do nonprofit communicators believe they are at achieving specific goals like community...

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Philanthropy, Transparency, and Indigenous Relationships PHILANTHROPY, TRANSPARENCY, AND INDIGENOUS RELATIONSHIPS

blog article

Mar 07, 2019

This post originally appeared on GlassPockets as part of its “Road to 100 & Beyond” series. It is re-posted here as part of CEP’s blog series on international perspectives on philanthropy. I’ve been thinking about funder relationships with indigenous communities and the w...

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3 Tips for Partnering with a Professional Fundraiser 3 TIPS FOR PARTNERING WITH A PROFESSIONAL FUNDRAISER

blog article

Mar 07, 2019

We often hear nonprofits struggle to find enough time and resources to successfully fundraise. So, we have teamed up with our friends at Harbor Compliance to give you a solution that you may not have considered. Brock Klinger leads the Nonprofit Services Sales Team at Harbor Compliance. He manages c...

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State of Nonprofit Professional Development March 2019 report STATE OF NONPROFIT PROFESSIONAL DEVELOPMENT MARCH 2019 REPORT

blog article

Mar 07, 2019

As organizations who provide professional development and the support for career growth in a number of ways, both NTEN and Cornerstone were interested to better understand what trends, challenges, and successes may exist in the nonprofit sector with regard to both the cultural practices around profe...

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New Study on the Role of Philanthropy in a Safe, Healthy and Just World NEW STUDY ON THE ROLE OF PHILANTHROPY IN A SAFE, HEALTHY AND JUST WORLD

blog article

Mar 07, 2019

At a time when many people are questioning the value of philanthropy, the study aims to clarify its role in creating peaceful and inclusive societies that provide access to justice for all and build effective, accountable, and responsive institutions. A survey designed to identify stakeholders,...

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The best gathering in peer-to-peer fundraising gets even better THE BEST GATHERING IN PEER-TO-PEER FUNDRAISING GETS EVEN BETTER

blog article

Mar 07, 2019

The DonorDrive team is back from the Peer-to-Peer Professional Forum Conference in festive New Orleans. This year, the event broke attendance records with more than 500 attendees from over 80 nonprofits. As the largest conference for peer-to-peer fundraising, we’re proud to sponsor this event ...

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How to bring a quiet charity social feed to life HOW TO BRING A QUIET CHARITY SOCIAL FEED TO LIFE

blog article

Mar 07, 2019

Having such a publicly accessible platform can be a powerful tool for spreading your charity’s message to a global audience and increase donations. The DonorDrives 2017 ‘State of Peer to Peer Fundraising’ report shows that since 2012, donations through social media have increased b...

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What Fundraisers Can Learn from Direct Marketing WHAT FUNDRAISERS CAN LEARN FROM DIRECT MARKETING

blog article

Mar 06, 2019

Prior to working at Blackbaud, I spent 10 years working in annual giving.  I’m embarrassed to admit that it hadn’t occurred to me in those years that all my work in annual giving was really direct marketing. It’s all about crafting a compelling message to convince an audience ...

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How to Build and Retain Fundraising Talent HOW TO BUILD AND RETAIN FUNDRAISING TALENT

blog article

Mar 06, 2019

Last September, I authored a post for Foundation Center titled Directors of Development Are in High Demand. How Can You Become A Chosen One?, where I explored the persistent demand for talented development directors. I opened the article by citing the 241 ‘Director of Development’ job op...

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Why did the Ice Bucket Challenge do so well WHY DID THE ICE BUCKET CHALLENGE DO SO WELL

blog article

Mar 06, 2019

Back in the summer of 2014, the internet was awash, almost literally, with videos of people throwing buckets of water over themselves. Why? Because of the ALS Ice Bucket Challenge. You may not have participated in this yourself, but you’ll almost certainly have seen the videos. The idea was to...

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Strategic Partnerships: An Avenue to Success STRATEGIC PARTNERSHIPS: AN AVENUE TO SUCCESS

blog article

Mar 06, 2019

Announcements such as this one can offer great opportunities, but only if your organization is ready to act. Otherwise these announcements are just an interesting, and maybe somewhat frustrating, read. How do you prepare your small to mid-sized nonprofit organization so you can actually take advanta...

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3 Steps to Scripting a Memorable Nonprofit Video 3 STEPS TO SCRIPTING A MEMORABLE NONPROFIT VIDEO

blog article

Mar 06, 2019

There’s a good reason why videos are increasingly popular. They’re easy to consume and they can be inexpensive to make. You can do a lot armed with just a smartphone. You don’t need an expensive crew, equipment, and studio to produce a decent-quality video. We’ve all sat...

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7 Reasons to Reframe Your Nonprofit Fundraising Strategy 7 REASONS TO REFRAME YOUR NONPROFIT FUNDRAISING STRATEGY

blog article

Mar 06, 2019

While you were sleeping, something transformative happened. People began to behave differently. To get their information differently. To communicate with their friends differently. To purchase things differently. We live in a digitally revolutionized, highly connected, hugely networked zeitgeis...

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4 Tips for Thanking Donors 4 TIPS FOR THANKING DONORS

blog article

Mar 06, 2019

It’s a fact. Saying “thank you” is key to building strong relationships, and that includes donor relationships. Research by Penelope Burk and others affirms the positive correlation between effective thanking strategies and long-term donor value. But knowing it’s importa...

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Voice Search Optimization for Nonprofits VOICE SEARCH OPTIMIZATION FOR NONPROFITS

blog article

Mar 06, 2019

We’ve all heard how popular voice search optimization is, but the logistics are murkier, and the data can be tough to come by. See, when smart speakers or digital assistants provide oral answers to voiced questions, they don’t lead to actual visits to your site. But if you’re looki...

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STORYTELLING FOR NONPROFITS STORYTELLING FOR NONPROFITS

blog article

Mar 06, 2019

A few weeks ago I shared Why Stories Are Important for Nonprofits and promised some more ideas on how to actually write those stories. In their marketing book, Made to Stick, Chip Heath and Dan Heath identify three different types of inspirational stories: the Challenge Plot, the Creativity Plo...

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6 Key Qualities of Successful Grassroots Campaigns 6 KEY QUALITIES OF SUCCESSFUL GRASSROOTS CAMPAIGNS

blog article

Mar 05, 2019

I didn’t follow a traditional path into a nonprofit career. When I became the first employee of She’s the First in 2012, I faced the daunting task of figuring out how to be a CEO and also fundraise. I was 23 years old and I didn’t have rich and powerful contacts. What I did have wa...

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It Takes More Than Luck to Keep Your Donors IT TAKES MORE THAN LUCK TO KEEP YOUR DONORS

blog article

Mar 05, 2019

Donor retention rates continue to be poor, especially for first-time donors. Donors don’t keep magically donating to your organization and you can’t hope you’ll get lucky and they’ll donate again. You need more than luck to keep your donors. Many organizations spend all ...

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Donor Cultivation is a Terrible Thing to Waste DONOR CULTIVATION IS A TERRIBLE THING TO WASTE

blog article

Mar 05, 2019

The early months of the calendar year tend to be when nonprofit staff turn their minds towards donor cultivation. The year-end fundraising frenzy has abated and the time feels ripe for hosting house parties, behind-the-scenes tours, getting-to-know-you coffees, and cultivation events. Sadly, to...

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The State of Nonprofit Donor Retention THE STATE OF NONPROFIT DONOR RETENTION

blog article

Mar 05, 2019

ones. Current donors are a curated universe who have already demonstrated a belief in your organization’s mission, and willingness to take action toward it. As such, for most nonprofit organizations, pursuing strategies to reducing donor losses is the most affordable strategy for increasing ne...

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Making Philanthropy More Equitable MAKING PHILANTHROPY MORE EQUITABLE

blog article

Mar 05, 2019

I’m an accidental employee in the philanthropic sector. I was working for a nonprofit the first time I had even heard of foundations. The main funder of my program decided to go in a different direction; our program was phased out, and my contract was not renewed. I made my way to the Gordon a...

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Nonprofit Membership Programs: A How-To Guide NONPROFIT MEMBERSHIP PROGRAMS: A HOW-TO GUIDE

blog article

Mar 04, 2019

If you’re looking for new ways to keep your supporters engaged, consider launching a membership program. Both parties benefit here, as member fees can provide long-term financial support for your organization while supporters receive additional engagement opportunities and special perks. ...

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The End of the Beginning of Online Giving THE END OF THE BEGINNING OF ONLINE GIVING

blog article

Mar 04, 2019

2019 marks 20 years since online giving first began in any significant way. In 1999, Blackbaud pioneered the nonprofit technology market by introducing reliable, secure, and donor-friendly online donation forms. Fast forward 20 years to today and online giving now represents tens of billions of doll...

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10 Ways to Improve Morale at Nonprofit Organizations 10 WAYS TO IMPROVE MORALE AT NONPROFIT ORGANIZATIONS

blog article

Mar 04, 2019

How’s the morale in your office? Are your staff members excited to work together? Or are you plagued with high turnover? How your staff feel about their work affects your bottom line, as donors and volunteers are turned off by a revolving door of staff members. As a fundraising consultant...

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2020 Vision in Fundraising 2020 VISION IN FUNDRAISING

blog article

Mar 04, 2019

In 2020 the International Fundraising Consultancy (IFC) will have been moving the dial on making the world a better place to live for twenty years. We have done that through giving expert advice on fundraising to non-profit organisations worldwide, enabling them to leverage their income generation a...

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5 Technology Tips for a Better Fundraising Strategy 5 TECHNOLOGY TIPS FOR A BETTER FUNDRAISING STRATEGY

blog article

Mar 04, 2019

Technology is an important part of any nonprofit’s overall strategy for engaging and retaining donors, but have you ever considered enhancing your existing fundraising strategies with technology? There are so many things that go into your fundraising strategy: donor preferences, communica...

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16 Free Resources to Plan a Run for Charity 16 FREE RESOURCES TO PLAN A RUN FOR CHARITY

blog article

Mar 04, 2019

When you consider how to plan a run for charity, there are a lot of moving parts. If you’re not a runner yourself, it can be difficult to anticipate the needs of your guests and create a memorable experience. Yet with adequate research, a strong online presence, and the right online fundr...

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Why P2P Fundraising Works WHY P2P FUNDRAISING WORKS

blog article

Mar 04, 2019

The power of social media, combined with access to personal networks and the ease of online giving, combine to make peer-to-peer fundraising one of the most effective ways for organizations to increase donations. Today’s digital tools and communication platforms make it easy for supporters to ...

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5 Fundraising Tips for All Nonprofits 5 FUNDRAISING TIPS FOR ALL NONPROFITS

blog article

Mar 04, 2019

As the weather is getting warmer, many nonprofits are ramping up for the Spring fundraising season. Here are some tips that all nonprofits, big and small, can apply to their fundraising plan! There are definitely events that are more heavily focused on spreading awareness, or networking, but th...

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Bind Your Campaign and Donors Together By Finding Shared Values BIND YOUR CAMPAIGN AND DONORS TOGETHER BY FINDING SHARED VALUES

blog article

Mar 04, 2019

Have you ever taken some time to think about what values you and your organization live by? I live in a building in the South Bronx that contains 11 residential condominiums and two commercial spaces. I know all of my neighbors, but being a condo, we have no approval over who buys the units.&nb...

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How Do You Create a ‘Survival Blanket’ for Your Nonprofit HOW DO YOU CREATE A ‘SURVIVAL BLANKET’ FOR YOUR NONPROFIT

blog article

Mar 04, 2019

Snow. The cold white stuff. It’s been falling steadily for the past few hours, and there’s more to come. It reminds me of the time when my husband and the boys attended a special winter scout camp called The Klondike Derby. It was all about learning to survive in cold weather. ...

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9 Magic Words that Increase Donations for Nonprofits 9 MAGIC WORDS THAT INCREASE DONATIONS FOR NONPROFITS

blog article

Mar 03, 2019

If you’re reading this, chances are that you’re preparing for a fundraising campaign or attempting to craft the perfect copy for your donation page and you got stuck. Fundraising is tough. Whether you’re organizing a big fundraising event, going in on a major donor, or wr...

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Don’t Let Nonprofit Software Vendors Hide Behind PCI Compliance DON’T LET NONPROFIT SOFTWARE VENDORS HIDE BEHIND PCI COMPLIANCE

blog article

Mar 02, 2019

There’s been some excellent talk recently in the nonprofit community about how difficult it can be for some nonprofits to gain access to credit card information. Many companies use the Payment Card Industry Data Security Standards as a barrier to allowing organizations to make changes to how c...

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Donor Management Software: FAQ for First-Time Buyers DONOR MANAGEMENT SOFTWARE: FAQ FOR FIRST-TIME BUYERS

blog article

Mar 01, 2019

When nonprofits experience growth, one of the major changes they can expect is the need to assume software that will support their expanding network. For organizations of a certain size, buying your first dedicated donor management software marks a key stage in your growth. Perhaps you’ve outg...

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Is Your Nonprofit a 4-Star Operation IS YOUR NONPROFIT A 4-STAR OPERATION

blog article

Mar 01, 2019

Having worked and consulted with multiple nonprofit organizations through the years, I have studied each nonprofit to see if they have four-star success in a variety of areas. In a perfect scenario, each major element of the nonprofit would be constantly analyzed to see if they incorporate four-star...

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Instagram For Nonprofits: 5 Simple Tips For Getting Your Nonprofit Discovered INSTAGRAM FOR NONPROFITS: 5 SIMPLE TIPS FOR GETTING YOUR NONPROFIT DISCOVERED

blog article

Mar 01, 2019

Getting sick of Twitter? Are you considering joining the DeleteFacebook movement? Have you considered using Instagram for nonprofits? Even though it’s owned by Facebook, building an engaged community of supporters on Instagram may be a viable social media alternative for your nonprofit.

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How Professional Fundraising Coaches Improve Fundraising Skills and Outcomes HOW PROFESSIONAL FUNDRAISING COACHES IMPROVE FUNDRAISING SKILLS AND OUTCOMES

blog article

Mar 01, 2019

How can you help nonprofit fundraisers become better at their craft? It turns out that a bit of coaching goes a long way. I sat down with Kimberly O’Donnell, head of the Professional Coaching Program at Network for Good to learn more about who our fundraising coaches are, the work they do with...

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3 Things You Should Not Do When Writing About Your Nonprofit 3 THINGS YOU SHOULD NOT DO WHEN WRITING ABOUT YOUR NONPROFIT

blog article

Mar 01, 2019

The importance of storytelling is undeniable. For a brand that wants more exposure, using storytelling in marketing is a must. But how can nonprofits benefit from storytelling, and does it work any differently for them? Writing stories for a nonprofit is different from marketing writing, but there a...

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How to Raise 15%-20% More This Year HOW TO RAISE 15%-20% MORE THIS YEAR

blog article

Feb 28, 2019

We’re doing a series of short posts called Mastermind Lessons. The Fundraising Mastermind is transformational consulting for nonprofits that we do with Chris Davenport of Movie Mondays and The Nonprofit Storytelling Conference. Today’s post is the fourth top-level lesson we’ve foun...

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What Netflix Would Do [to Retain Your Donors] WHAT NETFLIX WOULD DO [TO RETAIN YOUR DONORS]

blog article

Feb 28, 2019

Whenever the calendar turns to a new year, nonprofits and their fundraisers breathe a collective but short-lived sigh of relief, having closed another calendar or fiscal year. In most cases, that year culminated with a December fundraising sprint that ostensibly began on GivingTuesday. Then, after h...

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The Trinity of Nonprofit CEO Success: Talent, Donors and Finances THE TRINITY OF NONPROFIT CEO SUCCESS: TALENT, DONORS AND FINANCES

blog article

Feb 28, 2019

In my daily interactions with nonprofit CEOs, I am struck by how quickly the expectations for the role are evolving. During my time as a nonprofit CEO, nearly 10 years ago, I was acutely aware that my duties had progressed beyond those carried out by my predecessors and involved much more complex le...

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Looking at Nonprofits That Serve African Americans LOOKING AT NONPROFITS THAT SERVE AFRICAN AMERICANS

blog article

Feb 28, 2019

As Black History Month comes to a close, we’d like to shine a spotlight on U.S. nonprofits serving and supporting black populations. Searching IRS data, financial documents, and GuideStar Nonprofit Profiles,  we identified more than 2,500 organizations that state they serve African Americ...

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3 Steps to Start Your Artificial Intelligence Journey 3 STEPS TO START YOUR ARTIFICIAL INTELLIGENCE JOURNEY

blog article

Feb 28, 2019

There has been a lot of noise around artificial intelligence, and it can sound intimidating, especially for nonprofits. What is it? What do I need it for? And like most questions, if you don’t know the answers, you may assume it’s not for you. In actuality, artificial intelligence (...

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10 Steps to Powerful Peer-to-Peer Campaigns 10 STEPS TO POWERFUL PEER-TO-PEER CAMPAIGNS

blog article

Feb 27, 2019

Peer-to-peer campaigns are an increasingly popular fundraising method for nonprofit organizations. You’ve seen how other organizations are using peer-to-peer fundraising successfully, and you know it could help you as well. But if you’ve never put together a peer-to-peer campaign before,...

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Office 365 Security Features to Help Secure Your Nonprofit OFFICE 365 SECURITY FEATURES TO HELP SECURE YOUR NONPROFIT

blog article

Feb 27, 2019

When you set up your nonprofit's cybersecurity plan, it's important to consider the various ways your organization is vulnerable to cyberattacks and other security threats. TechSoup and Tech Impact presented a webinar recently to outline sources of threats and ways to mitigate them. This is ...

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How to make your fundraising event stand out on social media HOW TO MAKE YOUR FUNDRAISING EVENT STAND OUT ON SOCIAL MEDIA

blog article

Feb 27, 2019

Not too long ago, event planners would advertise upcoming events by posting a few flyers, mailing postcards and maybe running an ad in a few newspapers, with hopes that word-of-mouth would do the rest. Today, social media allows anyone holding a fundraiser to communicate with potential attendees as ...

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7 Creative Nonprofit Marketing Campaigns 7 CREATIVE NONPROFIT MARKETING CAMPAIGNS

blog article

Feb 27, 2019

Successful marketing campaigns can spark a conversation that reaches beyond your typical donor base. Grab some ideas from these viral nonprofit marketing campaigns that you can apply to your own nonprofit’s marketing! This campaign uses an emotional appeal to get people to connect with th...

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HOW TO CHOOSE A PR FIRM FOR YOUR NONPROFIT HOW TO CHOOSE A PR FIRM FOR YOUR NONPROFIT

blog article

Feb 27, 2019

For many smaller and mid-sized nonprofits, media relations isn’t a stand-alone function. It’s an activity that is part of someone’s job or it’s something that is tag-teamed by multiple people. Often, that’s all you need. But there are times when your in-h...

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How to Write The Perfect Fundraising Email HOW TO WRITE THE PERFECT FUNDRAISING EMAIL

blog article

Feb 27, 2019

The truth is there’s no universal formula you can follow to get the “perfect” fundraising email every time. There are best practices though, and following them can help you make your message as effective as possible. To help you write an effective email, no matter what the sit...

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Nonprofits Hitting Home Runs With the Google Ad Grant NONPROFITS HITTING HOME RUNS WITH THE GOOGLE AD GRANT

blog article

Feb 27, 2019

The Google Ad Grant sounds almost too good to be true. A question I often hear is, "So, Google is going to give me credit for up to $10,000/month to spend on ads in Google search and there's no end date? It just keeps going, month after month?" This leads to a second question, nam...

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Nonprofit Twitter Chat: How to Promote, Plan and Run Your Chat NONPROFIT TWITTER CHAT: HOW TO PROMOTE, PLAN AND RUN YOUR CHAT

blog article

Feb 27, 2019

You may have heard that we recently hosted a Twitter chat with Nonprofit Tech for Good. These chats are a great way to share your knowledge and build relationships both with other influencers and with your audience of supporters on Twitter. And because we had so much fun hosting one of our own, we t...

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Standing Out Isn’t Really the Problem Your Nonprofit Needs to Solve STANDING OUT ISN’T REALLY THE PROBLEM YOUR NONPROFIT NEEDS TO SOLVE

blog article

Feb 27, 2019

I get asked all the time about what non-profits can do to stand out in fundraising and communications. For a long time, my understanding of why people ask me for advice about this boiled down to the increasingly noisy space non-profits are operating in. We’re all on the same social channels, a...

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Offline Donations for Crowdfunding are HERE OFFLINE DONATIONS FOR CROWDFUNDING ARE HERE

blog article

Feb 27, 2019

We’re very excited about what’s happening this weekend. Our upcoming release includes changes to DonorPerfect and Online Forms. Both products will be improving one of our most popular Suggest and Vote ideas Offline Donations for Crowdfunding. Our Crowdfunding forms offer donors an e...

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Six Questions Every Family With Philanthropic Interests Should Ask SIX QUESTIONS EVERY FAMILY WITH PHILANTHROPIC INTERESTS SHOULD ASK

blog article

Feb 27, 2019

Editor’s note: The following is excerpted from “Philanthropic Planning in Your Family Enterprise,” a new primer from Lansberg, Gersick and Associates (LGA). In 2004, NCFP partnered with LGA to publish Generations of Giving: Leadership and Continuity in Family Foundations, one of th...

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How to collect donor data without being annoying HOW TO COLLECT DONOR DATA WITHOUT BEING ANNOYING

blog article

Feb 27, 2019

One of my first questions for any new nonprofit client is: How good is your data? I’m not asking if they have data, but how good is it? As a marketer, I want to build communication strategies that are founded on research and real insights from everyday donors. I want to know what your don...

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Are you making it easy for your donors to give ARE YOU MAKING IT EASY FOR YOUR DONORS TO GIVE

blog article

Feb 27, 2019

Online donations have certainly made giving convenient. However, too many donors are still leaving the process midway. At DonorDrive, we’re continuously working to remove the friction from donating and make sure more donors complete the giving process. We’ve done this by making mobile gi...

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How to Switch from Annual Campaigns to Recurring Giving HOW TO SWITCH FROM ANNUAL CAMPAIGNS TO RECURRING GIVING

blog article

Feb 26, 2019

For nonprofits, moving from annual fundraising to year-round fundraising may sound daunting after all, asking once a year is hard enough. Increasing the number of “asks” that you make throughout the year may provide some incremental increase in donations, but it can also cause donor fati...

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Provide Multiyear, Flexible Funding PROVIDE MULTIYEAR, FLEXIBLE FUNDING

blog article

Feb 26, 2019

This is the fifth post in a six-part series on what nonprofit leaders think foundation funders could improve upon in their work. Findings are based on survey responses from 244 nonprofit leaders who have agreed to be a part of CEP’s Grantee Voice Panel a nationally representative sample of lea...

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Trusts Research – How to find new Funders TRUSTS RESEARCH – HOW TO FIND NEW FUNDERS

blog article

Feb 26, 2019

Trusts research is a key part of the trust fundraising function so if you have already addressed the other factors that determine your success in raising funds from trusts (such as the strength of your case for support, the presentation of your financial information, the quality of your stewardship ...

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Activating A Culture of Resilience in the Nonprofit Workplace ACTIVATING A CULTURE OF RESILIENCE IN THE NONPROFIT WORKPLACE

blog article

Feb 26, 2019

The definition of resilience is the ability to bounce back from difficult situations. But a culture of resilience about the collective way that people in the organization work together and how the treat each other. Being a resilient organization is about your organization’s work culture &ndash...

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Give Your Monthly Donors the Attention and Recognition They Deserve GIVE YOUR MONTHLY DONORS THE ATTENTION AND RECOGNITION THEY DESERVE

blog article

Feb 26, 2019

Monthly donors are special because they’ve committed to donating to nonprofits long-term. Retention rates for monthly donors are 90%, which is considerably better than retention rates for other types of donors. You’d think because of this, organizations would be jumping for joy and ...

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How to Choose Effective Peer-to-Peer Fundraisers HOW TO CHOOSE EFFECTIVE PEER-TO-PEER FUNDRAISERS

blog article

Feb 26, 2019

Peer-to-peer fundraising is an ideal way for your supporters to raise donations for your organization. It gives them a way to engage further with your mission and make a significant impact. Simultaneously, it harnesses the relationships that your supporters share with friends, families, and coworker...

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6 Year-Round Fundraising Ideas to Drive You to Success 6 YEAR-ROUND FUNDRAISING IDEAS TO DRIVE YOU TO SUCCESS

blog article

Feb 26, 2019

Your nonprofit’s most recent fundraising campaign may have ended, but that doesn’t mean that your efforts to motivate your donors need to slow down! Your fundraising can be successful all year long if you provide your donors with reminders of the good work you do and easy ways to support...

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The Fundraiser THE FUNDRAISER'S ANNUAL CALENDAR

blog article

Feb 26, 2019

There are three critical periods in the fundraiser’s annual calendar that you should know about. They are as follows: Period I: The January Surprise: This is the second most lucrative time for fundraising. Period II: Summertime July and August the perceived least favorable time, but there...

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Philanthropy done well: the importance of compliance PHILANTHROPY DONE WELL: THE IMPORTANCE OF COMPLIANCE

blog article

Feb 25, 2019

NGOs and civil society organizations around the world serve many different roles. In some countries organizations seek to augment the public services provided by governments. Still others may be called upon to step in to cover the needs where governments fail, serve as watchdogs holding those in pow...

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Grow Your Monthly Donors in 2 Steps GROW YOUR MONTHLY DONORS IN 2 STEPS

blog article

Feb 25, 2019

As more organizations start monthly donor programs, it’s imperative to take these two steps to grow your monthly donors. And they’re much easier than you think! You’re probably already doing a lot of it, but you’ve not yet thought about it with your monthly donor hat on. ...

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How Do You Get Major Donors HOW DO YOU GET MAJOR DONORS

blog article

Feb 25, 2019

17 years ago, I was working at one of the top direct-marketing fundraising agencies in the country. We had just landed a brand-new client, and I was in charge of leading the team to work on their account. If I told you which this nonprofit was, you would recognize it immediately because its revenue ...

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Why Your Nonprofit Needs a Second Gift Strategy WHY YOUR NONPROFIT NEEDS A SECOND GIFT STRATEGY

blog article

Feb 25, 2019

Ever hear of this? A “Second Gift Strategy?” If yes, good for you! You’re likely beating the average when it comes to donor retention. If not, listen up! This may be the single most important thing you’ll learn all year. You. Must. Prioritize. On. First-time. Renewals. Got it...

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3 Best Practices for Better Peer-to-Peer Fundraising 3 BEST PRACTICES FOR BETTER PEER-TO-PEER FUNDRAISING

blog article

Feb 25, 2019

Today’s nonprofits have discovered the power of their donors’ ability to advocate on their behalf through peer-to-peer fundraising. We’re all influenced by our family, friends, and wider communities. We trust people we know and like. And we’re more likely to act when they ask...

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A Guide to Nonprofit Budgeting: Get Your Basics Right A GUIDE TO NONPROFIT BUDGETING: GET YOUR BASICS RIGHT

blog article

Feb 25, 2019

Nonprofit organizations continually grapple with maintaining and improving their operations, especially in today’s volatile economy and a rapidly-changing world. Nonprofit organizations must constantly strive for sustainability, and an essential part of that quest is proper budgeting.&nbs...

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Reconnect with Lapsed Donors Using This Handy Survey RECONNECT WITH LAPSED DONORS USING THIS HANDY SURVEY

blog article

Feb 25, 2019

A lapsed donor doesn’t have to be a lost donor. Before you assume that a lapsed donor is done with your organization for good, take a moment to reach out to them. From sudden changes in a donor’s budget to a lack of consistent communication on your end, there are a variety of reasons som...

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1 of 40 Fundraising Questions That Demands an Answer 1 OF 40 FUNDRAISING QUESTIONS THAT DEMANDS AN ANSWER

blog article

Feb 25, 2019

As I reveal in my new book, If You’d Only Known, You Would Have Raised So Much More, there are 40 questions just like this that require answers if you hope to succeed in fundraising. "A young donor in the U.S. is sixty," expert Jeff Brooks noted in 2013. He shared the pie c...

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Elevating Your Nonprofit: 6 Tech Solutions That Can Help ELEVATING YOUR NONPROFIT: 6 TECH SOLUTIONS THAT CAN HELP

blog article

Feb 23, 2019

Your nonprofit is staffed with people who love your mission. Passionate employees will work hard to accomplish a lot and make the biggest impact possible. However, even your best staff members can’t get by with just spreadsheets. Once you’ve decided your organization needs a tech so...

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Why Every Nonprofit Needs a Monthly Giving Program: 5 Steps for Getting Started WHY EVERY NONPROFIT NEEDS A MONTHLY GIVING PROGRAM: 5 STEPS FOR GETTING STARTED

blog article

Feb 22, 2019

In the world of nonprofit fundraising, you have heavy downpours and you have steady, light rain. The annual galas and end-of-year campaigns are the downpours, as they bring in the singular, large contributions from major donors. The light rains are the steady, consistent, albeit smaller donations, o...

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A Fundraiser’s Guide To Loving Donors A FUNDRAISER’S GUIDE TO LOVING DONORS

blog article

Feb 22, 2019

In some ways, donor retention isn’t all that different from dating. Just like romantic relationships, your organization’s relationships with its donors thrive on communication, appreciation, loyalty, and trust. And just like a romantic relationship, if your donors don’t know you lo...

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What the Growth in the Nonprofit Sector Means for You WHAT THE GROWTH IN THE NONPROFIT SECTOR MEANS FOR YOU

blog article

Feb 22, 2019

Good news, folks the nonprofit sector is looking more lively, vital and resilient than ever. Results from the Johns Hopkins Center for Civil Society’s 2019 Nonprofit Employment Report show that the nonprofit sector is not only one of the largest employment forces in the nation, but also a...

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How Small and Medium Nonprofits Can Benefit from Using an Automated Dialer HOW SMALL AND MEDIUM NONPROFITS CAN BENEFIT FROM USING AN AUTOMATED DIALER

blog article

Feb 22, 2019

Without actually meeting a supporter or donor, the closest you can possibly get to them is through a phone call. By calling them, you’re ensuring a personal touchpoint for communication, which is a great way to engage people in open-ended conversation. In fact, several studies prove that phone...

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How Technology is Changing Fundraising HOW TECHNOLOGY IS CHANGING FUNDRAISING

blog article

Feb 22, 2019

Mediaplanet recently interviewed Network for Good CEO, Bill Strathmann, for a supplement in USA Today. The series, Empowering Nonprofits, included a piece titled “Experts on How Technology Is Changing the Future of Fundraising,” featuring five leaders using technology to level the fundra...

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The K.I.S.S. Method For Donor Retention Is Best For Most Nonprofits THE K.I.S.S. METHOD FOR DONOR RETENTION IS BEST FOR MOST NONPROFITS

blog article

Feb 22, 2019

Keeping it simple is most often the first step to success in any endeavor. Improving donor retention is no different, especially for organizations without an effective strategy already in place. Establishing a strong foundation of simple stewardship practices should be a top priority before investig...

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Keep Monthly Donors Longer With These 6 Engagement Tips KEEP MONTHLY DONORS LONGER WITH THESE 6 ENGAGEMENT TIPS

blog article

Feb 21, 2019

Steven Shattuck recently gave us an update on an experiment he did with monthly donors. He made a gift to ten different organizations and then saw if they received any special treatment on Giving Tuesday. Spoiler alert: only one out of the ten did something special. Only one of them addressed Steven...

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The Magic of Moving People Through Nonprofit Storytelling THE MAGIC OF MOVING PEOPLE THROUGH NONPROFIT STORYTELLING

blog article

Feb 21, 2019

Who doesn’t love a good story? When it comes to the nonprofit marketing space, and you’re asking people to reach deep into their pockets and donate to your mission, your story better be good. Go with me here for a minute. When I was a kid, I was the founder and COO of my own little ...

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Why Your Nonprofit Should Consider Holding a Charity Auction WHY YOUR NONPROFIT SHOULD CONSIDER HOLDING A CHARITY AUCTION

blog article

Feb 21, 2019

Most nonprofits understand the basic benefits of holding fundraising events, but some don’t realize the added benefits of holding specific kinds of events, such as charity auctions. Although holding a charity auction is an involved multi-step process, that doesn’t mean your nonprofit doe...

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Data Privacy and Compliance at Nonprofit Organizations DATA PRIVACY AND COMPLIANCE AT NONPROFIT ORGANIZATIONS

blog article

Feb 21, 2019

I was lucky enough to be in the room at the European Parliament in October 2018 when Apple CEO Tim Cook made an impassioned plea for a federal privacy law in the USA. It was something I thought I would not hear from a Silicon Valley CEO in my lifetime. If that wasn't amazing enough, Mr. Cook lef...

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Your Go-To Guide for Nonprofit Resources YOUR GO-TO GUIDE FOR NONPROFIT RESOURCES

blog article

Feb 21, 2019

Books, apps, podcast, social media groups…there’s a seemingly endless list of nonprofit resources out there! We’ve done some serious work rounding up the best options. Check them out! Have a free Sunday? Nonprofits new and old can learn a thing or two from these great reads!&...

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Fundraising at the Speed of Life FUNDRAISING AT THE SPEED OF LIFE

blog article

Feb 21, 2019

Higher education advancement teams from around the country are noticing that alumni participation is shrinking, even as donations and commitments from a small group of big donors has grown. Maybe you’ve felt the effects of reduced alumni participation, or maybe you’re worried about the s...

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12 Peer-to-Peer Fundraising Event Examples 12 PEER-TO-PEER FUNDRAISING EVENT EXAMPLES

blog article

Feb 21, 2019

Are you trying to raise money for your nonprofit with minimal resources and limited time? If so, you’re not alone. When it comes to fundraising, these are just a couple of the hurdles nonprofits face regularly. Although fundraising has evolved and arguably improved over the past decade, it&rsq...

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5 great free tools for charities to make the most of digital 5 GREAT FREE TOOLS FOR CHARITIES TO MAKE THE MOST OF DIGITAL

blog article

Feb 21, 2019

Last month we wrote about discovering your inner eco-warrior to help max your office zen. This month, as part of our better tomorrow series, I’m shining a light on some free tools that you can use to save time and grow your cause. These tools are great for small and nimble charities start...

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Fundraising with teams: Why team building can make your event a success FUNDRAISING WITH TEAMS: WHY TEAM BUILDING CAN MAKE YOUR EVENT A SUCCESS

blog article

Feb 20, 2019

The African proverb, If you want to go fast, go alone. If you want to go far, go together gives insight to peer-to-peer fundraising. The many strategic benefits of team-centric events outlined below can play a vital role in your success. If you want to fundraise, gather your team. Individuals raise ...

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How to Fix Common Nonprofit Email Marketing Mistakes HOW TO FIX COMMON NONPROFIT EMAIL MARKETING MISTAKES

blog article

Feb 20, 2019

We recently heard from a client who had just sent out an email newsletter but didn’t notice that the date of an upcoming fundraiser was incorrect. Did they need to send out a new email with a correction? Should they post about it on Facebook? How quickly should it all happen? When email market...

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Why Your Form 990 Process is Critical for Fundraising Success WHY YOUR FORM 990 PROCESS IS CRITICAL FOR FUNDRAISING SUCCESS

blog article

Feb 20, 2019

When I started in nonprofit years ago I had no idea what a Form 990 was. All those numbers and checkboxes seemed like a lot of painful information for someone to fill out. Frankly, I didn’t understand what most of it meant. I’ve put off filing because of “more important” busi...

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How a Wildlife Sanctuary Increased Credit Card Donations by 26% HOW A WILDLIFE SANCTUARY INCREASED CREDIT CARD DONATIONS BY 26%

blog article

Feb 20, 2019

Busch Wildlife Sanctuary, a neighbor of Loggerhead Marinelife Center, recently implemented DipJar into their fundraising plan. Keep scrolling to see how the addition of DipJar has lead to a 26% increase in credit card donations on-site! Busch Wildlife Sanctuary previously collected credit card donat...

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How To Write a Powerful and Effective Fundraising E-mail HOW TO WRITE A POWERFUL AND EFFECTIVE FUNDRAISING E-MAIL

blog article

Feb 20, 2019

Nonprofit organizations are reaching more people through digital channels than ever before. While some experts were quick to declare that e-mail is dead during the social media boom, the data says otherwise. However, while email revenue increased by 24% in 2017 and accounted for 28% of all online gi...

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WHY STORIES ARE IMPORTANT FOR NONPROFITS WHY STORIES ARE IMPORTANT FOR NONPROFITS

blog article

Feb 20, 2019

Starting in March, I will share more on how to write stories, but today we get down to the basics in case storytelling isn’t a priority at your nonprofit: You may have a lot of facts and figures to share, but if you don’t have any emotional appeal to them, they won’t be remembered ...

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Flipping the Script on Nonprofit Surpluses FLIPPING THE SCRIPT ON NONPROFIT SURPLUSES

blog article

Feb 20, 2019

Don’t let the name confuse you: Nonprofits need profits. When nonprofits don’t post the surpluses they need, every day can present a new crisis pushing back bills, missing paychecks, or going without air conditioning, to name a few. Crises like these jeopardize missions and impact. But c...

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Three ways to ensure charities’ promotional merchandise is ethical THREE WAYS TO ENSURE CHARITIES’ PROMOTIONAL MERCHANDISE IS ETHICAL

blog article

Feb 20, 2019

Reputation is everything. Unfortunately, for today’s fundraisers, it can also be a precarious concept. Just recently, The Guardian revealed that Spice Girls t-shirts sold to raise money for Comic Relief’s “gender justice” campaign were manufactured at a factory in Bangladesh ...

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The Impact of the Government Shutdown on the Flow of Nonprofit Data THE IMPACT OF THE GOVERNMENT SHUTDOWN ON THE FLOW OF NONPROFIT DATA

blog article

Feb 20, 2019

A couple of weeks ago I wrote a piece on the impact of the government shutdown on the flow of nonprofit data. In that piece I suggested it would be unlikely that the IRS would release a new Exempt Organization Business Master File (BMF) on schedule in February. Well it appears I was premature in mak...

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Instagram Stories: How To Start Using Them For Your Nonprofit INSTAGRAM STORIES: HOW TO START USING THEM FOR YOUR NONPROFIT

blog article

Feb 20, 2019

What if Instagram Stories could help your nonprofit reach its’ audience? The social media struggle, especially for nonprofits and social causes, is real. Organic reach is plummeting on Facebook. Twitter is removing millions of fake followers from users’ accounts. 300 hours of video are u...

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Tech trends for nonprofit communicators in 2019 TECH TRENDS FOR NONPROFIT COMMUNICATORS IN 2019

blog article

Feb 20, 2019

Do you think your nonprofit should try live streaming or different kinds of videos in 2019? Desperate to try new software for your editorial calendar? Tired of producing long, boring printed annual reports and wish you could put it online? When you want to try something new or make a change at ...

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Provide More Assistance Beyond the Grant PROVIDE MORE ASSISTANCE BEYOND THE GRANT

blog article

Feb 19, 2019

This is the fourth post in a six-part series on what nonprofit leaders think foundation funders could improve upon in their work. Findings are based on survey responses from 244 nonprofit leaders who have agreed to be a part of CEP’s Grantee Voice Panel a nationally representative sample of le...

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Donor Meetings: 10 Mistakes You Can’t Afford to Make DONOR MEETINGS: 10 MISTAKES YOU CAN’T AFFORD TO MAKE

blog article

Feb 19, 2019

This week we are excited to have our friend and partner Joanna Hogan, Strategic Fundraising Coach, take over our blog and share with you her expertise on how to get the most out of meetings with your donors. It’s often said, “If you can get the meeting you have an 85 percent chance ...

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5 Strategies to Attracting Online Donors Using Prospect Research 5 STRATEGIES TO ATTRACTING ONLINE DONORS USING PROSPECT RESEARCH

blog article

Feb 19, 2019

Prospect research is a valuable tool by which nonprofits can collect data on donors to appeal to them in an effective and personalized manner. Whether your organization is new to the world of online fundraising or has a well-established Internet presence, you can incorporate prospect research findin...

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4 Strategies to Overcome Fear of Fundraising 4 STRATEGIES TO OVERCOME FEAR OF FUNDRAISING

blog article

Feb 19, 2019

Most people are deathly afraid of fundraising. They’d rather undergo root canal. Fear of fundraising comes from four basic places in my experience: Fear of begging for money. Fear of looking stupid. Fear of rejection. Fear of public speaking. Money remains, perhaps, the number one taboo subjec...

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4 Ways Canadian Charities Can Optimize Their Donation Pages in 2019 4 WAYS CANADIAN CHARITIES CAN OPTIMIZE THEIR DONATION PAGES IN 2019

blog article

Feb 19, 2019

You’ve done the hard work of sending an email, using online ads, or getting website traffic to your donation page now it’s time to help complete the online giving journey. Unfortunately, this last step is also one of the biggest hurdles for donors as it’s when they actually have to...

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The Donor Love Revolution THE DONOR LOVE REVOLUTION

blog article

Feb 19, 2019

What kind of experience do you provide your donors? You’d be surprised how many donors say they want to hear from organizations they care about more often. Or that the information being shared isn’t relevant to them. Or that they feel like a number, not an individual. Our virtual co...

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MEDIAN SALARIES FOR NONPROFIT COMMUNICATIONS DIRECTORS MEDIAN SALARIES FOR NONPROFIT COMMUNICATIONS DIRECTORS

blog article

Feb 19, 2019

Curious if your salary as a nonprofit communications director is in line with what others are making? There’s a huge range depending on the size of your nonprofit and where you live. Check out the salary data for U.S. nonprofit communications directors in the 2019 Nonprofit Communications Tren...

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The latest trends for event fundraising THE LATEST TRENDS FOR EVENT FUNDRAISING

blog article

Feb 19, 2019

At JustGiving, our mission is to grow the world of giving. Thanks to the number of people and causes supported via our platform, we have an unparalleled view across the events fundraising landscape. The data from the many events run tirelessly by dedicated fundraisers throughout 2018 has allowed us ...

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8 Actionable Nonprofit Social Media Tactics 8 ACTIONABLE NONPROFIT SOCIAL MEDIA TACTICS

blog article

Feb 18, 2019

There’s no free lunch anymore, if there ever was. At least not when it comes to social media. In the early days it may have seemed like “free marketing” no stamps, no paper, no printing but it always took time. So even then you may have been kidding yourself. It’s a bit like ...

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7 Tips for Building an Effective Nonprofit Annual Report 7 TIPS FOR BUILDING AN EFFECTIVE NONPROFIT ANNUAL REPORT

blog article

Feb 18, 2019

Nonprofits are expected to provide the public with an annual report. This gives donors, volunteers, members of the community and others information about the organization’s accomplishments and growth over the past year. The report includes details about projects, success metrics, and more. The...

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Keeping It Short, Simple and Donor-Centered KEEPING IT SHORT, SIMPLE AND DONOR-CENTERED

blog article

Feb 18, 2019

In many of my blog posts, I talk about being appropriately persistent in your relationship with your caseload donor and worrying more about the relevance of your content with that donor than the frequency of your communication. In other words, make sure you are providing your donor with information ...

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Plan Ahead to Get More Monthly Donors PLAN AHEAD TO GET MORE MONTHLY DONORS

blog article

Feb 18, 2019

My husband and I just came back from a trip to Las Vegas and Phoenix for some sunshine. We didn’t get as much as we’d hoped, which is unusual, but It was still nice to take some time off. This made me think of monthly giving. I often talk with nonprofits that tell me they’re s...

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3 Presidential Role Models for Nonprofit Charitable Giving 3 PRESIDENTIAL ROLE MODELS FOR NONPROFIT CHARITABLE GIVING

blog article

Feb 18, 2019

The federal holiday landing on the third Monday in February is officially known as Washington’s Birthday. First celebrated in 1885 to honor you guessed it George Washington’s birthday, this holiday has since broadened its scope to become a day to honor all U.S. presidents. Depending on t...

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6 Stellar DIY Fundraising Campaign Examples 6 STELLAR DIY FUNDRAISING CAMPAIGN EXAMPLES

blog article

Feb 18, 2019

Have you noticed that it’s getting increasingly difficult to meet the needs of your entire donor base? It seems like we have so many different ways to connect with our donors, but all that noise often drowns out the impact. Even if you cater to each donor’s communication preferences and ...

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Top 17 Fundraising Consulting Firms to Level Up Your Fundraising TOP 17 FUNDRAISING CONSULTING FIRMS TO LEVEL UP YOUR FUNDRAISING

blog article

Feb 17, 2019

The past couple of years have been tough for nonprofit fundraising, with higher donor expectations, more competition, increased regulation and cuts to traditional funding streams. Additionally, the rise of the Internet has brought about a high degree of disruption to almost all industries and the no...

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Insights for U.S. Nonprofits From the Russia Donors Forum Conference INSIGHTS FOR U.S. NONPROFITS FROM THE RUSSIA DONORS FORUM CONFERENCE

blog article

Feb 17, 2019

Last fall, I was invited to speak about collaboration for social impact and corporate volunteerism at the annual Russia Donors Forum conference in Moscow. The conference brings together philanthropy and corporate social responsibility professionals from foundations, corporations, and nonprofits to s...

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How to Spot Cultural Fit in Nonprofit Leadership Candidates HOW TO SPOT CULTURAL FIT IN NONPROFIT LEADERSHIP CANDIDATES

blog article

Feb 15, 2019

Company culture is defined by strongly held and widely shared beliefs that organizations support through their strategy and structure. As any executive search consultant will tell you, cultural fit is a critical factor in hiring. While this is true for every organization, despite its tax code, it is...

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Creative Ways to Steward Your Donors CREATIVE WAYS TO STEWARD YOUR DONORS

blog article

Feb 14, 2019

As development professionals, we often find ourselves laser-focused on closing gifts to reach our revenue goals. On average, gift officers spend more than three-quarters of their time identifying, cultivating, and soliciting new leads. While it is important to focus on actions that drive revenue, st...

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The love your donors really want THE LOVE YOUR DONORS REALLY WANT

blog article

Feb 14, 2019

There is a lot of talk in nonprofit circles about “donor love” but what does this phrase really mean? Some nonprofits interpret it as a way to thank donors with kitschy gifts and cutesy thank you notes. We’d challenge you to think further about this concept. To us, the concept...

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5 Smart Brand Strategies for Nonprofits 5 SMART BRAND STRATEGIES FOR NONPROFITS

blog article

Feb 14, 2019

While you tend to hear the term more in relation to for-profit businesses, the importance of branding for nonprofits cannot be stressed enough. Your brand is what people think about when they think of your organization. This impacts your public image, your engagement, and your fundraising efforts. B...

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14 Quick Fundraising Ideas for Nonprofits 14 QUICK FUNDRAISING IDEAS FOR NONPROFITS

blog article

Feb 14, 2019

Fundraising is like a marathon. It takes sustained efforts over a longer period of time and a lot of grit to achieve the desired outcomes and goals. Successful fundraising starts from effective planning and goal setting. Your fundraising goals and plans should be an integral part of your nonprofit&r...

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21 Ways to Shower Your Donors with Love 21 WAYS TO SHOWER YOUR DONORS WITH LOVE

blog article

Feb 14, 2019

You know what is an unsung holiday for loving on donors? Valentine’s Day. You know who is not expecting to hear from you on Valentine’s Day? Your donors! Why not surprise them with some donor love? I’ve outlined 21 ways to show you care including a spotlight on a couple of digital ...

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Improve Funder Approaches to Grantmaking Goals and Strategies IMPROVE FUNDER APPROACHES TO GRANTMAKING GOALS AND STRATEGIES

blog article

Feb 14, 2019

This is the third post in a six-part series on what nonprofit leaders think foundation funders could improve upon in their work. Findings are based on survey responses from 244 nonprofit leaders who have agreed to be a part of CEP’s Grantee Voice Panel a nationally representative sample of lea...

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Generational Giving at Arts & Cultural Organizations – A Donor Story GENERATIONAL GIVING AT ARTS & CULTURAL ORGANIZATIONS – A DONOR STORY

blog article

Feb 14, 2019

As a kid, I was saturated by symphony performances and choral music. My dad was a conductor and composer, my mom his accompanist. They were also involved in a chorus called the Tanglewood Festival Chorus (TFC, as we referred to it for the next 25 years). Anyone reading this blog that lives in the Ne...

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Generational Giving at Arts & Cultural Organizations – A Donor Story GENERATIONAL GIVING AT ARTS & CULTURAL ORGANIZATIONS – A DONOR STORY

blog article

Feb 14, 2019

As a kid, I was saturated by symphony performances and choral music. My dad was a conductor and composer, my mom his accompanist. They were also involved in a chorus called the Tanglewood Festival Chorus (TFC, as we referred to it for the next 25 years). Anyone reading this blog that lives in the Ne...

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Donor Engagement DONOR ENGAGEMENT

blog article

Feb 14, 2019

We’ve all heard the saying “You can’t teach an old dog new tricks”. Have you ever tried? It’s a myth. You sure can! New forms of games or play can actually provide more happiness and longevity in a dog’s later years. Don’t just believe something is true just...

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USE FACEBOOK LIVE TO RAISE MONEY FOR YOUR NONPROFIT USE FACEBOOK LIVE TO RAISE MONEY FOR YOUR NONPROFIT

blog article

Feb 13, 2019

You already know that Facebook Live lets any nonprofit live-stream fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook lets nonprofits add a donate button to their Facebook Live broadcast? If your nonprofit is based in the US...

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5 Versatile Fundraising Strategies for Small Nonprofits 5 VERSATILE FUNDRAISING STRATEGIES FOR SMALL NONPROFITS

blog article

Feb 13, 2019

If your nonprofit is just getting started, it’s easy to be daunted by the challenges that arise with fundraising efforts. This is especially true if you compare yourself to larger and more established organizations, which draw on brand recognition and longtime supporters to reach their goals. ...

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Nonprofit Tech Trends for 2019 NONPROFIT TECH TRENDS FOR 2019

blog article

Feb 13, 2019

We recently hosted a tweet chat with Nonprofit Tech for Good about nonprofit tech trends for 2019. In case you missed it or would like a re-cap, we pulled together the highlights from each topic we touched on. Fundraising on social media will continue to be an integral part of many nonprofit st...

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10 Best Website Builders for Nonprofits, Reviewed & Compared 10 BEST WEBSITE BUILDERS FOR NONPROFITS, REVIEWED & COMPARED

blog article

Feb 13, 2019

Amanda, a do-it-yourself nonprofit expert, had wrestled with the idea of creating her charity a website for far too long. “Today is the day,” Amanda repeated to herself as she got on her computer and did what any rational person in the 21st century does when faced with the unknown: Googl...

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When Fundraising, Don WHEN FUNDRAISING, DON'T FORGET TO THANK DONORS

blog article

Feb 13, 2019

When nonprofit organizations are in the midst of fundraising efforts, follow-ups can fall by the wayside. Asking for and receiving funds takes the focus, and nonprofit employees may forget to extend their appreciation. Several months can go by between the donation and further contact with donors, wh...

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Creating Better Donor Relations in the Digital Age CREATING BETTER DONOR RELATIONS IN THE DIGITAL AGE

blog article

Feb 13, 2019

While technology has made it easier for us to stay connected, it can also limit personal, human interaction and make us feel further apart. The convenience of firing off an email or posting on social media has replaced the personal connection of a phone call or mailed letter. How do you build and su...

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15 Creative Ways to Thank Donors 15 CREATIVE WAYS TO THANK DONORS

blog article

Feb 13, 2019

Nonprofit professionals know thanking donors isn’t just as an expression of gratitude and good manners, but rather a way of building relationships. When done properly, donor recognition can encourage future gifts and continued involvement, whether it’s volunteering, fundraising, or becom...

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What Are “Major Gifts”—and Where Do I Find Them WHAT ARE “MAJOR GIFTS”—AND WHERE DO I FIND THEM

blog article

Feb 13, 2019

When talking with potential clients, I often ask the following questions: “What do you consider a major gift? How many donors contribute at that level?” The phrase “major gift” perplexes some people. If needed, I might rephrase as follows: What do you consider a big gift from...

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8 Steps to Restructuring Your Fund Development Office 8 STEPS TO RESTRUCTURING YOUR FUND DEVELOPMENT OFFICE

blog article

Feb 13, 2019

The reality of nonprofit fundraising is that circumstances and needs change from year to year. The fund development office is an important function for any nonprofit. As these changes occur, a restructure of this department is sometimes necessary. So, how do you determine when to restructure and whe...

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3 Annual Giving Strategies for 2019 3 ANNUAL GIVING STRATEGIES FOR 2019

blog article

Feb 13, 2019

When it comes to resources, most annual giving teams have limited time and money for annual giving appeals. Little wins add up a donor renews her gift for $500 more than last year, a direct mail campaign motivates a larger group of donors than anticipated, more first-time donors pledge than ever bef...

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Expanding Donor Engagement: Resources You Need to Drive Corporate Support EXPANDING DONOR ENGAGEMENT: RESOURCES YOU NEED TO DRIVE CORPORATE SUPPORT

blog article

Feb 13, 2019

According to Giving USA’s 2018 data, private contributions to the nonprofit sector that derived from corporations accounted for a total of $21 billion dollars, approximately 5% of all private contributions to the sector. The CEO Force for Good (CECP) reported last year that 56% of corporations...

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How To Create An Irresistible Nonprofit Fundraising Video HOW TO CREATE AN IRRESISTIBLE NONPROFIT FUNDRAISING VIDEO

blog article

Feb 12, 2019

Is video part of your nonprofit’s digital content strategy? Have you used video in your digital fundraising and crowdfunding campaigns? For digital fundraisers, a compelling video is a critical way to drive donations. This powerful tool cuts through noise and clutter, grabs attention, and can ...

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4 Ways Canadian Charities Can Improve Email Fundraising in 2019 4 WAYS CANADIAN CHARITIES CAN IMPROVE EMAIL FUNDRAISING IN 2019

blog article

Feb 12, 2019

Last year for a research study, I signed up to get emails from 152 Canadian charities to see how they were capturing emails and then what they were sending when it came to fundraising. This post will look at four ways Canadian charities can improve their email fundraising in 2019 but first, briefly,...

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15 Creative Spring Fundraisers 15 CREATIVE SPRING FUNDRAISERS

blog article

Feb 12, 2019

We know it’s still cold, but it’s never too early to start planning for Spring-time fundraising! Here are a few low-effort ideas to help you get started: Spring break means the kids in your community are free to get involved with local nonprofits! Create volunteer opportunities designed ...

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Digital Fundraising and the Modern Donor DIGITAL FUNDRAISING AND THE MODERN DONOR

blog article

Feb 12, 2019

The modern fundraising landscape has gone digital and there’s no going back. If you want to stay relevant, you need to keep up. Technology has changed the face of our daily interactions and engagement. Social media and text messaging offer instant connection. Smartphones allow you to make...

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How One Nonprofit Uses QuickBooks to Support Young Innovators HOW ONE NONPROFIT USES QUICKBOOKS TO SUPPORT YOUNG INNOVATORS

blog article

Feb 12, 2019

When it comes to science and technology, it's never too early to inspire interest and imagination within young minds. Doing so enables kids who may not have otherwise been exposed to STEM education to cultivate a lifelong passion. FIRST Illinois Robotics is encouraging this passion within young ...

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Analyzing Your Calendar Year-End Fundraising Efforts for Effectiveness ANALYZING YOUR CALENDAR YEAR-END FUNDRAISING EFFORTS FOR EFFECTIVENESS

blog article

Feb 12, 2019

Many groups end the year and then move onto their next project starting Jan. 1. While forward-thinking and acting is important, it is also equally as critical to do some analysis of the past year; calendar year-end, particularly, since it is a barometer of the overall health of your development prog...

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How Social Media Listening Greatly Benefits Nonprofit Organizations HOW SOCIAL MEDIA LISTENING GREATLY BENEFITS NONPROFIT ORGANIZATIONS

blog article

Feb 12, 2019

Most nonprofit organizations post their announcements on social media, typically Facebook and Twitter. Far fewer nonprofits use social media listening to take full advantage of social media. Today, most people connect with friends, companies and other organizations on social media. Many people now f...

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How Funder Fragility Is Similar to White Fragility and What Funders Can Do about It HOW FUNDER FRAGILITY IS SIMILAR TO WHITE FRAGILITY AND WHAT FUNDERS CAN DO ABOUT IT

blog article

Feb 12, 2019

At a group convening I attended a while back, we discussed some of the challenges facing leaders of color in the sector, including how 90% of funding still go to white-led organizations, how funders still use a very white lens in what is considered good data and effective programs, how the smallest ...

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Building the Narrative of Your Fundraising Program BUILDING THE NARRATIVE OF YOUR FUNDRAISING PROGRAM

blog article

Feb 12, 2019

In the non-profit sector we talk a lot about storytelling. These one-off stories about something that happens to a person, place or thing offer a glimpse into the work our non-profit is doing. In the context of fundraising, these stories connect donors to impact and shows them what their donations m...

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WHAT’S YOUR NONPROFIT MARKETING MATURITY LEVEL WHAT’S YOUR NONPROFIT MARKETING MATURITY LEVEL

blog article

Feb 12, 2019

Would you like more nonprofit marketing training but aren’t sure what you need and don’t have a lot of spare time? We can recommend online, self-paced courses for you, and we only need you to answer two questions to do it. We’ve taken our experience working with nonprofit...

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Ways to Coach Your Team Captains to Raise More Than Major Donors WAYS TO COACH YOUR TEAM CAPTAINS TO RAISE MORE THAN MAJOR DONORS

blog article

Feb 12, 2019

Nonprofits can’t afford to take event team captains for granted. Their value is huge: They recruit participants, motivate their team, and are likely to come back year-after-year. Through their teams, captains are responsible for helping bring in 10 times the dollars of the average event partic...

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How Tech Connects Philanthropy for Better Giving & Impact HOW TECH CONNECTS PHILANTHROPY FOR BETTER GIVING & IMPACT

blog article

Feb 11, 2019

Philanthropy is a cooperative market. Its constituents work to unite funds and policies in order to meet common economic, social, and cultural needs in our ever-changing social sector. If armed with an equal voice, both the givers and doers can inform the collective and create the most sustainable a...

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Where Should Your Monthly Donors Go to Donate WHERE SHOULD YOUR MONTHLY DONORS GO TO DONATE

blog article

Feb 11, 2019

Choices. Opportunities. There are so many ways for donors to give now it can be overwhelming. Not just for donors, but especially for you as the organization. Text-to-give. Crowdfunding. Facebook. YouTube. Instagram? Donate buttons anyone? You worry that you’re losing out on funds if you don&r...

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3 Ways Integrated Planning Helped My Nonprofit 3 WAYS INTEGRATED PLANNING HELPED MY NONPROFIT

blog article

Feb 11, 2019

You may recall that I had the good fortune of being a Peter Drucker fellow. I think of his teachings often, and I have even dedicated my upcoming book to him, “Fundraising Truths to Live By,” which should be out later this year. Drucker showed me how to integrate planning into my da...

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Retain More Online Donors with These 5 Fundraising Strategies RETAIN MORE ONLINE DONORS WITH THESE 5 FUNDRAISING STRATEGIES

blog article

Feb 11, 2019

Online fundraising has become one of the most prominent trends in the nonprofit world. As Millennial and Gen Z donors make up a larger percentage of donors, nonprofits have found that they need to adjust their fundraising strategies to be more accommodating to this new audience. This accommodation m...

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4 Ways a Fundraising Consultant Can Transform Your Campaign 4 WAYS A FUNDRAISING CONSULTANT CAN TRANSFORM YOUR CAMPAIGN

blog article

Feb 10, 2019

While private businesses rely on the sale of goods and services to finance their operations, nonprofit organizations rely almost entirely on the generous hearts of their donors. Even so, it’s easy to get swept away with planning the perfect fun event or donor-recruitment marketing. However, mo...

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25 Creative Spring Fundraising Ideas 25 CREATIVE SPRING FUNDRAISING IDEAS

blog article

Feb 08, 2019

Outside of the time leading up to and including the year-end fundraising season, the months of April and May generate the highest donation volume, according to 2017 Classy data. To prepare yourself for a stellar spring, we’ve compiled 25 spring fundraising ideas to help you make the most of th...

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3 Things Every Nonprofit Leader Needs to Know About Using Data to Show Impact 3 THINGS EVERY NONPROFIT LEADER NEEDS TO KNOW ABOUT USING DATA TO SHOW IMPACT

blog article

Feb 08, 2019

As a self-proclaimed data nerd, I love digging into a piece of research or sifting through the latest social science data to glean insights that I can apply to my work. But I know that’s not the case for everyone. Over time, I’ve learned that people often fall into two camps when it come...

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How Nonprofit Marketing Can Enhance Your Organization HOW NONPROFIT MARKETING CAN ENHANCE YOUR ORGANIZATION

blog article

Feb 08, 2019

Nonprofits have wonderful stories to tell about their organizations. In fact, many nonprofits have wonderful branding opportunities. That said, the sad fact is nonprofits generally do not have the funds and knowledge to market themselves well or at all. In my long career as a practitioner and consul...

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5 Ways to Get More Participants More Involved with Your Peer-to-Peer Fundraising 5 WAYS TO GET MORE PARTICIPANTS MORE INVOLVED WITH YOUR PEER-TO-PEER FUNDRAISING

blog article

Feb 07, 2019

You host peer-to-peer campaigns and events to extend your fundraising reach. But, how do you get more people to participate, and get those participants more involved? Here are five ways to get more participants more involved with your peer-to-peer fundraising campaigns and events: Many of ...

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Discretionary Grantmaking: Should Your Foundation Let Members Go Solo DISCRETIONARY GRANTMAKING: SHOULD YOUR FOUNDATION LET MEMBERS GO SOLO

blog article

Feb 06, 2019

Foundations typically approach most grants as a team sport, debating their merits and deciding, collectively, whether they’re likely to achieve the foundation’s goals. However, in addition to granting as a group, some foundations give their board and/or family members a portion of funds ...

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How to Leverage Your Nonprofit Website for Thought Leadership Marketing HOW TO LEVERAGE YOUR NONPROFIT WEBSITE FOR THOUGHT LEADERSHIP MARKETING

blog article

Feb 06, 2019

Have you been wondering how to position your organization or a member of your executive team as a thought leader? There are many online and offline ways to work toward this goal from public relations to LinkedIn posts to speaking engagements so there’s not going to be one channel that takes yo...

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Understanding peer-to-peer fundraising participants and donors UNDERSTANDING PEER-TO-PEER FUNDRAISING PARTICIPANTS AND DONORS

blog article

Feb 06, 2019

This week's article is from Craig Van Korlaar, CEO at TopNonprofits. It takes a thorough look at peer-to-peer fundraising personas. When planning a P2P fundraising event, it is important to understand who your audience is as well as the audiences they will be reaching out to. Although ...

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Get Ready to Show Some DonorLove GET READY TO SHOW SOME DONORLOVE

blog article

Feb 05, 2019

When was the last time you thanked your donors? I mean really thanked them. That lame, automatic thank you email you sent after your year-end appeal doesn’t cut it. And even if you were one of the few organizations who did a good job of thanking their donors, gratitude is not a one-time deal. ...

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5 VITAL DONATION PAGE ELEMENTS FOR ENHANCING DONOR LOVE 5 VITAL DONATION PAGE ELEMENTS FOR ENHANCING DONOR LOVE

blog article

Feb 05, 2019

Let’s face it. The impending takeover of technology is no longer impending it’s here and nonprofit organizations must learn to adapt to stay relevant and sustainable in this new landscape. Along with a handful of other technological necessities, the ability to make donations online ...

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The Truth About Choosing A Nonprofit Career Path + 8 Experts’ Advice THE TRUTH ABOUT CHOOSING A NONPROFIT CAREER PATH + 8 EXPERTS’ ADVICE

blog article

Feb 05, 2019

You might be looking to enter the nonprofit world from one of many different starting points. Maybe you’re fresh out of college and eager to change the world. Maybe you’re mid-career and and hoping for a change. Maybe you’re a parent looking for a workplace that offers a great work...

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What You Can Learn About Online Fundraising from 152 Canadian Charities WHAT YOU CAN LEARN ABOUT ONLINE FUNDRAISING FROM 152 CANADIAN CHARITIES

blog article

Feb 05, 2019

Have you ever signed up to get email updates from 152 Canadian charities? What about receive, read, and analyze 1,234 emails from those organizations? Or how about make $25 donations to each and every single one of those 152 charities? The answer is probably ‘no’ because that would be an...

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Why Your Healthcare Nonprofit Needs a Written Fundraising Plan to Succeed WHY YOUR HEALTHCARE NONPROFIT NEEDS A WRITTEN FUNDRAISING PLAN TO SUCCEED

blog article

Feb 05, 2019

Every nonprofit organization including yours needs a written fundraising plan in order to be successful.  Whether you are launching a small clinic and have yet to raise a dollar or are a multibillion-dollar research or medical center, you need a fundraising plan to guide your efforts. Your heal...

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How Marketing Drives the Donor Experience HOW MARKETING DRIVES THE DONOR EXPERIENCE

blog article

Feb 05, 2019

What does marketing have to do with the donor experience? Everything. If you’re not a born marketer and who is? self-promotion may feel like boasting. It’s not. Sharing the mission and vision of your nonprofit, the need you fill, and the stories of the community you serve are all to...

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Your Guide to Marketing for Nonprofits YOUR GUIDE TO MARKETING FOR NONPROFITS

blog article

Feb 05, 2019

A strategic marketing plan can help your nonprofit raise awareness and take in a lot more donations! We put all our best marketing tips in one place to help you get started. Marketing can be intimidating, so staying up to date on the new terminology is the best place to start! Check out our marketin...

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SEO for Nonprofits – 5 Tips to Get Your Basics Right SEO FOR NONPROFITS – 5 TIPS TO GET YOUR BASICS RIGHT

blog article

Feb 04, 2019

If you’ve read any blog posts on marketing these days, you must have heard about SEO. While it might seem like just another digital marketing buzzword, SEO is a must for almost any organization operating in the modern world, including for nonprofits. SEO stands for “Search Engine Optimiz...

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Why Smaller Donations Are One of 2019’s Biggest Online Fundraising Trends WHY SMALLER DONATIONS ARE ONE OF 2019’S BIGGEST ONLINE FUNDRAISING TRENDS

blog article

Feb 04, 2019

The Internet is becoming an ever-more central part of our everyday lives, and raising money is no exception to that rule. With the Baby Boomer generation aging, Millennials, and members of Generation Z will soon make up the majority of donors. Failing to adapt to these new groups by not making smart...

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3 Things to Include in Your Nonprofit Manager Workbox 3 THINGS TO INCLUDE IN YOUR NONPROFIT MANAGER WORKBOX

blog article

Feb 04, 2019

It’s the beginning of the year and for many of us it’s performance evaluation time. This is the time of year where we review the ambitious goals we set, the progress we’ve made and the effectiveness of our performance. Our 360-degree reviews often keep us focused and on task, yet w...

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How Nonprofit Leadership Can Benefit from Stretch Projects HOW NONPROFIT LEADERSHIP CAN BENEFIT FROM STRETCH PROJECTS

blog article

Feb 04, 2019

I laid on the mat and listened to my instructor explain the next move. Point your toes to the sky. Engage your core. Reach for your toes. Breath with consistency. I sat there wondering if she was serious. I had never been asked to make the letter V with my body as I was being asked that day. I was c...

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A Revolutionary Model for Capital Campaign Fundraising A REVOLUTIONARY MODEL FOR CAPITAL CAMPAIGN FUNDRAISING

blog article

Feb 04, 2019

The capital campaign industry has been operating more or less the same way for nearly a century. But now, fueled by the Internet, the traditional models are being replaced by new, more efficient systems and practices. For as long as we can determine, whenever an organization considered a capital cam...

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5 Interactive Resources for Nonprofit Annual Planning 5 INTERACTIVE RESOURCES FOR NONPROFIT ANNUAL PLANNING

blog article

Feb 04, 2019

Whether you are an established nonprofit or are just getting started, there are opportunities to assess, update, or add-on to your annual fundraising strategy. To help start the nonprofit strategic planning process, we’ve collected our top five interactive resources that will help guide your t...

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Association software for UK charities and nonprofits ASSOCIATION SOFTWARE FOR UK CHARITIES AND NONPROFITS

blog article

Feb 04, 2019

Are you an association looking for association software options? This post sets out a list of software that is specifically designed for the needs of associations. We clarify the common needs of associations and then recommend options depending on your size. Most associations need software...

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When your program outgrows your free volunteer management subscription WHEN YOUR PROGRAM OUTGROWS YOUR FREE VOLUNTEER MANAGEMENT SUBSCRIPTION

blog article

Feb 04, 2019

If you’re a nonprofit, you’re probably looking to recruit and engage volunteers, receive more donations, or develop stronger, more effective programs this year. One way to initiate growth is to upgrade your free volunteer management subscription. While your free or nominal subscription h...

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4 Reasons Your Nonprofit Should Have A Blog 4 REASONS YOUR NONPROFIT SHOULD HAVE A BLOG

blog article

Feb 01, 2019

Content marketing is dominating marketing trends and if everyone was blogging and doing it well, we’d leave you alone. Due to shrinking budgets and overworked staff, blogging has taken a backseat for many nonprofits. Producing quality blogs and posting consistently can be taxing on nonprofits....

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5 Ways to Protect Your Nonprofit’s Data 5 WAYS TO PROTECT YOUR NONPROFIT’S DATA

blog article

Feb 01, 2019

Odds are your nonprofit has amassed valuable data as a result of regular day-to-day activities like processing online donations; managing virtual staff or volunteers; or capturing details of those who subscribe to your nonprofit’s newsletter. This type of data is both an asset and a risk ...

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Expert Advice for Improving Culture & Morale at Nonprofit Organizations EXPERT ADVICE FOR IMPROVING CULTURE & MORALE AT NONPROFIT ORGANIZATIONS

blog article

Feb 01, 2019

It’s no secret that people working at social good organizations, and at nonprofits in particular, have the reputation of being “overworked and underpaid.” According to the 2018 Nonprofit Finance Fund State of the Nonprofit Sector Survey, 86% of respondents said demand for their ser...

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7 Books Nonprofit Professionals Must Read 7 BOOKS NONPROFIT PROFESSIONALS MUST READ

blog article

Feb 01, 2019

Book-lovers of the nonprofit world, unite! Even seasoned fundraisers and nonprofit professionals need to learn new skills and hear new perspectives. That’s where nonprofit management books come in or simply great management books! To gather a list of must-read books, we asked around the C...

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Four Things Your Nonprofit’s Board of Directors Should Do to Start Out the New Year by Embracing Best Practices FOUR THINGS YOUR NONPROFIT’S BOARD OF DIRECTORS SHOULD DO TO START OUT THE NEW YEAR BY EMBRACING BEST PRACTICES

blog article

Feb 01, 2019

It never fails. As soon as the iconic glittery New Year’s ball makes its descent in Times Square and the calendar turns to January nonprofit boards review their list of goals for the new year and begin to tackle tasks like updating woefully out-of-date bylaws and tightening up conflict of inte...

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Work Wonders by Redefining the Word “Fundraising” for Your Board WORK WONDERS BY REDEFINING THE WORD “FUNDRAISING” FOR YOUR BOARD

blog article

Jan 31, 2019

Novices equate the word “fundraising” with “the ask” the moment when the gift is requested in person, at an event, online, through the mail, or by phone. Taken holistically, as I make clear in my book What Every Board Member Needs to Know, Do, and Avoid, fundraising is r...

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How to Attract New Donors HOW TO ATTRACT NEW DONORS

blog article

Jan 31, 2019

Today, we’re going to talk about donor prospect outreach. Specifically, methods you can incorporate into your fundraising efforts to attract new donors to your nonprofit. In How to Attract New Donors – Part 1, we discussed how to identify prospects and tried-and-true research method...

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6 Simple Ways to Ease Into Advocacy as a Nonprofit 6 SIMPLE WAYS TO EASE INTO ADVOCACY AS A NONPROFIT

blog article

Jan 31, 2019

Advocacy and legislative advocacy. Have I scared you off yet? These can be frightening  words for some nonprofits but they shouldn’t be. Most nonprofits, from community groups to social justice organizations, are focused on providing resources and solutions to some of our t...

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Even more great fundraising email examples EVEN MORE GREAT FUNDRAISING EMAIL EXAMPLES

blog article

Jan 31, 2019

Sometimes, fundraising with social media can feel like shouting into a void. It can difficult to determine who is seeing your messages and even harder to ensure that they are clicking the links, especially if you aren’t utilizing paid ads. However, your email list is a direct line of cont...

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Fundraising Trends 2019: 5 Ways to Modernize Your Marketing FUNDRAISING TRENDS 2019: 5 WAYS TO MODERNIZE YOUR MARKETING

blog article

Jan 31, 2019

Looking for some fresh ideas to energize your fundraising campaigns and donor retention efforts? There’s no better time than now to try something new! This short, action-packed video has 5 effective and enjoyable strategies that’ll bring excitement to not only your donors, but to YOU, to...

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2019 Grants Your Nonprofit Should Definitely Apply For 2019 GRANTS YOUR NONPROFIT SHOULD DEFINITELY APPLY FOR

blog article

Jan 31, 2019

We work with nonprofits big and small young and old extremely established organizations, and organizations that are still working on that 501c3 status. Below are some great grant opportunities coming up in 2019 that are definitely worth applying for. If you want to learn more about how to write a gr...

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Nonprofit Suggestions for Funder Improvement NONPROFIT SUGGESTIONS FOR FUNDER IMPROVEMENT

blog article

Jan 31, 2019

At CEP, we adhere to the core principle that grantees are a crucial link between funders and their ability to have impact. This shouldn’t be surprising nor controversial. After all, grantee organizations and the individuals who make them up are the ones doing the hard work on the ground, day i...

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7 current fundraising stats you should know for 2019 7 CURRENT FUNDRAISING STATS YOU SHOULD KNOW FOR 2019

blog article

Jan 30, 2019

Here are some useful numbers and the takeaways: A participant who comes back to do the same peer-to-peer event five years straight has 22 times the dollar impact of a one-time participant. Their impact totals $4,425 on average. Their overall value is near that of a mid-level donor. Long-te...

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11 Reasons Your Nonprofit Might Need a Logo Redesign 11 REASONS YOUR NONPROFIT MIGHT NEED A LOGO REDESIGN

blog article

Jan 30, 2019

Picture this: It’s been a handful of years since you’ve gone through your nonprofit’s branding process and you’re considering a logo redesign. Maybe your nonprofit logo is starting to look a little tired, or maybe you were rushed in the beginning and never intended to use you...

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5 Step Field Guide to Nonprofit Marketing Campaigns 5 STEP FIELD GUIDE TO NONPROFIT MARKETING CAMPAIGNS

blog article

Jan 30, 2019

My first trip outside the United States probably ruined me for “normal” travel. I had an opportunity to work in Kuwait out of college and I took it. Little did I know that experience would whet my appetite for a lifetime of travel to, let’s say different places. To date, I’ve...

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High-Impact Volunteer Engagement: Six Factors for Success HIGH-IMPACT VOLUNTEER ENGAGEMENT: SIX FACTORS FOR SUCCESS

blog article

Jan 30, 2019

If you are like most nonprofits, your organization is often strapped for capacity. In fact, on average, most nonprofits spend a mere 2% of their budget to support key operations like marketing, technology, or human resources, while peers in the corporate sector typically invest upwards of 35% of the...

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The Magic of Finding New Donors THE MAGIC OF FINDING NEW DONORS

blog article

Jan 30, 2019

Sometimes, finding new donors seem like magic. These mythical beings appear out of nowhere, bearing money and enthusiasm. Oh, I just drove by your office and saw your sign,” they say. Or, I was looking at charities online, and you seemed great. How can I help?” Poof! There they are! Whil...

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Staff Annual Fundraising Campaign STAFF ANNUAL FUNDRAISING CAMPAIGN

blog article

Jan 30, 2019

I found your recently penned article titled “Why nonprofit staff should not be asked to donate to the organizations they work for” thought-provoking and see it touched a nerve, engendering a lot of commentary, pro and con. I found the article and the commentary stimulating, hence this op...

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Our Nonprofit Customers Inspire Us OUR NONPROFIT CUSTOMERS INSPIRE US

blog article

Jan 30, 2019

Earlier this month, Network for Good held our annual Kick-Off Summit near our offices in Washington, D.C. Our mission for the day bring the full organization together to start the year as a unified front. The day began with a rousing keynote address from Robert Egger, founder of D.C. Central Ki...

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Crowdfunding for Nonprofits: 5 Tips to Get Up and Running CROWDFUNDING FOR NONPROFITS: 5 TIPS TO GET UP AND RUNNING

blog article

Jan 30, 2019

The technological world we live in helps make our lives easier. For example, companies can be run by a distributed workforce from all corners of America, meetings incorporate high definition video calls, and marketing software can automate a week’s worth of messages with a few clicks. In the p...

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How to use email to drive online donations HOW TO USE EMAIL TO DRIVE ONLINE DONATIONS

blog article

Jan 29, 2019

According to the 2018 M+R Benchmarks study of nonprofits, email messaging drove 28% of all online revenue for nonprofits in 2017.  Email is an important, effective and economical marketing channel, especially for small to midsize nonprofits. Join Ronald Pruitt of 4aGoodCause on Tuesday, Fe...

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Why Nonprofit Staff Should Not Be Asked to Donate to the Organizations They Work For WHY NONPROFIT STAFF SHOULD NOT BE ASKED TO DONATE TO THE ORGANIZATIONS THEY WORK FOR

blog article

Jan 29, 2019

This week’s topic may be polarizing and possibly rile you up, so please stare at the nearest houseplant for a few minutes. Once a while our community gets into a discussion about whether nonprofits should ask their staff to donate some amount of money to the organization. There are passionate ...

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Are You Shortchanging Your Donors ARE YOU SHORTCHANGING YOUR DONORS

blog article

Jan 29, 2019

Your donors made a commitment to your organization by giving to you. Are you making the same commitment to them? Donors have a choice. There are many nonprofits they could donate to, but they chose yours, along with others I’m sure. Donors can also choose to stop giving to your organ...

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How to Attract New Donors HOW TO ATTRACT NEW DONORS

blog article

Jan 29, 2019

It’s the question every nonprofit fundraiser must face. The white whale of fundraising. And you need to have an answer. Don’t let finding donor prospects intimidate you. In part one of this two-part blog series, we’ll explore some basics about how to identify and attract new d...

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8 Youth Group Fundraising Ideas to Help You Raise More Money 8 YOUTH GROUP FUNDRAISING IDEAS TO HELP YOU RAISE MORE MONEY

blog article

Jan 29, 2019

Just because they’re young, does not mean your youth group can’t hold some high impact fundraisers! Here are some great fundraising ideas that your youth group can take the reins on, and provide a great experience for the whole church community. A craft night is not only a great way...

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WHAT SOFTWARE TO USE FOR A NONPROFIT EDITORIAL CALENDAR WHAT SOFTWARE TO USE FOR A NONPROFIT EDITORIAL CALENDAR

blog article

Jan 29, 2019

An editorial calendar is an essential tool for all nonprofit communications directors. We know that the most effective nonprofits use one consistently and that 80% of nonprofits use some sort of editorial calendar. If you aren’t using an editorial calendar or not using one as effectively ...

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7 Tips for Growing a Nonprofit Technology Meetup 7 TIPS FOR GROWING A NONPROFIT TECHNOLOGY MEETUP

blog article

Jan 28, 2019

A meeting of minds can be a powerful thing, especially in the Tech4Good community. And in case you're not aware, TechSoup supports a global network of nonprofit technology meetups called NetSquared. With 120 chapters globally, there's probably one near you. You can probably call me a superfa...

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Has the Flow of Nonprofit Data Been Affected by the Government Shutdown HAS THE FLOW OF NONPROFIT DATA BEEN AFFECTED BY THE GOVERNMENT SHUTDOWN

blog article

Jan 28, 2019

People have recently asked us if the December 22, 2018-January 25, 2019, government shutdown has affected the availability of nonprofit data. Yes and no. Before getting into the details of the shutdown’s impact, I should note that even during the normal business cycle. Form 990 filing deadline...

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Marketing Automation for Nonprofits: Why it Matters MARKETING AUTOMATION FOR NONPROFITS: WHY IT MATTERS

blog article

Jan 28, 2019

Chances are, you are already very familiar with marketing strategies for your nonprofit. You've likely engaged in the writing of fundraising letters, recruitment emails, sponsorship requests, and more. Now you're looking for new ways to refine your process and perfect your outreach. Marketin...

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What Major Gift Fundraisers Can Learn From Fairy Tales WHAT MAJOR GIFT FUNDRAISERS CAN LEARN FROM FAIRY TALES

blog article

Jan 28, 2019

In "Major Gift Fundraising’s Most Important Fairy Tales," Claire Axelrad, JD, CFRE, principal of Clairification, ties enduring moral tales to effective major gift fundraising strategies. There’s a lot of common sense here, and these stories provide important reminders. Generall...

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How to Work Ahead for a Successful Giving Tuesday Campaign HOW TO WORK AHEAD FOR A SUCCESSFUL GIVING TUESDAY CAMPAIGN

blog article

Jan 28, 2019

With any annual fundraising campaign, your organization has the opportunity to examine your results and revise your strategy for the following year in an attempt to make an even bigger splash. Yet, the nature of Giving Tuesday requires intense focus on year-end efforts immediately following the givi...

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How to Turn One-Time Donors Into Recurring Donors HOW TO TURN ONE-TIME DONORS INTO RECURRING DONORS

blog article

Jan 28, 2019

Fundraising is a complex and challenging ordeal for most nonprofits. While there are many funding sources out there available to nonprofit organizations, it can be hard for a nonprofit to decide on a funding model that would suit its individual needs and its specific circumstances. Amongst the multi...

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Top 6 Nonprofit Fundraising Strategies in 2019 TOP 6 NONPROFIT FUNDRAISING STRATEGIES IN 2019

blog article

Jan 28, 2019

These are the fundamental areas your nonprofit must focus on in the year ahead. And I mean focus. Prioritize these areas. Create written plans for these areas. Include goals, measurable objectives, strategies and timelines. Assign staff and volunteer responsibility. Monitor, measure and evaluate wha...

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Federal Grants For Nonprofits: Are They A Fit For Your Organization FEDERAL GRANTS FOR NONPROFITS: ARE THEY A FIT FOR YOUR ORGANIZATION

blog article

Jan 28, 2019

Your organization may have a successful grant seeking strategy. You may have great relationships with foundation and perhaps even state agency grantmakers. You may be managing your funding and reporting requirements well. But as your Board of Directors or fundraising team look at how to grow th...

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The More You Know, The Greater the Impact of Your Giving THE MORE YOU KNOW, THE GREATER THE IMPACT OF YOUR GIVING

blog article

Jan 26, 2019

According to the latest edition of Giving USA, charitable giving in the U.S. exceeded $400 billion in 2017, a record. And in each of the four categories covered by the report giving by individuals, by foundations, by bequest, and by corporations the numbers were up, continuing recent trends. As...

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How To Raise More By “Upgrading” Your Monthly Giving Donors HOW TO RAISE MORE BY “UPGRADING” YOUR MONTHLY GIVING DONORS

blog article

Jan 25, 2019

Fundraisers sometimes tell me: “I don’t want to convert my donors to monthly giving, because then I can’t ask them to give more!” Well, that’s an absolute myth! The best real-life example of monthly giving came from a story in my son’s university magazine. A ...

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4 Essential Steps to Donor Acquisition 4 ESSENTIAL STEPS TO DONOR ACQUISITION

blog article

Jan 25, 2019

Planning an acquisition strategy is similar to planning any other campaign. Start off by reviewing your previous efforts and results. What worked? What didn’t? Your data is a great guide to determining new donor goals. Use your donor management system to track information on your current ...

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Announcing the 2019 Nonprofit Employment Report from the Johns Hopkins Center for Civil Society Studies ANNOUNCING THE 2019 NONPROFIT EMPLOYMENT REPORT FROM THE JOHNS HOPKINS CENTER FOR CIVIL SOCIETY STUDIES

blog article

Jan 25, 2019

U.S. nonprofits maintained a robust pattern of job growth through 2016, the latest year for which data are available. But for-profit companies are making significant inroads in key nonprofit fields, cutting into nonprofits’ market share. These are just two of the major conclusions emerging fro...

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New Financial Reporting Guidelines Can Be a Benefit, Not a Burden for Nonprofits NEW FINANCIAL REPORTING GUIDELINES CAN BE A BENEFIT, NOT A BURDEN FOR NONPROFITS

blog article

Jan 24, 2019

While the federal government was dealing with the shutdown at the start of 2019, many nonprofits were trying to sort out new reporting guidelines concerning their fiscal conditions. Issued by the Financial Accounting Standards Board (FASB), “Presentation of Financial Statements for Non-Pr...

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Amazon and Facebook Fundraising: Is It Right for You AMAZON AND FACEBOOK FUNDRAISING: IS IT RIGHT FOR YOU

blog article

Jan 24, 2019

Reading through different nonprofit blogs, articles and newsletters, you’ll likely come across something about fundraising on Facebook or Amazon. The corporate philanthropy efforts of Amazon Smile and Facebook Fundraising have certainly made a splash in the nonprofit world, but how effective a...

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Casting Vision for Fundraising Success in 2019 CASTING VISION FOR FUNDRAISING SUCCESS IN 2019

blog article

Jan 24, 2019

Before Jack Welch retired, he was quoted as saying, “Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.” The start of a New Year is the perfect opportunity for nonprofit leaders to vision cast (or recas...

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Generations of Giving: Spotlighting Our Family Philanthropy Initiative GENERATIONS OF GIVING: SPOTLIGHTING OUR FAMILY PHILANTHROPY INITIATIVE

blog article

Jan 24, 2019

I like to say that here at the Bainum Family Foundation, our middle name is “Family.” And just as our founders Stewart and Jane Bainum were intentional about passing along their commitment to giving, the Foundation is equally intentional in every component of our Family Philanthropy Init...

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Career Advancement for Grant Professionals CAREER ADVANCEMENT FOR GRANT PROFESSIONALS

blog article

Jan 24, 2019

As the yearly calendar starts anew, you may be busy renewing your gym membership, searching for that lost diet plan, or shopping for a new agenda to keep yourself organized. On a professional level, now is also a great time to pause and reflect on your career accomplishments and goals. Perhaps you a...

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5 Ways Fluxx Grantseeker Builds Capacity for Your Mission 5 WAYS FLUXX GRANTSEEKER BUILDS CAPACITY FOR YOUR MISSION

blog article

Jan 24, 2019

We know vital missions require the best tools. We also know that measuring and sharing impact can be challenging, yet it’s the most important barometer that foundations and nonprofits have for their work. Impact is why we launched the Fluxx Grantseeker platform back in 2017. We believe that no...

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Using custom emails to segment and target your donors USING CUSTOM EMAILS TO SEGMENT AND TARGET YOUR DONORS

blog article

Jan 24, 2019

Using personalized communications to reach more donors is certainly not a new concept in the nonprofit sector and there is proven data that makes a powerful case for custom messaging. According to a recent Constant Contact study, personalized emails sent to smaller targeted lists based on certain be...

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Your Guide to Nonprofit Fundraising Trends for 2019 YOUR GUIDE TO NONPROFIT FUNDRAISING TRENDS FOR 2019

blog article

Jan 23, 2019

As we start the new year, there’s much uncertainty for nonprofits: Will you have to make up any shortfall due to the new tax law? Will your long-standing events prove they can keep up with the times? Where exactly is peer-to-peer fundraising headed? We have insights from nonprofit fundrai...

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With Flexible Funds Management, You’re in Control WITH FLEXIBLE FUNDS MANAGEMENT, YOU’RE IN CONTROL

blog article

Jan 23, 2019

We’re excited to introduce a NEW feature on your charity’s CanadaHelps Customizable Donation Form: flexible funds management. Flexible funds management puts you in the driver’s seat by allowing control of how and which funds to display on your donation forms. You’re already a...

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7 New Year’s Resolutions for Fundraisers 7 NEW YEAR’S RESOLUTIONS FOR FUNDRAISERS

blog article

Jan 23, 2019

Welcome to the new year, fundraiser! Look at you all bright eyed and bushy tailed. You are awesome. Stay that way. Look at that clean slate in front of you! Congrats on your sparkling fresh start. And because no fundraiser ever started the year planning to raise LESS money than the year before I kno...

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Uncomplicate Your Communications Strategy UNCOMPLICATE YOUR COMMUNICATIONS STRATEGY

blog article

Jan 23, 2019

The single greatest threat to effective communications is our inability to identify and prioritize who we’re communicating with. However, in spite of this well-known truth, an easy solution sometimes feels out of reach. Shortcomings cost us valuable opportunities to grow our relationships with...

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The Newest Book to Guide—and Challenge—My Philanthropy THE NEWEST BOOK TO GUIDE—AND CHALLENGE—MY PHILANTHROPY

blog article

Jan 23, 2019

Directly across from the standing desk I use is a bookcase. When peering over my monitor, I’m drawn to the top shelf where, kept at eye level, is a stack of books I have read. They sit there as reminders of concepts I want to have right in my face as I work in philanthropy. Until a couple...

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FIVE CONTENT MARKETING STRATEGY ESSENTIALS FOR NONPROFITS FIVE CONTENT MARKETING STRATEGY ESSENTIALS FOR NONPROFITS

blog article

Jan 23, 2019

The 2019 Nonprofit Communications Trends Report found that the most successful nonprofit communicators were putting significantly more emphasis on content marketing than less effective organizations. For the most effective nonprofits, 24% consider content marketing an essential strategy, with o...

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The Journey to Nonprofit Excellence THE JOURNEY TO NONPROFIT EXCELLENCE

blog article

Jan 23, 2019

Editor’s Note: Many state associations of nonprofits develop leading or “best practices” for nonprofits that reflect the specific legal obligations in their state. In the following piece, one state association shares a mini-case study that reveals some of the background and philoso...

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What Your Nonprofit Needs to Know About Mobile Fundraising WHAT YOUR NONPROFIT NEEDS TO KNOW ABOUT MOBILE FUNDRAISING

blog article

Jan 23, 2019

Mobile fundraising is gaining popularity, and the statistics prove it. According to recent research, mobile fundraising accounted for 21 percent of the online donations made in 2017. This figure rose from 17 percent the year before. But mobile fundraising requires a solid strategy if it's t...

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Online Fundraising Plan: 12 Adjustments Based on Global Giving Trends ONLINE FUNDRAISING PLAN: 12 ADJUSTMENTS BASED ON GLOBAL GIVING TRENDS

blog article

Jan 23, 2019

Are you thinking about updating your online fundraising plan this year? Why not incorporate data from over 6,000 donors around the world into your decision-making process? Using giving trends to adjust your fundraising will help to standardize your plan and ensure you’re not missing out on gif...

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How to Ensure a Successful New Fundraising Year HOW TO ENSURE A SUCCESSFUL NEW FUNDRAISING YEAR

blog article

Jan 22, 2019

Now that it is January, you may think that it is time to relax a bit after that hectic holiday season. However, now is the time to ensure that you have strong follow-up to your calendar year-end appeal. If you have closed out one fundraising year completely by doing the needed follow-up, you ha...

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Start on a Good Note With Fundraising in 2019 START ON A GOOD NOTE WITH FUNDRAISING IN 2019

blog article

Jan 22, 2019

We know some of you are on top of things after the holidays, but it’s not so easy for the rest of us. You know the drill—you set your resolutions with determination on New Year’s Day, but within weeks you already catch yourself losing steam (don’t worry, you’re not alon...

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7 Steps to Simplify Your Fundraising Plan 7 STEPS TO SIMPLIFY YOUR FUNDRAISING PLAN

blog article

Jan 22, 2019

The number one indicator of individual donor fundraising success is having a plan. You know you need one—and one you can stick to. The question is: how do you create a really solid plan? Don’t let writing a fundraising plan overwhelm you. It’s not as complex as you might think...

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How to Put Joy into Major Gift Solicitation and Philanthropy HOW TO PUT JOY INTO MAJOR GIFT SOLICITATION AND PHILANTHROPY

blog article

Jan 22, 2019

Whenever I conduct a board session on philanthropy, I come across big-time resistance to fundraising. People have a lot of deep-seated, negative beliefs when it comes to asking people for money. When asked to give one word that comes to their minds when I say the “F” word, I’ll get...

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FREE SOCIAL MEDIA SCHEDULING TOOLS FOR NONPROFITS FREE SOCIAL MEDIA SCHEDULING TOOLS FOR NONPROFITS

blog article

Jan 22, 2019

Unless you have a dedicated social media manager at your nonprofit, you know that routinely sharing your stories on social media can take up a lot of your time. And, if we’re all being honest, posting often doesn’t make it to the top of your to-do list. Which makes sense. You have progra...

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Happy Volunteers Boost Major Gifts HAPPY VOLUNTEERS BOOST MAJOR GIFTS

blog article

Jan 21, 2019

I heard a story recently about a very gifted, wealthy and influential major donor who decided to accept an invitation to become a member of the organization’s board. This gentleman had founded his own company, had thousands of employees and was extremely successful. He joined the board, lookin...

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More Effective Fundraising Starts with TechSoup MORE EFFECTIVE FUNDRAISING STARTS WITH TECHSOUP

blog article

Jan 21, 2019

Like your organization, TechSoup is a nonprofit, so we know how critical it is to have a robust fundraising, grantseeking, and development program. To that end, TechSoup offers a selection of apps, tools, and services to allow you to more effectively fund your programs. Let's take a look. GrantS...

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Nonprofit Journalism: Funding, Surviving, and Thriving NONPROFIT JOURNALISM: FUNDING, SURVIVING, AND THRIVING

blog article

Jan 20, 2019

For most of the last century, news media operated on a simple premise: building a readership by providing content and then selling the attention of that audience to advertisers. In the past two decades, newspapers, magazines, radio and TV, all had to adapt to a blossoming of an array of outlets...

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Effective Fundraising Through Meaningful Relationships EFFECTIVE FUNDRAISING THROUGH MEANINGFUL RELATIONSHIPS

blog article

Jan 18, 2019

There are weeks that go by when I do not dream or remember any dream that I might have had during the previous night. I recently came back to work after a week-long vacation in which I slept well and relaxed. I am back at work now and dreams are becoming vivid to me. I recently recalled a dream in w...

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Do Capital Campaigns Hurt or Strengthen Major Gifts DO CAPITAL CAMPAIGNS HURT OR STRENGTHEN MAJOR GIFTS

blog article

Jan 18, 2019

Fundraisers disagree about the value of capital campaigns. Yesterday’s post argues they do more harm than good in the long run. Today’s post offers a different point of view. Some people worry that major gifts will suffer in the years after a capital campaign. But it’s simply not t...

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Revolutionizing the Donor Experience REVOLUTIONIZING THE DONOR EXPERIENCE

blog article

Jan 18, 2019

Ask your coworkers about your donor experience and you’ll probably hear positive feedback. You thank them in a timely fashion, you send an email newsletter a couple times a year, you celebrate them at your annual fundraising event. You’re doing everything nonprofit fundraisers have alway...

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10 Power Words Nonprofits Use to Increase Conversions 10 POWER WORDS NONPROFITS USE TO INCREASE CONVERSIONS

blog article

Jan 18, 2019

There are over 1.5 million nonprofits in the United States. That means if you want to stand out, you need to do something different. Sure, you could offer different pricing, features or benefits, but there’s one element you can tweak to increase conversions almost instantly: copywriting G...

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Become a Better Fundraiser with Our Proposal Writing Boot Camp BECOME A BETTER FUNDRAISER WITH OUR PROPOSAL WRITING BOOT CAMP

blog article

Jan 18, 2019

It’s 2019, and you cannot wait to begin working on that noble cause that will make a difference in your community. You promised yourself that you are going to do what it takes this year to get the funding you need. Well, you are in luck because Foundation Center is ready to help you deliver on...

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5 Ways to Engage Volunteers at Your Next Fundraising Event 5 WAYS TO ENGAGE VOLUNTEERS AT YOUR NEXT FUNDRAISING EVENT

blog article

Jan 18, 2019

Your organization relies on volunteers to carry out the important work you do and often times interact with donors through fundraising campaigns and community events. Your volunteers are committed to your cause and represent your organization, so it is essential that you engage them effectively at y...

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NGOs and NPOs: Investing in an ATS will help you deliver your mission NGOS AND NPOS: INVESTING IN AN ATS WILL HELP YOU DELIVER YOUR MISSION

blog article

Jan 18, 2019

As a nonprofit organization, you are mission-driven; you care more about tirelessly delivering your mission than anything else. But software, at first glance, appears to have little effect on mission work or crucial fundraising efforts. So why spend precious funds on recruiting software? &ldquo...

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Funder Q&A: Turning Grantee Feedback into Effective Change FUNDER Q&A: TURNING GRANTEE FEEDBACK INTO EFFECTIVE CHANGE

blog article

Jan 17, 2019

A couple of weeks ago, CEP Manager, Assessment and Advisory Services, Charlotte Brugman was joined by City Bridge Trust Funding and Social Investment Director Tim Wilson and C&A Foundation Head of Effective Philanthropy Lee Risby for an insightful webinar discussing their experiences surveying g...

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10 Steps to Improve Your Nonprofit’s Social Media Content Calendar in 2019 10 STEPS TO IMPROVE YOUR NONPROFIT’S SOCIAL MEDIA CONTENT CALENDAR IN 2019

blog article

Jan 17, 2019

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overw...

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Reduce confusion, distraction and friction to convert more online gifts REDUCE CONFUSION, DISTRACTION AND FRICTION TO CONVERT MORE ONLINE GIFTS

blog article

Jan 17, 2019

Drawing potential donors to your online donation page is arguably the main reason behind your nonprofit’s online presence. Social media posts, e-newsletters, blogs…all crafted in an effort to inspire your audience to support your cause and send them to the page where they can do so.&nbs...

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Grantseekers – Discoverability is Key GRANTSEEKERS – DISCOVERABILITY IS KEY

blog article

Jan 17, 2019

There’s no denying that the digital era has dramatically changed giving. It’s never been easier for individuals to donate (now at the click of a button), crowdfund for a good cause, and even contribute a dollar or two on their way through a grocery store checkout. And while it’s cr...

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Social-Media Etiquette for Grant Makers and Grantees SOCIAL-MEDIA ETIQUETTE FOR GRANT MAKERS AND GRANTEES

blog article

Jan 16, 2019

Ten years ago when I joined Facebook, I never dreamed social media would be so consequential in our lives or the philanthropic world. And yet here we are. Giving drives, nonprofit updates, invocations to do good, and nonprofit mission statements.

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FIVE FEATURES EVERY NONPROFIT ANNUAL REPORT SHOULD INCLUDE FIVE FEATURES EVERY NONPROFIT ANNUAL REPORT SHOULD INCLUDE

blog article

Jan 16, 2019

We really push for you to create a shorter, more visual nonprofit annual report here as opposed to long print reports. Shorter annual reports don’t take as many resources, can be shared more easily, and will be read more often. But whether you have an infographic, a video, a 4-page, or a ...

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Your Guide to Social Media for Nonprofits YOUR GUIDE TO SOCIAL MEDIA FOR NONPROFITS

blog article

Jan 16, 2019

Social media is an integral piece of your nonprofit’s marketing plan. We’ve shared a lot of social media tips on the DipJar Blog, so we decided to put them all in one place! It is extremely important to “show” not “tell,” especially on social media! Original,...

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Using Adobe Sign for E-Signatures at Your Nonprofit USING ADOBE SIGN FOR E-SIGNATURES AT YOUR NONPROFIT

blog article

Jan 16, 2019

If you were to sit down and quantify the amount of time it takes you to prepare a document, send it, and capture a written signature, how long do you think it would be? In an effort to drive organizational efficiency, nonprofits are increasingly using electronic signatures. For example, nonprof...

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Do You Truly Own Your Nonprofit Donor Data DO YOU TRULY OWN YOUR NONPROFIT DONOR DATA

blog article

Jan 16, 2019

Your donor data is the lifeblood of your nonprofit, fueling your acquisition, retention, and stewardship efforts. So, who owns it? Many nonprofits assume they own this data. After all, it’s related to their supporters and their fundraising work. But the truth is that this data lives insid...

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7 Tips on Asking for Donations 7 TIPS ON ASKING FOR DONATIONS

blog article

Jan 16, 2019

When it comes to asking for donations, most of us head for the hills. We get it. It’s intimidating to ask other people to part with their hard earned cash. They might ask, “Why?” And we might not have a great answer. At its heart, fundraising is helping others connect an ...

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Nonprofit Branding: 3 Questions to Ask Your Organization NONPROFIT BRANDING: 3 QUESTIONS TO ASK YOUR ORGANIZATION

blog article

Jan 15, 2019

When it comes to nonprofit branding, the three questions that will drive real understanding of your supporters to better connect them to your organization are: What do my supporters struggle with? What are my supporters motivated by? Is there a memory emotion link that informs me of what is importan...

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THREE REASONS WHY YOUR NONPROFIT NEEDS A PODCAST IN 2019 THREE REASONS WHY YOUR NONPROFIT NEEDS A PODCAST IN 2019

blog article

Jan 15, 2019

Some people will find it hard to believe that one of my favorite podcasts is produced by AARP. Twenty-five intriguing episodes of The Perfect Scam podcast series can be found on the nonprofit’s website, and I binge listened to EVERY SINGLE ONE of them over the holidays.  From “Love ...

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Cultivating Major Donors CULTIVATING MAJOR DONORS

blog article

Jan 15, 2019

What’s the secret to attracting major donors? Join us for our webinar, Every Fish Can Become a Whale: Major Donor Fundraising, to find out! We’re thrilled to have special guest G.C. Murray II, Esq., DPL, join us. President and Founder of the Innovative Community Engagement Foundation, G....

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Elevating Employee Voice with Social Fundraising ELEVATING EMPLOYEE VOICE WITH SOCIAL FUNDRAISING

blog article

Jan 15, 2019

The following article is an excerpt from the “CSR 2020: Experts Look Ahead“ eBook published by Blackbaud Corporate Solutions. Download it for free now to read more about trends that will affect how companies give back in the near future. The digital transformation has changed our wo...

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5 things charities and startups can learn from each other 5 THINGS CHARITIES AND STARTUPS CAN LEARN FROM EACH OTHER

blog article

Jan 15, 2019

To give you context, the majority of my digital working life had been within the charity sector, so when an opportunity came up at my favourite fitness studio, I couldn’t say no to exploring the world of a fast-paced startup driven by two inspiring entrepreneurs. What I learnt from my 8 months...

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How to do Major Gift Fundraising on a Shoestring HOW TO DO MAJOR GIFT FUNDRAISING ON A SHOESTRING

blog article

Jan 14, 2019

You can, and should, have a major gift fundraising program whatever your size. If you don’t, you’re just ignoring the facts. Nearly 80% of all fundraising comes from individuals. Studies show over 88% of all funds raised come from just 12% of donors. Two-thirds of all household charity i...

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Growing Your Trust Fundraising in 2019 GROWING YOUR TRUST FUNDRAISING IN 2019

blog article

Jan 14, 2019

If your charity relies on trust fundraising for part of its income, you will certainly be thinking how you can grow this source of funds in 2019. A common request to consultants is for help in identifying new prospects for clients and sometimes this is the right solution for income growth. Howe...

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In the Midst of a Government Shutdown, Nonprofits Stand Up IN THE MIDST OF A GOVERNMENT SHUTDOWN, NONPROFITS STAND UP

blog article

Jan 14, 2019

In recent weeks, it's been difficult to ignore the news surrounding the most recent government shutdown in the U.S. The shutdown, which began on December 22, 2018, has had major implications across the country. The lapse in federal dollars has also impacted crucial social services like food assi...

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The biggest digital fundraising trends of 2018 THE BIGGEST DIGITAL FUNDRAISING TRENDS OF 2018

blog article

Jan 14, 2019

Rapid technological developments over the past few years have left many nonprofit professionals scrambling to stay up-to-date with the newest tools and techniques without wasting time and money on passing fads. Digital fundraising is area that has seen huge advances recently, and is expected to cont...

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Fundraise Across Borders with International Giving on EveryAction FUNDRAISE ACROSS BORDERS WITH INTERNATIONAL GIVING ON EVERYACTION

blog article

Jan 14, 2019

Many large U.S. based nonprofits working in the areas of international development, refugee services, and environmental conservation, among other sectors, perform a significant amount of work and raise a significant amount of money in the United Kingdom, Europe, and Canada. Those nonprofits should b...

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STRESSED OUT? 6 BOOKS NONPROFIT COMMUNICATORS SHOULD READ TO HELP NPCOMMLIFE STRESSED OUT? 6 BOOKS NONPROFIT COMMUNICATORS SHOULD READ TO HELP NPCOMMLIFE

blog article

Jan 14, 2019

In today’s edition of NPCOMMLIFE, we suggest a few books you should read to ensure you are setting boundaries, overcoming fear, and preventing burnout. From the Amazon synopsis: Your boundaries are doing only one thing trying to take care of you. This book provides easy to follow examples and ...

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13 Free Email Templates to Retain Donors 13 FREE EMAIL TEMPLATES TO RETAIN DONORS

blog article

Jan 14, 2019

Only an estimated 19 percent of first-time donors return to make another donation. At this alarming rate, the work your nonprofit does to attract support is essential. And it’s essential that you do it over and over and over again. What if you could increase that donor retention rate? What if,...

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Major Gift Fundraising Is for Small Nonprofits, Too MAJOR GIFT FUNDRAISING IS FOR SMALL NONPROFITS, TOO

blog article

Jan 14, 2019

Last month, Richard and I hosted a webinar to answer questions you have about major gift fundraising. It was a lot of fun to do, and we got so many questions that we decided we would host one of these webinars every quarter or so. We had one question, though, said many ways that had an overarching t...

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Nonprofit Tech Solutions: A Guide to Ramping Up Donations NONPROFIT TECH SOLUTIONS: A GUIDE TO RAMPING UP DONATIONS

blog article

Jan 14, 2019

The new year (calendar or fiscal) typically comes with increased funding goals. However, this doesn’t always have to cause stress! Higher goals should boost your own confidence in your organization because it shows that you are passionate enough about your mission to want to grow. Even though ...

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Using Donor Data to Inspire Loyalty to your Healthcare Foundation USING DONOR DATA TO INSPIRE LOYALTY TO YOUR HEALTHCARE FOUNDATION

blog article

Jan 14, 2019

As we crawl into a new year, hyper-personalization is a buzzword slowly creeping into the charity lexicon and bound to increase its prominence as the year unfolds. In fact, some would state that hyper-personalization will be a real game changer for annual giving, aka the mass marketing portfolio, in...

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Ask Your Donors to Cover Processing Fees with Donorbox ASK YOUR DONORS TO COVER PROCESSING FEES WITH DONORBOX

blog article

Jan 12, 2019

Online fundraising has become the bread and butter for nonprofit organizations around the world. It garners millions in charitable giving for the nonprofit industry every year. Although traditional charitable giving still deserves a lot of attention, overall revenue from online fundraising grew by 2...

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10 Killer Mission Statement Examples For Nonprofits 10 KILLER MISSION STATEMENT EXAMPLES FOR NONPROFITS

blog article

Jan 11, 2019

Your mission statement is the foundation for your nonprofit’s marketing and communications. In one or two sentences, it sums up the essence of your organization. It guides your decision-making processes and should make people want to learn more about your organization. Most importantly, a miss...

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Direct Mail Fundraising: 5 Strategies for Every Nonprofit DIRECT MAIL FUNDRAISING: 5 STRATEGIES FOR EVERY NONPROFIT

blog article

Jan 11, 2019

Direct mail fundraising is often a sore spot to talk about with many nonprofit organizations. Organizations tend to be hesitant toward this method because it is often viewed as old fashioned, so it's assumed that direct mail fundraising can't be enhanced by a tech solution. However, direct m...

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How Storytelling Can Help Your Nonprofit Grow Its Membership HOW STORYTELLING CAN HELP YOUR NONPROFIT GROW ITS MEMBERSHIP

blog article

Jan 11, 2019

The new year is here, and with it comes a season for planning. Do your goals for 2019 include growing your membership? Whether you’re part of an arts organization, an association, or local club, increasing your membership base can make all the difference. So, how do you grow your membership? T...

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The Dangers of Too Much Automation in Fundraising THE DANGERS OF TOO MUCH AUTOMATION IN FUNDRAISING

blog article

Jan 11, 2019

Imagine for a second that you could mow your yard with a mower that would learn how to mow your yard the next time without you. The mower would learn your speed and turns and thousands of nuances that lead to a great-looking, freshly mowed lawn. (I’m in automated mowing is the future!) Now ima...

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3 Key Fundraising Metrics to Watch This Year 3 KEY FUNDRAISING METRICS TO WATCH THIS YEAR

blog article

Jan 11, 2019

Having clear goals in mind before you launch any fundraising or engagement initiative makes for a straightforward evaluation process. Use your planning phase to determine how you’re going to measure success for each individual campaign and the organization as a whole. Did you meet the benchmar...

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How To Build Out Your Nonprofit Social Media Calendar HOW TO BUILD OUT YOUR NONPROFIT SOCIAL MEDIA CALENDAR

blog article

Jan 10, 2019

Does your organization have a social media calendar? As a nonprofit marketer for a small organization, I am positive that you wear many hats. Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain mor...

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2019: The Year of Connected Philanthropy and Unprecedented Collaboration 2019: THE YEAR OF CONNECTED PHILANTHROPY AND UNPRECEDENTED COLLABORATION

blog article

Jan 10, 2019

Over the last year in philanthropy we saw an extraordinary expansion of funds into nonprofit services and community efforts. In addition to markedly higher contributions from the formidable legacy foundations, we also saw material increases in funding coming from civil society: new waves of funding ...

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What Are Your 2019 Nonprofit Digital Goals WHAT ARE YOUR 2019 NONPROFIT DIGITAL GOALS

blog article

Jan 10, 2019

If you’re like me, the fresh start of a new year is a welcome time to reflect on my accomplishments, set new goals and re-prioritize life. In recent years, with my “work hat” on, digital marketing and fundraising seem to have earned a consistent spot as a goal for the year. The opp...

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How to Retain and Grow Your Donor Base HOW TO RETAIN AND GROW YOUR DONOR BASE

blog article

Jan 10, 2019

On average, nonprofit organizations lose more than 60 percent of donors each year. If you’re too focused on chasing new donors, you’re missing the low-hanging fruit already within reach your existing donors. As you embark on a new year, start by looking to retain and upgrade those who al...

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5 Ways to get Generation Z Engaged with your Nonprofit 5 WAYS TO GET GENERATION Z ENGAGED WITH YOUR NONPROFIT

blog article

Jan 10, 2019

Generation Z may still be too young to make a serious financial impact, but it’s never too early to begin engaging with this generation that’s gearing up to make a big splash in the nonprofit world. Generation Z is comprised of those born after 1996. This means the oldest members of...

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Sweet charity: how the principles of philanthropy can benefit donors and good causes SWEET CHARITY: HOW THE PRINCIPLES OF PHILANTHROPY CAN BENEFIT DONORS AND GOOD CAUSES

blog article

Jan 09, 2019

Whether you make a regular donation to charity or leave a legacy in your will, using your wealth to support good causes can deliver much more than a financial return. Adopting some of the principles of philanthropy can increase the benefits of giving, both for you and for your chosen charities. ...

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3 Leadership Tips to Help Employees Avoid Burnout 3 LEADERSHIP TIPS TO HELP EMPLOYEES AVOID BURNOUT

blog article

Jan 09, 2019

Working for a nonprofit can be incredibly rewarding. However, while it can be fulfilling work, nonprofit employees are often overworked and run the risk of burning out. The nonprofit environment can demand long hours, cause stress and exhaustion, and diminish an enthusiasm for work. This can be...

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Double your donations with matching gifts DOUBLE YOUR DONATIONS WITH MATCHING GIFTS

blog article

Jan 09, 2019

Imagine you are at a vending machine. You’re starving. One small bag of pretzels isn’t going to satiate you, but your general lack of small bills and change has left you with only enough funds to buy one package. You don’t want to opt for the cheaper, less satisfying options, so yo...

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Key Tips for Working Remotely for Your Nonprofit KEY TIPS FOR WORKING REMOTELY FOR YOUR NONPROFIT

blog article

Jan 09, 2019

Not too long ago, working remotely seemed like an exotic, exception-to-the-rule idea. Today, that's no longer the case. Since 2005, the amount of non-self-employed individuals working from home has grown by a whopping 140 percent. And with communication tools like Slack and cloud-based productiv...

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10 measurable New Year’s resolutions your nonprofit or foundation can totally achieve in 2019 10 MEASURABLE NEW YEAR’S RESOLUTIONS YOUR NONPROFIT OR FOUNDATION CAN TOTALLY ACHIEVE IN 2019

blog article

Jan 09, 2019

It is 2019, a brand new start! Take a deep breath. What you smell is the aroma of change, of possibility, of hope! Or maybe leftover food or rotting compost that should have been thrown out before the weekend, but I’d like to think it’s the former. As many of us make our personal resolut...

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4 Steps to Actionable Fundraising Goals 4 STEPS TO ACTIONABLE FUNDRAISING GOALS

blog article

Jan 09, 2019

The heart of a good fundraising plan is determining your goals. Start with a discussion among senior staff (executive director, development director, board, senior leaders). This may seem obvious, but development staff can often be omitted from organizational financial decisions and program discussi...

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Facebook Fundraising: Making Lemonade Out of Lemons FACEBOOK FUNDRAISING: MAKING LEMONADE OUT OF LEMONS

blog article

Jan 09, 2019

According to Facebook, over 750,000 nonprofits have used Facebook’s fundraising tools since the platform rolled out the feature in 2015. It began as a way for individuals to donate and, in 2016, expanded to allow individuals to allow people to ask their Facebook friends to donate to personal c...

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10 Measurable New Year’s Resolutions Your Nonprofit or Foundation Can Totally Achieve in 2019 10 MEASURABLE NEW YEAR’S RESOLUTIONS YOUR NONPROFIT OR FOUNDATION CAN TOTALLY ACHIEVE IN 2019

blog article

Jan 09, 2019

Hi everyone. If this is your first day back from the holiday break, make some coffee and read last week’s pep talk “Welcome back to work, you stunningly brilliant and attractive world-changer, you!” followed by “12 tips to ensure you don’t stab anyone on your first day ...

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5 Ways to Use the Data in Your Donor Management Software 5 WAYS TO USE THE DATA IN YOUR DONOR MANAGEMENT SOFTWARE

blog article

Jan 09, 2019

Improving donor acquisition and retention are two of the best ways to increase your fundraising revenue. But how can you be sure you are connecting with donors in the most effective way possible? Donor management software records and organizes information about your supporters, allowing yo...

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How to make 2019 your nonprofit HOW TO MAKE 2019 YOUR NONPROFIT'S BEST YEAR YET

blog article

Jan 09, 2019

I know indications are that giving is down slightly for nonprofits right now, but I’ll warn you up front: I’m a positive person. The current trends shouldn’t stop any organizations from looking at 2019 as a great year for growth. Many of our DonorDrive clients are having incredible...

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New Research Shows Nonprofit Transparency Matters NEW RESEARCH SHOWS NONPROFIT TRANSPARENCY MATTERS

blog article

Jan 08, 2019

The research, recently published in the Journal of Accounting, Auditing & Finance, offers nonprofit leaders a powerful set of insights. Professors Erica Harris of Villanova University and Dan Neely of the University of Wisconsin-Milwaukee analyzed more than 6,300 nonprofits in the GuideStar data...

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Engaging with Your Supporters: Can Your Peer-to-Peer Fundraising Software Do These 6 Things ENGAGING WITH YOUR SUPPORTERS: CAN YOUR PEER-TO-PEER FUNDRAISING SOFTWARE DO THESE 6 THINGS

blog article

Jan 08, 2019

As we move into the new year, it’s a great time to take a look at the software that supports your peer-to-peer fundraising campaigns and consider if it’s meeting your nonprofit’s needs. One important aspect to consider is how your peer-to-peer software supports your organization&rs...

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3 Fundraising Strategies for the New Year 3 FUNDRAISING STRATEGIES FOR THE NEW YEAR

blog article

Jan 08, 2019

Your year-end campaign is finally over. You’ve processed all your donations, thanked donors, posted on social media, and updated your website. Now what? While you and your donors are still feeling the warm glow of the giving season, what can you do to build on that momentum? How do you harness...

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A Few Ways You Can Raise More Money in 2019 A FEW WAYS YOU CAN RAISE MORE MONEY IN 2019

blog article

Jan 08, 2019

Happy New Year! I expect many of you launched a year-end appeal last year. I hope it was successful. If it wasn’t, I have some suggestions about how you can raise more money both now and throughout the year. Take advantage of this now. Look to see who donated in 2017, but didn’t give thi...

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THE SEVEN WRITING STYLES THAT ALL NONPROFIT COMMUNICATORS SHOULD MASTER THE SEVEN WRITING STYLES THAT ALL NONPROFIT COMMUNICATORS SHOULD MASTER

blog article

Jan 08, 2019

Most nonprofit communicators consider themselves to be good writers. But what really sets apart the great writers in the nonprofit world is mastery of seven distinct types of copywriting. Microcontent refers to the short but powerful pieces of copy you find in headlines, subject lines, captions...

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Inside One Group’s Fundraising Windfall From Donor-Advised Funds INSIDE ONE GROUP’S FUNDRAISING WINDFALL FROM DONOR-ADVISED FUNDS

blog article

Jan 07, 2019

Don’t tell the Pan-Mass Challenge that donor-advised funds are a problem for the charity world. Gifts from Fidelity Charitable — the largest sponsor of the often-controversial accounts and the nonprofit spinoff of the financial-services firm.

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4 Questions Your Fundraising Plan Must Answer 4 QUESTIONS YOUR FUNDRAISING PLAN MUST ANSWER

blog article

Jan 07, 2019

Now that you’ve recovered from the holidays, it’s time to get back down to business. Before you can prepare your next fundraising campaign, invest in technology, cultivate your board, or steward donors, you need to make a plan. Creating an annual plan for your development department...

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5 Giving Trends You Need to Know for 2019 and Beyond 5 GIVING TRENDS YOU NEED TO KNOW FOR 2019 AND BEYOND

blog article

Jan 07, 2019

As we move full steam ahead into 2019, it’s the perfect time to share themes we see influencing the market gleaned from this past year of working with nonprofit customers, thought partners, and other industry leaders. As the chief marketing officer at Classy, I’m entrenched in the latest...

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2019 Philanthropy Trends to Watch 2019 PHILANTHROPY TRENDS TO WATCH

blog article

Jan 07, 2019

Total charitable giving in the US has increased since the Great Recession. We surpassed pre-recession giving levels in 2014 and have been on an upward trajectory for total charitable dollars donated each year since. In 2017, Americans gave more than $410 billion, 70 percent of which was donated by i...

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Key annual fundraising opportunities KEY ANNUAL FUNDRAISING OPPORTUNITIES

blog article

Jan 07, 2019

We are at the start of another year of infinite fundraising opportunity. We know you’ll need to start planning your key fundraising drives well in advance. To help you, here are some of the most important fundraising opportunities you’ll come across in 2019. Marathons and other spor...

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Building a Mission-Driven Board for Your Nonprofit BUILDING A MISSION-DRIVEN BOARD FOR YOUR NONPROFIT

blog article

Jan 06, 2019

Your nonprofits board members can help your organization drive its mission strategically you want them to love what you’re doing, know how to push your nonprofit forward, and want to keep in touch to help support the cause. Board members may have different ways of supporting: they can offer th...

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A fresh look at the rise of nonprofit journalism and the issues that remain A FRESH LOOK AT THE RISE OF NONPROFIT JOURNALISM AND THE ISSUES THAT REMAIN

blog article

Jan 06, 2019

I am not a fan of most books about the business model dilemma of journalism. Things move so fast that they risk a degree of obsolescence by the time they hit print. And way too often, overstatement and hot-air theorizing mar the exercise. A welcome exception crossed my desk during the holiday b...

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How Nonprofits Can Raise Money Using YouTube HOW NONPROFITS CAN RAISE MONEY USING YOUTUBE

blog article

Jan 05, 2019

Chances are that if you are online, you’ve watched a YouTube video. YouTube is the #2 search engine in the world, with 73% of U.S. adults actively using the site on a regular basis. The site just reached 1.8 billion monthly registered users almost a third of all people on the planet! It&r...

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Joe Wehinger’s Top 5 Digital Fundraising Trends Your Non-Profit Should Use in 2019 JOE WEHINGER’S TOP 5 DIGITAL FUNDRAISING TRENDS YOUR NON-PROFIT SHOULD USE IN 2019

blog article

Jan 05, 2019

United Digital & Associates is proud to support charities and non-profit organizations with their awareness and fundraising. The most common tools we use are email marketing, digital marketing, and video production. It is a fact that non-profits are simply not immune to the changes by the l...

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MIXED LINKS FOR NONPROFIT COMMUNICATORS MIXED LINKS FOR NONPROFIT COMMUNICATORS

blog article

Jan 04, 2019

Happy New Year! Let’s kick off the end of the first week of 2019 with the best articles, posts, tips, and more from around the world of marketing and fundraising. Check out the advice for staying on top of things in the New Year found in Digital Control and Time Management: Staying in Con...

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What can 360Giving data tell us about homelessness funding WHAT CAN 360GIVING DATA TELL US ABOUT HOMELESSNESS FUNDING

blog article

Jan 04, 2019

Homelessness is a modern crisis. At NPC, we’re interested in how philanthropy can be more effective in tackling it. We recently launched a report on the homelessness crisis in the UK and the need for systemic funding. As part of this research, we wanted to understand which private trusts ...

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Fundraising Analytics for Better Insight and Reporting FUNDRAISING ANALYTICS FOR BETTER INSIGHT AND REPORTING

blog article

Jan 04, 2019

Everyone who wants to change the world should have the tools and technology to do so. Technology is the most powerful equalizer of our time, providing access to data, knowledge, and connections. Additionally, an intelligence revolution is happening now creating billions of interactions. No one shoul...

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The Top 10 New Year’s Resolutions for Nonprofits in 2019 THE TOP 10 NEW YEAR’S RESOLUTIONS FOR NONPROFITS IN 2019

blog article

Jan 03, 2019

Nonprofits all around the globe have access to more technology, people, and fundraising possibilities than ever before. These resources can create enormous opportunity and change, but they also come with increased demands. According to a study conducted by Salesforce Research and Salesforce.org, 78%...

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The Good and Evil Words of Fundraising THE GOOD AND EVIL WORDS OF FUNDRAISING

blog article

Jan 03, 2019

Fundraising has two magic words. One is enchanting, the other has sinister force to weaken your writing. When you control these two words, as I explore in my book, How to Turn Your Words into Money, you can wield wizard-like powers. The power of you comes from the fact that good fundraising is alway...

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Fundraising Essentials: Your Donor Retention Toolkit FUNDRAISING ESSENTIALS: YOUR DONOR RETENTION TOOLKIT

blog article

Jan 03, 2019

What’s your relationship status? No-no, I mean, with your donors. Are you retaining them after they’ve made their first gift? Do they vanish after their appearance at your Fall gala? Get the free ebook, Your Donor Retention Toolkit, to learn from fundraising guru, Pamela Grow, what ...

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27 COMMUNICATIONS AND MARKETING TACTICS FOR NONPROFITS 27 COMMUNICATIONS AND MARKETING TACTICS FOR NONPROFITS

blog article

Jan 03, 2019

In previous posts, we’ve shared the most common marketing and communications goals, strategies, and objectives for nonprofits. Today, let’s complete the list by talking about tactics. Tactics are the tools you use to pursue the objectives associated with your strategy. Tactics inclu...

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7 Best Practices for Donor Thank You Emails 7 BEST PRACTICES FOR DONOR THANK YOU EMAILS

blog article

Jan 03, 2019

We all know that saying thank you is good etiquette. Timely thank yous for donor gifts are expected, as they should be. With just a little extra thought, your thank yous can make a meaningful impact and truly delight donors. And there’s no time like the new year to refine your donor thank you ...

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How many different types of fundraising are there HOW MANY DIFFERENT TYPES OF FUNDRAISING ARE THERE

blog article

Jan 03, 2019

Of course, there are techniques. There always have been and there always will be. In the example I often quote of the building of Troyes cathedral starting in 1389, there are types of fundraising which we would recognise today: major gifts, collecting boxes, regular gifts and corporate partnerships....

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The Art of Philanthropy: Checks and Balances THE ART OF PHILANTHROPY: CHECKS AND BALANCES

blog article

Jan 02, 2019

This is the third post in a series on “The Art of Philanthropy,” a high-altitude look at the power foundations hold, related issues, and potential solutions. Conversations within and between foundations used to be centered largely around just what was funded and why. I was struck by this...

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8 Fundraising Trends to Watch in 2019 8 FUNDRAISING TRENDS TO WATCH IN 2019

blog article

Jan 02, 2019

How much do taxes matter to donors? That will be one of the biggest things we’ll learn early in 2019 as the impact of the 2017 federal tax-law changes become fully apparent. Some charities report that their donors have sought to maximize their tax.

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10 Leadership and Marketing Podcasts for Nonprofits 10 LEADERSHIP AND MARKETING PODCASTS FOR NONPROFITS

blog article

Jan 02, 2019

When you’re looking for professional development or just some food for thought while you walk the dog or commute to the office, podcasts offer an easy way to stay on top of trends and learn new things. And while there are lots of leadership and marketing podcasts that cover a range of industri...

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Maintain Your Fundraising Relationships MAINTAIN YOUR FUNDRAISING RELATIONSHIPS

blog article

Jan 02, 2019

In fundraising communications, it is important to tailor your message as much as possible to the recipient. This can mean segmentation on a larger scale or individual personalization on a smaller scale. The same is true about fundraising relationships. To be most effective, the people who are c...

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How the tech world could make nonprofits a more powerful force HOW THE TECH WORLD COULD MAKE NONPROFITS A MORE POWERFUL FORCE

blog article

Jan 02, 2019

As leaders from more than 100 countries prepare to gather at Davos, a debate continues to rage regarding the role technology will play in society going forward. Will tech innovation be a fundamental part of the solution, or part of the problem, or both? Can we control powerful new technologies like ...

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Nonprofit Technology Trends for 2019 NONPROFIT TECHNOLOGY TRENDS FOR 2019

blog article

Jan 02, 2019

Here are some thoughts by NPTech cognoscenti on what we can expect in nonprofit technology 2019. We cover trends for the coming year in the areas of nonprofit tech, foundation tech, and church tech by the smartest people we could find. We hope you find our predictions surprising, informative, and ma...

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8 Fundraising Trends Your Nonprofit Needs to Know for 2019 8 FUNDRAISING TRENDS YOUR NONPROFIT NEEDS TO KNOW FOR 2019

blog article

Jan 01, 2019

As 2018 winds down, it’s time to reflect on the past year and begin to prepare for 2019 has in store. Since the 2010s, fundraising trends have swiftly advanced. A lot of changes occurred due to the rise of technology and the growing impact of the Internet. Some others are directly related...

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Connect Your Donor To One Person CONNECT YOUR DONOR TO ONE PERSON

blog article

Dec 31, 2018

“I can’t seem to get my donor to relate to what we are trying to do,” explained the frustrated major gift officer. “I tell them over and over again about all the people we are helping and all the people that need help, and it just doesn’t seem to click. It’s like ...

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How to Create a Donor Thank You Video HOW TO CREATE A DONOR THANK YOU VIDEO

blog article

Dec 31, 2018

Video is a powerful way to communicate a message, and thank you messages are no exception. Video engages the viewer to create a more memorable experience than a letter can replicate. You don’t need fancy equipment or complex editing software to create effective donor thank you videoeven small ...

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AI for Nonprofits and Social Good AI FOR NONPROFITS AND SOCIAL GOOD

blog article

Dec 28, 2018

Allison Fine and I have been actively researching and writing about AI for Social Good and Nonprofits. Most recently, we co-authored a policy brief for the Toda Peace Institute on artificial intelligence and its implications for civil society. We are tracking reports, articles, and new items ab...

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2019 NONPROFIT COMMUNICATIONS TRENDS REPORT 2019 NONPROFIT COMMUNICATIONS TRENDS REPORT

blog article

Dec 27, 2018

Happy Holidays! It’s that time of year where we show our readers some love with some FREE goodies. Our Nonprofit Communications Trends Report has become the “go-to” source for what’s REALLY happening in the world of nonprofit communications and fundraising. This rep...

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2018’s Top Trends in Philanthropy 2018’S TOP TRENDS IN PHILANTHROPY

blog article

Dec 27, 2018

From another record-breaking GivingTuesday to the power of women’s philanthropy, 2018 has been a year replete with new movements and all-time highs. Take a look below to discover the Blackbaud Institute’s top trends that reverberated across the social good sector this year. This year kic...

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Why January Is the Most Important Time for Donor Retention WHY JANUARY IS THE MOST IMPORTANT TIME FOR DONOR RETENTION

blog article

Dec 27, 2018

The holidays are huge for nonprofits. In fact, over 25 percent of annual donation volume occurs from Giving Tu