RKD Insights Empowers Nonprofit Organizations to Confidently Execute and Measure Strategies

RKD Group is proud to announce the launch of RKD Insights. In recognition of the growing importance of data and analytics, RKD Insights will empower nonprofit organizations to confidently execute and measure strategies that grow strong, sustainable fundraising programs. "The future of fundraising is shifting before our eyes, with a smaller number of individuals giving to a larger number of organizations," said Cathy Folkes, RKD's Chief Data Officer. "With only 26 percent of nonprofits satisfied with their data, the need for the right partner, who can pair a deep knowledge of the fundraising world with analytical insights to target, acquire and retain donors at all levels, is more relevant than ever."