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How to Survive Nonprofit Founder’s Syndrome HOW TO SURVIVE NONPROFIT FOUNDER’S SYNDROME

blog article

May 21, 2019

Nonprofit Founder’s Syndrome is a common treatable disease. Frequently carried as a recessive gene by passionate, dedicated, dynamic and visionary entrepreneurial leaders. Commonly found paired with groundbreaking new ideas to solve social problems. Often associated with new fledgling organiza...

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3 Characteristics and Benefits of Cloud Computing for Your Nonprofit 3 CHARACTERISTICS AND BENEFITS OF CLOUD COMPUTING FOR YOUR NONPROFIT

blog article

May 21, 2019

You may have heard that cloud computing can save your organization time and money. Here's how that works. Cloud computing can be a bit of a difficult concept to wrap your head around. For a comparison, let's look back to the early 1900s. When a family wanted to have electricity enter their h...

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Why Your Nonprofit Needs a Brand Book WHY YOUR NONPROFIT NEEDS A BRAND BOOK

blog article

May 20, 2019

Pam Georgiana, MBA is the Vice President of Engagement for Lutheran Social Services in Ohio. She is a marketing strategy professional with more than 20 years of experience in experiential and relational marketing, communications, and branding. She is passionate about identifying trends, brainstormin...

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The Surprisingly Smartest, Donor-Centric Fundraising Strategy THE SURPRISINGLY SMARTEST, DONOR-CENTRIC FUNDRAISING STRATEGY

blog article

May 20, 2019

When fundraisers get together to talk about donor-centric fundraising strategy they tend to focus a lot on giving gratitude and engaging in cultivation. Rightfully so.  In fact, I run a fundraising training session for boards entitled “I Gave Because You Asked.” It’s so simple...

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3 Reasons Your Board Isn’t Fundraising and How to Turn Them Around 3 REASONS YOUR BOARD ISN’T FUNDRAISING AND HOW TO TURN THEM AROUND

blog article

May 20, 2019

There isn’t a nonprofit board that doesn’t shy away from fundraising. Some board members are nervous about making an ask, while some simply disappear when you need them most. But you can turn them around and increase your board’s comfort level with fundraising. They think that...

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How Do You Acquire Major Donors HOW DO YOU ACQUIRE MAJOR DONORS

blog article

May 20, 2019

Seventeen years ago, I was working at one of the top direct marketing fundraising agencies in the country. We just landed a brand-new client, and I was in charge of leading the team to work on their account. If I told you which nonprofit this was, you would recognize it immediately, because its reve...

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What Is the Fundraising Cycle WHAT IS THE FUNDRAISING CYCLE

blog article

May 17, 2019

I recently attended a golf meeting at the Brickyard Golf Course in Indianapolis, Ind. This golf course is next to the Indianapolis 500 race track. As I left my car to walk into the golf course building, I could hear, very loudly, the sound of race cars practicing on the race track. The Brickyard nam...

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13 Motivational Quotes by Nonprofit Leaders 13 MOTIVATIONAL QUOTES BY NONPROFIT LEADERS

blog article

May 17, 2019

As a nonprofit professional, tackling huge challenges is a part of your daily grind. You are fortunate enough to have higher-than-average levels of motivation, but even the most seasoned changemakers have moments where they need a little boost. In those moments, a short quote from someone we respect...

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5 Tips for Creating Nonprofit Chapters and Affiliates 5 TIPS FOR CREATING NONPROFIT CHAPTERS AND AFFILIATES

blog article

May 16, 2019

You had a dream to start a nonprofit organization for a cause you're passionate about. Creating a local office and overseeing the day-to-day running of your 501(c)(3) is a bit different than expanding and creating additional nonprofit chapters and affiliates. Making your program available to a b...

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4 Fundraising Roles Every Board Must Fill 4 FUNDRAISING ROLES EVERY BOARD MUST FILL

blog article

May 16, 2019

It’s not enough for your board members to simply make their own donation and call it a day. They have a fiduciary responsibility to your nonprofit. Whether they like it or not, fundraising is part of the deal when they agree to join your board. They don’t get the status without the effor...

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The Power of a Fundraising Coach THE POWER OF A FUNDRAISING COACH

blog article

May 15, 2019

If there’s one rule in fundraising that takes years of real experience to be convinced that it’s critical, it’s the need for a fundraising coach. Notice I didn't write consultant. And not because I don't think consultants aren’t important, but because if a consul...

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Love Letter to Nonprofits LOVE LETTER TO NONPROFITS

blog article

May 14, 2019

I love nonprofits. I must. Why else would I voluntarily spend most of my career working 12-14 hour days for less money than the for-profit sector pays? And vacations or retirement? Those are for other people. Because working for a nonprofit isn’t a traditional job. It’s a vocation. A cal...

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Why You Should Focus More on Meeting Donor Retention Goals WHY YOU SHOULD FOCUS MORE ON MEETING DONOR RETENTION GOALS

blog article

May 14, 2019

At the core of many nonprofits’ fundraising strategy is the goal of acquiring new donors. Why? Because it looks glamorous. It feels good to share in your annual report that you’ve spread the word about your cause to X number of new people and have driven them to donate. However...

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Playing the Long Game in Fundraising Because Year-End Fundraising Success Doesn’t Just Magically Happen PLAYING THE LONG GAME IN FUNDRAISING BECAUSE YEAR-END FUNDRAISING SUCCESS DOESN’T JUST MAGICALLY HAPPEN

blog article

May 14, 2019

Right now, year-end fundraising season probably seems far away. Far away enough that you’ve got other tasks to prioritize. You’ll get around to planning your year-end campaign in the Fall when it’s a higher priority. But here’s the thing if you want to have a successful campa...

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The 3 Types of Nonprofit Dashboards — and How to Build Each One THE 3 TYPES OF NONPROFIT DASHBOARDS — AND HOW TO BUILD EACH ONE

blog article

May 14, 2019

So much data is available to your nonprofit through your CRM, Google Analytics, social media analytics, email analytics, and beyond. When you make a dashboard, the goal should be to deliver the right data from the right time frame to the right people so that a business decision can be made. Here are...

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7 Tips for Navigating Nonprofit Accounting Compliance 7 TIPS FOR NAVIGATING NONPROFIT ACCOUNTING COMPLIANCE

blog article

May 13, 2019

Tax-exempt organizations have seen significant changes to financial accounting and reporting standards in recent years. Implementing new standards can be challenging, but the cost of noncompliance can be devastating: a tarnished reputation, loss of funding, or even revocation of exempt status. ...

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Do You Know Your Biggest Nonprofit Marketing/Fundraising Problem DO YOU KNOW YOUR BIGGEST NONPROFIT MARKETING/FUNDRAISING PROBLEM

blog article

May 13, 2019

What’s on your integrated development plan for the coming year? What you choose will depend on thinking about your goals, determining your objectives and laying out the strategies that will help you get what you need. For many nonprofits, especially those operating on a fiscal year, this ...

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25 of the Best Fundraising Ideas for Growth 25 OF THE BEST FUNDRAISING IDEAS FOR GROWTH

blog article

May 13, 2019

Historically, the path to nonprofit growth has been ill-defined. In fact, according to Tracy Palandjian of Social Finance, “of the 200,000 or so nonprofits that were created between 1975 and 2008, only 200 that’s 0.1 percent of these nonprofits have reached 50 million in annual revenues....

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Don’t Write the Older Donors Off DON’T WRITE THE OLDER DONORS OFF

blog article

May 13, 2019

There is something about social media and online communications that twists many people’s heads around to conclude that the up-and-coming Millennial cohort is where the money is. Couple this conclusion with a “direct mail is dead” view, and you have a deadly combination of insider ...

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A Guide to Matching Donations A GUIDE TO MATCHING DONATIONS

blog article

May 12, 2019

Employee and company gift matching are popular programs that can have your nonprofit seeing a significant increase in donation intake! These programs make the original donation go twice as far, without you even having to reach out to the second donor. You should encourage your donors to look in...

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6 Ways to Simplify Your Corporate Fundraising 6 WAYS TO SIMPLIFY YOUR CORPORATE FUNDRAISING

blog article

May 10, 2019

Corporate matching programs are a win-win-win for donors, nonprofits, and companies. However, the reality of administering these programs and the process to recover the funds can be cumbersome and time consuming.  What’s more, there’s an estimated $10 billion in matching revenue lef...

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Boost Your Fundraising by Centering Your Audience in Your Content and Engagement Strategy BOOST YOUR FUNDRAISING BY CENTERING YOUR AUDIENCE IN YOUR CONTENT AND ENGAGEMENT STRATEGY

blog article

May 09, 2019

At the center of every major advertising campaign you’ve seen or have been impacted by over the last half-century has been audience archetypes or personas. An audience archetype strategy is ubiquitous across the business marketing and tech worlds, but almost nonexistent in nonprofit messaging ...

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Navigating the Nonprofit Tech Space NAVIGATING THE NONPROFIT TECH SPACE

blog article

May 09, 2019

The title of this post is going to lead many people into thinking that what follows will be technical and geek-oriented. Nothing could be further from the truth! Why? Because virtually all technology in the nonprofit world has moved away from the static, only updated annually (or at best semi-annual...

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How to raise your average online donation size HOW TO RAISE YOUR AVERAGE ONLINE DONATION SIZE

blog article

May 08, 2019

Online donation pages make it easy for donors to contribute to your cause and with so many nonprofits taking advantage of this way to solicit funds, how can you earn an edge? A focus on telling your organization’s story through customized content and donation pages/forms is a start. Using onli...

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Fundraising Drives: The Power of a Name FUNDRAISING DRIVES: THE POWER OF A NAME

blog article

May 08, 2019

Fundraising drives with sizzling names raise more money. It’s a statistical fact. The name of your campaign, annual drive or new program should be dynamic and memorable, and convey your values to donors and funders, and the passionate impact you seek. As you think of and vet names, ask yo...

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CONVERSION COPYWRITING TIPS FOR NONPROFITS CONVERSION COPYWRITING TIPS FOR NONPROFITS

blog article

May 07, 2019

When you want someone to do something, you have to ask. And how you ask matters. Whether it’s clicking on a button or link to donate, volunteer, register or do anything else, when someone takes that action online, we call it a conversion. Conversion copywriting is one of the seven writing styl...

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What Your Nonprofit Needs to Know About Instagram WHAT YOUR NONPROFIT NEEDS TO KNOW ABOUT INSTAGRAM'S NEW DONATION STICKERS

blog article

May 07, 2019

Recently, some big news was announced at the recent Facebook Developer Conference: You can now raise funds for your organization on Instagram Stories using the Instagram donation sticker. Using the sticker is easy it's located in the same place as other stickers such as "location"...

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Alert: Segment Your Monthly Donors, and Do It Right ALERT: SEGMENT YOUR MONTHLY DONORS, AND DO IT RIGHT

blog article

May 06, 2019

As I’m working on my presentation for the Bridge Conference on “Flip or Flop,” what has worked and what hasn’t worked in monthly giving, I came across a few examples of what not to do. I’m not going to name names, but let me just say that all three examples come fr...

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4 Ways Nonprofits Can Attract the Next Generation of Volunteers 4 WAYS NONPROFITS CAN ATTRACT THE NEXT GENERATION OF VOLUNTEERS

blog article

May 02, 2019

Large or small, nonprofits are always seeking more helping hands. As the next wave of volunteers comes of age, organizations need to ensure that they are visible to today’s audiences and equipped to attract new members. With communication and engagement now largely facilitated digitally, an ef...

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Conducting an Effective Nonprofit Feasibility Study: 5 Top Strategies CONDUCTING AN EFFECTIVE NONPROFIT FEASIBILITY STUDY: 5 TOP STRATEGIES

blog article

May 02, 2019

Planning is an important aspect of any nonprofit staff member’s daily workflow. Without an effective plan in place, as Benjamin Franklin stated frankly, you’re preparing for failure. As you start considering larger campaigns and projects, planning for success becomes increasingly mo...

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12 Steps to Better Donor Stewardship 12 STEPS TO BETTER DONOR STEWARDSHIP

blog article

May 01, 2019

So you want to steward your donors? Well, spring is the perfect time to do it. The weather’s getting nicer and so are people’s moods. Giving makes people happy and happy people give more. Since a primary goal of stewardship is to create lifelong donors and generate more funding thro...

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Spring Cleaning with Donor Management SPRING CLEANING WITH DONOR MANAGEMENT

blog article

Apr 29, 2019

Spring cleaning is in full swing. Whether you’re a fan of Marie Kondo’s approach to tidying and organizing or swear by your own method, one thing’s for sure getting your donor data in order is a priority for any fundraiser. How Donor Management Systems Improve Fundraising.&nbs...

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Using Multichannel Digital Fundraising USING MULTICHANNEL DIGITAL FUNDRAISING 'SHOESTRING' STRATEGIES FOR ACQUISITION

blog article

Apr 29, 2019

In this day and age as development professionals, we need to keep our eye both on donor retention and acquisition. It is one thing to retain your current donors, but if you are not constantly acquiring new ones, your donor file will naturally attrition through donors changing addresses, passing on o...

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Major Gift Manipulation Never Works MAJOR GIFT MANIPULATION NEVER WORKS

blog article

Apr 29, 2019

If you have attended a training program with a nationally recognized major-gift guru, you have likely learned many techniques and strategies on how to approach major donors. Much of this material is very good. But some of those trainings, just like many of the meetings Jeff and I sit in on, where ap...

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One Third of Nonprofits Do Not Ask for Monthly Gifts ONE THIRD OF NONPROFITS DO NOT ASK FOR MONTHLY GIFTS

blog article

Apr 29, 2019

When I teach webinars aimed at growing monthly giving programs, I typically do some polls. One of the questions I have asked is, “How often do you ask your donors to give monthly?” The sad reality was that 35% said they never asked. My obvious response is, “How do you expect t...

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9 Ways to Engage and Motivate Your Board Members to Raise Money 9 WAYS TO ENGAGE AND MOTIVATE YOUR BOARD MEMBERS TO RAISE MONEY

blog article

Apr 29, 2019

Recently I provided a webinar for Candid called How to Engage Board Members in Fundraising in 15 Minutes Per Month. There were a number of great questions at the end of the webinar. I promised the attendees I would respond in a blog post. This is that post, and I thought my regular readers would ben...

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Nonprofit Marketing Best Practices | Jump Start Your Mission NONPROFIT MARKETING BEST PRACTICES | JUMP START YOUR MISSION

blog article

Apr 29, 2019

By incorporating some nonprofit marketing best practices into your day-to-day strategies, your organization can increase your visibility to the community, communicate your mission, and share opportunities to get involved. We've broken down the top nonprofit marketing best practices into 5 d...

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Introducing The Fundraising Standard – Proper Professional Fundraising Training For Every New Fundraiser in North America INTRODUCING THE FUNDRAISING STANDARD – PROPER PROFESSIONAL FUNDRAISING TRAINING FOR EVERY NEW FUNDRAISER IN NORTH AMERICA

blog article

Apr 29, 2019

Over the last 37 years, I have witnessed thousands of small and medium-sized nonprofits struggle with growing or even sustaining support for absolutely wonderful missions due to lack of any true professional fundraising training. Even worse, the tidbits of knowledge they picked up were often wi...

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To Take Notes in Meetings with Donors or Not …That Is the Question TO TAKE NOTES IN MEETINGS WITH DONORS OR NOT …THAT IS THE QUESTION

blog article

Apr 26, 2019

In almost every case I think it’s totally fine to take notes. I have taken notes for 35 years, in more than 3,000 meetings with donors. Not in every meeting, but in the vast majority. We tend to be cautious in fundraising. We know upsetting a donor can have grave repercussions, and we do almos...

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10 Tips to Improve Your Donor Newsletter 10 TIPS TO IMPROVE YOUR DONOR NEWSLETTER

blog article

Apr 26, 2019

Engaging with your donors is critical to your fundraising efforts, and your donor newsletter is a key tool in your arsenal to take you on the path to success. We're using an expansive definition of the donor newsletter to include print, email, and video newsletters. We're also considering ne...

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5 Ways to Engage Modern Donors 5 WAYS TO ENGAGE MODERN DONORS

blog article

Apr 26, 2019

Much has been written about how to approach Millennials. As the first “digital native” generation that is, they grew up with technology are the rules of communication really that different? If you answered yes, you’d be right. And wrong. From Matures to Millennials, the d...

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Artificial Intelligence Tools Your Nonprofit Must Explore—Now ARTIFICIAL INTELLIGENCE TOOLS YOUR NONPROFIT MUST EXPLORE—NOW

blog article

Apr 25, 2019

Aside from the work it does, an essential possession of a nonprofit is its donor database, which is the financial pipeline it requires to complete its mission. Recently, Adam Treiser, founder and CEO of Arjuna Solutions, and professor of decision sciences & analytics at Johns Hopkins University,...

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How Hitting Goals Can Damage Your Nonprofit’s Value HOW HITTING GOALS CAN DAMAGE YOUR NONPROFIT’S VALUE

blog article

Apr 25, 2019

All these comments really mean the same thing. Each individual metric we track and try to improve upon is a KPI. And if we just try to improve KPIs, we will fail at accomplishing our missions because we are focused on the wrong things. Why is focusing on KPIs bad? The management theory espoused...

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5 Ways to Acknowledge Your Nonprofit 5 WAYS TO ACKNOWLEDGE YOUR NONPROFIT'S VOLUNTEERS

blog article

Apr 25, 2019

Last week, we shared this statistic with you: Approximately 63 million Americans 25% of the adult population volunteer their time, talents, and energy to making a difference. The 2016 national value of volunteer time is $24.14 per hour. In other words, Americans contribute $193 billion of their time...

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The Ins and Outs of Remote Work for Nonprofits THE INS AND OUTS OF REMOTE WORK FOR NONPROFITS

blog article

Apr 25, 2019

You never thought remote work would be the new norm for today’s workforce. But in the last ten years, telecommuting has grown by 140 percent. Nonprofits have joined the trend. The number of nonprofit employees working remotely has increased by 20 percent in the last six years. And it&rsqu...

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Replacing an Iconic Nonprofit Leader REPLACING AN ICONIC NONPROFIT LEADER

blog article

Apr 25, 2019

A not-for-profit organization is blessed when its executive director or CEO stays for a lengthy tenure. A leader who stays for 10, 15, or even 20 years usually means stability, respect, and success around the mission. If wildly successful or even the founder of the organization, the individual may b...

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What charities can learn from the staggering philanthropic response to Notre Dame WHAT CHARITIES CAN LEARN FROM THE STAGGERING PHILANTHROPIC RESPONSE TO NOTRE DAME

blog article

Apr 25, 2019

Following the devastating fire at France’s beloved Notre Dame, the cathedral raised a staggering $1 billion in just 72 hours to fund its restoration. And as the embers still smoulder, the debate of the scale of international giving rages on. Alongside these personal and corporate donation...

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5 Things That Break My Fundraising Heart 5 THINGS THAT BREAK MY FUNDRAISING HEART

blog article

Apr 25, 2019

Fundraising is the perfect job for hopeless romantics because being genuinely thoughtful and compassionate with your donors makes you a remarkably better fundraiser. Many of the charities I give to do an incredible job of making me feel appreciated. I reward them by making another gift and if I real...

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Monthly Giving Thank You Letter Templates Donors Will Love MONTHLY GIVING THANK YOU LETTER TEMPLATES DONORS WILL LOVE

blog article

Apr 25, 2019

These monthly giving thank you letter templates will save your staff time in telling your monthly donors just how special they really are. The key to retaining them? Thank them. Thank them often. And take “thank you” a step further by showing your monthly donors the real and radical...

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Celebrating National Volunteer Month with 100 Ways to Say Thanks CELEBRATING NATIONAL VOLUNTEER MONTH WITH 100 WAYS TO SAY THANKS

blog article

Apr 25, 2019

April is National Volunteer Month, and for many nonprofits, this serves as a reminder to reach out and encourage people to volunteer, while also showing appreciation and working to inspire local communities. Showing heart-felt appreciation is an effective and easy way to establish loyal volunteers a...

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Bitcoin for Nonprofits: Cryptocurrency Fundraising for the Future BITCOIN FOR NONPROFITS: CRYPTOCURRENCY FUNDRAISING FOR THE FUTURE

blog article

Apr 25, 2019

Let’s start with the basics. Bitcoin was launched on January 3, 2008, in the midst of the financial crisis and bank bailouts. Why does that matter? Bitcoin is a digital cash with no middle-men, no central authority, and truly peer-to-peer in a way that couldn’t be censored or controlled....

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14 Ways You and Your Nonprofit Team Are Avengers 14 WAYS YOU AND YOUR NONPROFIT TEAM ARE AVENGERS

blog article

Apr 24, 2019

As a nonprofit professional, you work tirelessly to improve the lives of others and dedicate your time for the betterment of our world. And while you might not fight evil aliens in a futuristic suit of armor, or shoot lightning out of a giant hammer, you make just as big of an impact as everyone&rsq...

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The 5 Stages of Donor Stewardship THE 5 STAGES OF DONOR STEWARDSHIP

blog article

Apr 24, 2019

You’ve successfully attracted donors to your cause. They’re passionate, eager, and willing to support you. But if you don’t steward them successfully, you’ll lose them. And then you’re simply spending all your precious fundraising time trying to get new donors to replac...

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The One Action Needed to be a Successful Fundraiser THE ONE ACTION NEEDED TO BE A SUCCESSFUL FUNDRAISER

blog article

Apr 24, 2019

Markita Andrews was thirteen when she was interviewed on NBC morning television. At the time, she was the all-time champion seller of Girl Scout cookies eleven thousand boxes in a year. Let me paraphrase what she said about her success. “Markita,” Bryant Gumbel asks, “how did you s...

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From FROM 'TRIBAL' KNOWLEDGE TO TECHNOLOGY: HOW DATA CAN SUPERCHARGE YOUR NONPROFIT

blog article

Apr 24, 2019

Team members at nonprofit organizations often feel a special kinship. Everyone strives to deliver on the organization's mission and is passionate about the same thing having a positive impact on people's lives and within their communities. In effect, the nonprofit you work for is like a &quo...

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Your 990 Made Simple: 5 Tips for Nonprofit Tax Filing YOUR 990 MADE SIMPLE: 5 TIPS FOR NONPROFIT TAX FILING

blog article

Apr 24, 2019

Filing taxes is no one’s favorite pastime, but it’s necessary for nonprofits to keep their tax-exempt status. When you started your 501(c)(3), you registered to be a tax-exempt organization. Maintaining that status will help your nonprofit save a lot of money in the years to come. That&r...

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Brand Archetypes: What They Are and How to Use Them BRAND ARCHETYPES: WHAT THEY ARE AND HOW TO USE THEM

blog article

Apr 24, 2019

If your organization were a person, what would they be like? How would they look, speak and move? Would they be the life of the party, or more subdued? These questions might seem silly, but in nonprofit branding, they’re anything but. In fact, when we do stakeholder interviews for a brand stra...

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6 Tips to Get Your Monthly Giving Program Off the Ground 6 TIPS TO GET YOUR MONTHLY GIVING PROGRAM OFF THE GROUND

blog article

Apr 24, 2019

In a previous post, we discussed why every nonprofit should prioritize monthly giving and how to develop a program that works. While major, annual gifts from large fundraising events and year end appeals are critical, recurring gifts provide predictable, stable income to your nonprofit. It allows yo...

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Nonprofit Marketing Tips from 70 Industry Leaders NONPROFIT MARKETING TIPS FROM 70 INDUSTRY LEADERS

blog article

Apr 24, 2019

I can hear the shouts already: “Isn’t message just one component of effective marketing?” Yes, it is. And visual identity is another key ingredient. Diligence to Stay Updated in All Media Platforms Is Critical to Each Part of Your Program. Understand where your donors, volunteers, ...

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Improve Your Board’s Experience By Investing in Onboarding IMPROVE YOUR BOARD’S EXPERIENCE BY INVESTING IN ONBOARDING

blog article

Apr 24, 2019

Last month as I was preparing for a board retreat, it became clear that the board’s role, specifically related to how they could be effective community ambassadors, was unclear to most of the members. On the pre-survey, this was highlighted as something they wanted to work on and in further di...

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How Small Recurring Gifts Lead to the Ultimate Gift HOW SMALL RECURRING GIFTS LEAD TO THE ULTIMATE GIFT

blog article

Apr 24, 2019

If you have some monthly donors now, congratulations. Please allow me to share some recent statistics with you on why these small recurring donors are so powerful: Average monthly gift between $24 and $36, that’s between $288 and $432 a year! Typical way monthly donors pay: 80% credi...

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Putting 6 Fundraising Fear Myths Into Perspective PUTTING 6 FUNDRAISING FEAR MYTHS INTO PERSPECTIVE

blog article

Apr 23, 2019

Are successful fundraisers born or made? I heartily take issue with the contention that fundraising is only for a special few of us. Too many people who are virtually fearless in everything else they need to face in their personal and professional lives are terrified at the notion of askin...

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Seeing the World Through Your Donors’ Eyes SEEING THE WORLD THROUGH YOUR DONORS’ EYES

blog article

Apr 23, 2019

In my last post, I wrote about the importance of staying donor-centered. Now let’s take it a step further. Try to think like your donors. Visualize one donor or a type of donor and imagine how they will respond to your communication. You may have a hard time with this if you don’t k...

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Three Ways To Extend Your Nonprofit THREE WAYS TO EXTEND YOUR NONPROFIT'S REACH IN TODAY'S DISTRACTION-FILLED WORLD

blog article

Apr 23, 2019

Do you feel like the world you're fundraising in has fundamentally shifted? That the things that used to work aren’t delivering like they used to? That something about your supporters and their expectations have changed? It’s not just you. We’re living in a whole new world. A w...

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Lessons Every New Grantmaker Should Know LESSONS EVERY NEW GRANTMAKER SHOULD KNOW

blog article

Apr 23, 2019

The Kenneth Rainin Foundation is celebrating our 10th anniversary of formal grantmaking this year. We’ve been thinking a lot lately about where we’ve been and where we’re going, so we were delighted with the timely invitation to participate in the Center for Effective Philanthropy&...

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5 Key Differentiators to Look for in Your Nonprofit CRM 5 KEY DIFFERENTIATORS TO LOOK FOR IN YOUR NONPROFIT CRM

blog article

Apr 23, 2019

Nonprofits are doing important work every day that impacts lives and makes our world even better. But due to many common challenges to constantly reach new donors, retain existing donors, and increase operational efficiency the amount of effort to impact lives doesn’t always result in the high...

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Earth Day Community Engagement Tips for Environmental Nonprofits EARTH DAY COMMUNITY ENGAGEMENT TIPS FOR ENVIRONMENTAL NONPROFITS

blog article

Apr 23, 2019

Earth Day was first celebrated on April 22, 1970 and was recognized worldwide by 1990. The brainchild of Wisconsin Senator Gaylord Nelson, the holiday encourages budding and veteran conservationists alike to reduce waste, conserve resources, plant trees, and clean up wildlife areas to create a bette...

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How Not to Ask for a Major Gift HOW NOT TO ASK FOR A MAJOR GIFT

blog article

Apr 23, 2019

Twice in the past month I’ve been asked for a major gift. Pretty much out of the blue. Without much preparation, relationship-building or making of an inspiring case for support. It was clear to me what the charity would get out of it: my money. It was not so clear what I would ...

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How to Master the ABCs of Fundraising HOW TO MASTER THE ABCS OF FUNDRAISING

blog article

Apr 22, 2019

Pablo Picasso famously said one must “Learn the rules like a pro, so you can break them like an artist.” Mastering the fundamentals of any field provides the foundation of success and creativity. You have to know how something works in order to go further and try something new. But where...

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4 Ways to Maximize Revenue From Employee Matching Gifts 4 WAYS TO MAXIMIZE REVENUE FROM EMPLOYEE MATCHING GIFTS

blog article

Apr 22, 2019

Companies of all sizes often choose to participate in employee matching gift programs. After employees of the participating companies donate to a nonprofit organization, they can request a match from their employer, which effectively doubles the initial donation. Matching gifts can, and should, be u...

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Nonprofit Gala Events Worth Everyone’s Money NONPROFIT GALA EVENTS WORTH EVERYONE’S MONEY

blog article

Apr 22, 2019

Hopefully by now you know there’s no point in simply “doing” an event for the sake of the event itself. It’s a waste of precious time and resources unless everyone your organization, your staff, your volunteers and your donors feel they got their money’s worth. Of ...

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How to Leverage User-Generated Content to Promote a Non-profit HOW TO LEVERAGE USER-GENERATED CONTENT TO PROMOTE A NON-PROFIT

blog article

Apr 21, 2019

As a non-profit, one of the most critical parts of your job is building a relationship with the donors, audience, and community. We’d say more so than any other type of business. In fact, your non-profit marketing strategy should revolve mainly around engaging with the community and build...

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4 Tips to Effectively Manage Your Organizational Expenses 4 TIPS TO EFFECTIVELY MANAGE YOUR ORGANIZATIONAL EXPENSES

blog article

Apr 19, 2019

Over the past five years, I have personally spoken with hundreds of nonprofit chief executive officers, executive directors, and chief financial officers. While driving donations is an ever-present topic of our conversations, I find that top nonprofit organizations are also focused on managing their...

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7 Essential Tips for Growing Your Nonprofit Meetup 7 ESSENTIAL TIPS FOR GROWING YOUR NONPROFIT MEETUP

blog article

Apr 19, 2019

You have an excellent idea for your nonprofit to help those in need. It’s a series of meetups to help your target audience in some way. You’ve worked endlessly on designing the schedule. You did your outreach. You’re all ready to go. But on the day of the event, ther...

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Trends in Sustainer Giving – Key Findings from the 2019 donorCentrics Sustainer Summit TRENDS IN SUSTAINER GIVING – KEY FINDINGS FROM THE 2019 DONORCENTRICS SUSTAINER SUMMIT

blog article

Apr 19, 2019

We recently held the fifth annual Blackbaud Target Analytics donorCentrics Sustainer Summit, hosted by WGBH in Boston on March 23 and 24, 2019, the question on everyone’s mind was simple: following significant gains in donors in FY2017, were we able to retain these surge donors in FY2018? The ...

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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2019 ONE THING MOST NONPROFITS STINK AT (DONOR RETENTION) AND HOW YOU CAN CHANGE IT IN 2019

blog article

Apr 19, 2019

Donor acquisition is all the rage, but did you know nearly 3 out of 4 new donors leave and never come back. I’d stay that’s pretty stinky, wouldn’t you? Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry.&nbs...

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The Three Major Components of a Successful Annual Giving Campaign THE THREE MAJOR COMPONENTS OF A SUCCESSFUL ANNUAL GIVING CAMPAIGN

blog article

Apr 19, 2019

Americans are generous and enjoy the sense of being a part of a worthy cause achieved by charitable giving. In 2017, charitable giving in the U.S. surpassed $400 billion for the first time, a 5.2% increase over the previous year. Over the past six decades, individual donors continue to be the larges...

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Inclusive City—A Plan That Will Inspire Others to Make Positive Change INCLUSIVE CITY—A PLAN THAT WILL INSPIRE OTHERS TO MAKE POSITIVE CHANGE

blog article

Apr 19, 2019

How many times have you tried to research foundations, corporations, organizations, associations and individuals only to find out that these entities are not accepting new proposals? In fact, they have not accepted new proposals for quite some time. These entities set the amount of funds they give t...

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Museum Fundraising: 10 Powerful Insights and Tips for the Modern Museum MUSEUM FUNDRAISING: 10 POWERFUL INSIGHTS AND TIPS FOR THE MODERN MUSEUM

blog article

Apr 19, 2019

The fundraising environment and the donating habits shift all the time. This is why it’s necessary for museums, now more than ever, to take fundraising seriously, and dedicate appropriate resources and energy to the process. When it comes to museum fundraising, it’s best to start wi...

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5 Ways Nonprofits Can Negotiate for More Funding 5 WAYS NONPROFITS CAN NEGOTIATE FOR MORE FUNDING

blog article

Apr 19, 2019

Nonprofits face unique challenges that for-profit organizations don’t have to grapple with. First, nonprofits have to ask for money from people who don’t directly use their services. Instead of customers, nonprofits rely on donors. And many donors insist on spending less on administrativ...

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Rethinking Awareness Campaigns to Magnify Your Nonprofit’s Reach RETHINKING AWARENESS CAMPAIGNS TO MAGNIFY YOUR NONPROFIT’S REACH

blog article

Apr 18, 2019

Nonprofits turn to awareness campaigns to increase their visibility and ride the wave of relevancy, often as part of designated awareness weeks and months. While there’s some good advice out there for putting together a campaign that drives people to act, the traditional marketing funnel is fa...

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10 ways your nonprofit should be using Twitter 10 WAYS YOUR NONPROFIT SHOULD BE USING TWITTER

blog article

Apr 18, 2019

Twitter is a great platform for nonprofits to use as a way to engage in conversations with local communities, promote brand awareness and keep tabs on relevant issues and policies. However, it can be a challenge depending on resources, time and content creation. If you are struggling with ways your ...

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How to Win the Strategic Planning Battle HOW TO WIN THE STRATEGIC PLANNING BATTLE

blog article

Apr 18, 2019

As part of philanthropic advising for a Bay-Area funder, I’ve gotten a front row seat into the strengths and challenges of almost 20 small- to medium-sized nonprofits. This post and the next few will share learning from this work. The other day my daughter and I were playing Connect Four....

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How Many Microsoft Products Can Nonprofits Request from TechSoup HOW MANY MICROSOFT PRODUCTS CAN NONPROFITS REQUEST FROM TECHSOUP

blog article

Apr 18, 2019

Here is the short answer to the question of how many Microsoft products you can request: You can get 50 of each donated product in a two-year period with a couple of exceptions for servers and unlimited discounted products. This article goes into a lot more detail. But for now, let's answer...

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6 Fundraising Questions to Ask Yourself Today 6 FUNDRAISING QUESTIONS TO ASK YOURSELF TODAY

blog article

Apr 18, 2019

I recently had the honor to be part of a panel discussion releasing a new report on the state of fundraising in the U.S. The report came from a task group I’ve chaired for the past year and half with Rogare, the Fundraising Think Tank. Together, eight fundraising/nonprofit experts analyze...

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4 Expert Fundraising Tips for Your Nonprofit in 2019 4 EXPERT FUNDRAISING TIPS FOR YOUR NONPROFIT IN 2019

blog article

Apr 17, 2019

Can you believe that we’re well into 2019 by now? January is over, and warmer spring winds are blowing in from the east. However, it’s not too late to use the fundraising lessons that your nonprofit learned in the past year to make sure that 2019 is your most successful year yet. No...

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Is It Time for a Rebrand IS IT TIME FOR A REBRAND

blog article

Apr 17, 2019

Have you ever caught a glimpse of yourself in the mirror and thought it might be time for a change? Maybe your haircut is getting a little tired, or you haven’t updated your wardrobe in a few years. Your “look” has worked for you, more or less, but you’re afraid you’ve ...

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3 Essential Spring Campaign Follow-Up Steps 3 ESSENTIAL SPRING CAMPAIGN FOLLOW-UP STEPS

blog article

Apr 17, 2019

If your fiscal year ends June 30, chances are you’re planning a spring campaign. You’ve drafted a compelling, donor-driven appeal; branded your online presence; and integrated your messaging into every aspect. You’ve been so focused on launching your campaign. But did you plan your...

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Key Insights for Creating a Winning Facebook Engagement Strategy KEY INSIGHTS FOR CREATING A WINNING FACEBOOK ENGAGEMENT STRATEGY

blog article

Apr 17, 2019

It’s no surprise that Facebook has cemented its role in nonprofit marketers’ plans for raising awareness and building loyal brand ambassadors. As part of an integrated, multichannel strategy, social media is more than a publishing platform it facilitates a meaningful, two-way conversatio...

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10 Nonprofit Statistics You Need to Know 10 NONPROFIT STATISTICS YOU NEED TO KNOW

blog article

Apr 17, 2019

Understanding statistics behind giving patterns is a powerful way to unlock knowledge and help you shape your fundraising campaigns and events. Here's a list of 10 of the most important charitable giving statistics from 2018 compiled by Non Profit Source. Stay tuned for future blog posts that el...

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6 WAYS TO GROW YOUR EMAIL LIST WITH FACEBOOK 6 WAYS TO GROW YOUR EMAIL LIST WITH FACEBOOK

blog article

Apr 17, 2019

If you’re like most nonprofits, Facebook is your top social network to engage supporters and increase awareness about your nonprofit. However, like most nonprofits, you’ve probably had your fair share of frustrations with Facebook. Dramatically declining reach is the biggie. Fa...

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15 Questions to Help Evaluate Your Fundraising Software 15 QUESTIONS TO HELP EVALUATE YOUR FUNDRAISING SOFTWARE

blog article

Apr 17, 2019

This “new reality” is realizing that what engaged and activated supporters 10 years ago may not work today. For example, with the recent changes to postage prices, a direct mail appeal shouldn’t just be a letter asking for someone to mail a donation in. The new best practice is to ...

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5 Steps to Selling Online Fundraising to Your Board 5 STEPS TO SELLING ONLINE FUNDRAISING TO YOUR BOARD

blog article

Apr 17, 2019

You already know the importance of using online fundraising as part of your overall fundraising strategy  but does your board fully support it? Without the power of your board members to back you up, your online fundraising efforts could be left at a standstill. Our Nonprofit Engageme...

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How You Can Stay Donor-Centered HOW YOU CAN STAY DONOR-CENTERED

blog article

Apr 16, 2019

Many nonprofits don’t seem to understand what it means to be donor-centered. I think it’s fairly obvious. It means focusing on your donors’ needs and interests, acknowledging them in your letters and other communication, and taking into account that not all donors are the same.&nbs...

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Engaging with Your Online Community: The Essential Q&A Guide ENGAGING WITH YOUR ONLINE COMMUNITY: THE ESSENTIAL Q&A GUIDE

blog article

Apr 16, 2019

As a nonprofit, it can be challenging to effectively engage with your community especially online. A lot of donation revenue can come from online sources, but that means there’s also a lot of competition to get donors’ attention. So, how can you solicit online donations from your communi...

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Giving Done Right GIVING DONE RIGHT

blog article

Apr 16, 2019

It’s time to take back the discussion of effective philanthropy from those who don’t really know what they’re talking about. It needs to happen and there’s no better day than today to start. I don’t mean to be harsh. But the fact is that, in recent decades, those p...

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Ten Tips for Nonprofit Email Success TEN TIPS FOR NONPROFIT EMAIL SUCCESS

blog article

Apr 16, 2019

We all use email to communicate to some degree. Email is quick. It is efficient. It costs a lot less than direct mail. But it’s also easy to have an email be disregarded or missed by its intended recipient. When you need a recipient to take a particular action, such as to volunteer, to sign a ...

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Building the Perfect Spring Campaign BUILDING THE PERFECT SPRING CAMPAIGN

blog article

Apr 16, 2019

Spring is in the air and it’s the perfect time to launch a fundraising campaign. Use this time to engage and renew donors, attract prospects, build awareness, and plant the seeds that sustain your organization. Tailor your spring campaign to: Raise funds to support a new initiative. ...

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Planning a Nonprofit Retreat on a Budget PLANNING A NONPROFIT RETREAT ON A BUDGET

blog article

Apr 16, 2019

It's fair to say employees of nonprofit organizations stretch themselves to the limit more than average, because they believe fiercely in the work they're doing and are striving to make a difference. While the work in a nonprofit organization can be extremely rewarding, everybody deserves to...

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How Much Should You Spend on Digital Fundraising HOW MUCH SHOULD YOU SPEND ON DIGITAL FUNDRAISING

blog article

Apr 16, 2019

In 1995, Robert Metcalfe, the inventor of Ethernet, predicted that the Internet would collapse within a year. He was dead wrong. Today, approximately 3.8 billion people around the world have an e-mail address and 2.3 billion have a social media profile. In the wake of Hurricane Maria, a single viral...

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Managing Major Donor Expectations MANAGING MAJOR DONOR EXPECTATIONS

blog article

Apr 15, 2019

The donor was absolutely giddy about supporting the project. It was something close to his heart—something he wanted to put some of his hard-earned money into. So when the major gift officer told him about it, the decision was easy, but he had a few questions on the scope and cost of the proje...

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25 Creative Summer Fundraising Ideas 25 CREATIVE SUMMER FUNDRAISING IDEAS

blog article

Apr 15, 2019

We’re not sure about you, but we’ve got the summer itch. We’re so close to outdoor activities, watching fireworks, and eating BBQ that we can almost taste it. What better way to harness that excitement than to start planning your summer fundraisers? Whether you’re lookin...

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How to Create Better Charts to Show Fundraising Results HOW TO CREATE BETTER CHARTS TO SHOW FUNDRAISING RESULTS

blog article

Apr 15, 2019

In this post, you’ll learn from my mistakes and create better charts for your audience to show fundraising results, organization’s impact or benchmarking. Have you seen a chart and asked yourself, “What is this? What am I supposed to learn from this?” You’re n...

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Nonprofit Gala Events Worth Everyone’s Money NONPROFIT GALA EVENTS WORTH EVERYONE’S MONEY

blog article

Apr 15, 2019

My overarching philosophy of all nonprofit fundraising events, Galas and otherwise, is this: Make folks think they got more than their money’s worth! This holds true for everything they take away: Food, Beverage, Gifts, Treats, Fun, Friends, and, especially, Feel Good! When folk...

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The Value of ROI Analysis in Technology Grant Writing THE VALUE OF ROI ANALYSIS IN TECHNOLOGY GRANT WRITING

blog article

Apr 15, 2019

Want to write a technology grant application that is a no-brainer for a funder to approve? Then don’t forget to explain the project’s return on investment (ROI) in the proposal. ROI can apply to individual technology choices as well as to your organization’s overall investment...

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7 Spring Fundraisers to Delight Your Donors 7 SPRING FUNDRAISERS TO DELIGHT YOUR DONORS

blog article

Apr 15, 2019

Spring is in full bloom, which means a whole new season of fundraising opportunities are headed your way! By taking advantage of the sunshine, gorgeous weather and plentiful holidays spring has to offer, you can make spring fundraisers the best of the year. With Easter just around the corner, t...

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Why and How Your Nonprofit Should Advertise on Facebook WHY AND HOW YOUR NONPROFIT SHOULD ADVERTISE ON FACEBOOK

blog article

Apr 15, 2019

Advertising online requires a diverse set of technical, written, and artistic skills that many nonprofits might not have access to. Facebook Ads for nonprofits is no different, but we’re here to help get you started. We have experience creating and managing Facebook ads for a wide range o...

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How to Kickstart Major Gift Fundraising for Small Shops HOW TO KICKSTART MAJOR GIFT FUNDRAISING FOR SMALL SHOPS

blog article

Apr 15, 2019

According to a recent article from philanthropy and fundraising expert Gail Perry, we could very well be in the middle of a golden age of major gift fundraising. In a bad economy, people want to hold onto the money they have, but in a good economy, generosity feels safe. Today’s economy i...

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Privacy and the Nonprofit PRIVACY AND THE NONPROFIT

blog article

Apr 15, 2019

Nonprofits very often serve vulnerable populations within the community, which means they’re consistently handling private data. They’re also finding new ways to utilize technology to help increase efficiency of sometimes very small staffs, which puts data at an additional risk. Often, f...

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6 Reasons SEO Is Important to Nonprofits and Why 6 REASONS SEO IS IMPORTANT TO NONPROFITS AND WHY

blog article

Apr 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. Many nonprofits don’t put time and energy into SEO because they don’t understand the benefits....

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Tips for a Successful Cause Marketing Partnership TIPS FOR A SUCCESSFUL CAUSE MARKETING PARTNERSHIP

blog article

Apr 12, 2019

If you’re looking for creative ways to broaden the reach and appeal of your fundraising campaigns, cause marketing presents exciting possibilities. From charity events to buy-one-get-one campaigns, cause marketing can invigorate your fundraising efforts and bring in new donors and dollars for ...

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Bridging the Nonprofit Knowledge Gap Together BRIDGING THE NONPROFIT KNOWLEDGE GAP TOGETHER

blog article

Apr 12, 2019

It’s been almost two months exactly since Foundation Center and GuideStar joined forces to become a brand new nonprofit entity known as Candid. These two infrastructure organizations have a long history with the IS [Independent Sector] community, and it’s quite a feat to have completed a...

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The Importance of Donor Data and How to Use It Effectively THE IMPORTANCE OF DONOR DATA AND HOW TO USE IT EFFECTIVELY

blog article

Apr 12, 2019

Fundraising professionals don't need to be told that donors are more likely to support an organization if they feel they understand the work the organization does and that you, the fundraiser, value their investment in that work. The key question, then, is: How can I effectively communicate...

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A Long Overdue Guide for New Philanthropic Organizations A LONG OVERDUE GUIDE FOR NEW PHILANTHROPIC ORGANIZATIONS

blog article

Apr 11, 2019

During these last 10 years, we have discovered that when it comes to ramping up a new foundation or grantmaking organization, there is no single “how-to guide” or step-by-step plan to follow, despite the philanthropic community being a dynamic and complex one. There’s no clear outl...

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Don’t let Chicken Little Help with Your Annual Campaign DON’T LET CHICKEN LITTLE HELP WITH YOUR ANNUAL CAMPAIGN

blog article

Apr 11, 2019

A nonprofit faces a financial crisis. The sky seems to be falling. The temptation is to put those money woes at the top of the list as to why you and your volunteers are fundraising. The urgency provides the case for supporting the annual campaign, right? In the long run, though, that “Ch...

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With a Generation of New Donors Inheriting Trillions, How Can Nonprofits Boost Arts Giving WITH A GENERATION OF NEW DONORS INHERITING TRILLIONS, HOW CAN NONPROFITS BOOST ARTS GIVING

blog article

Apr 11, 2019

The world of philanthropy will be heavily shaped in coming years by the greatest intergenerational wealth transfer in history, with tens of trillions of dollars being passed down in the next half century. Estimates vary about how much of this wealth will find its way to charity, but one report last ...

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Crowdfunding Is a Quick Hitter CROWDFUNDING IS A QUICK HITTER

blog article

Apr 11, 2019

Recently we collaborated with one of Turnkey’s clients on the strategy to launch a crowdfunding campaign to run concurrently with its peer-to-peer events. Crowdfunding and peer-to-peer are different animals. The former is a direct-response outreach; the appeal is made directly by the nonprofit...

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6 Tips to Know Your Nonprofit Is Ready for Skilled Volunteers 6 TIPS TO KNOW YOUR NONPROFIT IS READY FOR SKILLED VOLUNTEERS

blog article

Apr 11, 2019

As a nonprofit leader myself, I know how frequently social sector organizations are strapped for capacity. According to our research at Common Impact, most nonprofits spend only an estimated 2% of their budget to support key operations like marketing, technology or human resources, while peers in th...

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Diary of a Peer-to-Peer Fundraiser: How to Start Fundraising DIARY OF A PEER-TO-PEER FUNDRAISER: HOW TO START FUNDRAISING

blog article

Apr 11, 2019

One of the biggest problems peer-to-peer event planners face is $0 fundraisers. They register to participate in your fundraiser, they just never actually get started. How can you encourage your peer-to-peer participants to, well, participate? If you read my last article, you know I’m part...

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A Nonprofit A NONPROFIT'S GUIDE TO EVENT PLANNING: 4 ESSENTIAL STEPS

blog article

Apr 11, 2019

Holding a fundraising event is a great way for nonprofits to earn support for their cause and attract new donors. For many nonprofit organizations, events play a key role in raising the funds needed to support the organization's projects. Events are definitely a fun way to fundraise; however, th...

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DOCUMENT, DON’T CREATE. DOES YOUR NONPROFIT FOLLOW THIS ADVICE DOCUMENT, DON’T CREATE. DOES YOUR NONPROFIT FOLLOW THIS ADVICE

blog article

Apr 11, 2019

Gary says that the hunger to create perfect content cripples you, and yet in order to get the most from social media, you have to share content consistently. Nonprofits understand this struggle more than most, I think. The desire to get things right, to avoid mistakes, and to please everyone al...

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Nonprofit Fundraising Ideas for Spring NONPROFIT FUNDRAISING IDEAS FOR SPRING

blog article

Apr 11, 2019

Spring is a great time of year to freshen up your fundraising. The birds are chirping, the sun is out, and the warmer temperatures encourage everyone to get out of the house. Here are some new ideas to take advantage of season and refresh your fundraising opportunities: Put a twist on the class...

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5 Common Website Design Flaws That Drive Donors Away 5 COMMON WEBSITE DESIGN FLAWS THAT DRIVE DONORS AWAY

blog article

Apr 11, 2019

Your website plays an important role in promoting your nonprofit and raising funds to support your mission. It’s crucial to the success of your organization because your website is where donors go to learn more about your cause and offer their support in the form of donations, volunteering, or...

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Pulling Back the Veil: Top 5 Things Grantees and Funders Wish the Other Knew PULLING BACK THE VEIL: TOP 5 THINGS GRANTEES AND FUNDERS WISH THE OTHER KNEW

blog article

Apr 10, 2019

Black Fox Philanthropy and Candid (formerly Foundation Center, which recently combined with GuideStar to form a brand new organization) co-hosted a gathering for capacity building partners and NGOs at Opportunity Collaboration last October. Why? We had a burning question for the Funder and NGO atten...

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The Secret to Post-Event Donor Engagement THE SECRET TO POST-EVENT DONOR ENGAGEMENT

blog article

Apr 10, 2019

Are you doing enough to make the joy and excitement of your event last long after the guests have left, and all the decorations have been packed up? The days and weeks following your event are a prime time to increase your donor engagement (and giving). Extend the red carpet treatment to your post-e...

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Crafting a Corporate-Giving Strategy: 4 Best Practices for Your Nonprofit CRAFTING A CORPORATE-GIVING STRATEGY: 4 BEST PRACTICES FOR YOUR NONPROFIT

blog article

Apr 10, 2019

As a nonprofit’s development officer, stewarding new and existing donors is what you do day in and day out. Sometimes you can feel like you aren’t doing enough, no matter how many people you reach out to every day. This is normal. There are going to be bumps in the road. You are goi...

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Fundraising Tips for Schools FUNDRAISING TIPS FOR SCHOOLS

blog article

Apr 10, 2019

Everyone knows education is one of the most valuable resources for the future, and yet educational institutions often find themselves underfunded. The good news - people believe in education, if not out of loyalty to their alma mater or their children’s institution, then perhaps out of a gener...

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How to Easily Elevate Your Peer-to-Peer Fundraising Strategy to the Next Level HOW TO EASILY ELEVATE YOUR PEER-TO-PEER FUNDRAISING STRATEGY TO THE NEXT LEVEL

blog article

Apr 10, 2019

Many nonprofits offer a variety of resources to fuel the success of their peer-to-peer fundraisers, like tip sheets, design assets for personal fundraising pages, and email and social media templates. However, when it comes to equipping and educating supporters for fundraising success, one of t...

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HOW TO AMPLIFY YOUR NONPROFIT’S MESSAGE HOW TO AMPLIFY YOUR NONPROFIT’S MESSAGE

blog article

Apr 10, 2019

You want others to get the word out about you and your cause. You want them to be talking about you. It’s the start of going viral – the holy grail of marketers everywhere. Everyone wants to know how to make that happen. There are lots of articles out there about upping your chances...

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Doing Greater Good for the Greater Good DOING GREATER GOOD FOR THE GREATER GOOD

blog article

Apr 10, 2019

Philanthropy alone cannot solve the problems our society faces, but it has a vital role to play. We know this because it has historically played such a role, even as we can all agree that we wish it had achieved more. Over the past many years, philanthropy has contributed to advancements in civil ri...

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Moving From Transactional to Transformational Philanthropy MOVING FROM TRANSACTIONAL TO TRANSFORMATIONAL PHILANTHROPY

blog article

Apr 09, 2019

The Lerner Foundation had only been making grants for five years when the winds shifted the board of directors decided it was time for a profound change in our priorities. Our founding purpose is simple and straightforward: “to further opportunity for the people of Maine.” Manny and Poll...

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Power dynamics in grant making POWER DYNAMICS IN GRANT MAKING

blog article

Apr 09, 2019

The top 300 foundations in the UK have combined assets of £65 billion and gave out £3.3 billion in grants in 2018. Collectively and individually these foundations wield a great deal of power through their wealth, status, and ability to set norms in the sector. Increasingly in recent...

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SOCIAL MEDIA STRATEGY: SHOW UP AND HANG OUT SOCIAL MEDIA STRATEGY: SHOW UP AND HANG OUT

blog article

Apr 09, 2019

The conversations around nonprofit social media strategy too often focus on the “media” part: What to post and when. But what about the “social” part? That’s the real magic of social media, and remembering that will serve you well in 2019 and beyond. After all, it&...

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The Importance of Keeping Things Simple THE IMPORTANCE OF KEEPING THINGS SIMPLE

blog article

Apr 09, 2019

Over the years I’ve come to find the value of keeping things simple. Whether it’s preparing a dish with just a few ingredients or not cramming my schedule with one thing after another. But keeping it simple doesn’t have to mean a bare bones existence. There’s a Swedish t...

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Salesforce Donation Processing: Understanding the Essentials SALESFORCE DONATION PROCESSING: UNDERSTANDING THE ESSENTIALS

blog article

Apr 09, 2019

If your nonprofit is already using Salesforce as your CRM, you’ll want to make the most out of the features offered by this popular platform. Your organization will also want to make sure that all of your software systems work together seamlessly to keep donor data accessible to reach out to s...

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Should Your Nonprofit Do an Event SHOULD YOUR NONPROFIT DO AN EVENT

blog article

Apr 09, 2019

Nonprofit special events are traditions. Comfortable old shoes. Sacred cows. They’ve either been around so long no one can imagine doing away with them, or they’re the beloved brainchild of an important donor, board committee or executive director to whom no one can say no. All too ...

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TechSoup TECHSOUP'S SYMANTEC PROGRAM HELPS SECURE NGOS AROUND THE WORLD

blog article

Apr 09, 2019

Digital security threats to the NGO sector around the world have never been more real. Cybercriminals everywhere have become increasingly bold, and NGOs are in no way immune to these dangers. In fact, as a result of smaller budgets and limited staffing resources, NGOs are of particular interest to h...

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Legacy Gifts: What They Are and How to Get Them LEGACY GIFTS: WHAT THEY ARE AND HOW TO GET THEM

blog article

Apr 09, 2019

Fundraising is quite the beast. It’s a sprawling, various, intricate process, and there are areas of it that nonprofits, especially new ones, tend to avoid. One of these areas is legacy giving, a type of donor-based fundraising that scares a lot of organizations, causing them to neglect it alt...

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For the Benefit of All: How Our DEI Work Supports the Social Sector FOR THE BENEFIT OF ALL: HOW OUR DEI WORK SUPPORTS THE SOCIAL SECTOR

blog article

Apr 09, 2019

In 2018, Candid launched a new live, online training series, “All Together Now: Conversations in Diversity, Equity, and Inclusion (DEI),” to raise awareness about funding for racial equity efforts. Over the last year, we have heard from Latino and African-American experts speaking a...

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Measuring Nonprofit Outcomes and Progress: What Data Should You Collect MEASURING NONPROFIT OUTCOMES AND PROGRESS: WHAT DATA SHOULD YOU COLLECT

blog article

Apr 08, 2019

How do you decide what data to collect to track your outcomes and progress? It may seem obvious when you think about it yet it’s a common failing that not only wastes time and resources, but denies organizations the strategic information they need to thrive. Imagine that you are Data Dire...

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A Primer on the New Excise Tax on Nonprofit Compensation A PRIMER ON THE NEW EXCISE TAX ON NONPROFIT COMPENSATION

blog article

Apr 08, 2019

As a result of the Tax Cuts and Jobs Act, passed at the end of 2017, many nonprofits found themselves facing a significant tax on both the compensation of certain employees and any separation payments, often called “parachute payments,” paid to highly-compensated employees, under IRC Sec...

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Drive Donations Year-Round With Nonprofit Impact Transparency DRIVE DONATIONS YEAR-ROUND WITH NONPROFIT IMPACT TRANSPARENCY

blog article

Apr 08, 2019

For publicly traded companies, it’s expected that they disclose important information to their shareholders like financial statements, details about operational procedures, leadership salaries, and much more. Similarly, nonprofits also disclose important information, like financials and impact...

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Tax Cut and Jobs Act Impact on Nonprofits TAX CUT AND JOBS ACT IMPACT ON NONPROFITS

blog article

Apr 08, 2019

It’s been 15 months since the Tax Cut and Jobs Act (TCJA) became law. At the time of passage many pundits predicted dire consequences for the nonprofit sector, largely due to the near doubling of the standard deduction, meaning the high threshold for deducting charitable gifts would be difficu...

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Nonprofit 411: Are You Still Living in the 1980s NONPROFIT 411: ARE YOU STILL LIVING IN THE 1980S

blog article

Apr 08, 2019

Ever feel like your nonprofit organization is operating the same way it did in the 1980s? Yes, the 1980s, a decade that brought us the ‘Miracle on Ice,’ the Celtics dynasty and, of course, the first laptop. Who can forget the laptops from such memorable companies as Osborne, Compaq and K...

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How About a Money-Back Guarantee for Donors HOW ABOUT A MONEY-BACK GUARANTEE FOR DONORS

blog article

Apr 05, 2019

In the commercial world, money-back guarantees are everywhere. They are a cost of doing business if you want to sell anything to anyone, and they’re increasingly gutsy. We see guarantees of double your money back and other elaborate guarantees that might make you ask how those who make these g...

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A Guide to Birthday Fundraisers on Facebook A GUIDE TO BIRTHDAY FUNDRAISERS ON FACEBOOK

blog article

Apr 05, 2019

Since 2017, Facebook has allowed users to fundraise for a non-profit of their choice around the time of their birthday. Through this platform, Facebook users have raised over $300 million for their favorite organizations. How does it work? Read this guide to understand the process! You! Or any ...

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The SMART Way to Create Fundraising Goals THE SMART WAY TO CREATE FUNDRAISING GOALS

blog article

Apr 05, 2019

If you’re looking to increase donations for your nonprofit organization, your first move will be to evaluate and validate the fundraising goals you set for your organization. Most nonprofits have fundraising goals, but not all goals are created equal. In 1981, an article by George Doran, There...

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How and Why Nonprofits Need to Think Differently HOW AND WHY NONPROFITS NEED TO THINK DIFFERENTLY

blog article

Apr 05, 2019

It’s much easier to learn something completely new than to unlearn an old habit. Just ask any parent. It’s why children are taught essential functions at an early age: they haven’t yet learned the wrong way to do things. Movement, language, mannerisms—it’s crucial that ...

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How to Use Storytelling for Nonprofits to Get More Grants HOW TO USE STORYTELLING FOR NONPROFITS TO GET MORE GRANTS

blog article

Apr 05, 2019

Unsure whether your grant proposals have what it takes to stand out in a sea of applications? There can often be misunderstandings amongst nonprofits as to what constitutes a strong proposal in the eyes of a foundation. While there’s no one way to write the perfect proposal, there are som...

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How to Use Storytelling to Engage Donors HOW TO USE STORYTELLING TO ENGAGE DONORS

blog article

Apr 04, 2019

When we think of storytelling, we may think of childhood and bedtime stories. Yet storytelling has existed since the beginning of humankind. Cave drawings told stories before we developed the power of speech! Stories have been passed down across generations for centuries. These stories tended t...

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Starting a Recurring Giving Program: Tips from the Major Hospital Foundation STARTING A RECURRING GIVING PROGRAM: TIPS FROM THE MAJOR HOSPITAL FOUNDATION

blog article

Apr 04, 2019

The concept of recurring giving is pretty awesome.  It enables people to make a meaningful increase in their impact on an organization that they care about without feeling a big impact in their checkbooks. For donors who care about a cause, nothing could be much better than that!  Simply p...

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Getting Serious About Peer-to-Peer Fundraising Data with Predictive Analytics GETTING SERIOUS ABOUT PEER-TO-PEER FUNDRAISING DATA WITH PREDICTIVE ANALYTICS

blog article

Apr 04, 2019

If you’re like most peer-to-peer fundraising staff, you’re drowning in data. You ascertain averages, browse benchmarks, and create charts. You detail donations, edit estimates, and fetch files. You hoard history, gather graphs, and index indicators. We’re very serious about our dat...

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7 Ways to Keep the Saddest Situation from Happening in the Nonprofit Sector 7 WAYS TO KEEP THE SADDEST SITUATION FROM HAPPENING IN THE NONPROFIT SECTOR

blog article

Apr 04, 2019

One of the happiest and most fulfilling results of providing database technology to the nonprofit sector for nearly four decades has been being able to witness the overwhelming majority of those new customers raise more dollars each year to fund their mission. In the last seven years at Bloomerang w...

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Your Nonprofit’s Major Gift Officer: 5 Best Traits YOUR NONPROFIT’S MAJOR GIFT OFFICER: 5 BEST TRAITS

blog article

Apr 04, 2019

A huge chunk of a nonprofit’s donation revenue comes from major gifts—or it should. You might be thinking to yourself, “My nonprofit is too small for a major gift program,” or “We can’t afford a major gift officer right now.” The hard truth is that these are...

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4 Ways to Raise More Money Before, During, and After Your Event 4 WAYS TO RAISE MORE MONEY BEFORE, DURING, AND AFTER YOUR EVENT

blog article

Apr 04, 2019

You’ve planned a smashing event. Your RSVP list is a veritable who’s who of your community. Everyone is buzzing, and when the event rolls around, it’s a hit. Even that one hard-to-please board member is smiling. So, how are you going to maximize this good feeling and keep the momen...

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Content that Builds Your Organization’s Narrative and Donor Relationships CONTENT THAT BUILDS YOUR ORGANIZATION’S NARRATIVE AND DONOR RELATIONSHIPS

blog article

Apr 03, 2019

At this point, it may be safe to say that we know the value of content for our organization’s fundraising program. Content especially for annual giving donors helps us build relationships by thanking, stewarding, and cultivating donors. It’s content that does the legwork when we can&rsqu...

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5 Ways to Get More Event RSVPs 5 WAYS TO GET MORE EVENT RSVPS

blog article

Apr 03, 2019

Your fundraising event’s success depends on the quantity (and quality) of guests who RSVP (and actually show up). In political campaigns, the “flake rate” tracks the number of volunteers who say they’ll canvas, phone bank, or attend a rally, but don’t show up. Every non...

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7 Great Techniques to Improve the Donor Experience 7 GREAT TECHNIQUES TO IMPROVE THE DONOR EXPERIENCE

blog article

Apr 03, 2019

When is the last time you thought to yourself, I wish this was more difficult, or there should be a worse way to complete this task? If the answer is anything other than never, then you are an anomaly. Most people want simple they want easy, and they want fun. So, why should donating to a good cause...

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8 Resources for the Data-Savvy Nonprofit Professional 8 RESOURCES FOR THE DATA-SAVVY NONPROFIT PROFESSIONAL

blog article

Apr 03, 2019

Data can feel cold and detached—but it’s actually the key to developing more meaningful relationships. In today’s day and age, being data-savvy means being thoughtful, informed, and relevant. However, it’s not always clear how best to inject data-driven decision making i...

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Reduce Payment Processing Costs and Build Your Sustaining Donor Roster REDUCE PAYMENT PROCESSING COSTS AND BUILD YOUR SUSTAINING DONOR ROSTER

blog article

Apr 03, 2019

Few of us think twice when we pull out a card to pay for a shopping cart full of groceries or a plane ticket. We enjoy the cashback or miles we’ll be getting, and whatever the merchant has to pay in processing fees is of no concern to us. But when the merchant is a charitable organization...

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Giving Done Right: Effective Philanthropy and Making Every Dollar Count GIVING DONE RIGHT: EFFECTIVE PHILANTHROPY AND MAKING EVERY DOLLAR COUNT

blog article

Apr 03, 2019

Back in 2016, Bill Gates, in the context of his partnership with the Heifer Foundation to donate 100,000 chickens to people around the world living on $2 a day, blogged about how raising egg-laying fowl can be a smart, cost-effective antidote to extreme poverty. As Phil Buchanan tells it in Giving D...

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Build a Better Email Newsletter Strategy for Your Nonprofit BUILD A BETTER EMAIL NEWSLETTER STRATEGY FOR YOUR NONPROFIT

blog article

Apr 03, 2019

What would happen if household tidying expert Marie Kondo took a look at your nonprofit’s email newsletters? If you’ve been struggling to keep organized, maintain your email list or stay on a schedule, it’s time to build (or rebuild) your email newsletter strategy. Without a w...

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5 Donor Data Strategies to Maximize Your Fundraising Efforts 5 DONOR DATA STRATEGIES TO MAXIMIZE YOUR FUNDRAISING EFFORTS

blog article

Apr 03, 2019

When you’re a nonprofit looking to strengthen your fundraising efforts, the entire process can seem overwhelming. After all, boosting fundraising campaigns typically takes a lot of effort. That’s why it’s important to break down the process into smaller pieces and focus first on yo...

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3 Easy Ways to Show Donor Love 3 EASY WAYS TO SHOW DONOR LOVE

blog article

Apr 03, 2019

Do you know the most important word in fundraising? If you don't, I'll give you a clue. I've used it three times already. It's "you" as in "you," the donor. Your donor is the reason you can do your good work. Yet many nonprofits fail in giving their donors this ki...

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The best email marketing platforms for nonprofits THE BEST EMAIL MARKETING PLATFORMS FOR NONPROFITS

blog article

Apr 03, 2019

Did you know that last year marked the 40th year businesses have been using email for marketing purposes? A lot has changed in those 40 years! Email marketing can be a great way to communicate with your donors throughout the year as well as support your ongoing online fundraising initiatives. While ...

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Is Your Fundraising Appeal Cluttered? That Won’t Do IS YOUR FUNDRAISING APPEAL CLUTTERED? THAT WON’T DO

blog article

Apr 02, 2019

Marie Kondo is the high priestess of tidying up. The essence of her method, which everybody’s heard of by now, is this: If a thing gives you joy, you keep it. If it doesn’t, you thank it and let it go. What does this have to do with fundraising appeals? Only everything. Try this: look th...

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4 Reasons Why Your Fundraiser Keeps Coming to Work 4 REASONS WHY YOUR FUNDRAISER KEEPS COMING TO WORK

blog article

Apr 02, 2019

My favorite band is Los Lobos. I’ve listened to their music since (gulp!) high school more than 30 years ago, and I’ve been to countless of their concerts. All five original members have played music together for more than 40 years. I’m telling you all this to get to the opening so...

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How to Fundraise, Netflix Style HOW TO FUNDRAISE, NETFLIX STYLE

blog article

Apr 02, 2019

Netflix has forever changed the way we watch our favorite shows and arguably, our general construct of television. Hulu, Amazon, and now Apple are all trying to replicate the Netflix model for their customers. What can nonprofits take away from Netflix’s business practices and incorporate into...

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The Only Nonprofit Site Migration Guide You Need THE ONLY NONPROFIT SITE MIGRATION GUIDE YOU NEED

blog article

Apr 02, 2019

I love working with nonprofits because they’re in a remarkable position to succeed with SEO. Your website is your lifeblood and whether you use it to rebrand your organization, communicate with the world, collect donations or spread more good, a proper website furthers your nonprofit’s m...

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Avoiding Month-End Stress: Survival Tips for Nonprofit Financial Management AVOIDING MONTH-END STRESS: SURVIVAL TIPS FOR NONPROFIT FINANCIAL MANAGEMENT

blog article

Apr 01, 2019

With limited resources, most nonprofit financial management teams are stretched thin. Every month-end, quarter-end, and year-end, the team is under enormous pressure to complete financial reporting while still keeping up with a myriad of other tasks. Technology should reduce this burden, but sometim...

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4 Strategies to Build Multichannel Donor Relationships 4 STRATEGIES TO BUILD MULTICHANNEL DONOR RELATIONSHIPS

blog article

Apr 01, 2019

The work you do is so impactful and meaningful, you have a fan club. Multichannel donors cheer for you and pitch in to help. They follow you on social media, donate to your cause, rally their Facebook friends, and participate in your events. In other words, they’re your 1 fans. We’r...

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How Gender, Race, and Ethnicity Affect Charitable Giving HOW GENDER, RACE, AND ETHNICITY AFFECT CHARITABLE GIVING

blog article

Apr 01, 2019

Do race and ethnicity affect women’s giving? A new report from the Women’s Philanthropy Institute provides insight into this question. Women Give 2019: Gender and Giving Across Communities of Color, examines giving by men and women across racial and ethnic groups. It combines this data w...

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3 Event Planning Steps You Can’t Afford to Skip 3 EVENT PLANNING STEPS YOU CAN’T AFFORD TO SKIP

blog article

Apr 01, 2019

Fundraising events are a nonprofit mainstay, but they take a lot of time, money, and effort to produce. Creating a solid plan before you launch your campaign, will help create an event that your guests will remember and won’t break your bank! What’s the first thing you need to decid...

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Monthly Giving: Think Long Term With a Little Short-Term Work MONTHLY GIVING: THINK LONG TERM WITH A LITTLE SHORT-TERM WORK

blog article

Apr 01, 2019

A received a very excited call from a client: “We got several monthly donors from the tick box on the special appeal! But how do I now report this? Our finance folks want to attribute this for the calendar year only. Help?” I congratulated her and then advised her that even though t...

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How to Leverage Humor in Your Nonprofit’s Marketing HOW TO LEVERAGE HUMOR IN YOUR NONPROFIT’S MARKETING

blog article

Apr 01, 2019

Humor in nonprofit marketing can be a tricky thing. While consumer-facing businesses often employ it as a marketing slant, it can feel difficult and sometimes, inappropriate to use it as a nonprofit. After all, your work tends to be pretty serious. With the right strategy, however, humor can no...

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Time to Brainstorm a Revised Nonprofit Mission Statement TIME TO BRAINSTORM A REVISED NONPROFIT MISSION STATEMENT

blog article

Apr 01, 2019

Everything you do emanates from the WHY and WHAT of your existence. Your mission! And both the why and what are important, because if folks don’t understand why you exist it’s difficult to inspire them with what you are doing. The mission statement answers the question: What would h...

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Top Nonprofit Influencers to Start Following Today TOP NONPROFIT INFLUENCERS TO START FOLLOWING TODAY

blog article

Mar 31, 2019

In recent years, organizations around the world have been using “influencers”  fitness gurus, beauty bloggers, fashionistas and others to supercharge your fundraising. Influencers usually endorse products from lipsticks to cars – by sharing about them on their social medi...

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Salesforce Donor Management: 4 Best Practices for Your Cause SALESFORCE DONOR MANAGEMENT: 4 BEST PRACTICES FOR YOUR CAUSE

blog article

Mar 29, 2019

If your nonprofit is one of the tens of thousands currently using Salesforce as your CRM platform, how do you know that you're getting the most from your Salesforce donor management? Salesforce donor management software is completely customizable. This means that once it's set up accord...

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M+R M+R'S SURPRISING ANALYSIS OF 2018 GIVING

blog article

Mar 29, 2019

Editor's note: Each year in the spring, the cause digital marketing firm M+R publishes its famous benchmark studies on U.S. nonprofit online fundraising and marketing trends. Sign up to get their free Benchmark Study later this month. This article, originally published here, is a preview of thei...

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Best Practices for Nonprofits Requesting Corporate Funding BEST PRACTICES FOR NONPROFITS REQUESTING CORPORATE FUNDING

blog article

Mar 29, 2019

Corporate sponsorship is an effective strategy for fundraising. In 2018 alone, corporate sponsorship generated a record $24.8 billion. Nonprofit professionals, however, sometimes hesitate to seek corporate funding. Much of this aversion stems from unfamiliarity with the process. If you think co...

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Make Effective Internal Communications a Priority MAKE EFFECTIVE INTERNAL COMMUNICATIONS A PRIORITY

blog article

Mar 29, 2019

Have you ever given thought to your nonprofit’s internal communications? Every day, you communicate several times to a variety of people within your organization, using various communication methods. Are these communications effective? Do you reach the internal audience that you intend to enga...

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5 Things You Missed During AI for Good Week 5 THINGS YOU MISSED DURING AI FOR GOOD WEEK

blog article

Mar 28, 2019

Artificial intelligence might not be top of mind for a lot of nonprofits, but there's no denying its potential. Machine-learning algorithms could help you raise more money, draft marketing content for donors, predict data for better program management and automate boring tasks. That's w...

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4 Questions Nonprofits Need to Answer 4 QUESTIONS NONPROFITS NEED TO ANSWER

blog article

Mar 28, 2019

Typically, engagements with my clients in the nonprofit sector follow a similar pattern. I recommend some sort of formative research at the beginning in order to inform the messages, strategies, and tactics we’ll use to help them reach their goals. Then I’ll suggest evaluative research d...

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Volunteer Engagement Means Setting Expectations Upfront VOLUNTEER ENGAGEMENT MEANS SETTING EXPECTATIONS UPFRONT

blog article

Mar 28, 2019

I was talking the other day with a client who was trying to rewire their annual fundraising campaign. They were putting together a prospect list, deciding whom to ask to serve on the campaign committee. First, we discussed what databases or other resources they had at hand to search for bringing mem...

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Turnover Troubles TURNOVER TROUBLES

blog article

Mar 28, 2019

It’s no secret that turnover is a known evil for many social good organizations. What may be less obvious are the reasons why. Maybe you’ve seen the situation first hand – an incredibly passionate individual decides to make a difference and shifts their career to the nonprofit sect...

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Adding a Personal Touch to Fundraising ADDING A PERSONAL TOUCH TO FUNDRAISING

blog article

Mar 28, 2019

Let’s face it, there are seemingly a million non-profits and charities out there doing amazing work. It can be difficult for donors to decide which organizations they want to support. How can you make your organization stand out from the rest and get a donation from someone not necessarily tot...

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The Impact of Performance Media on Fundraising THE IMPACT OF PERFORMANCE MEDIA ON FUNDRAISING

blog article

Mar 28, 2019

Nonprofit organizations are spending more money in digital than ever before, whether to raise money from individual donors, recruit special event participants, increase brand awareness or support mission programs and services. The industry is so eager to crown digital as a catalyst for its success t...

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Is a Capital Campaign a Good Idea for Your Organization IS A CAPITAL CAMPAIGN A GOOD IDEA FOR YOUR ORGANIZATION

blog article

Mar 28, 2019

Your space is cramped. You have two desks jammed in a room the size of a janitorial closet. There is nowhere to meet clients or donors that presents a professional face of the organization. Someone just gifted your nonprofit a piece of property upon which you could build a brand-new facility with al...

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4 Ways Your Peer-to-Peer Fundraising Software Should Help Your Staffers Do Their Jobs 4 WAYS YOUR PEER-TO-PEER FUNDRAISING SOFTWARE SHOULD HELP YOUR STAFFERS DO THEIR JOBS

blog article

Mar 28, 2019

When your nonprofit is running peer-to-peer fundraising campaigns, you often focus on the campaign theme, the communications, and the fundraising goals. But, do you consider how easy it is for your staff members to get their jobs done in support of your campaign? If you don’t already have...

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The Role of the Nonprofit Board in Financial Oversight THE ROLE OF THE NONPROFIT BOARD IN FINANCIAL OVERSIGHT

blog article

Mar 28, 2019

As a nonprofit and resource provider to nonprofits, we understand the need for dependable and afforadable services to help us power our mission. That’s why we’re proud to partner with Jitasa, longtime Mission Capital business member and the largest national accounting and bookeeping serv...

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Charitable Sector Age Outs: Boomers and Gen Xers Ready for Battle CHARITABLE SECTOR AGE OUTS: BOOMERS AND GEN XERS READY FOR BATTLE

blog article

Mar 27, 2019

The saying, “age ain’t nothing but a number,” is true particularly when it comes to the challenges that Gen Xers and Baby Boomers face in what continues to be a candidate-driven market. Pew Research Center confirms that 85% of Gen Xers and 67% of Baby Boomers continue to keep pace ...

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Tips for Engaging Major Donors TIPS FOR ENGAGING MAJOR DONORS

blog article

Mar 27, 2019

Most nonprofits receive the majority of their funding from major donors. Engaging major donors is a must. These donors want to have a connection and make an impact with your organization. How your nonprofit creates engagement with major gift prospects and current donors can make a huge difference in...

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Lone Wolf Marketing: How to Survive as a Solo Marketer in Small Nonprofits LONE WOLF MARKETING: HOW TO SURVIVE AS A SOLO MARKETER IN SMALL NONPROFITS

blog article

Mar 27, 2019

Marketing, party of one? At small nonprofits, it’s not uncommon for there to be one staff member who wrangles all of the marketing and communications. And while you get a lot done, it can feel a little isolating when you don’t have other like-minded folks to talk strategy and share the l...

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How To Track Grant Funding in QuickBooks Online HOW TO TRACK GRANT FUNDING IN QUICKBOOKS ONLINE

blog article

Mar 27, 2019

Not every nonprofit organization receives grants, but those that do know how difficult it can be to keep track of these funds. Restricted funds can only be spent on specific programs or projects, so it’s crucial to know exactly where those funds are going. It’s also important to know how...

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5 Top Salesforce Apps and Integrations for Nonprofits 5 TOP SALESFORCE APPS AND INTEGRATIONS FOR NONPROFITS

blog article

Mar 27, 2019

One of the reasons that Salesforce is the world's leading CRM is that it is incredibly customizable. With an extensive number of Salesforce apps and integrations available, you can ensure you get the most out of your CRM. The one downside to having so many different apps and integrations availab...

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3 Ways Nonprofits Can Use Einstein Analytics to Increase Efficiencies 3 WAYS NONPROFITS CAN USE EINSTEIN ANALYTICS TO INCREASE EFFICIENCIES

blog article

Mar 27, 2019

You’ve probably heard a lot about Salesforce Einstein during AI for Good week! If not, here’s a quick recap. Salesforce Einstein is the latest technology from Salesforce that incorporates AI features and capabilities which enables users to make data-driven decisions whilst saving huge am...

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The Effects of Future Economic Impacts on Your Nonprofit THE EFFECTS OF FUTURE ECONOMIC IMPACTS ON YOUR NONPROFIT

blog article

Mar 27, 2019

The last federal government shutdown was the longest in recent U.S. history. Impacts of the shutdown extended far beyond the Federal Government to businesses and nonprofits, including those that do not receive direct federal funding. Understandably, the shutdown likely prompted many nonprofit leader...

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State of Women in the Nonprofit Workforce STATE OF WOMEN IN THE NONPROFIT WORKFORCE

blog article

Mar 27, 2019

Just in time for Women’s History Month, the Building Movement Project revisits data gathered from its 2016 survey Nonprofits, Leadership, and Race extrapolating and analyzing findings unique to women of color (WOC) in the non-profit sector. The resulting report, Race to Lead: Women of Color in...

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Four tools to help drive your nonprofit FOUR TOOLS TO HELP DRIVE YOUR NONPROFIT'S MISSION FORWARD

blog article

Mar 27, 2019

Google for Nonprofits started as a conversation about a volunteer program in an elevator in our New York office in 2010. Today, Google for Nonprofits has connected more than 200,000 nonprofits around the globe with Google products to help them run their organizations. We believe that technology...

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How Much Should You Spend On Digital Fundraising HOW MUCH SHOULD YOU SPEND ON DIGITAL FUNDRAISING

blog article

Mar 27, 2019

In 1995, Robert Metcalfe, the inventor of Ethernet, predicted that the Internet would collapse within a year. He was dead wrong. Today, approximately 3.8 billion people around the world have an e-mail address and 2.3 billion have a social media profile. In the wake of Hurricane Maria, a single viral...

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THE FUTURE OF SOCIAL MEDIA FOR NONPROFITS? HERE’S WHAT I THINK THE FUTURE OF SOCIAL MEDIA FOR NONPROFITS? HERE’S WHAT I THINK

blog article

Mar 26, 2019

I’ve been doing a ton of research and thinking about social media strategies for nonprofits, especially those of you without dedicated social media staff, ahead of the two new webinars I am teaching in April: Social Media Strategies for Nonprofits that Won’t Waste Your Time. What is most...

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The Benefits of Volunteer Tracking and Management THE BENEFITS OF VOLUNTEER TRACKING AND MANAGEMENT

blog article

Mar 26, 2019

One challenge that many nonprofits face today is the ability to capture and truly understand the time supporters are providing their organization. According to an IRS study, 85 percent of U.S. charities have little to no internal staff. Most organizations were run by volunteers in 2018. Nonprofits t...

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How to use direct mail to encourage online donations HOW TO USE DIRECT MAIL TO ENCOURAGE ONLINE DONATIONS

blog article

Mar 26, 2019

How many direct mail campaigns do you plan a year? One for year-end giving campaigns? One each quarter? No matter the number of mailings you send out a year, think of your offline direct mail campaigns as extensions of your digital channels. This holistic approach provides more giving opportuni...

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Why Nonprofits Should Use Google Tag Manager WHY NONPROFITS SHOULD USE GOOGLE TAG MANAGER

blog article

Mar 26, 2019

If it happens on your website, it can (almost) always be tracked. Most nonprofits we work with are already using Google Analytics, which is a powerful tool for understanding the behavior of your website visitors. But fewer have heard of Google Analytics' "big brother" in the conversion...

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How Artificial Intelligence Can Improve Your Nonprofit Fundraising Channels HOW ARTIFICIAL INTELLIGENCE CAN IMPROVE YOUR NONPROFIT FUNDRAISING CHANNELS

blog article

Mar 26, 2019

Big promises are being made about artificial intelligence and how it will impact our lives. Experts say artificial intelligence is slowly “edging” its way into daily life, but tectonic changes in transportation, the workplace and lifestyle have yet to pass. So, when will artificial intel...

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Why JustGiving dropping their fees is a mixed blessing WHY JUSTGIVING DROPPING THEIR FEES IS A MIXED BLESSING

blog article

Mar 26, 2019

We certainly live in interesting times. Today JustGiving announced that it is removing platform fees from all fundraising campaigns and charitable donations in the UK. This is surely a cause for celebration, right?  Well yes, absolutely. In the short term at least. The problem is that in the te...

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3 Ways to Educate Donors About Movement Building 3 WAYS TO EDUCATE DONORS ABOUT MOVEMENT BUILDING

blog article

Mar 26, 2019

At your most recent meeting with donors, you probably discussed the impact of your programs and perhaps even asked for commitments for the upcoming fiscal year. Did you also talk to them about funding the movement itself to ensure its future viability and success? So while it's common for nonpro...

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Create Your Own Fundraising App with AppPresser and GiveWP CREATE YOUR OWN FUNDRAISING APP WITH APPPRESSER AND GIVEWP

blog article

Mar 26, 2019

Modern nonprofits realize that mobile is incredibly important to connect with their audience. You probably know that more people access the internet on mobile than on desktop, but did you know that mobile apps are used even more? In fact, we spend more than 80% of our device time in apps.&...

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Why Nonprofits Need to Balance Truth and Hope WHY NONPROFITS NEED TO BALANCE TRUTH AND HOPE

blog article

Mar 25, 2019

One of the things I’ve been working on lately in my coaching practice with nonprofit leaders is finding the balance between truth and hope. This is because I think it’s much easier to create momentum for change if truth is laced with hope. And also because I believe we need a lot more of...

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Are You Caught in the Major Gift Chaos ARE YOU CAUGHT IN THE MAJOR GIFT CHAOS

blog article

Mar 25, 2019

When Richard and I are out talking to prospective clients, one of the questions they often ask us is, “For the clients you have worked with who were not successful, what was one of the contributing factors?” We love this question, because it allows us an opportunity right up front to tel...

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Nonprofits Using Artificial Intelligence NONPROFITS USING ARTIFICIAL INTELLIGENCE

blog article

Mar 25, 2019

There’s a lot of hype around AI in the news today, and while you may have heard bad news or science fiction, there is some good news, too: Machine learning and artificial intelligence (AI) are tools you can use to advance your nonprofit’s mission. What does that look like? Here...

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Hold these 4 Fundraising Truths to Be Self Evident HOLD THESE 4 FUNDRAISING TRUTHS TO BE SELF EVIDENT

blog article

Mar 25, 2019

I’ve created for you a little “Declaration of Fundraising Independence” to help you become a fruitful philanthropy facilitator from this day forward. This Declaration incorporates what I consider to be four essential fundraising truths — pre-conditions which must be met befor...

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How to Integrate Direct Mail Appeals With Your Online Fundraising HOW TO INTEGRATE DIRECT MAIL APPEALS WITH YOUR ONLINE FUNDRAISING

blog article

Mar 25, 2019

Recently, the United States Post Office increased their postage prices by 10% and the postage cost of marketing mail by 2.5%. That pushes the price of stamps from 50 to 55 cents. It may not seem huge, but for nonprofits that send a lot of direct mail appeals it adds up quickly. This increase po...

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3 Fundraising Myths Debunked 3 FUNDRAISING MYTHS DEBUNKED

blog article

Mar 25, 2019

Myths are inspiring stories of gods and goddesses. They can also be widely held, but false, beliefs or ideas. But they’re compelling because they’ve been passed along as fact by so many people for so long. Some have even made their way into the world of nonprofit fundraising and run the ...

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Women in Philanthropy Profile WOMEN IN PHILANTHROPY PROFILE

blog article

Mar 22, 2019

Our Women in Philanthropy series continues with a Q&A with Founder and Executive Director, Lois Bennett, from Network for Good customer, Feeding Hands. Located in Somerville, New Jersey, Feeding Hands engages individuals, businesses, and churches in addressing the issue of poverty. With a staff ...

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16 Effective Nonprofit Fundraising Event Ideas To Inspire Your Event Strategy 16 EFFECTIVE NONPROFIT FUNDRAISING EVENT IDEAS TO INSPIRE YOUR EVENT STRATEGY

blog article

Mar 22, 2019

Our world is increasingly driven by experiences. In addition to raising funds, events have evolved into strategic tools that nonprofits can use to create inspiring experiences, connect to their supporters, and build their brands. The future is going to be all about moments. Using event marketing to ...

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3 Ways to Use Fundraising Data to Drive Campaign Success 3 WAYS TO USE FUNDRAISING DATA TO DRIVE CAMPAIGN SUCCESS

blog article

Mar 22, 2019

This post is part of a series covering the topic of donor insights. Here, we review tips for making the most of your donor database. To continue learning about how to leverage donor data to raise more money, we recommend what to read next at the close of the post below. One of the biggest benef...

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5 Essential Qualities of Successful Major Gift Officers 5 ESSENTIAL QUALITIES OF SUCCESSFUL MAJOR GIFT OFFICERS

blog article

Mar 22, 2019

Major gifts likely make up a large portion of your nonprofit’s fundraising revenue. In fact,  as of 2015, over 53% of nonprofits considered major gifts to be absolutely vital to their fundraising strategy. Fostering large donor relationships and learning the art of asking for major gifts ...

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How Your Donors Can Help You HOW YOUR DONORS CAN HELP YOU

blog article

Mar 22, 2019

Some of the smartest things I do are accidents. I was planning a trip to visit current and potential donors. I sent out the dates that I was available. Two of the people on the list a current donor and a potential donor responded at the same time. They both said, “I can meet you at 10:00 on Th...

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4 Ways to Improve Salary Equity At Your Nonprofit 4 WAYS TO IMPROVE SALARY EQUITY AT YOUR NONPROFIT

blog article

Mar 21, 2019

According to Bloomerang’s recent research of over 1100 people working in the nonprofit sector, women make less than men, in every level of experience, whether they have one year of experience, or twenty years of experience. This is true across the larger sector. Not only are women paid less, b...

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Charting a New Course for a Funder Collaborative CHARTING A NEW COURSE FOR A FUNDER COLLABORATIVE

blog article

Mar 21, 2019

In 2014, the David and Lucile Packard Foundation and the J.B. and M.K. Pritzker Family Foundation assembled 12 of the country’s leading funders focused on early childhood development into a new collaborative. We set sail on our journey with a lofty goal: to move beyond our separate, funder-by-...

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8 Online Social Fundraising Best Practices for Nonprofits 8 ONLINE SOCIAL FUNDRAISING BEST PRACTICES FOR NONPROFITS

blog article

Mar 21, 2019

It’s hard to deny that social media has forever created a fundamental shift in the way we engage with each other. And this applies to nonprofits in a big way. That’s why when nonprofits encourage the act of social fundraising, they not only empower supporters to share their love of the c...

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STORYTELLING FOR NONPROFITS: THE CONNECTION PLOT STORYTELLING FOR NONPROFITS: THE CONNECTION PLOT

blog article

Mar 20, 2019

We’re wrapping up our Storytelling Series based on the marketing book, Made to Stick (Amazon link) by Chip Heath and Dan Heath today. We have broken down the Challenge Plot and the Creativity Plot and how nonprofits can use them in their stories. Of the three different story plots, this o...

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Your 4-Step Recipe for Donor Prospecting Success YOUR 4-STEP RECIPE FOR DONOR PROSPECTING SUCCESS

blog article

Mar 20, 2019

Prospect researchers are up to their ears in data and usually with requests. Responding to individual needs probably occupies most of your day but reacting to requests is not the best way to spend your time. To have the biggest impact on your organization, you’ve got to turn the tables and sta...

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Why You Need to Broaden Your Organization’s Funding Horizons WHY YOU NEED TO BROADEN YOUR ORGANIZATION’S FUNDING HORIZONS

blog article

Mar 20, 2019

For all the attention paid to how nonprofits raise funds, there is very little public understanding about the practice of fundraising and the various income streams nonprofits rely on. There are widespread notions that fundraising is a necessary evil, or that dollars spent on fundraising are being d...

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Generous Donors Continue to Grow Philanthropy GENEROUS DONORS CONTINUE TO GROW PHILANTHROPY

blog article

Mar 20, 2019

In our last Charitable Giving Report, we entered 2018 with a first look at answers to heady questions swirling around the sector. How was philanthropy affected by the tumult surrounding us? We knew then that the many shakeups of widening political rifts, natural disasters, and increased civic engage...

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100 Donor Survey Questions for Your Nonprofit 100 DONOR SURVEY QUESTIONS FOR YOUR NONPROFIT

blog article

Mar 20, 2019

Surveys stand among the strongest tools at your disposal because they can arm your nonprofit with actionable insights based on precise data from your donors. If done correctly, it only takes a few quick questions to: However, you only get a brief moment of someone’s time when they take yo...

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Why Your Website is the Best Place for Online Event Registration WHY YOUR WEBSITE IS THE BEST PLACE FOR ONLINE EVENT REGISTRATION

blog article

Mar 20, 2019

Is your nonprofit website ready for a party? How about an upcoming fundraiser, community gathering or a free workshop? If your organization sends people away from your website to complete online event registration, you could be making your process more difficult than it has to be. There’s...

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Why Nonprofit Management Should Think Twice Before Posting on Social Media WHY NONPROFIT MANAGEMENT SHOULD THINK TWICE BEFORE POSTING ON SOCIAL MEDIA

blog article

Mar 20, 2019

In this article, we’ll review what happened when the ED commented on a major donor’s Facebook post and the aftermath that followed. Then, we’ll explore ways you and your organization can prevent this kind of situation. In November of 2018, (former) Executive Director of the Grand F...

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5 Tips to Make the Most Out of Your Donor Data 5 TIPS TO MAKE THE MOST OUT OF YOUR DONOR DATA

blog article

Mar 20, 2019

Your nonprofit understands the value of a personalized approach when it comes to communicating with donors. When its collects and uses donor data effectively, it's able to tailor its outreach strategy to individual donors and strengthen its relationships with them. Your data becomes especia...

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The Give (by donors) and Take (by taxes) of Nonprofit Funds THE GIVE (BY DONORS) AND TAKE (BY TAXES) OF NONPROFIT FUNDS

blog article

Mar 20, 2019

The mere words “tax policy” may put some people to sleep, but small changes quickly add up to big impact on nonprofits’ bottom lines. Changes to income taxes can significantly influence charitable giving, leading to more or less. Changes to sales and property taxes can impact an or...

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8 ways your supporters can use livestream fundraising and get more donations 8 WAYS YOUR SUPPORTERS CAN USE LIVESTREAM FUNDRAISING AND GET MORE DONATIONS

blog article

Mar 20, 2019

The most common question we’re asked about DonorDrive’s Live Fundraising™ is: “We’re not going to start a gaming marathon, so how else can our fundraisers use livestream fundraising?” Streamers can broadcast anything and while they do it they can be actively fundr...

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You May Love Your Jargon, But Your Donor’s Don’t YOU MAY LOVE YOUR JARGON, BUT YOUR DONOR’S DON’T

blog article

Mar 19, 2019

Nonprofit organizations love their jargon, don’t they? But guess what? Your donors don’t love it as much as you do because it’s boring and they may not understand what you’re trying to say. I think people use jargon because it’s an insider language and it makes the...

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Why and How Rituals Build Resilience in the Nonprofit Workplace WHY AND HOW RITUALS BUILD RESILIENCE IN THE NONPROFIT WORKPLACE

blog article

Mar 19, 2019

Last week I presented a session at the  Nonprofit Technology Conference called “Activating A Culture of Resilience for Sustainable Impact,” with fellow NTEN board members, Ananda Leeke & Meico Whitlock as well as Carrie Rice. We each tackled a different aspect of resilience.&nbs...

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Nonprofit Event Registration: 7 Tips to Maximize Efficiency NONPROFIT EVENT REGISTRATION: 7 TIPS TO MAXIMIZE EFFICIENCY

blog article

Mar 19, 2019

When your nonprofit hosts an event, it’s a whole-team effort. Everyone on your nonprofit’s staff, from your fundraisers to your marketers and development team, are involved in the project. Your events are an important part of your fundraising season as well as an opportunity to meet your...

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Have a Fundraising Plan, Work the Plan, Improve the Plan HAVE A FUNDRAISING PLAN, WORK THE PLAN, IMPROVE THE PLAN

blog article

Mar 19, 2019

Ever since passage of the 2017 federal tax law, with its potential threats to charitable giving among middle-income households (and even among very wealthy households, due to the doubling of the estate tax exemption), nonprofits have asked us—again and again—“What should we do? How...

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Giving Is Not Like Investing GIVING IS NOT LIKE INVESTING

blog article

Mar 19, 2019

This post, which originally appeared on Giving Compass, is excerpted and adapted from Giving Done Right: Effective Philanthropy and Making Every Dollar Count, the forthcoming book from CEP President Phil Buchanan, to be published April 16 by Public Affairs/Hachette. I remember sitting in a second-ye...

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3 Ways to Use Your Form 990 as a Marketing Tool 3 WAYS TO USE YOUR FORM 990 AS A MARKETING TOOL

blog article

Mar 19, 2019

Nonprofit leaders don’t usually like to talk about the Form 990. Every time I bring it up and my eyes light up, their smiles turn down and a sick look comes over their face. I completely understand. It’s a tedious form with dozens of confusing schedules, half of which aren’t applic...

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5 TRUTHS ABOUT CONTENT MARKETING CAMPAIGNS THAT NONPROFITS SHOULDN’T IGNORE 5 TRUTHS ABOUT CONTENT MARKETING CAMPAIGNS THAT NONPROFITS SHOULDN’T IGNORE

blog article

Mar 19, 2019

As I watch nonprofits embracing content marketing as a strategy, I see a few places where they just aren’t quite getting it right. I think that’s because they are ignoring five truths about successful content marketing. Content is just content. What makes something content marketing...

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5 Critical Reasons Why Your Nonprofit Needs a Marketing Plan 5 CRITICAL REASONS WHY YOUR NONPROFIT NEEDS A MARKETING PLAN

blog article

Mar 19, 2019

Recently I spoke with a woman who wanted to increase awareness of her nonprofit. “Sara” spoke with passion about all the good work her organization does, but complained that no one knows about them. Sara mentioned several ideas she wants to implement to promote her nonprofit, and I ...

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Building a Cloud-First Future for NGOs Around the World BUILDING A CLOUD-FIRST FUTURE FOR NGOS AROUND THE WORLD

blog article

Mar 19, 2019

As the world migrates its IT operations to the cloud, the nonprofit sector stands to benefit significantly from this foundational shift in the way we use technology. Allowing nonprofits to do more with the resources available to them is just one benefit of the cloud. The other is the ability to acce...

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Why is Technology Important for a Nonprofit WHY IS TECHNOLOGY IMPORTANT FOR A NONPROFIT

blog article

Mar 19, 2019

In our increasingly connected world, sometimes it’s easy to take for granted all that technology can do for your organization. Let’s take a step back and break down what different technology can help accomplish: Social media is critical in promoting your nonprofit’s mission to...

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Nonprofit Tax Compliance: Three Things You Need to Know NONPROFIT TAX COMPLIANCE: THREE THINGS YOU NEED TO KNOW

blog article

Mar 19, 2019

You’ve been so busy with your regular programming that when you get the calendar reminder telling you to do your organization’s taxes, all you do is sigh and press “Remind me later”. I’ll do it next week, you promise yourself. However, as a tax professional, I know that...

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An Outside Perspective Can Help Your Nonprofit Succeed AN OUTSIDE PERSPECTIVE CAN HELP YOUR NONPROFIT SUCCEED

blog article

Mar 19, 2019

After what seemed like weeks of rain, Sunday was a beautiful day. The sun was out! As I was driving, I reached for my sunglasses to combat the glare. Wow! What a difference. I realized that it was the first time I had worn new prescription sunglasses while driving. Not only were my eyes not und...

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Giving Donors and Funders Context for Your Platinum Metrics GIVING DONORS AND FUNDERS CONTEXT FOR YOUR PLATINUM METRICS

blog article

Mar 19, 2019

We recently launched our 2019 Seals of Transparency on GuideStar. This year, we’ve added new features to the Platinum Seal to help donors and funders better understand the metrics shared by nonprofits. Before we launched the 2019 Seals, we asked nonprofits to share at least one metric fro...

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A Checklist for Nonprofits Starting a Major Gift Program A CHECKLIST FOR NONPROFITS STARTING A MAJOR GIFT PROGRAM

blog article

Mar 18, 2019

It is always amazing to me to hear managers and leaders who want to start or rebuild a major gift program say, “We will just hire some major gift officers and get going,” or something like that. It’s as if this MGO will arrive on the scene and suddenly, money will be pouring into t...

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How Can You Calculate If Your Monthly Donor Program Is Growing HOW CAN YOU CALCULATE IF YOUR MONTHLY DONOR PROGRAM IS GROWING

blog article

Mar 18, 2019

People ask me this question a lot: “My monthly donors only make up 3 percent (or fill in another percentage) of my donors. Is that good? What’s the percentage I should strive for?” The answer is: “It depends!” Let’s look at a few different scenarios: If you h...

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Why You Need to Modernize Your Recurring Giving Program WHY YOU NEED TO MODERNIZE YOUR RECURRING GIVING PROGRAM

blog article

Mar 18, 2019

A modern donor experience can make it easier for your nonprofit to attract new supporters, from one-time donors to monthly recurring donors and beyond. This is especially relevant given the expectations people have with modern platforms like Amazon, for example, where they can complete a transaction...

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Nonprofit Bylaws Made Easy: Tips and Best Practices NONPROFIT BYLAWS MADE EASY: TIPS AND BEST PRACTICES

blog article

Mar 18, 2019

The nonprofit sector serves the public interest and plays an essential role in our economies. Working hard to strengthen communities and address a variety of issues and challenges, nonprofits enrich our lives in a variety of ways. They benefit our society in fields such as religion, science, economy...

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5 Tips to Write a Captivating Crowdfunding Description 5 TIPS TO WRITE A CAPTIVATING CROWDFUNDING DESCRIPTION

blog article

Mar 18, 2019

Whether you work for a small staff or you’re a bigger nonprofit with a clever new idea, crowdfunding can help you put your plans in motion. Crowdfunding platforms such as Kickstarter and Go Fund Me have shown great potential in terms of helping ambitious teams bring their visions to fruition.&...

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How to Use Neuroscience to Become a Strategic Nonprofit Leader HOW TO USE NEUROSCIENCE TO BECOME A STRATEGIC NONPROFIT LEADER

blog article

Mar 18, 2019

In Part 1 of this two-part series I began to talk about how neuroscience can help leaders be more effective and strategic in today’s economy. Above all else, we discussed the need to think about what people are thinking, not just observe what they’re doing. This holds true for yourself a...

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When Saying No Can Be Almost as Helpful as Saying Yes WHEN SAYING NO CAN BE ALMOST AS HELPFUL AS SAYING YES

blog article

Mar 18, 2019

Every nonprofit loves to hear that it received a grant or a donation. Likewise, every nonprofit hates to hear that it missed out on an opportunity for funding. Sometimes as funders, we get caught up in the day-to-day hustle and bustle of our philanthropy, and we lose track of things. Keeping tr...

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Stewardship Success: Donor Relations that Create Donor Retention STEWARDSHIP SUCCESS: DONOR RELATIONS THAT CREATE DONOR RETENTION

blog article

Mar 18, 2019

In order for any organization or project to be truly successful, it is critical to have buy-in from the community. Generous civic groups, businesses, individuals, and foundations are the cornerstone of any healthy and sustainable nonprofit. Keeping those generous donors engaged is one of major keys ...

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How One Nonprofit Saves Time and Money with Help Desk Services HOW ONE NONPROFIT SAVES TIME AND MONEY WITH HELP DESK SERVICES

blog article

Mar 15, 2019

In a small village up the Hudson River in New York, one small nonprofit is making a difference in the lives of local residents. Founded in 2003, Chiku Awali African Dance, Arts, & Culture of Rockland County is dedicated to fostering knowledge of African culture particularly African dance and mus...

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Finding the Right Nonprofit Employer or Volunteer Opportunity FINDING THE RIGHT NONPROFIT EMPLOYER OR VOLUNTEER OPPORTUNITY

blog article

Mar 15, 2019

Whether it’s as an employee or a volunteer, working for a nonprofit can be rewarding in many ways. But how do you sift through the thousands of nonprofits that cover hundreds of cause areas to find the right fit for you? Though there are many search engines and employment websites out there, G...

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4 Ways to Show Genuine Gratitude 4 WAYS TO SHOW GENUINE GRATITUDE

blog article

Mar 15, 2019

Thankfulness strengthens relationships, and it’s one of the most important and impactful types of donor communication. Demonstrating your appreciation shows that you value your donors and count them as an essential part of your team. Sending tailored thank you messages creates goodwill and mak...

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3 Ways to Uncover Major Gift Donors 3 WAYS TO UNCOVER MAJOR GIFT DONORS

blog article

Mar 15, 2019

Whether you’re in the early stages of launching a capital campaign, planning an event, or just trying to hit your annual fundraising target, major gift donations are a must! This begs the question is every nonprofit focused on major gifts in the same way? It doesn’t appear so. In a ...

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7 Nonprofit Management Tips to Develop Your Career 7 NONPROFIT MANAGEMENT TIPS TO DEVELOP YOUR CAREER

blog article

Mar 15, 2019

There are few structured career paths in the nonprofit industry. In fact, 67 percent of nonprofits have no talent acquisition strategy and 56 percent say they have no plan to change how they source for talent. But as the sector grows there are more and more opportunities to contribute to social impa...

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Is a Nonprofit Career in Your Future IS A NONPROFIT CAREER IN YOUR FUTURE

blog article

Mar 15, 2019

I have been writing articles and blogs for many years. I love to promote having a nonprofit career and to share information with others. The by-product of writing is the variety of questions asked of me in a given month. These questions represent a wide range of topics. One general theme that is typ...

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5 Ways Nonprofits Can Use Financials to Increase Transparency 5 WAYS NONPROFITS CAN USE FINANCIALS TO INCREASE TRANSPARENCY

blog article

Mar 15, 2019

Even if you’re not the one in your household who pays the electric bill, checks your bank statements, or transfers the money into savings, you are still invested in the financial health of your family. How money is spent affects you and you’re therefore conscious of the financial impact ...

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10 Ways You Can Help Your Nonprofit BalanceForBetter 10 WAYS YOU CAN HELP YOUR NONPROFIT BALANCEFORBETTER

blog article

Mar 15, 2019

Last Friday, the world took to the streets to celebrate International Women's Day, a day marked by celebration, encouragement and necessary conversations about gender differences in the workplace. But it doesn't end here. The theme of International Women's Day is to BalanceForBetter and ...

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Your 5 “Must Know” Takeaways from the 4th Quarter 2018 FEP Report YOUR 5 “MUST KNOW” TAKEAWAYS FROM THE 4TH QUARTER 2018 FEP REPORT

blog article

Mar 14, 2019

The recently released Fundraising Effectiveness Project Report summarizing the fourth quarter of 2018 provides numerous insights, that not only put the full year of 2018 into perspective, but also sheds insight into what 2019 should bring for the fundraising profession. The Fundraising Effectiv...

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10 Things Nonprofits Should Consider 10 THINGS NONPROFITS SHOULD CONSIDER

blog article

Mar 14, 2019

It’s hard to know if you’re doing everything you can to maximize your online marketing efforts. Let’s start with these 10 ideas to cover the basics. You have a very finite amount of time to prove why someone should remain on your website. People are easily distracted. In a mat...

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9 Ways to Improve Your Next Peer-to-Peer Fundraising Campaign 9 WAYS TO IMPROVE YOUR NEXT PEER-TO-PEER FUNDRAISING CAMPAIGN

blog article

Mar 14, 2019

Peer-to-peer campaigns and events are such an effective way to extend your fundraising reach that many nonprofits today consider them a key part of the fundraising mix. But, what do you do if your peer-to-peer fundraising results aren’t what they used to be, or aren’t as remarkable as yo...

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Matching Gifts: 4 Tips for Mastering 2-for-1 Fundraising MATCHING GIFTS: 4 TIPS FOR MASTERING 2-FOR-1 FUNDRAISING

blog article

Mar 14, 2019

Imagine this: You’re standing at a vending machine. You’re hungry, but you only have one dollar bill. You select the bag of chips that looks the fullest from where you stand on the other side of the glass. You smooth out your dollar and insert it into the machine. Then, something so fort...

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Use chatbots to strengthen relationships with your nonprofit USE CHATBOTS TO STRENGTHEN RELATIONSHIPS WITH YOUR NONPROFIT

blog article

Mar 13, 2019

This is the moment in time that folks in science fiction have been writing about for years: the bots aren’t coming, they’re here. Chatbots are huge already. What chatbots do is they allow us to engage conversationally through code. You’ve likely seen a chatbot if you’ve ...

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Nonprofit Roundup NONPROFIT ROUNDUP

blog article

Mar 13, 2019

We’re proud to help our nonprofit accounting clients create good! Click through the links below to learn more about the organizations we serve - and find out what you can do to make a difference too. Are you a dynamic and self-directed leader? Do you have a proven track record of achieving goa...

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How to Use Personalized Marketing to Reach and Activate Donors HOW TO USE PERSONALIZED MARKETING TO REACH AND ACTIVATE DONORS

blog article

Mar 13, 2019

The days of mass communications are over. Today, people expect a more personalized marketing approach. Consider your own experience—for instance, when you get recommendations from Amazon or other online shopping websites based on your browsing or shopping history. Customized marketing can...

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How to Write Website Content for a New Nonprofit Program HOW TO WRITE WEBSITE CONTENT FOR A NEW NONPROFIT PROGRAM

blog article

Mar 13, 2019

When I’m working with a client to launch a new website, one of the more difficult copywriting tasks tends to be coming up with a full page of content for a new program or service. You can definitely do better than a single line saying, “Coming Soon!” In this post, I’ll break ...

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Looking Beyond Leadership: Why Funders Should Support Grantees’ Entire Staff LOOKING BEYOND LEADERSHIP: WHY FUNDERS SHOULD SUPPORT GRANTEES’ ENTIRE STAFF

blog article

Mar 13, 2019

There is a vast chasm between the perspectives of foundation and nonprofit leaders when it comes to the state of investing in the people who make up grantee organizations. The Center for Effective Philanthropy’s Strengthening Grantees study compares how foundation and nonprofit leaders ra...

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STORYTELLING FOR NONPROFITS: THE CREATIVITY PLOT STORYTELLING FOR NONPROFITS: THE CREATIVITY PLOT

blog article

Mar 13, 2019

Welcome back to our Storytelling Series based on the marketing book, Made to Stick by Chip Heath and Dan Heath. Last week we looked at the Challenge Plot which is similar to a lot of Hollywood movies hero faces adversity and triumphs in the end! Creativity stories create those big “Aha!&r...

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How Philanthropy Can Catalyze Private Investment in Opportunity Zones HOW PHILANTHROPY CAN CATALYZE PRIVATE INVESTMENT IN OPPORTUNITY ZONES

blog article

Mar 13, 2019

The U.S. Department of the Treasury expects Opportunity Zones to unlock well over $100 billion in private investment in low-wealth communities across the United States. The tax incentive, which became law as part of the 2017 Tax Cuts and Jobs Act, seeks to encourage patient capital investments in mo...

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3 Tips for Building Better Donor Relationships 3 TIPS FOR BUILDING BETTER DONOR RELATIONSHIPS

blog article

Mar 13, 2019

Through the introduction of text-to-give, social media fundraising, and online giving, combined with the chance to reach thousands of your targeted demographic with $20 in Facebook ads, people wonder if the time-consuming efforts of getting to “Know-thy-donor” and relationship building a...

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Tailor Your Communications for Greater Engagement TAILOR YOUR COMMUNICATIONS FOR GREATER ENGAGEMENT

blog article

Mar 13, 2019

The content of your messages isn’t the only way to tailor your communications to each donor. You can also customize the way you communicate and the methods you use. The more you tailor your communication, the more you supporters will welcome your messages. The style of your communications...

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2019 Fundraising Trends—And How to Take Advantage of Them 2019 FUNDRAISING TRENDS—AND HOW TO TAKE ADVANTAGE OF THEM

blog article

Mar 13, 2019

I view January and February as a test run of sorts, before we really embark on a new year and new resolutions. This may feel especially true as we’re still figuring out what happened in 2018. Last year we saw lower year-end fundraising results. We saw a decline in the number of donors who give...

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How to Turn a Birthday Party into a Nonprofit Fundraiser HOW TO TURN A BIRTHDAY PARTY INTO A NONPROFIT FUNDRAISER

blog article

Mar 13, 2019

Live Out Loud is a nonprofit that nurtures and empowers LGBTQ youth to build a successful future. One of the nonprofit’s board members decided to turn his birthday party into a fundraiser, and raised nearly $1,200 with DipJar! In lieu of gifts, guests were asked to make a $25 donation as ...

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3 Steps to Make Your Nonprofit More Data-Driven 3 STEPS TO MAKE YOUR NONPROFIT MORE DATA-DRIVEN

blog article

Mar 13, 2019

Data is the key to success for any organization, for profit or nonprofit, that wants to go from the abstract realm of “I think” to the concrete world of “I know.” Instead of relying on guesses or a go-with-your-gut mentality, data can arm you to plot a course of action that y...

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Direct Mail For Nonprofits – The Number One Thing To Consider Before Sending Your Next Campaign DIRECT MAIL FOR NONPROFITS – THE NUMBER ONE THING TO CONSIDER BEFORE SENDING YOUR NEXT CAMPAIGN

blog article

Mar 13, 2019

What’s the number one question to answer when creating a direct mail appeal for your nonprofit? If you’ve answered, ‘who is going to be featured in the letter’, sorry, think again. If your answer is ‘when to mail your next appeal letter’, think again. If you&...

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5 CREATIVE EXAMPLES OF NONPROFIT INSTAGRAM STORIES THAT ENGAGE SUPPORTERS 5 CREATIVE EXAMPLES OF NONPROFIT INSTAGRAM STORIES THAT ENGAGE SUPPORTERS

blog article

Mar 12, 2019

Instagram Stories create an extra layer of visibility for your nonprofit – whenever you want that visibility. Like Snapchat and Messenger Stories, Instagram Stories last for 24 hours. And like Snapchat, stories are told in a series of pictures and videos. Users who’ve published...

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9 Tips for Surviving Your Next Nonprofit Conference 9 TIPS FOR SURVIVING YOUR NEXT NONPROFIT CONFERENCE

blog article

Mar 12, 2019

Have an upcoming conference scheduled? We got you covered! Here are some tips to help you make the most out of the experience. In case you missed it; check out the top nonprofit conferences of 2019. Networking isn’t just for the event itself! There will likely be a published list of peopl...

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Online fundraising: 2018 in review ONLINE FUNDRAISING: 2018 IN REVIEW

blog article

Mar 12, 2019

Statistics are used as a way to benchmark successes and growth opportunities. In an effort to be transparent and to help our readers continue to learn fundraising best practices, we’ve put together a 2018 year in review, now available for download for all our blog subscribers. This report...

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Are You Speaking The Same Language As Your Donors ARE YOU SPEAKING THE SAME LANGUAGE AS YOUR DONORS

blog article

Mar 12, 2019

My friend hates the word ‘donor.’ She isn’t a fundraiser…No, she’s a real person in the real world. And when she gets letters asking her to become a donor her mind strays to giving blood or donating her kidney. This blew my mind how can the word ‘donor&...

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Building Thriving Nonprofits in the Digital Age BUILDING THRIVING NONPROFITS IN THE DIGITAL AGE

blog article

Mar 12, 2019

Your human-service nonprofit exists to make a positive impact in the lives of the people you serve. But how do you get there, especially in the current environment? Join Sarah Olivieri, Founder of PivotGround, and host Valerie F. Leonard for a lively discussion on breaking with traditional stra...

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The Mutual Benefit of Funding Consultant-Led Organizational Assessments THE MUTUAL BENEFIT OF FUNDING CONSULTANT-LED ORGANIZATIONAL ASSESSMENTS

blog article

Mar 12, 2019

Small funders have limited grantmaking capacity and must think about how to use those funds strategically to help their key nonprofit partners. When a funder can offer a nonprofit partner a fully-sponsored organizational assessment process led by a qualified consultant, it can be an instructive expe...

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How Long Do Google Ad Grant Applications Take HOW LONG DO GOOGLE AD GRANT APPLICATIONS TAKE

blog article

Mar 12, 2019

These are questions we hear on a daily basis. Fortunately, the answers are all more encouraging than most people would hope. While there are a number of steps in the process, getting through all of them is not an insurmountable challenge. So how long does it take? In our experience, helping hun...

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How You Can Create a Better Nonprofit Newsletter HOW YOU CAN CREATE A BETTER NONPROFIT NEWSLETTER

blog article

Mar 12, 2019

A newsletter can be a great way to engage with your donors, but the key word here is can. How often does that actually happen? Unfortunately, not very much because most donor newsletters can be used as a cure for insomnia. They’re too long and filled with boring articles that brag about how wo...

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4 Tips for Writing Thank You Letters that Make Donors Feel Appreciated 4 TIPS FOR WRITING THANK YOU LETTERS THAT MAKE DONORS FEEL APPRECIATED

blog article

Mar 12, 2019

In a previous post, we discussed the anatomy of a thank you letter. We focused on how nonprofits should structure the letter, what information to include, and how to handle each component of the letter, from the salutation to the story to the signature. Of course, the right donor management software...

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Can We Stop Fearing the Charitable Deduction CAN WE STOP FEARING THE CHARITABLE DEDUCTION

blog article

Mar 12, 2019

There has been a lot of hand-wringing in the last few weeks about how the 2017 tax law changes are starting to impact nonprofits. The fear is that with an increase in the standard deduction fewer Americans will itemize their taxes and thus be less willing to donate to nonprofits.

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Encouraging Major Gifts in Your Online Giving Campaigns ENCOURAGING MAJOR GIFTS IN YOUR ONLINE GIVING CAMPAIGNS

blog article

Mar 11, 2019

While many nonprofit organizations focus exclusively on online donations, some also depend on the generosity of major gifts from wealthy donors. While the means of receiving these gifts are different, a well-executed online campaign can additionally help drive offline major gifts. Here at Give,...

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7 Easy Ways for Teens to Give Back 7 EASY WAYS FOR TEENS TO GIVE BACK

blog article

Mar 11, 2019

The Dalai Lama once observed: “The greatest threat to our world is [that] we're raising a generation of passive bystanders.” WE is helping ensure that won’t be the case. Through our WE Schools service-based learning programs, it provides students and educators with the tools an...

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3 Online Fundraising Tips for Small Nonprofits 3 ONLINE FUNDRAISING TIPS FOR SMALL NONPROFITS

blog article

Mar 11, 2019

There’s regular fundraising, and then there’s small shop fundraising. Raising money when you’re limited to a very small fundraising staff presents some unique obstacles that aren’t typically faced by larger organizations. Thankfully, online fundraising is evolving rapidly and...

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Optimized Fundraising: Trainings to Fuel Your Passion for Social Change OPTIMIZED FUNDRAISING: TRAININGS TO FUEL YOUR PASSION FOR SOCIAL CHANGE

blog article

Mar 11, 2019

Nonprofit fundraising professionals, this month’s for you! We have great programming coming up, and I hope that this guide will help you make the most of it. For starters, we are kicking off the month with a great in-person program out of our Washington, DC office, called Seven Habits of ...

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9 Best Practices for Communications That Stand Out 9 BEST PRACTICES FOR COMMUNICATIONS THAT STAND OUT

blog article

Mar 11, 2019

What makes the difference between donor communications that generate a response and action versus those that end up being forgotten? Effective donor communications share common characteristics based on best practices. Here’s how to create a communications plan that results in engaged donors.&n...

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Don’t Be Persistent Your Donors… Be Consistent DON’T BE PERSISTENT YOUR DONORS… BE CONSISTENT

blog article

Mar 11, 2019

I think I’m changing my language on how a major gift officer’s approach with a donor who is difficult to engage should be. For years, both Richard and I have said you should be patient, yet persistent with a donor eventually you will come together. That word “persistent”...

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100+ Powerful and Effective Fundraising Ideas for Everyone 100+ POWERFUL AND EFFECTIVE FUNDRAISING IDEAS FOR EVERYONE

blog article

Mar 11, 2019

Are you looking for fresh, inventive, and effective fundraising ideas for your nonprofit organization? We know that choosing the right fundraising idea for your nonprofit can be challenging. There are a lot of factors to consider: budget and time constraints, human resources available, your aud...

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8 Tips to Enhance Your Fundraising and Donor Relationships 8 TIPS TO ENHANCE YOUR FUNDRAISING AND DONOR RELATIONSHIPS

blog article

Mar 11, 2019

All of a nonprofit’s actions are interconnected. If you do something to enhance your fundraising, that action is likely to affect another one of your strategies as well. Therefore, make sure you’re thinking through how one decision will affect each and every one of your strategies. ...

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The urgency of making big funding bets on organizations led by marginalized communities THE URGENCY OF MAKING BIG FUNDING BETS ON ORGANIZATIONS LED BY MARGINALIZED COMMUNITIES

blog article

Mar 11, 2019

Last week, SSIR published a case study I co-authored with David Bley of the Bill and Melinda Gates Foundation detailing Gates’s significant investment in my organization, Rainier Valley Corps. Our partnership started with 1.1 million over four years to launch RVC’s fellowship program to ...

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Become the Nonprofit Leadership Change You Want to Be Using Neuroscience BECOME THE NONPROFIT LEADERSHIP CHANGE YOU WANT TO BE USING NEUROSCIENCE

blog article

Mar 11, 2019

I often turn to principles of neuroscience and psychology to understand what makes folks tick. I’m particularly interested in how these principles impact decision making. Especially, the decision to become involved philanthropically. To volunteer. To affiliate. To advocate. To give. In my life...

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5 Metrics Every Development Director Should Know 5 METRICS EVERY DEVELOPMENT DIRECTOR SHOULD KNOW

blog article

Mar 11, 2019

This post is part of a series covering the topic of donor insights. Here, we review key health metrics for fundraising organizations that ensure you keep a pulse on overall donor behavior. To continue learning about how to leverage donor data to raise more money, we recommend what to read next at th...

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The State of Women in Nonprofits THE STATE OF WOMEN IN NONPROFITS

blog article

Mar 08, 2019

Shout out to all of you incredible women out there, because it is International Women’s Day! Every year on March 8, International Women’s Day celebrates the achievements of women.  Even more, we are called to a collective action to create a gender balanced world. Nonprofits everywhe...

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5 Nonprofits That Make Clean Water a Global Reality 5 NONPROFITS THAT MAKE CLEAN WATER A GLOBAL REALITY

blog article

Mar 08, 2019

On March 22, people around the world observe World Water Day. Water revolutionizes the health and future of entire societies, and for that very reason, many nonprofits have committed to bringing clean water solutions to global communities. To celebrate World Water Day, we highlight a few organi...

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How Small Nonprofits Can Acquire Major Donors HOW SMALL NONPROFITS CAN ACQUIRE MAJOR DONORS

blog article

Mar 08, 2019

Just because your organization is small doesn’t mean it can’t bring in big donors. In fact, some of your best prospects might be right under your nose. These tips will help you find major donors by capitalizing on the connections you already have and expanding your reach in the community...

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4 Questions You Should Consider Before Giving Internationally 4 QUESTIONS YOU SHOULD CONSIDER BEFORE GIVING INTERNATIONALLY

blog article

Mar 08, 2019

Whether you've traveled to distant parts of the world and were inspired by the inventiveness of the communities you visited, read about an issue in an article, or maybe just feel a kinship with a special place, the desire to help others can quickly move to the top of your priority list. Supporti...

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Network for Good Celebrates Women in Nonprofit NETWORK FOR GOOD CELEBRATES WOMEN IN NONPROFIT

blog article

Mar 08, 2019

As we celebrate International Women’s Day it’s worth taking a moment to look at the state of women working in the nonprofit sector. In a field where so many women find their calling, what is it that drives us? In this past year, we’ve seen a massive groundswell of women taking...

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Was Your Recent Nonprofit Special Event Well Attended WAS YOUR RECENT NONPROFIT SPECIAL EVENT WELL ATTENDED

blog article

Mar 08, 2019

Like all of us in this industry, we are invited to many nonprofit special events every month. These events represent breakfasts, luncheons and dinners that contain elements of meetings, seminars, lectures, receptions and other activities. Think about how much staff time and special event coordinatio...

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Salesforce Fundraising Software SALESFORCE FUNDRAISING SOFTWARE

blog article

Mar 08, 2019

Salesforce, the world's leading CRM, is used by nonprofits everywhere to store information about donors and details that will help them make stronger donation appeals in the future. As a nonprofit professional, you know the value of streamlining your donor information with your other softwa...

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Get inspired by these charities making a BIG impact GET INSPIRED BY THESE CHARITIES MAKING A BIG IMPACT

blog article

Mar 08, 2019

Everywhere you look, charities big and small are making a difference in Canada and around the world. From your local animal shelter to your community food bank, charities are doing extraordinary work each and everyday. Using CanadaHelps, charities across the country are showcasing their impact ...

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5 Ways Mobile Giving Can Boost Your Nonprofit Fundraising 5 WAYS MOBILE GIVING CAN BOOST YOUR NONPROFIT FUNDRAISING

blog article

Mar 07, 2019

I was recently stopped in my tracks when I received a text from a nonprofit the other day whose mission is to fight child sex trafficking. In those few seconds it took me to read that text, I knew the immediate action and impact my donation enabled. I had to know more. The link they sent took me to ...

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EDITORIAL CALENDAR SOFTWARE – TRENDS FOR NONPROFITS EDITORIAL CALENDAR SOFTWARE – TRENDS FOR NONPROFITS

blog article

Mar 07, 2019

This report is compiled from the answers of the almost 600 nonprofit professionals who took our 2019 Nonprofit Communications Trends Survey in November, 2018. They answered these and other questions. How effective do nonprofit communicators believe they are at achieving specific goals like community...

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Creating a Nonprofit Budget that Propels Your Fundraising CREATING A NONPROFIT BUDGET THAT PROPELS YOUR FUNDRAISING

blog article

Mar 07, 2019

Do you have a background in finance? Me neither. What’s funny is that I wasn’t a person who loved data and numbers until I entered the nonprofit world. Much to my surprise I now live, eat, and breath numbers every day. I’m a disciplined person by nature, and I suppose with tha...

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Philanthropy, Transparency, and Indigenous Relationships PHILANTHROPY, TRANSPARENCY, AND INDIGENOUS RELATIONSHIPS

blog article

Mar 07, 2019

This post originally appeared on GlassPockets as part of its “Road to 100 & Beyond” series. It is re-posted here as part of CEP’s blog series on international perspectives on philanthropy. I’ve been thinking about funder relationships with indigenous communities and the w...

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Create Communications That Motivate Donors CREATE COMMUNICATIONS THAT MOTIVATE DONORS

blog article

Mar 07, 2019

To keep supporters engaged, you need to know what motivates them. Communications that connect with what donors care about resonate and generate a response. Let’s look at six motivations that drive supporters to give and how you can craft your communications accordingly. Donors choose to s...

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New Study on the Role of Philanthropy in a Safe, Healthy and Just World NEW STUDY ON THE ROLE OF PHILANTHROPY IN A SAFE, HEALTHY AND JUST WORLD

blog article

Mar 07, 2019

At a time when many people are questioning the value of philanthropy, the study aims to clarify its role in creating peaceful and inclusive societies that provide access to justice for all and build effective, accountable, and responsive institutions. A survey designed to identify stakeholders,...

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3 Tips for Partnering with a Professional Fundraiser 3 TIPS FOR PARTNERING WITH A PROFESSIONAL FUNDRAISER

blog article

Mar 07, 2019

We often hear nonprofits struggle to find enough time and resources to successfully fundraise. So, we have teamed up with our friends at Harbor Compliance to give you a solution that you may not have considered. Brock Klinger leads the Nonprofit Services Sales Team at Harbor Compliance. He manages c...

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State of Nonprofit Professional Development March 2019 report STATE OF NONPROFIT PROFESSIONAL DEVELOPMENT MARCH 2019 REPORT

blog article

Mar 07, 2019

As organizations who provide professional development and the support for career growth in a number of ways, both NTEN and Cornerstone were interested to better understand what trends, challenges, and successes may exist in the nonprofit sector with regard to both the cultural practices around profe...

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The best gathering in peer-to-peer fundraising gets even better THE BEST GATHERING IN PEER-TO-PEER FUNDRAISING GETS EVEN BETTER

blog article

Mar 07, 2019

The DonorDrive team is back from the Peer-to-Peer Professional Forum Conference in festive New Orleans. This year, the event broke attendance records with more than 500 attendees from over 80 nonprofits. As the largest conference for peer-to-peer fundraising, we’re proud to sponsor this event ...

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How to bring a quiet charity social feed to life HOW TO BRING A QUIET CHARITY SOCIAL FEED TO LIFE

blog article

Mar 07, 2019

Having such a publicly accessible platform can be a powerful tool for spreading your charity’s message to a global audience and increase donations. The DonorDrives 2017 ‘State of Peer to Peer Fundraising’ report shows that since 2012, donations through social media have increased b...

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What Fundraisers Can Learn from Direct Marketing WHAT FUNDRAISERS CAN LEARN FROM DIRECT MARKETING

blog article

Mar 06, 2019

Prior to working at Blackbaud, I spent 10 years working in annual giving.  I’m embarrassed to admit that it hadn’t occurred to me in those years that all my work in annual giving was really direct marketing. It’s all about crafting a compelling message to convince an audience ...

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How to Build and Retain Fundraising Talent HOW TO BUILD AND RETAIN FUNDRAISING TALENT

blog article

Mar 06, 2019

Last September, I authored a post for Foundation Center titled Directors of Development Are in High Demand. How Can You Become A Chosen One?, where I explored the persistent demand for talented development directors. I opened the article by citing the 241 ‘Director of Development’ job op...

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Why did the Ice Bucket Challenge do so well WHY DID THE ICE BUCKET CHALLENGE DO SO WELL

blog article

Mar 06, 2019

Back in the summer of 2014, the internet was awash, almost literally, with videos of people throwing buckets of water over themselves. Why? Because of the ALS Ice Bucket Challenge. You may not have participated in this yourself, but you’ll almost certainly have seen the videos. The idea was to...

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What Tax Season Means for Nonprofit Organizations WHAT TAX SEASON MEANS FOR NONPROFIT ORGANIZATIONS

blog article

Mar 06, 2019

Tax season is officially upon us! Filling out the paperwork for an individual tax return is one thing, but filing taxes for an organization is something else entirely. If this is your organization’s first tax season, or if you just want some helpful tips, we’ve got you covered. It&r...

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Donors Want Outcomes, Not Activities DONORS WANT OUTCOMES, NOT ACTIVITIES

blog article

Mar 06, 2019

Fundraising is a cycle: ask, thank, report, repeat. Unfortunately, far too many nonprofits skip the "report" piece. And, the fact is, if you skip the reporting step, you're losing donors. Why? Because in Donor Centered Fundraising, Penelope Burk found that donors just want three simple...

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Strategic Partnerships: An Avenue to Success STRATEGIC PARTNERSHIPS: AN AVENUE TO SUCCESS

blog article

Mar 06, 2019

Announcements such as this one can offer great opportunities, but only if your organization is ready to act. Otherwise these announcements are just an interesting, and maybe somewhat frustrating, read. How do you prepare your small to mid-sized nonprofit organization so you can actually take advanta...

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3 Steps to Scripting a Memorable Nonprofit Video 3 STEPS TO SCRIPTING A MEMORABLE NONPROFIT VIDEO

blog article

Mar 06, 2019

There’s a good reason why videos are increasingly popular. They’re easy to consume and they can be inexpensive to make. You can do a lot armed with just a smartphone. You don’t need an expensive crew, equipment, and studio to produce a decent-quality video. We’ve all sat...

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7 Reasons to Reframe Your Nonprofit Fundraising Strategy 7 REASONS TO REFRAME YOUR NONPROFIT FUNDRAISING STRATEGY

blog article

Mar 06, 2019

While you were sleeping, something transformative happened. People began to behave differently. To get their information differently. To communicate with their friends differently. To purchase things differently. We live in a digitally revolutionized, highly connected, hugely networked zeitgeis...

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4 Tips for Thanking Donors 4 TIPS FOR THANKING DONORS

blog article

Mar 06, 2019

It’s a fact. Saying “thank you” is key to building strong relationships, and that includes donor relationships. Research by Penelope Burk and others affirms the positive correlation between effective thanking strategies and long-term donor value. But knowing it’s importa...

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Voice Search Optimization for Nonprofits VOICE SEARCH OPTIMIZATION FOR NONPROFITS

blog article

Mar 06, 2019

We’ve all heard how popular voice search optimization is, but the logistics are murkier, and the data can be tough to come by. See, when smart speakers or digital assistants provide oral answers to voiced questions, they don’t lead to actual visits to your site. But if you’re looki...

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STORYTELLING FOR NONPROFITS STORYTELLING FOR NONPROFITS

blog article

Mar 06, 2019

A few weeks ago I shared Why Stories Are Important for Nonprofits and promised some more ideas on how to actually write those stories. In their marketing book, Made to Stick, Chip Heath and Dan Heath identify three different types of inspirational stories: the Challenge Plot, the Creativity Plo...

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6 Key Qualities of Successful Grassroots Campaigns 6 KEY QUALITIES OF SUCCESSFUL GRASSROOTS CAMPAIGNS

blog article

Mar 05, 2019

I didn’t follow a traditional path into a nonprofit career. When I became the first employee of She’s the First in 2012, I faced the daunting task of figuring out how to be a CEO and also fundraise. I was 23 years old and I didn’t have rich and powerful contacts. What I did have wa...

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It Takes More Than Luck to Keep Your Donors IT TAKES MORE THAN LUCK TO KEEP YOUR DONORS

blog article

Mar 05, 2019

Donor retention rates continue to be poor, especially for first-time donors. Donors don’t keep magically donating to your organization and you can’t hope you’ll get lucky and they’ll donate again. You need more than luck to keep your donors. Many organizations spend all ...

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Donor Cultivation is a Terrible Thing to Waste DONOR CULTIVATION IS A TERRIBLE THING TO WASTE

blog article

Mar 05, 2019

The early months of the calendar year tend to be when nonprofit staff turn their minds towards donor cultivation. The year-end fundraising frenzy has abated and the time feels ripe for hosting house parties, behind-the-scenes tours, getting-to-know-you coffees, and cultivation events. Sadly, to...

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5 Traits of a Nonprofit Ready to Take Off 5 TRAITS OF A NONPROFIT READY TO TAKE OFF

blog article

Mar 05, 2019

In consulting with a nonprofit my role is to guide the organization to the next level. Perhaps they want to dramatically grow their impact or influence, or they want to develop a truly sustainable financial model, or they want to become a national player. Whatever their aim, my role is to help them ...

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The State of Nonprofit Donor Retention THE STATE OF NONPROFIT DONOR RETENTION

blog article

Mar 05, 2019

ones. Current donors are a curated universe who have already demonstrated a belief in your organization’s mission, and willingness to take action toward it. As such, for most nonprofit organizations, pursuing strategies to reducing donor losses is the most affordable strategy for increasing ne...

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6 Parts of an Effective Donor Thank You Letter – The Anatomy of a Thank You 6 PARTS OF AN EFFECTIVE DONOR THANK YOU LETTER – THE ANATOMY OF A THANK YOU

blog article

Mar 05, 2019

Donor retention isn’t just based on how strongly a donor feels about your mission. What your nonprofit does with a gift, and how you treat the donor after the gift is made, will play a major role in the donor’s decision to make a second gift. Both can be addressed in a thoughtful, well-s...

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Making Philanthropy More Equitable MAKING PHILANTHROPY MORE EQUITABLE

blog article

Mar 05, 2019

I’m an accidental employee in the philanthropic sector. I was working for a nonprofit the first time I had even heard of foundations. The main funder of my program decided to go in a different direction; our program was phased out, and my contract was not renewed. I made my way to the Gordon a...

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Nonprofit Membership Programs: A How-To Guide NONPROFIT MEMBERSHIP PROGRAMS: A HOW-TO GUIDE

blog article

Mar 04, 2019

If you’re looking for new ways to keep your supporters engaged, consider launching a membership program. Both parties benefit here, as member fees can provide long-term financial support for your organization while supporters receive additional engagement opportunities and special perks. ...

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The End of the Beginning of Online Giving THE END OF THE BEGINNING OF ONLINE GIVING

blog article

Mar 04, 2019

2019 marks 20 years since online giving first began in any significant way. In 1999, Blackbaud pioneered the nonprofit technology market by introducing reliable, secure, and donor-friendly online donation forms. Fast forward 20 years to today and online giving now represents tens of billions of doll...

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10 Ways to Improve Morale at Nonprofit Organizations 10 WAYS TO IMPROVE MORALE AT NONPROFIT ORGANIZATIONS

blog article

Mar 04, 2019

How’s the morale in your office? Are your staff members excited to work together? Or are you plagued with high turnover? How your staff feel about their work affects your bottom line, as donors and volunteers are turned off by a revolving door of staff members. As a fundraising consultant...

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2020 Vision in Fundraising 2020 VISION IN FUNDRAISING

blog article

Mar 04, 2019

In 2020 the International Fundraising Consultancy (IFC) will have been moving the dial on making the world a better place to live for twenty years. We have done that through giving expert advice on fundraising to non-profit organisations worldwide, enabling them to leverage their income generation a...

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5 Technology Tips for a Better Fundraising Strategy 5 TECHNOLOGY TIPS FOR A BETTER FUNDRAISING STRATEGY

blog article

Mar 04, 2019

Technology is an important part of any nonprofit’s overall strategy for engaging and retaining donors, but have you ever considered enhancing your existing fundraising strategies with technology? There are so many things that go into your fundraising strategy: donor preferences, communica...

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16 Free Resources to Plan a Run for Charity 16 FREE RESOURCES TO PLAN A RUN FOR CHARITY

blog article

Mar 04, 2019

When you consider how to plan a run for charity, there are a lot of moving parts. If you’re not a runner yourself, it can be difficult to anticipate the needs of your guests and create a memorable experience. Yet with adequate research, a strong online presence, and the right online fundr...

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Why P2P Fundraising Works WHY P2P FUNDRAISING WORKS

blog article

Mar 04, 2019

The power of social media, combined with access to personal networks and the ease of online giving, combine to make peer-to-peer fundraising one of the most effective ways for organizations to increase donations. Today’s digital tools and communication platforms make it easy for supporters to ...

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5 Fundraising Tips for All Nonprofits 5 FUNDRAISING TIPS FOR ALL NONPROFITS

blog article

Mar 04, 2019

As the weather is getting warmer, many nonprofits are ramping up for the Spring fundraising season. Here are some tips that all nonprofits, big and small, can apply to their fundraising plan! There are definitely events that are more heavily focused on spreading awareness, or networking, but th...

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Bind Your Campaign and Donors Together By Finding Shared Values BIND YOUR CAMPAIGN AND DONORS TOGETHER BY FINDING SHARED VALUES

blog article

Mar 04, 2019

Have you ever taken some time to think about what values you and your organization live by? I live in a building in the South Bronx that contains 11 residential condominiums and two commercial spaces. I know all of my neighbors, but being a condo, we have no approval over who buys the units.&nb...

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How Do You Create a ‘Survival Blanket’ for Your Nonprofit HOW DO YOU CREATE A ‘SURVIVAL BLANKET’ FOR YOUR NONPROFIT

blog article

Mar 04, 2019

Snow. The cold white stuff. It’s been falling steadily for the past few hours, and there’s more to come. It reminds me of the time when my husband and the boys attended a special winter scout camp called The Klondike Derby. It was all about learning to survive in cold weather. ...

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9 Magic Words that Increase Donations for Nonprofits 9 MAGIC WORDS THAT INCREASE DONATIONS FOR NONPROFITS

blog article

Mar 03, 2019

If you’re reading this, chances are that you’re preparing for a fundraising campaign or attempting to craft the perfect copy for your donation page and you got stuck. Fundraising is tough. Whether you’re organizing a big fundraising event, going in on a major donor, or wr...

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Don’t Let Nonprofit Software Vendors Hide Behind PCI Compliance DON’T LET NONPROFIT SOFTWARE VENDORS HIDE BEHIND PCI COMPLIANCE

blog article

Mar 02, 2019

There’s been some excellent talk recently in the nonprofit community about how difficult it can be for some nonprofits to gain access to credit card information. Many companies use the Payment Card Industry Data Security Standards as a barrier to allowing organizations to make changes to how c...

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Spring Cleaning Projects for Your Nonprofit SPRING CLEANING PROJECTS FOR YOUR NONPROFIT

blog article

Mar 02, 2019

Spring is officially here and depending on where you live, it may or may not feel like it. I recently returned from a trip to New Orleans where spring is in full force. Here in Boston, we have a little ways to go. You hear a lot about spring cleaning right now. I know, groan. Those of us who do...

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Is Your Nonprofit a 4-Star Operation IS YOUR NONPROFIT A 4-STAR OPERATION

blog article

Mar 01, 2019

Having worked and consulted with multiple nonprofit organizations through the years, I have studied each nonprofit to see if they have four-star success in a variety of areas. In a perfect scenario, each major element of the nonprofit would be constantly analyzed to see if they incorporate four-star...

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Instagram For Nonprofits: 5 Simple Tips For Getting Your Nonprofit Discovered INSTAGRAM FOR NONPROFITS: 5 SIMPLE TIPS FOR GETTING YOUR NONPROFIT DISCOVERED

blog article

Mar 01, 2019

Getting sick of Twitter? Are you considering joining the DeleteFacebook movement? Have you considered using Instagram for nonprofits? Even though it’s owned by Facebook, building an engaged community of supporters on Instagram may be a viable social media alternative for your nonprofit.

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How Professional Fundraising Coaches Improve Fundraising Skills and Outcomes HOW PROFESSIONAL FUNDRAISING COACHES IMPROVE FUNDRAISING SKILLS AND OUTCOMES

blog article

Mar 01, 2019

How can you help nonprofit fundraisers become better at their craft? It turns out that a bit of coaching goes a long way. I sat down with Kimberly O’Donnell, head of the Professional Coaching Program at Network for Good to learn more about who our fundraising coaches are, the work they do with...

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3 Things You Should Not Do When Writing About Your Nonprofit 3 THINGS YOU SHOULD NOT DO WHEN WRITING ABOUT YOUR NONPROFIT

blog article

Mar 01, 2019

The importance of storytelling is undeniable. For a brand that wants more exposure, using storytelling in marketing is a must. But how can nonprofits benefit from storytelling, and does it work any differently for them? Writing stories for a nonprofit is different from marketing writing, but there a...

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Donor Management Software: FAQ for First-Time Buyers DONOR MANAGEMENT SOFTWARE: FAQ FOR FIRST-TIME BUYERS

blog article

Mar 01, 2019

When nonprofits experience growth, one of the major changes they can expect is the need to assume software that will support their expanding network. For organizations of a certain size, buying your first dedicated donor management software marks a key stage in your growth. Perhaps you’ve outg...

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How to Raise 15%-20% More This Year HOW TO RAISE 15%-20% MORE THIS YEAR

blog article

Feb 28, 2019

We’re doing a series of short posts called Mastermind Lessons. The Fundraising Mastermind is transformational consulting for nonprofits that we do with Chris Davenport of Movie Mondays and The Nonprofit Storytelling Conference. Today’s post is the fourth top-level lesson we’ve foun...

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What Netflix Would Do [to Retain Your Donors] WHAT NETFLIX WOULD DO [TO RETAIN YOUR DONORS]

blog article

Feb 28, 2019

Whenever the calendar turns to a new year, nonprofits and their fundraisers breathe a collective but short-lived sigh of relief, having closed another calendar or fiscal year. In most cases, that year culminated with a December fundraising sprint that ostensibly began on GivingTuesday. Then, after h...

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The Trinity of Nonprofit CEO Success: Talent, Donors and Finances THE TRINITY OF NONPROFIT CEO SUCCESS: TALENT, DONORS AND FINANCES

blog article

Feb 28, 2019

In my daily interactions with nonprofit CEOs, I am struck by how quickly the expectations for the role are evolving. During my time as a nonprofit CEO, nearly 10 years ago, I was acutely aware that my duties had progressed beyond those carried out by my predecessors and involved much more complex le...

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Looking at Nonprofits That Serve African Americans LOOKING AT NONPROFITS THAT SERVE AFRICAN AMERICANS

blog article

Feb 28, 2019

As Black History Month comes to a close, we’d like to shine a spotlight on U.S. nonprofits serving and supporting black populations. Searching IRS data, financial documents, and GuideStar Nonprofit Profiles,  we identified more than 2,500 organizations that state they serve African Americ...

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3 Steps to Start Your Artificial Intelligence Journey 3 STEPS TO START YOUR ARTIFICIAL INTELLIGENCE JOURNEY

blog article

Feb 28, 2019

There has been a lot of noise around artificial intelligence, and it can sound intimidating, especially for nonprofits. What is it? What do I need it for? And like most questions, if you don’t know the answers, you may assume it’s not for you. In actuality, artificial intelligence (...

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10 Steps to Powerful Peer-to-Peer Campaigns 10 STEPS TO POWERFUL PEER-TO-PEER CAMPAIGNS

blog article

Feb 27, 2019

Peer-to-peer campaigns are an increasingly popular fundraising method for nonprofit organizations. You’ve seen how other organizations are using peer-to-peer fundraising successfully, and you know it could help you as well. But if you’ve never put together a peer-to-peer campaign before,...

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Office 365 Security Features to Help Secure Your Nonprofit OFFICE 365 SECURITY FEATURES TO HELP SECURE YOUR NONPROFIT

blog article

Feb 27, 2019

When you set up your nonprofit's cybersecurity plan, it's important to consider the various ways your organization is vulnerable to cyberattacks and other security threats. TechSoup and Tech Impact presented a webinar recently to outline sources of threats and ways to mitigate them. This is ...

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How to make your fundraising event stand out on social media HOW TO MAKE YOUR FUNDRAISING EVENT STAND OUT ON SOCIAL MEDIA

blog article

Feb 27, 2019

Not too long ago, event planners would advertise upcoming events by posting a few flyers, mailing postcards and maybe running an ad in a few newspapers, with hopes that word-of-mouth would do the rest. Today, social media allows anyone holding a fundraiser to communicate with potential attendees as ...

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7 Creative Nonprofit Marketing Campaigns 7 CREATIVE NONPROFIT MARKETING CAMPAIGNS

blog article

Feb 27, 2019

Successful marketing campaigns can spark a conversation that reaches beyond your typical donor base. Grab some ideas from these viral nonprofit marketing campaigns that you can apply to your own nonprofit’s marketing! This campaign uses an emotional appeal to get people to connect with th...

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HOW TO CHOOSE A PR FIRM FOR YOUR NONPROFIT HOW TO CHOOSE A PR FIRM FOR YOUR NONPROFIT

blog article

Feb 27, 2019

For many smaller and mid-sized nonprofits, media relations isn’t a stand-alone function. It’s an activity that is part of someone’s job or it’s something that is tag-teamed by multiple people. Often, that’s all you need. But there are times when your in-h...

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How to Write The Perfect Fundraising Email HOW TO WRITE THE PERFECT FUNDRAISING EMAIL

blog article

Feb 27, 2019

The truth is there’s no universal formula you can follow to get the “perfect” fundraising email every time. There are best practices though, and following them can help you make your message as effective as possible. To help you write an effective email, no matter what the sit...

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Nonprofits Hitting Home Runs With the Google Ad Grant NONPROFITS HITTING HOME RUNS WITH THE GOOGLE AD GRANT

blog article

Feb 27, 2019

The Google Ad Grant sounds almost too good to be true. A question I often hear is, "So, Google is going to give me credit for up to $10,000/month to spend on ads in Google search and there's no end date? It just keeps going, month after month?" This leads to a second question, nam...

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Nonprofit Twitter Chat: How to Promote, Plan and Run Your Chat NONPROFIT TWITTER CHAT: HOW TO PROMOTE, PLAN AND RUN YOUR CHAT

blog article

Feb 27, 2019

You may have heard that we recently hosted a Twitter chat with Nonprofit Tech for Good. These chats are a great way to share your knowledge and build relationships both with other influencers and with your audience of supporters on Twitter. And because we had so much fun hosting one of our own, we t...

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Standing Out Isn’t Really the Problem Your Nonprofit Needs to Solve STANDING OUT ISN’T REALLY THE PROBLEM YOUR NONPROFIT NEEDS TO SOLVE

blog article

Feb 27, 2019

I get asked all the time about what non-profits can do to stand out in fundraising and communications. For a long time, my understanding of why people ask me for advice about this boiled down to the increasingly noisy space non-profits are operating in. We’re all on the same social channels, a...

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Offline Donations for Crowdfunding are HERE OFFLINE DONATIONS FOR CROWDFUNDING ARE HERE

blog article

Feb 27, 2019

We’re very excited about what’s happening this weekend. Our upcoming release includes changes to DonorPerfect and Online Forms. Both products will be improving one of our most popular Suggest and Vote ideas Offline Donations for Crowdfunding. Our Crowdfunding forms offer donors an e...

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Six Questions Every Family With Philanthropic Interests Should Ask SIX QUESTIONS EVERY FAMILY WITH PHILANTHROPIC INTERESTS SHOULD ASK

blog article

Feb 27, 2019

Editor’s note: The following is excerpted from “Philanthropic Planning in Your Family Enterprise,” a new primer from Lansberg, Gersick and Associates (LGA). In 2004, NCFP partnered with LGA to publish Generations of Giving: Leadership and Continuity in Family Foundations, one of th...

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How to collect donor data without being annoying HOW TO COLLECT DONOR DATA WITHOUT BEING ANNOYING

blog article

Feb 27, 2019

One of my first questions for any new nonprofit client is: How good is your data? I’m not asking if they have data, but how good is it? As a marketer, I want to build communication strategies that are founded on research and real insights from everyday donors. I want to know what your don...

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Are you making it easy for your donors to give ARE YOU MAKING IT EASY FOR YOUR DONORS TO GIVE

blog article

Feb 27, 2019

Online donations have certainly made giving convenient. However, too many donors are still leaving the process midway. At DonorDrive, we’re continuously working to remove the friction from donating and make sure more donors complete the giving process. We’ve done this by making mobile gi...

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Provide Multiyear, Flexible Funding PROVIDE MULTIYEAR, FLEXIBLE FUNDING

blog article

Feb 26, 2019